Hubspot

NOVEMBER 21, 2016

In fact, data from HubSpot Research revealed that a whopping 33% of respondents use their smartphone as their primary device for internet use. Google has partnered with several different publishers and platforms to start using AMP on its content -- Twitter, Vox, BuzzFeed, and the Washington Post, to name a few. clickthrough rate.

Mobile Marketing 28

Mobile Marketing Google Clickthrough Marketing Management 28

Hubspot

OCTOBER 11, 2012

And for the inbound marketers who embrace that, a business blog is one of the most reliable and effective platforms for publishing much of the content they create. But if you’ve been consistently blogging for a while, you probably have all the business blogging basics down pat. Step 1: Blog Frequently.

RSS 28

RSS Ad Frequency Landing Pages Lead Gen 28

Webbiquity

MARCH 27, 2018

And Twitter has 330 million users , with 100 million of those active on a daily basis. It remains possibly the best network for sharing breaking news, and is among the leading of traffic for many B2B blogs. Instagram Business Blog ). DrumUp Blog ). DrumUp Blog ). Eight Twitter Marketing Stats. WordStream ).

Stats 242

Stats Twitter Linkedin Planning 242

Hubspot

AUGUST 8, 2019

This means more clicks and a greater chance of conversion.” - Laura Mittelmann, Paid Acquisition at HubSpot. Social refers to any ads that you see on social media, including Facebook, LinkedIn, Twitter, and Instagram. That action could be filling out a form, reading a blog, or simply visiting a page on your website.

Paid Content 77

Paid Content PPC Cost Per Thousand Cost Per Click 77

Hubspot

DECEMBER 2, 2014

The traditional advice had always been, “Oh, you totally need to get Authorship set up on your blog. And it''ll improve search visibility and clickthrough rates …”. Feel like sharing this new ebook with your Twitter followers? Click to Tweet : Separate SEO fact from SEO fiction with @HubSpot''s new free guide!

SEO 28

SEO Clickthrough Click Rate High Quality Lead 28

Hubspot

NOVEMBER 18, 2014

Select Facebook, LinkedIn, and Twitter. To walk you through the mechanics of a successful status update on Facebook, LinkedIn, and Twitter, I developed the following presentation. Our data shows that LinkedIn is 277% more effective for lead generation than Facebook and Twitter. Twitter Best Practices.

Twitter 28

Twitter Linkedin Facebook Click Rate 28

Hubspot

APRIL 17, 2014

If you''re looking for help taking your blog, landing pages, SEO, email, and social to the next level, download the full guide here. Here’s a list of dimensions for Facebook, Twitter, LinkedIn, Google+, Pinterest, and YouTube. This post is an excerpt from our latest ebook, How to Optimize Your Marketing Channels. Logo: 100 x 60.

Social Media 28

Social Media Advertising Channels Optimization Ad Frequency 28

PureB2B

FEBRUARY 6, 2018

Give your digital footprint a boost by promoting your content on Facebook, Twitter, LinkedIn, and any other social platform used by your target market. According to Hubspot , companies that publish 16 or more blog posts per month generate 4.5 Don't treat it like just another one of your brand's broadcasting channels.

Lead Generation 62

Lead Generation Marketing AI Lead Scoring Lead Ranking 62

Hubspot

AUGUST 13, 2014

According to our 2014 inbound ROI study , 69% of HubSpot customers saw an increase in sales revenue after implementing our inbound software. And it''s about more than writing blog posts and setting up landing pages and generating leads. And 74% of these customers experienced this revenue increase within 7 months.

Top of Funnel 28

Top of Funnel Marketing Automation Services Inbound Marketing Clickthrough 28

Hubspot

APRIL 3, 2013

Back at the turn of the century, blogging was in a nascent state. Over the next five years, many individuals and news organizations discovered the benefits of blogging. Social media was all the rage, and blogging was, well, old and worn out. The Blog Post as the New Ad Unit. 13 Reasons the Blog Post Is the New Ad Unit.

Paid Content 28

Paid Content Paid Search Agency Ads Banner Ads 28

Hubspot

OCTOBER 17, 2013

Consider new, frictionless ways for people to sign up for your blog -- maybe as a widget in your blog sidebar or as a check mark on a landing page. Maybe you run a Twitter campaign to get people to sign up. 3) Your overall clickthrough rates are dismal. HubSpot customers, here''s a tutorial on how to set yours up.

Newsletter 28

Newsletter Clickthrough CAN-SPAM Click Rate 28

The Effective Marketer

JULY 12, 2009

How to Ensure Your Message is Clear Before creating a chart showing the latest web analytics, or the trends in email clickthrough rates explaining the recent results in webinar registrations, think about what exactly you are trying to say. Blog at WordPress.com. If you know of other resources, please share! United States License.

Effectiveness 100

Effectiveness Enterprise Management Planning Work Management 100

Hubspot

SEPTEMBER 21, 2015

When I first got started blogging, I would get really hyped up when people shared my posts on social media. People are tweeting out my blog post!" One of my blog posts totally blew up on social compared to my average post. that is, until I took a look at the views on that same blog post: Far fewer post views than social shares.

Lead Ranking 28

Lead Ranking Lead Scoring Planning Click Rate 28

Hubspot

SEPTEMBER 24, 2012

In 2011, HubSpot's Dan Zarrella conducted extensive research on the topic of social media timing. Let's walk through a few of the guidelines from HubSpot's research and then some tips on how to test and customize each lesson for your company's specific social strategy. Twitter: Late in the day and week are the most retweetable times.

Social Media 28

Social Media Social Marketing Media Guidelines 28

Hubspot

DECEMBER 7, 2012

But there's also this idea that when you link to other pages in your blog posts, you help move people through your site, giving them opportunities to read more content and perhaps even convert on a landing page. That's why I decided to see just how much internal linking actually prompts people to click on links within our blog posts.

Stats 28

Stats Eye-Tracking Click Rate Clickthrough 28

Hubspot

SEPTEMBER 24, 2012

We've published some pretty specific content about best practices for tons of stuff -- landing page optimization , blog post structure , marketing analytics -- but we've never really laid down the one definitive guide to crafting the perfect email. It could make your email seem more personal, improving clickthrough rates.

Email Marketing 28

Email Marketing Clickthrough Planning Template 28

Hubspot

OCTOBER 9, 2014

You know content marketing works, so you''ve been plugging away at blog posts, ebooks, and other valuable, educational content for your potential customers. The High Clickthrough Rate Game for Content Remarketing. For example, your data might show that visitors to your pricing or product page are more valuable than your blog visitors.

Paid Content 28

Paid Content Cost Per Click Work Management Clickthrough 28

Hubspot

JANUARY 9, 2014

These actions can be things like clicks on a specific CTA, tweets at your company''s Twitter handle, or views on a specific page on your website -- they can all help you get even more specific with your segmentation. For example, in HubSpot, I can create a list that includes only the leads that meet all the criteria below.

Segmentation 28

Segmentation FAQ Top of Funnel Lead Nurturing 28

Hubspot

SEPTEMBER 11, 2013

Between helping to grow HubSpot (my #1 priority) and posting to my own startup blog, OnStartups.com , I wasn’t sure I had the time. When I write on my personal blog, which is reasonably popular, an article will get roughly 5,000-10,000 views. I compare those clicks to what I get on other platforms like Twitter and Facebook.

Linkedin 28

Linkedin Clickthrough Thought Leadership Aggregators 28

Hubspot

JULY 26, 2011

This is a guest blog post written by Jim Ducharme, a social media professional and online marketing consultant who helps companies use an integrated approach to their online marketing. Tease the content before you send via (for example) Twitter and run excerpts via places such as Facebook, just to name two. Connect with HubSpot :

Landing Pages 28

Landing Pages Clickthrough Newsletter Mobile Marketing 28

Hubspot

DECEMBER 12, 2013

Just look at this response from Simon Penson on Twitter when I asked whether executive buy-in was the biggest challenge for content marketers: @searchbrat the problem now is keeping them tied down long enough to prove inevitable value.judge by old timeframes. HubSpot, for instance, started blogging before we even had a product.

Paid Search Agency 28

Paid Search Agency Planning Content Marketing Marketing Budget Creation 28

Hubspot

JANUARY 14, 2013

According to the 2012 State of Inbound Marketing , 43% of B2B companies and 77% of B2C companies have acquired a customer Facebook, and 40% of B2B companies and 55% of B2C companies have acquired a customer through Twitter. Experience managing non-personal social media accounts like Twitter, Facebook, YouTube, LinkedIn, Google+, etc.

Paid Search Agency 28

Paid Search Agency Work Management Marketing Management Planning 28

Hubspot

DECEMBER 10, 2013

In our example, the control (Version A) would be a dark grey -- the color of most of our blog CTAs. If you''re a HubSpot Enterprise customer who is following along with our example, you can use these instructions. If you''re a HubSpot Enterprise customer running a different A/B test, here are other resources to help you out.

FAQ 28

FAQ Landing Pages Click Rate Conversion Rate 28

Hubspot

JUNE 1, 2015

Most of us publish blog posts the same way. HubSpot customers: You can use the Keyword App to brainstorm and track your keywords, too.). This tool allows readers to highlight any piece of content on the page and share it via Twitter, Facebook, or email. We then hit publish. It stinks, right? These are evergreen posts.

Traffic 28

Traffic Outreach Content Tips 28

Hubspot

JANUARY 29, 2015

Pixel-based retargeting is also available on Facebook and Twitter. Why not use retargeting to drive people towards blog content, for example? Some of these ads got a clickthrough rate (CTR) of 0.8%, which is double what some industry experts suggest you should aim for. Consider HubSpot. 1) Promote your best content.

Cost per Acquisition 28

Cost per Acquisition Campaigns Top of Funnel Advertising Funnels 28

Hubspot

OCTOBER 17, 2014

According to a recent study by Outbrain , the average clickthrough rate on headlines in their distribution network with negative superlatives was 69% higher than that of their positive counterparts. HubSpot’s Sidekick team ran a test to see if making the last CTA in the SlideShare as the final step in the story increased conversions.

Lead Scoring 28

Lead Scoring Lead Ranking Generation Leads 28

Hubspot

OCTOBER 19, 2012

so I could officially bust them in this blog post. TechCrunch reports Twitter has 170 million active users, and Google+ has 100 million. For a little help evaluating the usefulness of new social networks, reference this blog post, " 8 Questions to Evaluate Whether That New Social Network Is Worth Your Company's Time.".

Social Media 28

Social Media Cost per Lead Social Marketing Media 28

Hubspot

JUNE 21, 2016

Here are eight little things you can start doing immediately to improve the open rates, clickthrough rates, and lead generation for your emails. 19 Tips for Better Email Open and Clickthrough Rates. HubSpot customers: Don't worry -- you can't save an email template unless it includes this element.). I just can't win.".

Clickthrough 78

Clickthrough Email Marketing Tips CAN-SPAM 78

Hubspot

AUGUST 28, 2013

As reported on the Inside AdWords blog : "Please note that this is only a change to how a keyword’s 1-10 Quality Score is reported. That spike at 10 probably represented a lot of branded keywords, since brand terms tend to get a really high clickthrough rate.). Oddly, there’s a very small local maximum at Quality Score 1.).

Adwords 28

Adwords Cost Per Click Paid Search Agency Ad Frequency 28

Hubspot

MAY 13, 2013

HubSpot invited Guy to reveal the secrets behind his incredibly active and popular social media profiles that enable him to reach millions each day. On Twitter, I''m @GuyKawasaki. I have never been on the Twitter Suggested User List, and I have more than 1.2 He is also the author of APE, What the Plus!, million followers.

Enterprise Management 28

Enterprise Management Social Media Work Management Marketing Management 28

Hubspot

JANUARY 22, 2016

Over the last year Facebook, Twitter, and Snapchat have each released a collection of new features, which on their own would be mildly remarkable, but collectively signify a massive shift in the priorities of social channels. 2) Social Search. Something has been happening on our favorite social channels.

SEO 28

SEO Amazon Top of Funnel Internet Marketing 28

Hubspot

FEBRUARY 8, 2013

Many marketers are moving away from using pay-per-click (PPC) advertising in lieu of more cost-effective lead generation methods, like blogging, social media marketing, and creating excellent offer content that drives net new leads and reconversions. Promoting Exclusive Deals on Twitter. Informing Your Keyword and Content Strategy.

Paid Content 28

Paid Content PPC Cost Per Click Adwords 28

Hubspot

JUNE 30, 2020

For a quick and easy solution to your reporting woes, click here to download HubSpot's Free Social Media Reporting Template. HubSpot's free social media report template has pre-made slides for you to report on all of your predominant social media metrics. Clickthrough Rate. Why Use a Social Media Report?

Social Media 96

Social Media Template Media Contingency Planning 96

Hubspot

AUGUST 5, 2013

So here we go -- your guide to attending INBOUND, all in one blog post. For example, if you''re trying to increase your conversion rates on email, you could tell your boss about the INBOUND session with Sarah Goliger called "6 Steps to Optimize Your Emails for High Clickthrough Rates & Conversions." INBOUND Attendance Logistics.

Conference 28

Conference Peer-to-peer Clickthrough Budget Programs 28

Hubspot

MARCH 3, 2014

As David Moth writes on the Econsultancy blog -- “It’s an important tool for bringing order to the warring worlds of marketing and sales by improving lead scoring and nurturing.” Imagine communicating with 5,000 people on Facebook, Twitter, email, and via your blog. I can’t even wrap my mind around it.

Marketing Automation Services 28

Marketing Automation Services Marketing Automation Automation Top of Funnel 28

Hubspot

AUGUST 19, 2013

Sadly, I can’t link to the post because the Click Equations blog now redirects to Acquisio.) Branded keywords tend to have really high clickthrough and conversion rates, so they bring up the average for your whole account. You can follow him on Twitter and Google+. This is a guest post written by Larry Kim.

Lead Scoring 28

Lead Scoring Lead Ranking Cost Per Click PPC 28

Webbiquity

JUNE 18, 2019

3) Every time your email’s clickthrough rate is higher than your benchmark. In fact, at HubSpot, we’ve run several A/B tests and found that personalizing the sender name and email address increases open rates an average of 3%. Niti Shah is the Senior Growth Marketing Manager for HubSpot for Startups.

Email Marketing 243

Email Marketing Work Management Planning Marketing Automation Services 243