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Can we really trust Google 2014?

Biznology

Like many of you, I’m prepping plans for 2014 with many of my clients and for my own business. Consider the changes Google introduced to the overall digital marketing landscape over the last twelve months: Google has continued to reduce the number of organic first page results. (Photo credit: Steve Rhodes). Now, let’s see.

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Two Prerequisites for Successful Business Growth

Vision Edge Marketing

Companies that complete these two customer-centric prerequisites achieve more success when it comes to customer acquisition which impacts your company’s product adoption rate , market share, and category ownership. . They ask someone they trust and/or they head off to do an online search. . What’s Your Edge?

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Will Your SEO Strategy Be Impacted By Google’s Removal of Right-Hand-Side Ads on SERPs?

Content Standard

As of Friday of last week, Google confirmed that it had permanently removed all right-hand ads on its SERPs (search engine results pages) worldwide, making room for ads at the top and bottom of the page. ” Did I just compare Google Ads to The Sims? Brands Will Place More Emphasis on Organic Search Rankings.

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Will Your SEO Strategy Be Impacted By Google’s Removal of Right-Hand-Side Ads on SERPs?

Content Standard

As of Friday of last week, Google confirmed that it had permanently removed all right-hand ads on its SERPs (search engine results pages) worldwide, making room for ads at the top and bottom of the page. ” Did I just compare Google Ads to The Sims? Brands Will Place More Emphasis on Organic Search Rankings.

SERP 40
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3 Ways Google Can Have More Credible Search Rankings

Contently

You don’t have to search very hard to find irrefutable evidence. We search Google for everything from cheap concert tickets to long-lost relatives. We place such confidence in the convenience of the search bar that people can settle heated arguments just by whipping out a smartphone.

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Digital Advertising Glossary: The A-Z Beginner’s Guide

Outbrain

What is advertising? From the Latin for advertere , which means ‘turn towards’, advertising is the paid dissemination of a message for the purpose of promotion or selling of a product, service or idea. In 2017 , global spending on paid advertising was forecast to reach $584 billion. Affiliate Advertising.

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B2B Budgeting for 2015: 10 Key Marketing Research Reports & Guides

KoMarketing Associates

Software Advice’s recently released 2014 B2B Demand Generation Benchmark report revealed that the vast majority of B2B marketers (79 percent) use at least 11 different marketing software applications. research reports, trends, and important industry announcements in the B2B marketing space) for quite some time now.