Marketing Insider Group

AUGUST 6, 2015

For example, The Hummingbird update of 2013 began to recognize search queries using long-tailed keywords in order to decipher the context of the question, rather than chase the specific keywords within the question. SEMrush : Offers free search analysis for your site and your competitors. Domain-level brand features 8.59%.

SEO 100

SEO Long Tail Marketing Domain Keywords 100

seo.co

FEBRUARY 19, 2021

According to a study by Moz , it’s not strictly necessary to have H1 tags to rank – and in fact, the difference between an H1 tag and an H2 tag is statistically not significant. As long as it’s both unique and readable, you’ll be in a good spot. Include a long-tail keyword or phrase (with caution). We’re here to help.

Tagging 85

Tagging SEO Lead Scoring Lead Ranking 85

Convert

JANUARY 17, 2024

The most effective optimization tactics were found to be: Adding quotes from recognized experts (this one performed the best) Citing authoritative sources Adding statistics All these three content optimization tactics make a lot of sense even if you are not trying to optimize for generative AI.

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

Valasys

JANUARY 23, 2023

Concentrate on Long-Tail Keywords High-traffic keywords might have a hefty cost per click. Find unique, long keywords to compete on a budget. Google’s autocomplete, statistics, and keyword planners may help you uncover lucrative long-tail keywords.

Small Business Marketing 40

Small Business Marketing PPC Paid Search Agency Lead Ranking 40

KoMarketing Associates

AUGUST 11, 2015

So what is the best way to report on the day to day activities of a paid search campaign, allowing advertisers to get a better picture or understanding of the value behind their paid search statistics? Long tail keywords and extremely long, dense, or complicated keyword strings are a reality in the B2B advertising space.

PPC 120

PPC Cost Per Click Paid Search Agency CTR 120

Moz

FEBRUARY 24, 2021

Even more shocking than these statistics may be the fact that the oldest members of Generation Z are now well into their twenties. As such, it’s not shocking that a common statistic claims that members of Gen Z have the smallest attention spans of just eight seconds. of the total population.

SEO 73

SEO CMS Development Marketing Analytics Tools Mobile Advertising 73

Sales Engine

OCTOBER 16, 2015

Content marketing uses the same skills and tactics as publishing a magazine—only the distribution methods, audience-building techniques, and analysis tools are different. It’s about selling access to the subscribers, which is why an advertising sales rep can tell you a lot of readership statistics in addition to demographics.

Content Marketing 120

Content Marketing Lead Ranking Content Marketing & Strategy 120

Biznology

NOVEMBER 28, 2016

We are all truly unique, each one of us a long tail of our own. However, the vast majority of the human population does not fit that full profile, even though those are the dominant attributes in each category. For example, 48% live on less than $2 a day, and 49% live in rural areas. Nobody is “one in a million.”

Generation 80

Generation Comparison Long Tail Marketing Bundling 80

Rain: The Growth Agency

APRIL 13, 2018

At this juncture, brands need to re-evaluate how they are performing attribution analysis. The problem with looking at spikes in site traffic is that long-tail cable programming will often show a lot of false positives.

Cable 40

Cable Business Long Tail Marketing Budget Programs 40

Hubspot

DECEMBER 22, 2016

Searchers tend to use very specific “long-tail” keywords, keyword phrases and questions when they’re looking for something. Long-tail keywords comprise up to 70% of all search traffic and can unlock the door to successful SEO. You may find it’s much easier to rank for these words. 4) Aim for scannable, longer posts.

Lead Scoring 36

Lead Scoring Lead Ranking Long Tail Marketing SEO 36

Outbrain

JANUARY 21, 2019

This service will provide you with almost all the website statistics you need on the long journey of internet marketing. The best way to do this is with long tail keywords. Long tail keywords are phrases consisting of three or four words. Competitor analysis. Keyword research.

SEO 42

SEO Practices Long Tail Marketing Best Practices 42

ClearVoice

MARCH 26, 2021

What is a content gap analysis? A content gap analysis is a process used by marketers to identify “gaps” between popular search queries on a given topic and the content that is currently available online. We’re going to explore the key components of a content gap analysis, highlighting its importance to any content/SEO strategy.

Analysis 111

Analysis Paid Content Top of Funnel Content 111

Directive Agency

NOVEMBER 2, 2016

It should include variations and synonyms for your primary keywords as well as the long-tail modifications of the keywords you are targeting. Sites like Moz’s Keyword Explorer will give you different statistics for the keyword you enter such as search volume, difficulty of the keyword, opportunity for traffic generation, and more.

Paid Content 49

Paid Content Work Management Marketing Management Service 49

QuanticMind

MARCH 27, 2019

Predictive modeling is a statistical strategy that has been around for a long time, but with machine learning, it’s possible to create non-linear models using supervised learning. Keyword Analysis and Valuation. You can choose whatever data is important to your business and factor it into bid optimization calculations.

SEM 40

SEM Budget Programs Optimization Marketing AI 40

Webbiquity

APRIL 14, 2014

Find the answers to those questions and many, many more here in more than 80 social, content, search, and email marketing facts and statistics from the past few months. And furthermore, long-tail searches have higher overall organic click-through rates. 9 Social Networking Demographics Figures and Statistics.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Hubspot

NOVEMBER 4, 2016

This is helpful to determine which words or set of several keywords, or long-tail keywords , are the most popular in search. These long-tail keywords will help determine the angle your content should address. Find the original data source for any statistics you encounter during your research process.

Research 28

Research Terms and Conditions Long Tail Marketing Statistics 28

Single Grain

DECEMBER 19, 2023

Once logged in, enter your website address in Site Explorer to get an in-depth analysis of your site with metrics like organic traffic, backlink profile, top-ranking keywords, and traffic value. Besides keyword research and competitor analysis, you can also use Ahrefs to find critical SEO issues on your site.

Lead Ranking 98

Lead Ranking Lead Scoring Budget Programs SEO 98

Referral Rock

OCTOBER 9, 2019

And do they believe that long-tail keywords are the best tactic for websites with low domain authority? Let’s dive in, starting with the compelling statistics we gathered. Are long-tail keywords the way to go for companies with low domain authority? Yes, prioritize long-tail keywords. Why or why not?”

Long Tail Marketing 77

Long Tail Marketing Top of Funnel Lead Scoring Lead Ranking 77

Single Grain

OCTOBER 6, 2020

HubSpot released statistics stating that updating old blog posts increased traffic to old posts by 106%. You can use these statistics to share with your team and update your content refreshing system. The original search intent served people who want a quick statistic on Instagram engagement. How I Gathered the Data.

Case Studies 111

Case Studies Case Study Traffic Long Tail Marketing 111

Blue Flame Thinking

NOVEMBER 15, 2023

The AI model uses statistical and machine learning to make predictions and classifications based on feedback loops. Traffic analysis + pattern recognition = route optimization. Here’s our take: While helpful for idea generation or analysis, these tools offer very general responses that often come across as bland or just a bit off.

Marketing AI 77

Marketing AI Paid Search Agency Companies Long Tail Marketing 77

Hubspot

FEBRUARY 13, 2020

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. The good news is that choosing the right long-tail keywords for your website pages is actually a fairly simple process -- one that's made all the more simple and quick when you use the right tools to perform your keyword research.

Keywords 101

Keywords Cost Per Click Budget Programs Long Tail Marketing 101

flux.la

FEBRUARY 1, 2020

RankBrain does this by using semantic analysis, which means it no longer base it on the keywords only, but it tries to figure out what you actually mean. You just need a proper analytics setup, an analysis tool, and a testing budget. It focuses more on the context and meaning behind your search. Or from the keywords they’re using?

Paid Content 52

Paid Content SEO Lead Ranking SERP 52

Webbiquity

NOVEMBER 5, 2019

Market size analysis. Competitor analysis. Additional market size analysis gives you a realistic idea of the potential scope of your marketing efforts. Your analysis may uncover higher or lower demand compared to your initial expectations. Statistics. Buyer background research. Online communities. How-to posts.

Paid Content 239

Paid Content Sales Management Work Management Marketing Automation Services 239

Single Grain

DECEMBER 26, 2023

Use AI-powered research tools (IBM Watson Discovery, Google Cloud AI Platform, Sisense) to extract statistics, facts, and insights that can be incorporated into your pillar content. AI writing tools can play a significant role in programmatic SEO by assisting with content creation, optimization, and data analysis.

High Quality Lead 52

High Quality Lead Marketing AI Long Tail Marketing Content 52

Zoominfo

JULY 30, 2018

Just consider these statistics: SEO/SEM marketing is the eighth most in-demand hard skill wanted by companies in 2018, according to a LinkedIn study ( source ). Use this opportunity to stand out with in-depth, long-form content. Use this opportunity to stand out with in-depth, long-form content. Industry reports.

SEO 180

SEO Long Tail Marketing Lead Scoring Lead Ranking 180

Buzz Marketing for Technology

JULY 7, 2008

As a business, that audience is the long tail that needs a great experience. Debating the Influencer model: Fast Company debates the "Un-Tipping Point" Aberdeen releases research paper on Social Media Monitoring and Analysis Influencer in Chicago - Tribune picks up the local story Satisfaction, Loyalty and Affinity.

Social Media 100

Social Media Communities Wiki Work Management 100

Single Grain

DECEMBER 30, 2019

In order to maintain the flow of traffic to your website, you'll need to think outside the answer box and diversify, which includes implementing omnichannel marketing as well as long-tail keywords. Consider these voice search statistics : Voice-based shopping is expected to jump to $40 billion in 2022. Get A Free Consultation.

Trends 139

Trends SEO Lead Ranking Lead Scoring 139

Oktopost

SEPTEMBER 14, 2021

Whether they go explosively viral or quietly maintain a long tail of engagement, these are the pieces of content that have the most eyes on them. Provide Insights with Data and Statistics. Subject data to statistical analysis and you can provide concrete insights that can answer your audience’s burning questions.

Top of Funnel 131

Top of Funnel Lead Scoring Lead Ranking B2B 131

chiefmartech

MAY 10, 2017

A few important notes, and then I’ll share more stats, analysis, and a final surprise at the end: This year, I was fortunate to have Anand Thaker collaborate with me on this project, from the research through to the origami-like folding of thousands of logos into a single slide. are investor-funded startups at any pre-exit stage.

Enterprise Management 112

Enterprise Management Marketing Management Marketing Automation Services CMS Development 112

seo.co

MARCH 25, 2022

Sometimes, you’ll make reference to a statistic or piece of original research that’s explained somewhere else on your site. Secondary and long-tail keywords. For lower-priority pages that don’t have a primary keyword, choose secondary keywords and/or long-tail phrases to target. Competition.

SEO 98

SEO Ad Building Domain Long Tail Marketing 98

Optinmonster

APRIL 12, 2024

Answer the Public : This tool helps discover long-tail keywords and search queries phrased as questions. Maintain Credibility: Back up your claims with data, statistics, and links to reputable sources. Make it clear that the instructions, analysis, and examples you provide come from your own experience.

Paid Content 85

Paid Content Lead Ranking SEO Lead Scoring 85

Single Grain

JULY 5, 2023

To overcome content gaps and revitalize your blog’s traffic, it’s crucial to perform a content gap analysis – that is, identify the keywords and topics that your competitors are successfully ranking for but that you have yet to explore.

Traffic 52

Traffic Lead Scoring Lead Ranking Keywords 52

Single Grain

MARCH 1, 2023

Now you need to perform some content analysis to determine the most shared content to see what you’re up against. You can also view analytics for individual content pieces and the keyword itself: Dive Deeper: How to Perform Marketing Competitor Analysis (+ 6 Best Tools Comparison) B.

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Keywords 52

Optinmonster

NOVEMBER 13, 2019

The ability to see historical statistics and traffic forecasts. You can see statistics like search volume over a period of time. With Moz, you’ll get keyword research tools, an SEO keyword generator, and link analysis that gives detailed data on your inbound links and link quality. The closest competitor to Ahrefs.

Keywords 76

Keywords Paid Content Traffic Research 76

Moz

OCTOBER 19, 2020

The three main areas of research that SERP analysis can benefit are: Keyword research Content creation And competitive analysis. First off, SERP analysis will help you understand the intent (or at least the perceived intent by Google) behind your target keywords or phrases. So, get your pickaxe handy (or maybe just a notebook?)

SERP 59

SERP SEO CTR Long Tail Marketing 59

Single Grain

APRIL 17, 2020

First, Conduct a Content Decay Analysis. Here are a few key elements to consider: Make sure any statistics or data points included are current. Updating meta tags is a great way to get the best possible value out of your existing content, but it’s not the only strategy available to you. What do we mean by “ content decay “?

SEO 145

SEO Marketing Budget Webinar Metrics Marketing & Strategy 145

seo.co

NOVEMBER 5, 2021

Google Analytics (GA) provides marketers and website owners with detailed statistics about their website traffic and visitor behavior. Mostly, though, I use this tool for quick and simple competitor analysis from an SEO standpoint. Also offers an SEO analysis of your site, as well as social metrics at both the link and site level.

Budget Programs 98

Budget Programs Online Marketing Enterprise Management Digital Asset Management 98