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Stop Flushing Your Online Marketing Dollars Down the Toilet

B2B Marketing Traction

What’s the point of spending money to drive traffic to your web site… …if you’re not getting a return on your investment? So why are their online marketing dollars not turning into sales revenue? There are two main reasons your spend on online marketing can be like flushing money down a toilet.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. What do buyers really want from social media marketers? Marketing Charts ). 92% of U.S.

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6 Things the Baseball Playoffs Can Teach You About Online Marketing

Biznology

The average ball club achieved over $200 million in revenue in 2011, with some teams taking in billions. If you think online marketers like analysis, you’ve never met a baseball fan. Similarly, you shouldn’t think in terms of traffic. You should think in terms of qualified traffic. The right measures.

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Four Digital Marketing Trends in China To Know for 2018

KoMarketing Associates

Insights for digital marketers: Visitors to your site expect a smooth and user-friendly experience whether at they’re using a computer or a mobile phone. Also, paid search marketers need to carefully analyze the ROI from mobile and desktop campaigns and better allocate budget across devices. Final Thoughts.

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Lead Gen Tactics from 4 MarketingSherpa Case Studies

markempa

Another major piece was ongoing testing and optimization on all the new online marketing channels. This effort led to lead generation through website form registration, and even phone calls from prospects who initially found the company through the digital marketing. 150% increase in lead generation from 2010 to 2011.

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5 Reasons Why Social Media Was Born for SMEs [SLIDESHARE]

Tomorrow People

Social media plays an important role in online marketing and is an ideal medium through which your Small to Medium Enterprise can acquire, nurture and increase leads. Increasing web traffic. UK companies that successfully gained new customers through social networking rose to 41% in 2011, 8% up from the previous year''s figure.

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5 Reasons Why Social Media Was Born for SMEs [SLIDESHARE]

Tomorrow People

Social media plays an important role in online marketing and is an ideal medium through which your Small to Medium Enterprise can acquire, nurture and increase leads. Increasing web traffic. UK companies that successfully gained new customers through social networking rose to 41% in 2011, 8% up from the previous year's figure.