KoMarketing Associates

DECEMBER 19, 2013

After all, it’s been a crazy year of updates from both search engines and social networks, and 2014 promises to bring more of the same. Before we have to start thinking about that though, let’s take a look at some of our favorite online marketing posts from 2013, as selected by members of the KoMarketing team.

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

Buffer

JULY 29, 2019

You can audit your marketing in many ways—be it a quick-and-simple social media audit or a full-scale blog review. That’s why we’re such big fans of quick and efficient marketing graders. Indispensable Grading Tools to Fine-Tune Your Marketing. Hubspot’s Marketing Grader.

Social Media 72

Social Media Social Marketing Media Dwell 72

Stevens & Tate

FEBRUARY 5, 2021

Google Analytics is a popular web analytics tool that you can utilize to analyze and track your website traffic. You can use the tool to strengthen and shape your market strategy as well. Top Google Analytics Tips. This is among the most important Google Analytics tips. Do Not Ignore Sources of Traffic.

Marketing Analytics Tools 64

Marketing Analytics Tools Analytics Google Tips 64

KoMarketing Associates

JULY 11, 2019

The relaunch included a number of new features and upgraded features that let B2B marketers manage a company page on LinkedIn more effectively than before. Completing your LinkedIn Page’s information will usually net your Page about 30% more traffic. The best B2B social media accounts don’t just share their own content.

Linkedin 126

Linkedin Work Management Marketing Management Paid Search Agency 126

SmartBug Media

MARCH 19, 2021

The blog is divided into four main categories—marketing, sales, service, and website—and keeps marketers in all roles at the forefront of inbound marketing trends and best practices. In addition to blog articles and content, HubSpot also offers an amazing inbound marketing training curriculum —and it’s free!

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

Optinmonster

FEBRUARY 13, 2023

In this article, we’ll go over the basics of selling digital products so you can get started quickly. An automated marketing funnel can drive traffic and customers to your digital product while you work on other parts of your business or take a break. What is a Digital Product?

Product 66

Product Tips Work Management Digital Marketing Funnels 66

flux.la

AUGUST 11, 2020

In this time of digitization, people have set up means to connect on the web socially from anywhere in the world. This is made possible by the emergence of various social media sites and apps. Nowadays, it’s common for relationships to start, bloom, and end online without ever meeting face to face.

Paid Content 52

Paid Content Social Media Media Brand Identity 52

KoMarketing Associates

DECEMBER 20, 2016

Towards the end of last year, I outlined how our focus in our own online marketing efforts has led to quadrupled website traffic, thousands of inbound links and mentions, and the ability to hit goals in lead acquisition and brand development. 10 Digital Trends to Inspire Your 2017 B2B Content Marketing Strategy.

B2B Marketing 120

B2B Marketing B2B Planning Work Management 120

KoMarketing Associates

DECEMBER 20, 2016

Towards the end of last year, I outlined how our focus in our own online marketing efforts has led to quadrupled website traffic, thousands of inbound links and mentions, and the ability to hit goals in lead acquisition and brand development. 10 Digital Trends to Inspire Your 2017 B2B Content Marketing Strategy.

B2B Marketing 120

B2B Marketing B2B Planning Work Management 120

Hubspot

MARCH 26, 2020

Local Lead Generation Tips. There's a wide variety of lead generation strategies available, including tactics specific to social media platforms and lead generation through paid-per-click (PPC) ads. For a more thorough, technical explanation of the optimization process, check out this article. What is Lead Generation?

Paid Content 95

Paid Content Lead Generation Budget Programs Lead Scoring 95

KoMarketing Associates

MARCH 29, 2018

Pro Tip: Run competitors’ sites to see where they are getting inbound links from and what their top pages are. Pro Tip: Technical findings can seem overwhelming, whether due to the amount and/or complexity of updates required. This infomation can uncover new link building opportunities and potentially harmful links.

SEO 174

SEO Tools B2B Marketing Analytics Tools 174

Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). Source : B2B Content Marketing – 2017 Benchmarks, Budgets, and Trends Report. Social Media Blogs. Content is everywhere these days. Buffer Blog.

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

Adobe Experience Cloud Blog

JANUARY 15, 2020

It’s a massive market size to not be a part of, and definitely, the biggest reason why you should invest in digital marketing. Nevertheless, here are 7 more reasons along with tips on how exactly to do it. . Digital marketing helps small businesses build lasting customer relationships. Email marketing.

Small Business Marketing 174

Small Business Marketing Paid Content Cost per Lead Marketing Budget 174

SendX

MAY 18, 2020

In this article I’ll discuss three ways to increase your affiliate income by selling through your email list. Fuel the excitement with Email Sequences Email marketing is one of the best ways to promote affiliate deals. According to one study it’s the fourth highest source of traffic for affiliate marketers.

Promotion 318

Promotion Email Marketing Urgency Marketing Paid Search Agency 318

KoMarketing Associates

DECEMBER 30, 2019

The first core value of our organization is to “acquire and share knowledge” We do this through a range of tactics including twice monthly team trainings, collaborative monthly planning for client programs, and group email distributions sharing articles and resources of value for both individual and organizational impact.

Paid Content 31

Paid Content SERP CTR Paid Search Agency 31

Hinge Marketing

OCTOBER 2, 2013

Personal connections continue to be made offline, but online has taken the industry by storm. Social media marketing, when executed well, can be just as scientific as the technologies employed in the project site. Social media marketing helps the visibility and credibility of your firm in both of these situations.

Social Media 48

Social Media Social Marketing Tips Media 48

Sprout Social

OCTOBER 19, 2016

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. With organic reach becoming increasingly difficult to earn, social media contests offer a great way to get more eyes on your social posts and boost engagement. Why Create Social Media Contests?

Social Media 96

Social Media Paid Content Media Viral Marketing 96

Kabbage

NOVEMBER 9, 2016

For marketers, it probably doesn’t come as a surprise that blogs are the second most used tactic for content marketing (behind social media content). Source : B2B Content Marketing – 2017 Benchmarks, Budgets, and Trends Report. Social Media Blogs. Content is everywhere these days. Buffer Blog.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

seo.co

FEBRUARY 10, 2022

For most online marketers, success boils down to how much revenue your campaign generates. Accordingly, many online marketers measure their success in terms of how many leads they were able to generate. Your content marketing strategy, if executed with care, can be your greatest source of incoming leads.

Paid Content 97

Paid Content Top of Funnel Sales Qualified Leads Lead Ranking 97

Onalytica B2B

OCTOBER 1, 2018

He speaks at big marketing conferences, writes for big marketing blogs and he hosts a little marketing podcast, Content Matters. He’s written hundreds of articles on content marketing, search engine optimization, social media and Analytics. Top 10 Online Marketing Experts to Watch, Forbes.

Marketing AI 171

Marketing AI Sales Qualified Leads Conference Lead Scoring 171

SmartBug Media

MAY 15, 2020

A national digital marketing company, SmartBug understands the importance of a digital footprint. Here, are four easy, low-cost ways to market your nonprofit organization using online marketing: 1. Having a website in this day and age is expected, but a website with no traffic does you no good.

Cost 105

Cost Paid Search Agency Planning Work Management 105

Webbiquity

AUGUST 5, 2010

Struggling to increase blog traffic? Better results from social media? Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. Want more comments?

Business Blogging 100

Business Blogging Tips PageRank Business 100

Convince & Convert

MARCH 23, 2010

There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. I follow many of these other tips in my own ways, and it all centers around one idea: write for the readers.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

LeadSquared

OCTOBER 23, 2016

Say what you will about social media, but it has become the metaphorical elephant in the room: hard to ignore. Aditi is the Director of Ops and Strategy at Emporio Marketing Pvt Ltd. Emporio is a boutique marketing agency, which specializes in Social Media Marketing, Influencer marketing and Online Reputation Management.

Webinar Metrics 52

Webinar Metrics Paid Content FAQ Social Media 52

KoMarketing Associates

DECEMBER 29, 2015

Three years ago our leadership team made it a point to treat our online marketing experience as a priority in organizational strategy and business development. It is a testament to the hard work team members have put into the process in building engaging content and online communication throughout this past year.

B2B Thought Leadership 120

B2B Thought Leadership Budget Programs Marketing Budget Creation Marketing Budget 120

KoMarketing Associates

JUNE 7, 2018

For instance, covering the same topic of “greenhouse gas emissions” in three different articles that essentially take the same approach is not going to hold your audience’s interest. If they pick up on the fact that all your articles are going to say the same thing, they aren’t going to come back to read more.

B2B Marketing 216

B2B Marketing Paid Search Agency Content Marketing Work Management 216

KoMarketing Associates

AUGUST 26, 2014

Last spring, I had the opportunity to instruct a course for MarketingProfs University’s Search Marketing School 2014. Organic search engine traffic. Percentage of traffic from organic search. This percentage varies based on the different online marketing strategies an organization utilizes in its B2B marketing mix.

Marketing Analytics Tools 120

Marketing Analytics Tools SEO Lead Scoring Lead Ranking 120

KoMarketing Associates

JANUARY 29, 2019

After spending time with these clients to learn the business inside-out, we start identifying keywords and keyword phrases that offer an opportunity for them to increase brand awareness in the online marketing space, and indirectly improve customer acquisition as a result. Don’t be Afraid to Talk about Your Services.

Top of Funnel 124

Top of Funnel Paid Content Education B2B 124

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Writing on the Web

JANUARY 3, 2011

This is a guest post from Sam Briones, a freelance writer, who explains how to get targeted traffic to read your online content. If you’re one of those individuals, you can change that by following one or more of these easy tips. When submitting articles, take care to choose the right category. Share it on StumbleUpon.

Tips 100

Tips Peer-to-peer Digg Domain 100

KoMarketing Associates

NOVEMBER 24, 2015

One of the most effective content marketing tactics we recommend, for SEO and broader online marketing performance, is a B2B blogging initiative. Thought leadership and the sharing of professional knowledge in social media channels help influence the B2B decision making process. Related Blog Posts & Articles.

B2B Thought Leadership 120

B2B Thought Leadership Webinar Metrics Marketing & Strategy B2B 120

Optinmonster

DECEMBER 4, 2019

To survive as an online business these days, you need to have a solid digital marketing strategy. But where do you start and how do you know which digital marketing best practices are going to result in success for your business? Digital Marketing Best Practices. 83% of marketers say videos give them a good ROI.

Paid Content 88

Paid Content Practices Top of Funnel Work Management 88

Webbiquity

FEBRUARY 2, 2011

Get the answers to these questions and more here in some of the best guides to content marketing of the past year. Content Marketing Strategy and Tactics. 10 Tips For Content Marketing Success by TopRank Online Marketing Blog. Social Media Leads Content Marketing: New Survey Reveals by Jeff Bullas.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Go Beyond SEO

MAY 31, 2018

What can you accomplish by using LinkedIn to market your business? LinkedIn is the only social media networking site of its kind which targets business professionals. Just because you have a LinkedIn company page doesn’t mean it’s going to market itself. Marketing Your Business on LinkedIn.

Paid Content 104

Paid Content Linkedin Paid Search Agency Advertising Agencies 104

Moz

NOVEMBER 13, 2018

You're likely reading this blog post because you noticed your organic traffic has dropped and you suspect it could be Google tanking you. If you have not already done a normal traffic drop analysis and ruled out the first three causes, then your time is better spent doing that first. Do you tend to generate a lot of blog traffic?

SERP 53

SERP Paid Content Traffic Features 53

Online Marketing Institute

AUGUST 17, 2018

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready?

Case Study 52

Case Study Case Studies Studies Advertising Agencies 52