Can we use AI to further humanize our B2B Brands?
B2BMarketing.net
APRIL 16, 2024
Consider the role of synthetic data—a tool that, while complex, offers us a glimpse into customer attitudes and behaviours without breaching privacy. And that B2B customers are significantly more emotionally bonded to their vendors and service providers than consumers , according to studies by Google and CEB. billion in 2023 to $2.1
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