Hubspot

DECEMBER 31, 2012

This is your chance to reboot and decide what changes you'll make in 2013. We’re offering our marketing community members a free consultation to chat with a HubSpot expert about 2013 goal planning. It’s worth the investment to take some time to figure out what will be different for you and your marketing in 2013. Not too shabby!)

Planning 28

Planning Work Management Landing Pages Paid Search Agency 28

Unbounce

OCTOBER 1, 2019

After exploding onto the scene in 2013, Zola quickly became the fastest-growing wedding startup in the United States, trouncing old-school competitors with their headache-free approach to big-day planning. Drive traffic by becoming a one-stop-shop for the newly engaged. By now, you’ve probably heard something about Zola.

Paid Search Agency 111

Paid Search Agency Landing Pages Planning Work Management 111

Hubspot

FEBRUARY 23, 2016

But what if I were to tell you that, along with writing a few more blog posts per week, optimizing those blog posts and following promotion best practices could increase your blog traffic by over 2,500% in as little as one year? For non-HubSpot users, Google Analytics is a good option for measuring blog traffic over time.).

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

Optinmonster

MAY 25, 2020

OptinMonster launched back in 2013 with a simple goal: to level the playing field by giving small and medium-sized companies resources that can compete with the big guys. Content Lockers. For example, a lot of software that gives you a general popup campaign won’t include a Content Locker or Inline Form. Floating Bar.

Trigger Marketing 78

Trigger Marketing Lead Ranking Pricing Price 78

Brightedge

MAY 16, 2021

One digital channel continues to grow and this data will help you make the case and prioritize your traffic efforts. Stone delivers the goods with a 15-chapter playbook that includes the frameworks, question lists, and templates that make you want to put the book down and try the tactics recommended.

Marketing AI 142

Marketing AI Planning Paid Search Agency Enterprise Management 142

Hubspot

MARCH 3, 2015

I mean, there are a lot of them, but when marketers spend the time aligning the topic, content, and style of their infographics with the needs and preferences of their target audiences, they''re still finding success. PowerPoint can be your best friend when it comes to visual content creation. Don''t be shy.

Template 28

Template Budget Programs Banners Display 28

Valasys

OCTOBER 8, 2019

Almost all of them provide free trials, a wide array of email templates, social media integrations & email scheduling. The tool from HubSpot helps marketers create tailored touch-points for the customers, which in turn, helps them to create tailored pieces of content resonating with their diverse areas of interest.

Enterprise Management 51

Enterprise Management Budget Programs Email Marketing Work Management 51

Content Standard

OCTOBER 22, 2016

But I also think of the amazing conference they’ve been putting on for 10 years now, inviting some of the best B2B marketers from around the world to gather for four days of learning content strategy and being inspired. In marketing, you need creativity and a willingness to fail—Ann Handley, Chief Content Officer, MarketingProfs.

Marketing & Strategy 40

Marketing & Strategy Marketing Strategy B2B Marketing Work Management 40

Convince & Convert

JANUARY 8, 2016

Since 2013, we have grown from $800,000 a year to looking at over $2.7M The Consumer Reports team had a business need to assign 35% of the traffic to their control email, which changed up our typical procedure of doing an even split of 20% per control/treatment. Step 5: Create Value Focuses to Test. Treatment Emails.

Copywriting 88

Copywriting Clickthrough Marketing Report Advertising Agencies 88

Hubspot

MARCH 12, 2015

Tired of struggling to crank out the endless streams of content needed to appease today’s consumers? There is an option for burned out business owners, and that’s user generated content. In light of these trends, there’s never been a better time to start using user generated content to engage your readers and build trust with them.

User-Generated Content 28

User-Generated Content Campaigns Generation Content 28

Hubspot

JANUARY 9, 2014

Before launching into a campaign, take stock of the current traffic to your site and the leads and customers generated by similar campaigns in the past. Improve rank for the keyword ''social monitoring'' from 5th to 2nd on Google by June 30, 2013.". Jumpstart: SMART goal-setting template. Share content on social media.

Planning 28

Planning Inbound Marketing Campaigns Paid Search Agency 28

Hubspot

MAY 26, 2014

Even though in the 2013 State of Inbound Marketing Report we found that 20% of marketers say increasing total lead volume is their top priority this year, lead generation itself may not be the problem at hand. Often, lead generation problems can be addressed by fixing other problems -- like website traffic, for example.

Lead Generation 28

Lead Generation Generation Leads Lead 28

Hubspot

JANUARY 1, 2014

So take the time to crunch the numbers, discover what is and isn''t already working for you, modify your campaigns accordingly, and your 2014 is bound to be just as -- if not more -- successful than 2013. Well, believe this: As of February 2013, there were 6.8 4) Revitalize your content strategy. 1) Focus on mobile.

Planning 28

Planning Buyer Personas Work Management Mobile Marketing 28

Hubspot

MARCH 10, 2014

According to our Marketing Benchmarks From 7,000 Businesses report, the average company will see a 45% growth in traffic when increasing total blog articles from 11-20 to 21-50 articles. In other words, the more content you create, the better your blogging results -- and building up to that amount of content takes time.

Paid Search Agency 28

Paid Search Agency Blogger Hubspot Lead Ranking 28

Hubspot

MAY 5, 2014

But in the meantime, here are an additional 20 presentations that are truly inspiring pieces of content. P.S. If seeing these SlideShares makes you want to design one of your own, feel free to use these PowerPoint SlideShare templates so you can create one ! The amount of traffic coming to your website from social media?

Storytelling 28

Storytelling Peer-to-peer Internet Marketing B2B Sales 28

Hubspot

FEBRUARY 2, 2017

You have enough on your plate -- do you really need to be figuring out yet another way to create targeted content? As you'll see, there are two types of campaigns that you can create: Sponsored Content, which is used to "attract new followers to your company or showcase page" and "drives engagement with company-specific content.".

Linkedin 28

Linkedin Paid Search Agency Ads Cost Per Click 28

Hubspot

AUGUST 21, 2013

We founded HubSpot with a basic observation -- that people navigate to content, products, and companies they find interesting. This new release includes a new Content Optimization System , a new blogging application , and new adaptive site and landing pages. The new COS optimizes your content for mobile. It’s really that simple.

Inbound Marketing 28

Inbound Marketing Hubspot Enterprise Management Work Management 28

Hubspot

MARCH 3, 2014

You don’t need statistics to prove the value of personalized messages, multi-channel marketing, and high quality content. Here’s some interesting data : A staggering 74% of consumers prefer to receive commercial communications via email, but the average clickthrough rate for B2B marketing emails in Q2 2013 was only 1.7%.

Marketing Automation Services 28

Marketing Automation Services Marketing Automation Automation Top of Funnel 28

Brainrider

OCTOBER 11, 2012

Here is a quick B2B marketing strategies program template to help you plan: Objective. CTA& Offer/Content. Best performing offers/content. Qualified Inbound Traffic. Publish your marketing content on a custom Slideshare Channel. Use LinkedIn to share relevant content with your target audience.

Planning 40

Planning Marketing Plans Lead Ranking B2B Marketing 40

Hubspot

MARCH 15, 2013

Matt Cutts recently attended SMX west and gave details on what updates they have planned for 2013. Here's what the major Panda updates have been created to address: 1) Thin Content. One of Panda’s core targets for penalization is websites that have little in the way of original content. And guess what? Probably not.

Google 28

Google Paid Search Agency SERP Advertising Agencies 28

Optinmonster

JULY 10, 2020

By the end of this post, you’ll know exactly how OptinMonster will get you more traffic, more leads, and more sales. Having started in 2013, we’ve had the chance to work with some pretty big names, including: Playstation. Content Locker. What Is OptinMonster? 8 Tangible Benefits of OptinMonster. Countdown Timer.

Case Studies 88

Case Studies Case Study Work Management Studies 88

SnapApp

DECEMBER 4, 2017

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

KoMarketing Associates

JULY 6, 2017

Do you want to sharpen your skills in marketing content but aren’t really sure where to start? We’ve compiled some of the best assets in content marketing: everything from white papers, educational videos, and podcasts to other written content. Content Marketing in Specific Industries. White Papers and E-Books.

Resources 124

Resources Top of Funnel Content Paper 124

Single Grain

JULY 22, 2021

TABLE OF CONTENTS: ↓ Trend #1: The Demand for Instagram Shopping Is on the Rise. In fact, most creators say that Instagram Posts ( 78% ) and Instagram Stories ( 73% ) are the most effective content formats for influencer marketing. 63% of Millennials watch live streaming content regularly. Not bad, huh? billion by 2027.

Paid Content 131

Paid Content Trends Paid Search Agency Verticals 131

DAGMAR Marketing

DECEMBER 30, 2019

You choose a template, then drag and drop pre-designed sections onto the page to place your images and text. While it’s technically true that you can create a website in minutes using one of these services, adding and arranging your own content and images will likely take a few hours. But, the basics are pretty simple. Flexibility.

Paid Content 52

Paid Content Marketing Websites Work Management Marketing Management 52

Online Marketing Institute

JANUARY 16, 2013

26 Content Marketing Tools to Use in 2013. On 01.09.13, In Content Marketing , by Kari Rippetoe. Content marketing is so hot right now. More marketers are shifting their content creation efforts in-house, but at the same time, producing enough content is their biggest challenge heading into 2013.

Marketing Automation Services 40

Marketing Automation Services Tools Planning Content Marketing 40

nDash

APRIL 26, 2022

In this interview, we talk about her experience running an e-Commerce business in the early days of internet marketing, the impact COVID has had on the content marketing industry, her advice for clients, and how her social media reach affects her business. Is everybody gonna pull the plug on content marketing? I was in college.

eCommerce 52

eCommerce Consulting Paid Search Agency Advertising Agencies 52

Contently

APRIL 25, 2016

.” But publishers may not care much about honor in an era in which they’ve had to battle for survival, especially since following headline patterns and templates has helped some sites grow at unprecedented rates. One night, Contently’s editorial team spent an hour competing to see who could get the highest score.

Lead Ranking 60

Lead Ranking Lead Scoring Viral Marketing Facebook 60

Hubspot

FEBRUARY 27, 2019

You have enough on your plate … do you really need to figure out another way to create targeted content? Download our free two-week planner on running LinkedIn Sponsored Content campaigns. Under those themes, the available campaign objectives are: Website visits will drive traffic to your website and landing pages.

Linkedin 100

Linkedin Paid Search Agency Ads Campaigns 100

CoSchedule

FEBRUARY 28, 2023

table of contents] Marketing Project Management Software Fundamentals What Is Marketing Project Management? How We Evaluate Marketing Project Management Software CoSchedule has been building work management software since 2013. Content Organizer to triage projects, drive strategy, and create content. The solution?

Enterprise Management 62

Enterprise Management Digital Asset Management Work Management Marketing Management 62

Single Grain

MAY 4, 2022

WordPress is a top content management system that powers 35% of the total active websites on the Internet. In fact, you can quickly scale your organic traffic if you know how to manage WordPress SEO. TABLE OF CONTENTS: ↓ What Is a WordPress SEO Agency? Dive Deeper: 10 SEO Approaches to Bring Traffic to a WordPress Site.

Paid Search Agency 59

Paid Search Agency Advertising Agencies CMS Development Ad Agencies 59

Hubspot

AUGUST 4, 2020

In a co-marketing partnership, both companies promote a piece of content or product, and share the results of that promotion. Co-marketing campaigns provide teams with an opportunity to work together to promote a shared offer — such as a co-branded product or piece of content. This content (e.g. ebook, webinar, template, etc.)

Planning 101

Planning Campaigns Advertising Agencies Brand Identity 101

Hubspot

JUNE 18, 2015

But you know how hot visual content is, and you want to jump on board to enjoy the engagement, traffic, and leads that follow. With the right templates and tools at your disposal, you could easily create an engaging, visual presentation -- all without fancy design programs, huge budgets, or hiring contractors. So what to do?

Template 28

Template Budget Programs Paid Search Agency Design 28

Go Beyond SEO

AUGUST 31, 2018

Below is an example of a PPC account structure and its content. Make sure to add your brand keywords as negative keywords in your non-brand campaigns to be certain all brand traffic goes through your brand campaign. Match types: A great way to manage your budget and qualify traffic in Search campaigns is by using keyword match types.

PPC 87

PPC Cost Per Click Cost per Acquisition Advertisements 87

Unbounce

JULY 30, 2019

We’ve even got a template for it. And much of your existing content is (understandably) attuned to their self-interest. But I’d also recommend pulling other traffic and engagement metrics from Google Analytics. You need traffic and time that you may not have. Jonathan Naccache, Webistry. Write Copy For Gift Givers.

Landing Pages 111

Landing Pages Bundling Urgency Marketing Ad Exchange 111

RebelMouse

OCTOBER 11, 2018

While it can be easy to de-prioritize the platform in your strategy for any of the aforementioned reasons, it is still a primary driver of traffic. Pew data also shows that the amount of mobile readers has tripled since 2013, with 58% of people reading news on a mobile device. Default Content Optimization. Increased Web Traffic.

Facebook 42

Facebook De-duplication RSS Lead Scoring 42

ConvertKit

MARCH 6, 2020

But here's the truth: You don't need a tremendous amount of traffic to start on your big dream. You can start growing your list and communicating with your audience without learning to code , wrangling clunky content management systems, or spending hours on copywriting. You don't need a huge amount of traffic to get started.

Landing Pages 72

Landing Pages Marketing Websites Ad Building Work Management 72