Webbiquity

DECEMBER 12, 2012

Danny Sullivan details the use and results from the “Don’t be Evil” browser bookmarklet, stating that “The companies behind the tool feel Google’s hasn’t focused on what’s best for its users with Search Plus Your World. They have a good point. ” Think You Don’t Need Google+ in Your Business?

Google 100

Google Tips Digital Asset Management Best Practices 100

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JULY 13, 2012

But as more and more of us are relying on web hosting companies and the cloud to store our data, the responsibility for the safety and security of data extends to many people. The US Congress has been active in network security and are crafting legislation that will impact the business of hosting companies. The Cybersecurity Act.

Godaddy 100

Godaddy Work Management Act-On Privacy 100

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NOVEMBER 14, 2017

Video allows any company to brave and show off its products in exciting new ways. In 2012 he founded a creative design agency. While your budget might not stretch to a Hollywood star, your video creation can use nostalgia as a strong pull on even a young target audience. Conclusion.

Video Marketing 239

Video Marketing Storytelling Content Paid Search Agency 239

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MAY 14, 2019

Parsimony is a company formed to fix that problem. Furthermore, the company can deliver this report within seven days. The Company. Year founded: 2012. Currently when schools and school districts want to figure out which of their programs are having the desired effects on students (e.g. Funding rounds: Bootstrapped.

Word of Mouth 152

Word of Mouth Education Statistics Course 152

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APRIL 17, 2018

What began with a few companies in the 1990s has exploded into a worldwide phenomenon. Here’s how to make sure your company is in the driver’s seat rather than just along for the ride. Amazon was the first company to pioneer the idea of one-click checkout. In 2012 he founded a creative design agency. Even More Data.

eCommerce 123

eCommerce Marketing AI Amazon Advertising Agencies 123

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SEPTEMBER 2, 2014

October 10, 2012. 102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013). Growth companies? Discover the role of social media in brand visibility, how social media use differs in B2B vs. B2C companies and between large and small businesses, and more. January 2, 2013. August 5, 2013.

Stats 100

Stats eCommerce Statistics Social Networks 100

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OCTOBER 5, 2012

Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. The intimate, informal nature of Facebook makes it the ideal venue to showcase the human side of your company, with content that may not be appropriate elsewhere. This is an update of the looking back at 100 post in July 2010.

PR 100

PR Stats Social Media Twitter 100

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JULY 2, 2012

” Looking at the same sample of 40+ b2b technology websites used in the recent b2b mobile website strategy post here, the average for the first quarter of 2012 was about 39%. A fourth factor is the level of PR or media relations activity undertaken by the company. Even that doesn’t tell the full story.

Traffic 100

Traffic PR Correlation Advertising Benchmark 100

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JANUARY 19, 2016

All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video. And yet—only 27% of top companies said their C-level executives were actively engaged in social media last year, down 20% from the peak in 2012.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

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AUGUST 26, 2014

How can the respective histories and behaviors of these two companies inform the best practices for B2B marketers? The two companies were created six months apart; Myspace was founded in August 2003 and by July 2005 was bought by News Corp for 580 million dollars. Background on the two social media sites.

Paid Search Agency 100

Paid Search Agency Ads B2B B2B Thought Leadership 100

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AUGUST 2, 2016

Interest in using infographics for content marketing started to take off in early 2012 and has continued to grow ever since. Sample review: “Vennage is a social analytics and marketing company that offers infographics and other designs as part of its service package. ” — Small Business Trends.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Tools Service 100

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FEBRUARY 26, 2013

According to marketing research firm Raab Associates , the marketing automation system industry will reach $750 million in 2013, growing 50 percent from 2012. Marketing automation systems can benefit both B2B companies large and small, whether you’re looking for cash flow at American Express or growing a customer base from scratch.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Work Management Marketing Management 100

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APRIL 16, 2014

Fast Company ). ” ( Fast Company ). ” ( Fast Company ). Blackberry now accounts for just 3% of the market. ( Heidi Cohen ). 189 million Facebook users (almost one out of five) are mobile-only, and mobile use accounts for 30% of Facebook ad revenue. Digital Buzz Blog ). Twitter has more than 500 million total users.

Mobile Marketing 100

Mobile Marketing Statistics Mobile Advertising Planning 100

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MAY 17, 2016

Those decisions will start with your company’s content strategy and collaboration between marketing, PR and sales. Creating high-quality content starts with planning (deciding what to write about) and research (determining what to say about those topics). 4 Best Content Planning Tools.

Planning 145

Planning Research Tools Best Practices 145

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NOVEMBER 5, 2013

Cheryl Burgess ( @ckburgess ) CEO and CMO of Blue Focus Marketing, author of The Social Employee – How Great Companies Make Social Media Work , published by McGraw-Hill, in summer 2013. ” She was featured in Fast Company and Business Insider. Bill Strawderman @marketingbard. Todd Wilms @toddmwilms.

Twitter 100

Twitter Blogger Thought Leadership Social Media 100

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NOVEMBER 5, 2013

Cheryl Burgess ( @ckburgess ) CEO and CMO of Blue Focus Marketing, author of The Social Employee – How Great Companies Make Social Media Work , published by McGraw-Hill, in summer 2013. ” She was featured in Fast Company and Business Insider. Bill Strawderman @marketingbard. Todd Wilms @toddmwilms.

Twitter 100

Twitter Blogger Thought Leadership Social Media 100

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MAY 3, 2012

Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • Consumers are engaging with their favorite companies on Facebook, says Mashable.com. Once upon a time (like a year ago), having a mobile strategy was an option, and revamping your company website for mobile was very progressive.

Positioning 100

Positioning Business Mobile Marketing Stats 100

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OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. 90% of companies with 100 or more employees use social media in their marketing mix. Just 23% of Fortune 500 companies maintain an active blog, vs. 37% of Inc. Increase use of video marketing?

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

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JUNE 13, 2012

If you offer home repair, plumbing, electrical, landscaping or other types of services, your clients may use the “big screen” of a desktop or laptop PC to find your company, read about your offerings. For B2B companies with complex offerings, however, the pressure is far less urgent. and research reviews.

Marketing Websites 100

Marketing Websites B2B Mobile Marketing Marketing Analytics Tools 100

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FEBRUARY 16, 2012

blogging is declining among Fortune 500 companies because “Most people don’t like hard work. ” These companies are shifting efforts to “newer social media platforms.” “You are no longer a great copywriter so much because you’ve written for popular media brand X or esteemed company Y. ”

Copywriting 100

Copywriting B2B Thought Leadership Thought Leadership Curation 100

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SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Stacey Acevero. Meghan Biro. MeghanMBiro.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

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SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Stacey Acevero. Meghan Biro. MeghanMBiro.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

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FEBRUARY 11, 2013

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. Twitter Tips and Guides.

Twitter 100

Twitter Tips Tools Tactics 100

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FEBRUARY 4, 2013

Today’s explosion of media channels has made it simultaneously more challenging yet more vital for companies to present unified messaging and branding to their markets. Actually, SEM is used pretty often; in 2012, 64% of b2b companies and 73% of b2c brands used pay-per-click (PPC) advertising to drive leads.

Paid Content 100

Paid Content Enterprise Management Planning Work Management 100

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SEPTEMBER 19, 2012

Find the answers to these questions and many others here in more than 20 of the best Facebook guides, tactics, observations, tools, stats and rants of 2012 thus far. A fantastic infographic illustrating the history of Facebook feature changes from 2006 through the beginning of 2012. Facebook Guides, Tips & Techniques.

Paid Content 100

Paid Content Facebook Tools Best Practices 100

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OCTOBER 23, 2012

62% of the Fortune 500 companies have at least one Twitter account, and the average Fortune 100 firm maintains 10 separate Twitter handles to support different product lines, divisions, functional areas and geographic regions. The Top 20 Twitter Clients being Used in 2012 by WindMill Networking. Twitter Tips for Newbies.

Paid Content 100

Paid Content Twitter Tactics Tools 100

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MARCH 12, 2020

By analyzing huge swathes of data (and not necessarily just the data of the company itself—e.g., In 2012 he founded a creative design agency. Typically, analytics help a business understand what caused an increase or decrease in performance in the past to draw conclusions about their mistakes and to avoid them in the future.

Marketing AI 290

Marketing AI Content Marketing Paid Search Agency Content 290

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OCTOBER 10, 2012

Last updated: July, 2012. Last updated: September, 2012. Last updated: September, 2012. “The WooCommerce plugin is built by the WooThemes company. Last updated: September, 2012. Last updated: September, 2012. WP e-Commerce. Price: Free. Included in: 9 of 10 reviews. Overall rating: 2.8. Price: Free.

eCommerce 100

eCommerce Paid Content Best Practices Work Management 100

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DECEMBER 4, 2012

How can you make sure your company’s social media policy doesn’t run afoul of employment law? Find the answers to those questions and many more here in almost two dozen of the best social media guides, tips, tools, insights and rants of 2012. ” Beyond the Basics: 30 Fresh Social Media Tips for 2012 by KISSmetrics.

Social Media 100

Social Media Paid Content Resources Tips 100

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AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). Companies Struggle To Manage Social Media by MediaPost. by MarketingProfs.

Social Media 100

Social Media CMS Development Tips Wikipedia 100

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JUNE 22, 2020

Content marketing has gone from an interesting concept back in 2012 to a critical component of strategy for both B2B and B2C marketers today. When ideating, it’s vital to start by thinking about what your customers and prospects need and want, from your content and from your company. Guest post by Jenna Heitlinger.

Top of Funnel 214

Top of Funnel Advertising Mediums Business Content 214

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AUGUST 11, 2015

population gets its daily news there; and 77% of B2C companies have acquired a customer through Facebook. Consumer brands are noticing: 36% of Fortune 500 companies had a presence in 2014, up from 9% in 2013 and just 2% in 2012. 77% of B2C companies have acquired customers through Facebook. ( The Wonder of Tech ).

Social Networks 100

Social Networks Stats CTR Network Marketing 100

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JANUARY 3, 2012

Marketers need to think like publishers not only to improve their company’s visibility in search (which is where 93% of B2B buying cycles now start ) but also to address the differing information needs of buying team members, at different stages during the decision process. Your company needs to become a YOUtility.

Sales Management 100

Sales Management B2B Sales Top of Funnel B2B Marketing 100

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DECEMBER 8, 2015

Taking a moment to make sure your team is positioned for success will give you a chance to optimize everything from your own time, to the way the company interacts with customers, to the development of your product or service. John Oechsle joined Swiftpage in July 2012 and currently serves as president and chief executive officer.

Small Business Marketing 100

Small Business Marketing Work Management Optimization Marketing Management 100

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OCTOBER 28, 2013

In 2012, the #Nifty50 recognized the top men and women on Twitter in the technology realm. Each year, the #Nifty50 awards honor 50 men and 50 women who actively engage on Twitter. 2011 was the inaugural year.

Twitter 100

Twitter Blogger PR Social Networks 100

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OCTOBER 28, 2013

In 2012, the #Nifty50 recognized the top men and women on Twitter in the technology realm. Each year, the #Nifty50 awards honor 50 men and 50 women who actively engage on Twitter. 2011 was the inaugural year.

Twitter 100

Twitter Blogger PR Social Networks 100

Webbiquity

APRIL 14, 2014

Online sales currently account for about 35% of total revenue for B2B vendors, though that’s higher (41%) among US companies. The top three organizational goals for B2B content marketing are brand awareness (82% of companies); lead generation (74%); and customer acquisition (73%). Fast Company ). Fast Company ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100