Webbiquity

OCTOBER 22, 2020

Leaving one-time competitors like Plaxo and Konnect in the dust, and capitalizing on Twitter’s missteps , LinkedIn has emerged as the top site for professional networking. Most business owners use blog posts to offer advice that can help to attract new visitors. Build a winning LinkedIn Profile. Speak at events.

Business 219

Business Ideal Customer Profiles Work Management Youtube 219

Webbiquity

MARCH 13, 2019

These sites are also places where your followers will promote your content and where someone else might find your content and link to it. Social Media Marketing Supports Blogging by Driving Traffic to the Blog. As a result, our ability to promote our social media activities gets easier.

Social Media 208

Social Media Search Marketing Social Marketing Optimization 208

ClearVoice

JUNE 24, 2021

Emails and newsletters are second at 46%, with blog articles way down the list at 18%.). Marketers are paying attention to their prospects’ increased preferences for video, with 60% of all businesses responding to one Biteable survey on video marketing , saying they spend some of their resources on video marketing.

Statistics 117

Statistics Content Marketing Marketing Budget Paid Search Agency 117

Buffer

MAY 4, 2022

All the material on the site will be within your control, ensuring the tone and style of your blog are consistent with your brand values. Building a blog from scratch takes some work, but this article will help you get set up with the basics, while also providing insight into the various ways other businesses blog.

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Hubspot

JANUARY 2, 2015

Too much of a focus on CTA’s in the right column instead of promoting what the reader wanted- more blog articles. Poor blog subscription rates. An inability to feature relevant and timely articles. We were going to redesign our blog with major goals in mind. Promoted offers in a smarter way.

Business Blogging 28

Business Blogging Ideal Customer Profiles Banners Business 28

Hubspot

DECEMBER 20, 2012

At this point, we know that consistent, frequent blogging is critical to your business’ online success. In fact, according to the 2012 State of Inbound Marketing , 70% of companies that publish articles 2-3 times per week have acquired a customer through their blog. Authors and Due Dates. Titles and Content Details.

Template 28

Template Business Blogging Planning Buyer Personas 28

Marketing Insider Group

JUNE 1, 2015

In that time, Liz has totally upped her game on her personal blog , Twitter , Linkedin and Instagram (pretty amazing photos there Liz). She not only creates amazing content for our sales team, and our content marketing strategy customers, but now she also creates great stuff for our business blog.

Work Management 100

Work Management Planning Content Marketing Marketing Management 100

Hubspot

JUNE 16, 2020

This does two things: First, it'll help you organize blog ideas, and second, it'll keep your content diverse. Diverse articles solve for your customer at every stage of the buyer's journey. Headers separate the large portions of text in your articles. Decide how and where to promote your blog. You're almost done.

Enterprise Management 94

Enterprise Management CMS Development Marketing Automation Services Marketing Management 94

Webbiquity

APRIL 29, 2010

Which tactics and plugins provide the most powerful SEO boost for a WordPress blog? Which tools are best for Twitter integration? What plugins and techniques should you use to truly personalize your blog? Find the answers to these questions and more here in the best posts and articles about WordPress from last year.

Tools 100

Tools Tips SIC Best Practices 100

Webbiquity

JANUARY 2, 2013

Consumers actually place the highest value on deals and promotions (83%) and rewards programs (70%). ( B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Despite growing interest in the concept of social business , less than 20% of U.S.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Atomic Reach

JANUARY 3, 2019

Find him on Twitter & LinkedIn. His efforts at promoting best practices for content marketing were recognized in 2014 when he was awarded the John Caldwell Lifetime Achievement Award by the Content Council. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find her on Twitter & LinkedIn.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Content Marketing Institute

JANUARY 15, 2018

Consider this article the proverbial splash of cold water to help you wake up (or more importantly, wake your content up). Whether it is on Twitter, blogs, or company collateral, there seems to be a recent trend to overemphasize statements about oneself or to put the company ahead of the customer. Those articles are boring.

Content 111

Content Paid Search Agency Advertising Agencies Mobile Advertising 111

Hubspot

SEPTEMBER 15, 2011

With 200 million members, Twitter is one of the most popular social networks out there. Used effectively, Twitter can help you promote your content, provide helpful customer service, generate leads and customers, and much more. 35 Tips & Tricks for Getting the Most From Twitter. Optimize your Twitter profile.

Paid Content 28

Paid Content Twitter Work Management Paid Search Agency 28

Webbiquity

JANUARY 9, 2024

Expert Round-Ups What Is an Expert Round-up An expert round-up is an article that is largely built by asking experts to answer a single question, such as “What is their favorite tool or tip for doing X”. Naturally, they are going to share it across their social media channels like Twitter (I refuse to call it X) and LinkedIn.

Traffic 208

Traffic Peer-to-peer Linkbait Customer Surveys 208

Hubspot

JULY 23, 2010

Keep content topical, informative, and non promotional. Give your readers something to chew on – A blog post should be 400-600 words on average. Generally things like top 5 lists, trends, and news focused articles do really well, but add variety and measure what readers like best. Focus on the "who" of your blog.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Hubspot

NOVEMBER 11, 2020

Well, just as your website homepage is like the front door to your business, your blog's design -- much like a welcome mat -- is the front door to your business blog. Once you're done creating the quality content, you still have the challenge of presenting it in a way that clearly dictates what your blog is about.

Design 101

Design Examples Best Practices Microsite 101

Hubspot

SEPTEMBER 29, 2010

Twitter is a fantastic network for businesses. You can monitor your brand to garner valuable feedback, keep tabs on the competition, engage your customers in conversation, or even choose to use Twitter as a customer service channel. But there are several common mistakes that companies make on Twitter. Of course not.

Twitter 28

Twitter RSS Business Ideal Customer Profiles 28

PureB2B

AUGUST 28, 2018

Are they vying for a promotion or trying to impress their boss? Business Blog. Check out the topics they talk about on their blog. They may have published a post about a new product they’re launching or a how-to article that helps you better understand what they do and what they offer. Google Search Results.

Research 96

Research Sales Qualified Leads Marketing Automation Services Work Management 96

Hubspot

MARCH 4, 2019

They also serve tons of different purposes, from content ideation to production to promote, optimization, and more. WordPress contains plugin architecture and a template system so you can customize any website to fit your business, blog, portfolio, or online store. You can self-host or host your site via WordPress.com.

Marketing Automation Services 78

Marketing Automation Services Budget Programs Work Management Tools 78

Convince & Convert

MAY 25, 2011

He writes a daily blog about how tiny businesses can make mighty profits using a personal computer, a little imagination and a few well placed dollars. Companies must now create their own attention to promote products and services. Asking for a “like&# on Facebook or a follow on Twitter.

Content 118

Content Youtube Communities Education 118

LeadSquared

NOVEMBER 24, 2015

Advanced search on Twitter would help. I found this great article that lists the tops tools for digital marketing for different digital marketing activities. However, a responsive website, social media presence, and a business blog would probably make lead generation quicker. Especially on Twitter? Question 3.

Paid Content 52

Paid Content FAQ Webinar Metrics Advertising Agencies 52

PureB2B

AUGUST 28, 2018

Are they vying for a promotion or trying to impress their boss? Business Blog. Check out the topics they talk about on their blog. They may have published a post about a new product they’re launching or a how-to article that helps you better understand what they do and what they offer. Google Search Results.

Research 62

Research Sales Qualified Leads Marketing Automation Services Work Management 62

Marketing Insider Group

SEPTEMBER 21, 2020

Businesses that blog attract more leads, build brand trust, and have an easier time nailing revenue goals. It’s also what customers prefer – 70% of people would rather learn about a company through its articles rather than advertisements. Companies that practice blogging get 97% more links to their websites.

Top of Funnel 304

Top of Funnel Paid Search Agency Companies Marketing Automation Services 304

Industrial Marketing Today

JUNE 8, 2010

Even though her article is about the B2B buy cycle in general, it is a perfect follow up to my earlier post “Deconstructing the Four Stages of the Industrial Buy Cycle.” Any help that I can provide to my clients to alleviate the problem is greatly appreciated and rewarding for my business. I have included my take on each step.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Hubspot

OCTOBER 11, 2012

And for the inbound marketers who embrace that, a business blog is one of the most reliable and effective platforms for publishing much of the content they create. But if you’ve been consistently blogging for a while, you probably have all the business blogging basics down pat. Step 1: Blog Frequently.

RSS 28

RSS Ad Frequency Landing Pages Lead Gen 28

Online Marketing Institute

DECEMBER 1, 2010

If you are running an event, consider promotion in the following areas: 1. LinkedIn users will be shown events that match their specific business needs based on the information they’ve added to their LinkedIn profile (Job Title, Industry, etc.), Twitter Twitter can offer limitless value in promoting your event.

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Webbiquity

MAY 30, 2010

The Twitter Avatar Roast: 10 Types of Profile Images by Tremendous News. As anyone involved in online advertising knows, contextual advertising attempts to match ads with the surrounding text, so that, for example, if you’re reading an article about European sports cars, you’ll see an ad from Porsche or BMW.

Social Media 100

Social Media Social Marketing Paid Search Agency Advertising Agencies 100

Hubspot

AUGUST 9, 2011

Maintain an Active Business Blog: Launching a blog that covers important topics relating to the industry in which you're selling is perhaps the best way to establish and uphold your image as a thought leader. Also consider using Twitter Search to find users' questions on Twitter. Leave Promotion at the Door.

Thought Leadership 28

Thought Leadership Conference Custom Publishing Trust Marketing 28

Hubspot

AUGUST 28, 2012

When creating a hashtag, choose something short and memorable (check out this helpful guide to creating awesome hashtags ), and be sure to promote it during the planning process and during the event itself so people know what to use while they're tweeting. Tip #2: Promote regular updates about your event. Others may prefer LinkedIn.

Social Media 28

Social Media Media Linkedin Buzz 28

Hubspot

SEPTEMBER 10, 2014

When this ritual happens consistently with posts from one particular blog, I begin associating its name with content I love. I add them to my RSS feed; I follow them on Twitter; I begin to trust them, even defend them as if they were a friend. Some great posts from the EAT24 blog: A Breakup Letter to Facebook from EAT24.

Paid Search Agency 28

Paid Search Agency Companies Blogger Curation 28

Hubspot

MAY 24, 2012

Businesses with websites that have 401-1000 web pages get six times more leads than those with 51-100 pages. By creating more offers and blog articles , you create more opportunities to rank in search engines. Well, marketers might only be blasting out promotional emails in which the content stays the same. Why, you ask?

Stats 28

Stats Lead Scoring Lead Ranking Planning 28

Hubspot

AUGUST 10, 2011

Making your blog posts overly promotional and product-centric is a great way to turn off your readers. You don't need to go all term paper-style and add footnotes to your blog posts, but failing to attribute data or other content sources you cite in your own articles is a blogger no-no. Forget to attribute your sources.

Blogger 28

Blogger Lead Gen Sales Qualified Leads Landing Pages 28

Webbiquity

JANUARY 8, 2010

Blogs are not a traditional marketing medium. Blogs written like extended brochures (in promotional language) don’t get read. A blog is rather, a place to share useful content. Certainly you can promote your company and product in your blog, but this should be more in the form of sponsorship than selling language.

Business Blogging 100

Business Blogging Adsense RSS Effectiveness 100

Marketing Insider Group

JULY 10, 2012

Yesterday was my 3-year twitter anniversary. To celebrate, I sent one small “ humble brag ” as one of my twitter friends called it. In the course of those 3 years, I have interacted with some of the smartest business and marketing people on the planet. Twitter Tip # 2 : Share Great Content.

Twitter 100

Twitter Tips Curation CAN-SPAM 100

Convince & Convert

MARCH 4, 2010

Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. That’s what a lot of multi-author corporate blogs feel like, so is it any wonder that there aren’t many subscribers? Blogging success is a slow march, not a mad dash. Mark, you're spot on!

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Hubspot

JANUARY 26, 2011

Many of the most enticing blog articles are numbered lists. Numbered lists make a blog post easy to read, and people know when they click on a post like “ 9 Worst Ways to do Twitter for Business ,” they’re going to come away with at least 9 clear takeaways from that blog post.

Peer-to-peer 28

Peer-to-peer Opinions Social Media Barriers 28

Hubspot

JUNE 28, 2010

I previously took a deep look at leveraging Twitter for lead generation as the first in our series of social media lead generation articles. Today, let's take a deep dive into business blogging to ensure your business is doing everything it can to leverage its business blog for lead generation opportunities.

Lead Generation 28

Lead Generation Sales Qualified Leads Generation Leads 28