Retention Marketing: How We Reached 400 Customer Accounts with a Refreshed Program
Act-On
MAY 7, 2024
Is retention marketing on your list of priorities? It’s certainly on ours! Keeping your existing customers happy not only helps secure more referrals but also paves the way for more cross-sells and upsells. In 2022, we decided to relaunch our Power-Up Series , which is a customer success program we paused during the pandemic. The relaunch transformed what was previously a basic webinar series into custom landing pages, office hours, and hands-on workshops.
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