Hubspot

MAY 10, 2017

There were never announcements in advance of the arrival of Snapbots -- most awareness was generated on social media channels , and huge lines of people would queue hoping to purchase Spectacles before the Snapbot ran out of stock for the day. Source: Phandroid. 3) Nintendo. Source: TechCrunch.

Demand 98

Demand Branding Brand Identity Social Networks 98

The Effective Marketer

AUGUST 2, 2010

An interesting post on Why So Many Companies Suck at Social Media brings in some good insights and compares the now famous Old Spice youtube campaign with copycats like Cisco and Brigham Young University. The solution, it seems, is far more complicated. Why is it that one company fails miserable while the other gets it right?

Social Media 100

Social Media Work Management Marketing Management Marketing Automation Services 100

ViewPoint

MARCH 13, 2014

The interviews are available on our blog and YouTube channel. Click to start video at this point —Matt said the biggest problem is that marketers are not taking responsibility for what happens after leads are generated. The quality of leads being generated nowadays is abysmal. Their comments will surprise and enlighten you.

Lead Ranking 120

Lead Ranking Social Marketing Paid Search Agency Marketing Qualified Leads 120

markempa

DECEMBER 19, 2016

Research by eMarketer bears out Linda’s observation: US consumers spent five and a half hours per day in 2015 watching video, an increase of 34 minutes from 2011. It’s ungated and published on YouTube and Twitter. How a technology company used its employees to generate quality content. Let me know what you think.

Top of Funnel 120

Top of Funnel Marketing Automation Services Video Marketing B2B Marketing 120

seo.co

FEBRUARY 15, 2022

Starting in 2011 with the Panda update, Google has gradually refined its ability to detect “high quality” content, eliminating any duplicate or unoriginal content (which is common in clickbait) and learning to recognize gimmicky headlines designed only to attract clicks. Rather than generate curiosity with vague language, be specific.

SEO 98

SEO Ethics Lead Scoring Lead Ranking 98

Webbiquity

MAY 17, 2016

With 93% of B2B marketers now using content marketing to build brand awareness and generate leads, success going forward will require producing higher-quality content —not just more of it. It works by using a large store of expert-level knowledge and algorithms to automatically answer questions, perform analysis, and generate reports.

Planning 145

Planning Research Tools Best Practices 145

The Effective Marketer

NOVEMBER 6, 2009

And now with social media, there’s no telling who will be the next United to see its market cap hurt because of a blog post or youtube video. We all like stories of companies that mess up and in the process of trying to clean up their act end up messing up even more. United States License. United States License.

Social Media 100

Social Media Work Management Marketing Automation Services Marketing Budget Creation 100

Hubspot

MAY 30, 2011

YouTube is celebrating its 6th birthday this month, and in a thank-you message to its users, the user-generated video site revealed a couple of amazing statistics: More than 48 hours (two days!) of video are uploaded to YouTube every minute. YouTube has surpassed the 3 billion views-per-day mark. Connect with HubSpot :

Youtube 28

Youtube Webinar Metrics Case Study Case Studies 28

The Effective Marketer

NOVEMBER 30, 2009

Volkswagen launched what became quickly a viral campaign with emails being forwarded, youtube videos with over 1 million hits and comments from all corners of the web. They call it The Fun Theory (www.thefuntheory.com) and the goal is simple: using fun to change people’s behavior for the better. United States License.

Marketing Budget Creation 100

Marketing Budget Creation Work Management Marketing Automation Services Marketing Budget 100

Marketing Insider Group

MARCH 12, 2014

Generation Y is taking over the workplace and it’s happening sooner than you think. Due to demographic shifts, including more experienced Baby Boomer workers retiring, it is essential to engage Generation Y now so they are able to fulfill expected talent shortages in the near future. The Changing Nature Of Work. Globalization.

Work Management 100

Work Management Demographics Loyalty Youtube 100

The Effective Marketer

MAY 9, 2011

Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged. This entry was posted on Monday, May 9th, 2011 at 9:00 am and is filed under Content Marketing , Marketing Automation , Marketing Planning , Marketing Strategy , Online Marketing , Social Media.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Exo B2B

APRIL 11, 2019

The influencers in marketing are not the young youtubers or maniacs of Instagram who acquire some celebrity and make easy money. Vlogging daily on YouTube under the name « DailyVee ». Tara Hunt – Twitter account: @missrogue – Website/blog: [link] YouTuber, entrepreneur, speaker and author of the best-seller «The Whuffie Factor».

Marketing AI 112

Marketing AI Advertising Agencies CMO Paid Search Agency 112

Hubspot

FEBRUARY 20, 2017

1) YouTube. What it Replaced: Video streaming website YouTube replaced phrases like “search for a video” or “watch a video online.”. Used in a Sentence: “You should YouTube the latest Saturday Night Live monologue, Kate McKinnon was hilarious in it.”. Four Brands That Replaced Product Names.

Skype 78

Skype First-Mover Advantage Youtube Advertising Agencies 78

The Effective Marketer

NOVEMBER 4, 2009

Stress vs. Productivity from www.hrmreport.com If your office is anything like mine, your colleagues send you Youtube videos, web links, and other stuff that although very entertaining doesn’t help you get your projects done on time. Have you ever tried simply not checking email ? United States License. United States License.

Product 100

Product Work Management Marketing Budget Creation Marketing Automation Services 100

markempa

DECEMBER 10, 2012

In March of 2011, the Siemens team launched Plantville. The team launched the game on March 24, 2011. 30,000 video views on YouTube. Tweet Siemens Industry , Inc., is proving that engineers just wanna have fun. And it’s filling the sales pipeline in the process. This online game simulates the experience of being a plant manager.

B2B Thought Leadership 120

B2B Thought Leadership Work Management Branding Brand Identity 120

Rain: The Growth Agency

DECEMBER 14, 2020

” The Bowl has generated an average impact of over $30 million annually for the Houston economy. and 350,000 new listings every day, empowering the next generation to transform the way they shop. For more information, visit the official website , Facebook , Twitter or YouTube pages. ESPN Events.

Advertising Agencies 40

Advertising Agencies Paid Search Agency Ad brokers Lead Ranking 40

seo.co

MAY 10, 2021

On the other hand, white hat SEO tactics will generate results over a long period of time and produce high-quality content and strong links in the process. Outsourced content marketing gives you the ability to generate however much content you want, provided you have the budget to pay for the services. Build backlinks the right way.

SEO 111

SEO Budget Programs Work Management Lead Ranking 111

Optinmonster

MAY 10, 2023

7 Examples of Successful Membership Websites) User-Generated Content and Social Proof Showcasing real customer experiences and testimonials through user-generated content creates social proof and increases trust, thereby fueling FOMO. Resource : What is a Membership Website? (7

Examples 105

Examples Urgency Marketing Planning Trigger Marketing 105

The Effective Marketer

MAY 21, 2012

If the myriad of webinar platforms out there with new entrants every year is not an indication that webinars are hot marketing tactic, then take a look at the following chart from MarketingSherpa : Webinars, together with virtual events were ranked top three marketing tactics to have their budgets increased in 2011.

Webinar Metrics 100

Webinar Metrics Planning Trade Show Cross-Selling 100

Marketing Craftmanship

APRIL 8, 2011

What often happens – soon after LAUNCH COMPANY WEBSITE is crossed off the corporate to-do list – is that companies don’t apply the same standards of excellence or levels of scrutiny to the content generated post-launch that were applied during development of the website’s original core content. Of course not…they now trick people using email.)

B2B Thought Leadership 100

B2B Thought Leadership Content Case Study Case Studies 100

Marketing Insider Group

NOVEMBER 30, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy November 30, 2010 Subscribe Internet Trends From The Web 2.0 Augmented Reality For B2B Marketing in 2011?

Web 2.0 100

Web 2.0 Paid Content Trends Paid Search Agency 100

NetLine

OCTOBER 12, 2018

What started as a 150-piece puzzle in 2011, the Marketing Technology Landscape Supergraphic had a fraction of the number of logos as it does in today’s version, which boasts nearly 7,000 logos. When sourcing lead generation vendors, marketers should consider the current and future capacity to support pipeline.

Lead Gen 53

Lead Gen Vendors Lead Scoring Lead Ranking 53

KoMarketing Associates

MAY 31, 2012

Everyday 200 million tweets are shared and 70,000 hours of video are uploaded to YouTube. In fact, with more than 5 billion mobile phones (70 percent of the world’s population) and 2 billion Internet users, the number of social media posts is staggering. So what’s a marketer to do?

Social Media 120

Social Media Media Work Management Marketing Management 120

The Effective Marketer

MARCH 7, 2009

Peter Contardo and Shaun Pope, from Endavo Media , gave us a great primer on monetizing online video, clarifying that although easy to create (anyone with a webcam can upload to Youtube), need some thinking before you can actually make money with video. United States License. United States License. United States License.

Conference 100

Conference Social Media Work Management Marketing Budget 100

Webbiquity

JANUARY 2, 2013

What’s the key to generating more inbound marketing leads? While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012. Social media may be good for 99 things, but lead generation ain’t one of them. What do buyers really want from social media marketers? Marketing Charts ). eMarketer ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Vidyard

MARCH 31, 2015

million views on YouTube, and that number continues to grow. With two videos released in February, two more in early March, and another just last week, followers of Volkswagen’s YouTube channel are treated to another hilarious video on a regular basis. It makes people feel something.

Video Marketing 50

Video Marketing Campaigns Top of Funnel Viral Marketing 50

Content Standard

JANUARY 5, 2016

Seventy-three percent of B2B marketers surveyed said their video marketing is generating positive results, according to a study from ReelSEO. Consumers spent 39 minutes per day in 2015 watching video on mobile devices, up from just three minutes in 2011, eMarketer reported. B2B Video Blossoms. Mobile Becomes Video Driver.

Stats 61

Stats Video Marketing Verticals Emarketing 61

Hubspot

NOVEMBER 17, 2011

Most marketers these days recognize that inbound marketing is a critical component of lead generation. A recent study released by the Hinge Research Institute revealed a remarkable correlation between profitability and online lead generation among professional services firms. Source: Hinge Research Institute. Pay-per-Click (PPC).

Online Lead Generation 28

Online Lead Generation Lead Generation Paid Search Agency Banner Ads 28

Marketing Insider Group

JUNE 9, 2010

These social media tactics can include the following: blogs, Facebook, Twitter, YouTube, Flickr, social media bookmarking, etc. Augmented Reality For B2B Marketing in 2011?" The next step is building your social media strategy while leveraging the findings of your monitoring program. Share your thoughts, post a comment.

Social Media 100

Social Media Media Co-Registration Paid Search Agency 100

SpotMe Blog

FEBRUARY 2, 2022

Their packages have polls, Q&A and games, and integration with YouTube, Facebook and Roku TV. They are known for robust webinars and on-demand lead-generating content. Best for: Lead generation and user conferences. Founded in 2011, Zoom does not need an introduction. Image by Intrado. Image by ON24.

Comparison 52

Comparison Marketing Automation Services Enterprise Management Webcast 52

Hubspot

NOVEMBER 11, 2011

(Source: eMarketer, January 2011) Tweet This! Source: Generations Online, Pew Internet 2010) Tweet This! Source: Post Holiday Learnings for 2011 Google/OTX, Jan 2011) Tweet This! Source: Post Holiday Learnings for 2011 Google/OTX, Jan 2011) Tweet This! 5) In 2011, the average shopper consults 10.4

Paid Content 28

Paid Content Google Emarketing Paid Search Agency 28

EveryoneSocial

MARCH 6, 2017

As of today they have more daily active users than Twitter did when it went public in 2013, however they have far less than Facebook did when it went public in 2011. Here’s a bit more history on the company: Launched in Sep 2011. All of the major ad platforms (Facebook, Google, Youtube, etc.) is a camera company. Conclusion?

Twitter 59

Twitter Facebook Mobile Advertising Advertising Agencies 59

Hubspot

OCTOBER 31, 2011

Director of Sales and Marketing Vee Popat stated, "It started on Thursday, October 6, 2011. He went on to credit social media, with large increases in engagement on Flickr, Facebook , YouTube, and Twitter.

Social Media 28

Social Media Traffic Media Generation 28

Adobe Experience Cloud Blog

JANUARY 19, 2012

For those B2B marketers trying to find their footing on the social landscape, there a number of sign posts showing why B2Bs should be turning to social for lead generation success. A 2011 Worldcom Public Relations Group study showed B2Bs are extending their reach to the major social media channels. Youtube 69%. Facebook 74%.

Social Media 48

Social Media Social Marketing Effectiveness Planning 48

Online Marketing Institute

APRIL 25, 2012

For instance: There were 107 trillion emails sent last year, Facebook is at more than 900 million users , Pinterest is closing in on 15 million users , and there are three billion videos streamed on YouTube every day. Only 23% of Fortune 500 companies maintained a blog in 2011, flat from a year ago after rising for several years.

Companies 40

Companies Cold Calling Stats Hubspot 40

Industrial Marketing Today

OCTOBER 20, 2011

Blogging and mainstream social media sites like LinkedIn, Facebook, Twitter and YouTube get all the attention these days. According to a survey done by GlobalSpec (Social Media Use in the Industrial Sector – 2011), 33% of industrial companies provide an online discussion community for customers, and 32% provide one internally for employees.

Communities 60

Communities Paid Search Agency Peer-to-peer Companies 60

TrustRadius Marketing

AUGUST 21, 2018

The adoption of mobile device usage since 2011 is nothing short of a revolution. This is up from 35% in 2011. Millennials, the largest generation in the US workforce and one of the most constantly connected, are becoming key influencers in B2B buying decisions. As our comfort with cell phones increases, so does our dependency.

Marketing Attribution 40

Marketing Attribution Ideal Customer Profiles B2B Mobile Advertising 40