Dare to be less-same: Marketoon of the Week
Martech
AUGUST 9, 2021
In today’s Marketoon, we put differentiation to the test. Fishburne’s take: When I worked on the Method brand from 2006-2010, we often talked about about trying to stand out in a “sea of sameness.” There was very little differentiation or distinctiveness. . Think of it as intelligent differentiation.
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