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7 Key Stats That Point to the Future of Marketing

Marketing Insider Group

Statistics can help us see into (and plan) for the future. Use these statistics as your springboard into innovation. That same McKinsey study reported that in 2010, the percentage of online CPG purchases was already at six percent. That number will only rise as they turn online to do business. totaled $58.6

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40+ B2B Marketing Statistics and Benchmarks to Inspire Performance Throughout 2015

KoMarketing Associates

One of the ways I stay motivated is through the re-evaluation of key statistics and industry benchmarks. Here are over 40 key B2B marketing performance statistics and benchmarks , designed to inspire and motivate your online marketing initiatives as we head towards the second half of 2015 and beyond. That is a 700% increase since 2010.

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5 Trends for the Future of Marketing in 2020 and Beyond

Marketing Insider Group

As marketers, it’s important for us to keep an eye on statistics, research, and trends in data to spot opportunities. The future of marketing and business will be more diverse, inclusive, and connected to real customer needs. Generation Z consists of people who were born from 1995 to 2010. But some things are certain.

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Supporting Small Business Saturday with 2020-Conscious Marketing

Moz

72% of consumers believe they will frequent neighboring businesses more after the crisis is over, but that will take all of us doing our part now to ensure as many SMBs are still there to greet us when better days return. What is Small Business Saturday? Small Business Saturday’s date this year is November 28th.

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Top 10 Social Media Questions Businesses Have

B2B Marketing Traction

In a recent blog post, Paul Dunay referenced Jeff Bullas ‘ blog on B2B social media statistics. Michael Stelzner published results of an April 2010 survey of over 1300 small business owners about social media marketing.

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Account-Based Marketing in SaaS: Strategies for Personalizing Customer Experiences

Scoop.it

Generating leads in SaaS now is different from what it was in 2010. Let’s see some statistics proving ABM is a powerful strategy that helps your SaaS business grow. Doing so can limit growth potential and increase the risk of losing business if those accounts are lost.

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3 Key Tips to Effective B2B Email Marketing

Tomorrow People

Let’s start with some statistics: the number of worldwide email accounts is projected to increase from over 2.9 billion in 2010, to over 3.8 In 2010, the typical corporate user was found to send and receive about 110 messages daily. What’s the problem with b2b email marketing? billion by 2014.