Writing on the Web

JULY 24, 2013

What can we learn from Liberace about better business blogging ? How can you make your business blog a little more flamboyant or sexy? Here’s how you can take away some of Liberace’s style and wisdom and apply it to your business blog: Add color: Liberace began his career as a classical pianist.

Business Blogging 100

Business Blogging Business Public Relations Internet Marketing 100

Writing on the Web

OCTOBER 30, 2013

Are you considering creating an animated video for your business blog? Did you know that blog posts and articles with images perform 91 percent better than those without them ( Skyword study, 2011 )? You can more easily explain the value of your business services in pictures than words. I love video. What do you think?

Business Blogging 100

Business Blogging Video Marketing Business Pricing 100

Writing on the Web

MARCH 28, 2012

Maintaining a business blog is time-consuming. As you establish your blog, define your goals to determine whether to keep it alive. Below are five common uses for feeding regular content into a business blog. If this is your intent, post product reviews, tell your readers about new products you’re expecting.

Business Blogging 100

Business Blogging Business Copywriting Sales Qualified Leads 100

Writing on the Web

APRIL 24, 2013

When should you start a new business blog ? Let’s face it, publishing frequently on a business blog is time consuming. I usually advise my clients that a blog for your business should focus on communicating the solutions to the problems you solve. You need a new blog.

Business Blogging 100

Business Blogging Business Buyer Personas Custom Publishing 100

ClickZ

JUNE 15, 2023

After all, when you’re selling specific products and services, there is only so much you have to say, right? On the surface, blogs seem like a fine way to write about creative topics relevant to a company, so ecommerce sites often assume that the idea of a blog is great, but just not for them.

eCommerce 122

eCommerce Top of Funnel SERP Paid Search Agency 122

Webbiquity

SEPTEMBER 23, 2016

You can always set up a Facebook page or establish a company Twitter account, but these platforms may not be the best for every type of business. That’s why a regularly maintained blog is a must-have for every business. Anyone can start a blog for their business. Blogs are hard work. We get it, you’re busy.

Business Blogging 100

Business Blogging Business Blogger Custom Publishing 100

Sharpspring

NOVEMBER 10, 2022

Lots of businesses set up blogs without any planning behind the effort. But starting a blog for your business isn’t a task to be taken on without forethought. And this is why many business blogs never deliver any noticeable results: They rank for random keywords that never bring any sales or leads.

CMS Development 124

CMS Development Business Blogger Lead Scoring 124

Writing on the Web

AUGUST 7, 2013

Want to make money with your business blog ? There are a lot of different ways to use your blog to make money. One of the most common is soliciting blog sponsors who pay a set dollar amount monthly or yearly to write sponsored posts. The blog publisher can negotiate how much to charge for sponsored posts.

Business Blogging 100

Business Blogging Business Small Business Marketing Online Marketing 100

Writing on the Web

AUGUST 21, 2013

Heres How to Change It" src="[link] width="300" height="300" title="Is Your Business Blog Just Okay? Heres How to Change It" /> Let’s be honest – in the realm of successful business blogs yours is probably mediocre. ” Hey, at least you’ve got a blog and are doing most things right.

Business Blogging 100

Business Blogging Business Blogger Training 100

Webbiquity

MAY 6, 2020

Social media, email, video marketing, online advertising, and blogging are all effective digital marketing tactics for creating brand awareness and offering promotions. However, compared to other channels, the potential of blogging is still under-realized. Why You Should Consider Blogging (or Posting More Often).

Enterprise Management 204

Enterprise Management Work Management Marketing Management Multi-Channel 204

Writing on the Web

DECEMBER 31, 2014

What goals have you identified for your blog and website for 2015? But after 15+ years working with executive coaches and consultants , I know that having clearly defined goals and expectations for a business blog or website is critical to help you get found, get known, and get clients; it will improve how you show up on the Web.

Business Blogging 100

Business Blogging Business Best Practices Traffic 100

Predictive Response

DECEMBER 14, 2018

One of the best tools for inbound marketing is a business blog. A business blog is more than just a tool to promote new products and highlight your expertise. A blog is a way to give your target market information when they need it, which is the time to start drawing them in through the buyer’s journey.

Business Blogging 45

Business Blogging Lead Marketing Qualified Leads Leads 45

Biznology

JANUARY 12, 2015

Blogs have been around for quite some time now. Although they were not widely used by businesses at their conception, they have been around since the 1980’s and 1990’s. Business blogs just started to go mainstream about 10 years ago. Here are 10 reasons why you should maintain a blog for your business: Blogging is easy.

Business Blogging 80

Business Blogging Activities Business Landing Pages 80

Writing on the Web

DECEMBER 12, 2011

Here’s the message, loud and clear: 99% of busy business professionals and attorneys should not – repeat, not – waste their precious productive hours writing their own blog posts and website content. You will burn yourself out, and your business will suffer – even if you enjoy doing the writing.

Business Blogging 100

Business Blogging Business Blogger Work Management 100

PureB2B

MAY 18, 2016

In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits.

Business Blogging 67

Business Blogging B2B Sales Top of Funnel Lead Scoring 67

Webbiquity

JUNE 30, 2010

Though blogging provides significant business benefits (e.g. increasing a firm’s credibility and visibility in search), developing a blog isn’t the right move for every organization. The web is littered with abandoned blogs; according to Technorati , only 7.4 How do you get there? Organized thought.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Webbiquity

FEBRUARY 23, 2010

How can you develop a steady stream of new topic ideas to write about on your blog? Attract more blog traffic? Which highly successful blogs should you emulate, and what can you learn from them? What common blogging mistakes should you avoid? 5 outstanding corporate blogs by iMedia Connection.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

NuSpark Consulting

OCTOBER 28, 2011

The strategy of blogging, especially from a b2b perspective, can be somewhat misunderstood. So I thought I’d raise the question on the benefits of blogging to the NuSpark Marketing content alliance team, and get their reaction to the following question. That being said, blogging once a month won’t help you all that much.

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Webbiquity

MARCH 13, 2019

If we’re on a demo and I’ve done my research, I can usually just show these people how many people are searching for their product and services at Google and which keyword phrases to focus on first in order to start generating some of that traffic. ” Leave a comment (or subscribe) to a blog about IT recruiting.

Social Media 204

Social Media Search Marketing Social Marketing Optimization 204

PureB2B

MAY 18, 2016

In the age of content marketing, blogging has fast become one of the most effective ways to market your brand. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits. Some B2B companies still haven’t adopted blogging as a business function despite its obvious benefits.

Business Blogging 48

Business Blogging B2B Sales Top of Funnel Lead Scoring 48

Writing on the Web

MARCH 31, 2014

How can you develop more productive blog writing habits ? I know many small business owners who purposely procrastinate on writing and finance tasks they hate. Whatever the task, whether it’s calling up clients and prospects, writing a new blog post, or preparing taxes, a lot depends on your mindset. Think about it.

Tips 100

Tips Product Work Management Marketing Management 100

Writing on the Web

FEBRUARY 7, 2011

Here’s the message, loud and clear: 99% of busy business professionals and attorneys should not – repeat, not – waste their precious productive hours writing their own blog posts and website content. You will burn yourself out, and your business will suffer – even if you enjoy doing the writing. That’s great.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Writing on the Web

SEPTEMBER 9, 2010

If you’re writing your blog for more than just fun, you’ve probably thought about how you can make some money from it. 1) Putting ads on your blog. This is the most obvious way to make money blogging. If you’re just starting out blogging one of these is the best way to start. 4) Selling blog merchandise.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Writing on the Web

OCTOBER 21, 2015

Do you know how to make money blogging? Let me ask you this: Are you earning money because of your blog? If so, your blog is a means of indirect sales. As I talked about in my last post , there are two different methods you can earn money blogging: Directly. How to Make Money Indirectly from a Business Blog.

Blogger 100

Blogger Business Blogging Webinar Metrics Consulting 100

Buffer

MAY 4, 2022

Creating a successful blog really just requires being passionate about a certain topic — a characteristic you already possess as an ambitious entrepreneur! A blog can also be a low-cost way to elevate your small business’s reach and also build credibility with your followers, making it a win-win situation.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Hubspot

MARCH 25, 2021

In our 2021 Executive Marketing Leadership Survey , 20% of marketing leaders described company blogs as one of their "most important channels" for hitting goals. The enduring importance placed on blogging isn't shocking. But, starting and running an effective, traffic-generating blog requires a lot of time and energy.

Purchase 101

Purchase Sales Qualified Leads Lead Scoring Lead Ranking 101

Writing on the Web

SEPTEMBER 17, 2014

I feel like we hear a lot of the same blogging tips over and over again. While it is definitely useful to know your blogging basics and how to boost readership, how about we change it up a little and offer some ideas on how to boost your blog in ways that you’ve maybe not thought about before? Guest Blogging Goes Both Ways.

Tips 100

Tips Blogger Small Business Marketing Rules 100

Adobe Experience Cloud Blog

SEPTEMBER 24, 2018

In the past, blogs served as fun platforms where people could write about their opinions on a variety of topics. While this still holds true today, more and more businesses have recognized the importance of blogs to their overall success. This is where a business blog can help. Lighthearted Blogs Encourage Sharing.

Paid Search Agency 134

Paid Search Agency Ads Marketing Websites Lead Scoring 134

ClearVoice

JUNE 13, 2022

For B2C marketing, a blog is a cost-effective and long-term lead generator for your business. With a B2C business blog , you can: Educate your customers. Promote your products or services. But how exactly do you write a great (or even good) B2C blog post? Build trust and authority. Share news and deals.

Buyer Personas 52

Buyer Personas Top of Funnel Work Management Keywords 52

LeadSquared

APRIL 5, 2013

In our last post of the series ‘How to Start Blogging – A Guide for Small Businesses’, we answered the most common questions you might have in your mind about kick-starting your blog. The best blogging platforms for your business . Built for hosting blogs. It is easy to use.

Business Blogging 52

Business Blogging Best Practices Blogger Business 52

Hubspot

FEBRUARY 23, 2021

Now, with the rise of video and podcasts, it's blogging's turn to feel the heat. I reached out to marketers with backgrounds in product marketing, SEO, YouTube, podcasting, and more and asked them, " Are Blogs dead? In all fairness, this question surrounding blogs is not without reason. Blogs vs. Other Marketing Channels.

Paid Content 101

Paid Content Planning Work Management Paid Search Agency 101

Industrial Marketing Today

JANUARY 3, 2011

Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. You can find lots of online articles about the advantages of using a business blog for building thought leadership, communities and humanizing your company. A business blog feeds your sales funnel.

Top of Funnel 60

Top of Funnel Business Blogging High Quality Lead Business 60

Hubspot

NOVEMBER 17, 2020

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. DemandMetric ).

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

Hubspot

MAY 28, 2014

Every month, I run a new hire training class on blogging. While many of the people in that class know why blogging is important for business growth, I''m supposed to teach it as if that''s not the case. First, let''s get on the same page about what a blog is. Okay, so who reads blogs? here''s why it works.

Business Blogging 28

Business Blogging Business Inbound Marketing Class 28

Webbiquity

APRIL 11, 2023

Image credit: Nguyen Dang Hoang Nhu on Unsplash AI can also be used—carefully—to help create more content for your blog and social media. While AI still won’t take your marketing job , it can help you be more productive. Blog Posts AI is perfect for bloggers who want to write new content, update old content, or write more guest posts.

Marketing AI 313

Marketing AI Curation Content SERP 313

Hubspot

NOVEMBER 11, 2020

But how do you get people to fall in love with your blog in the first place? Well, just as your website homepage is like the front door to your business, your blog's design -- much like a welcome mat -- is the front door to your business blog. Beautiful Blog Examples to Inspire You. Check 'em out, below.

Design 101

Design Examples Best Practices Microsite 101

Writing on the Web

OCTOBER 14, 2015

Can you still make money blogging ? As I shared in my last post , the blogging has rapidly changed, but it’s not too late to start a blog, or turn your existing blog in to a source of income. How to Make Money Directly from a Business Blog. which eventually grew into a portfolio of 85 blogs.

Cost Per Click 100

Cost Per Click Merchandising Cost per Acquisition Adsense 100