Webbiquity

JANUARY 12, 2011

Which online tools are most helpful for PR pros? Get the answers to all of these questions and more here in some of the best social PR guides, tips and tools of the past year. Interactive PR Guides, Tips and Tools. 5 successful marketers reveal their favorite public relations tools by Matt About Business.

PR 100

PR Tools Tips Blogger 100

Webbiquity

OCTOBER 18, 2016

The New York Times reported back in 2009 that 95% of blogs are abandoned, and there’s little evidence that state has changed much since then. It’s good manners (as well as, in the long run, good for growing your social and search traffic) to mention those individuals by name in your posts and updates.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. In this post, I’m going to focus on a powerful DiY SEO tool for WordPress blogs.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Unbounce

DECEMBER 13, 2018

Google Ads amounts to billions of dollars in revenue for the search engine giant, but what about your revenue? There’s only so much space on a search results page to go around, after all. See for yourself how the three types of ads look in a side-by-side comparison: An example of how these ads appear in the search results.

Ads 111

Ads Google Mobile Advertising Clickthrough 111

Valasys

DECEMBER 18, 2019

Search Engine Journal : The website was founded in the year 2003 & has been consistently providing the readers with the latest news & best practices employed by the industry experts to scale their businesses. They broadcast the motto: “work smarter, not harder” 2.

B2B Marketing 59

B2B Marketing Paid Search Agency B2B Best Practices 59

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

ClearVoice

MARCH 8, 2022

Once upon a time, finding a professional woman writer was akin to searching for that infamous needle in its equally famous haystack. Amy’s content efforts don’t necessarily run to her own creation of blogs or articles (though she has written and posted on her website ). But the “piece of cake” turned into an entire bakery.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

Industrial Marketing Today

OCTOBER 2, 2010

They are combining video, audio and sophisticated tracking tools to deliver email campaigns with highly customized messages that engage prospects in their preferred format and measure interactions beyond just open and click-thru rates and well into website behavior.

Email Marketing 60

Email Marketing Planning Web 2.0 BtoB 60

Industrial Marketing Today

AUGUST 3, 2010

Some B2B marketers are using more sophisticated ROI measurement tools to track activities over the entire life cycle of a lead. The good news is that you can use a free tool like Google Analytics to get a very good handle on your customer engagement. Intimacy: This is measured by looking at the search terms used to find your site.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Industrial Marketing Today

JUNE 8, 2010

Given that, you would want to have visibility on the keyword phrases that a business owner is going to search on for a solution to the problem. In this case, you might want to make sure your website is found when a business owner queries “business cost savings.” I have included my take on each step. The steps are: 1.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Hubspot

MARCH 15, 2019

We're losing more than we're gaining for the first time since those statistics have been tracked, and the crossover coincided with the recession of 2007-2009. Census Bureau, the overall number of business applications began to recover in late 2009 and has been trending up for the past ten years. Business website. That's good.

Tips 101

Tips Business Lead Scoring Lead Ranking 101

Industrial Marketing Today

MAY 21, 2010

A B2B blog is the perfect online tool to accomplish that. Define your target readers – Are you trying to build a following among design engineers, plant or operations managers? Some bloggers suggest that you pick topics that revolve around popular search terms/phrases used by your audience. I say you need both.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

WebMarketCentral

DECEMBER 17, 2009

What are the key signals of SEO quality on a website? Find the answers to these questions and others here in more of the best blog posts and articles on search engine optimization from the past year. B2B Marketers: Setting Expectations For Your SEO Campaign by Search Engine Land What’s the magic formula for SEO success?

SEO 20

SEO Marketing Analytics Tools Best Practices PageRank 20

Customer Experience Matrix

JULY 30, 2009

Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. Although Hubspot positions itself as an “inbound marketing system,” it actually does more than the search engine optimization, blogging, social media interactions and related analytics needed to generate Web traffic.

Small Business Marketing 120

Small Business Marketing Bundling Work Management Paid Search Agency 120

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. How do you turn your business blog into a powerful sales tool? It is all about them and not you.

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Industrial Marketing Today

AUGUST 24, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Creation Made Easy by Achinta Mitra on August 24, 2009 in Content Marketing , Industrial Marketing Blog Are you struggling with creating content? Otherwise, your traffic will dry up and the hard-earned readership will lose interest.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. What is the source of the largest share of social traffic to websites? (It’s Marketing Charts ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

markempa

NOVEMBER 14, 2005

Google (web) Analytics is now free for websites that have less than 5-million page views. If you dont have a analytics tool already, you should check it out. Research shows that the number one priority for B2B websites is lead generation. Google (web) Analytics is now free for websites that have less than 5-million page views.

Lead Generation 120

Lead Generation Analytics Generation Google 120

Convince & Convert

JULY 26, 2010

Way back in the early days of PitchEngine (like 2009), people thought we were crazy to offer our social media news release service for free. “I can publish search engine optimized pitches for free, really?&# It’s the power of the users, the crowd, that makes the engine rev. How Does This Help You?

Social Media 115

Social Media SEO Marketing Websites PR 115

WebMarketCentral

OCTOBER 19, 2009

How do you determine who your competitors really are for top search engine position? Find the answers to these questions and others here in the first set of the best blog posts and articles on search engine optimization (SEO) from 2009 (so far). How can you get new pages indexed by Google more quickly?

SEO 20

SEO Best Practices Tagging Internet Marketing 20

WebMarketCentral

NOVEMBER 16, 2009

What key trends in search should you be aware of, and how can you adapt to them? Blog SEO Tips: Top SEO Mistakes to Avoid by Blogsessive Alex Cristache details five common SEO mistakes bloggers make that cause their sites to fare more poorly than necessary in search engine rankings. How do you create a 301 redirect?

SEO 20

SEO Forrester Best Practices Adwords 20

WebMarketCentral

DECEMBER 31, 2009

With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. Which tools are most important for social media participation, analyzing what's being said, and separating important substance from the noise? This tutorial is clear and generously illustrated with screenshots.

Social Media 20

Social Media Social Marketing Burn Rate Web 2.0 20

Smashmouth Marketing

SEPTEMBER 30, 2009

This past week was the first in a series of two great conferences, the MarketingSherpa's 6th Annual B2B Marketing Summit 2009 in San Francisco. One of the speakers was Kim Albee, President of Genoo , a provider of online marketing tools. That's generated a good amount of traffic and leads. Next week, Oct.

Social Media 100

Social Media Lead Gen Lead Scoring Lead Ranking 100

Online Marketing Institute

JUNE 27, 2009

Recently Written 4 Popular Tools For AdSense Be an eBay Consultant- A New Way to Earn Money Online How To Make B2B Search Engine Marketing Better? Archives June 2009 May 2009 April 2009 March 2009 February 2009 January 2009 December 2008 Blogcatalog Jun 24 How To Make B2B Search Engine Marketing Better?

Search Engine Marketing 40

Search Engine Marketing Paid Search Agency Search Marketing Adsense 40

Smashmouth Marketing

SEPTEMBER 29, 2009

This past week was the first in a series of two great conferences, the MarketingSherpa's 6th Annual B2B Marketing Summit 2009 in San Francisco. That’s generated a good amount of traffic and leads. It can be used along with search engine optimization strategies to drive traffic to your site.

Social Media 100

Social Media Lead Gen Lead Scoring Lead Ranking 100

Vidyard

JANUARY 14, 2015

” Vidyard goes beyond basic video hosting solutions by turning video content into an active tool for lead generation, qualification and customer insight. And with Cisco reporting that video will represent 79 percent of all Internet traffic by 2018, all signs indicate that the market will continue to grow rapidly.

Advertising Agencies 50

Advertising Agencies Enterprise Management Video Marketing Eloqua 50

Vidyard

JANUARY 14, 2015

Vidyard goes beyond basic video hosting solutions by turning video content into an active tool for lead generation, qualification and customer insight. And with Cisco reporting that video will represent 79 percent of all Internet traffic by 2018, all signs indicate that the market will continue to grow rapidly.

Advertising Agencies 50

Advertising Agencies Enterprise Management Video Marketing Eloqua 50

Convince & Convert

AUGUST 19, 2010

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. So much so, that 49% of recipients take the time to write about their experiences on a website form Western River provides.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Hubspot

JULY 30, 2013

Rich snippets are an effective means of boosting your exposure in the organic search results; an essential SEO element on the rise. Implementing rich snippets -- especially on an ecommerce site with hundreds, even thousands, of products -- can have a huge impact on your website’s performance. That’s great news.

eCommerce 28

eCommerce SEO Google Clickthrough 28

Convince & Convert

MARCH 4, 2010

Blogging for Content This is the scenario where you are writing a blog with considerable emphasis on search optimization, attempting to drive traffic to the blog via strategic content creation and keyword inclusion. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Ambal's Amusings

OCTOBER 15, 2009

B2B Lead Generation Benchmark Study 2009. Many organizations spend thousands of dollars each month on search marketing to take advantage of this increase. While conversion rate is one way to measure the effectiveness of a search phrase, for instance, it can be extremely misleading. Velocity's The B2B Content Marketing Workbook.

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

Online Marketing Institute

NOVEMBER 2, 2009

Search Engine Optimization (SEO) – this is the ultimate no-brainer. Based on my own anecdotal research, natural search typically drives at least 40% and average more than half of all unpaid traffic to b2b websites. Consider the two broad categories of search types, “generic” searches (e.g.

Marketing Budget 40

Marketing Budget Budget Programs Marketing Budget Creation Paid Search Agency 40

Hubspot

APRIL 13, 2015

Since its inception in 2009, Houzz.com has quickly become a valuable tool to help home builders increase online exposure. Be sure your target audience discovers your profile when they search Houzz for terms that matter to them by including keywords in your business description and your projects.

Lead Generation 28

Lead Generation Lead Scoring Lead Ranking Generation 28

Online Marketing Institute

JULY 31, 2009

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. 10) eLearning — checklists, directed sales tools, self-serve courses, quizzes, certifications, etc.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Convince & Convert

JUNE 17, 2010

Maybe you use Twitter to see what’s going on (the real-time search engine approach). Traffic to my blog. They're bots and goofballs who followed you using one of the tools you alluded to. But, for about 99.999999% of the world, Twitter usage is not an end, it’s a means to an end. Followers per tweet.

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Hubspot

SEPTEMBER 7, 2013

The Millennial Impact Report has been collecting data since 2009 from groups of individuals between the ages of 20-35, also known as Millennials or Generation X. One area discussed in the report that stood out in terms of nonprofit online marketing strategies was the focus around a nonprofit’s website and how Millennials interact with it.

Marketing Websites 28

Marketing Websites Paid Search Agency Mobile Marketing Cold Calling 28

Webbiquity

JANUARY 10, 2010

With the rapidly increasing use of social media tools for marketing and PR comes growing pressure to demonstrate results. Which tools are most important for social media participation, analyzing what’s being said, and separating important substance from the noise? How to Build a Reputation Monitoring Dashboard by aimClear.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100