Martech

MARCH 15, 2023

Before that he was the founder and CEO of paidContent and ContentNext, which he sold to UK’s Guardian News and Media in 2008. He is creator of the #EventProfs community, an online community for event professionals. Business email address Subscribe Processing. followers) Twitter: KatePatay (1.6K In your inbox.

Event Marketing 109

Event Marketing Paid Search Agency Advertising Agencies Marketing Management 109

Content Standard

JANUARY 3, 2019

Not long ago, geography and familial ties were the two main factors that created most communities. Communities as Content. The main benefit of a brand-hosted community is the participatory experience your audience enjoys. Communities are true co-creation incubators. And boy, could they tell you stories about that.

Communities 75

Communities Peer-to-peer Brand Identity Branding 75

Hubspot

JULY 7, 2020

In 2008, the Great Recession was all over the news. TeamLogic IT provides IT solutions and consulting services for small businesses. Interestingly, IT has been a growing industry during times of uncertainty , including the 2008 recession. In fact, sales for technology increased during the 2008 recession. TeamLogic IT.

Paid Search Agency 101

Paid Search Agency Companies Startups Case Study 101

Thinkers360

MARCH 22, 2024

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, employee advocates and content among our opt-in community with over 100M followers on social media combined!

B2B Thought Leadership 52

B2B Thought Leadership Marketing AI Thought Leadership Research 52

Biznology

NOVEMBER 16, 2018

Most (69%) said they believe attending live experiences helps them “connect better with their friends, their community and people around the world”. • Probably the most influential event was the devastating crash of 2008. 83% of respondents said they participated in a “live event” in the past year.

Transparency 146

Transparency Trends Paid Search Agency Spending 146

Hubspot

JANUARY 21, 2019

In fact, a global presence is possible for any business with a creative strategy and an understanding of world markets. So, if you're looking for inspiration on how to craft a successful international marketing strategy and expand your business' reach, check out these examples from 13 successful companies. Easier said than done, right?

Marketing & Strategy 101

Marketing & Strategy Marketing Strategy Paid Search Agency Work Management 101

Biznology

JUNE 2, 2021

The world is about to enter a great reset, one that should maybe have happened in 2008 but is happening now. We’ll look at changes in the field of entrepreneurism, such as impact investing, impact startups, how the new startup community will introduce a new kind of competition for the enterprise. – Jen McClure, Publisher. .

Urgency Marketing 104

Urgency Marketing Thought Leadership Ethics Startups 104

chiefmartech

JANUARY 25, 2023

For my inaugural post in 2008 , I did a Google search for the phrase “director of marketing technology” It turned up 7,520 matches. But when you look forward and realize that there are approximately 333 million businesses in the world , that’s fewer than 1 martech/marketing ops pro per 400 companies. Maybe not bad.

Marketing Management 116

Marketing Management Activities Paid Search Agency Marketing Automation Services 116

Buzz Marketing for Technology

JULY 7, 2008

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Each workshop is its own learning process.

Social Media 100

Social Media Communities Wiki Work Management 100

Biznology

OCTOBER 16, 2019

political, business and religious leaders) has never been lower, according to the recent Global 2019 Millennial Survey by Deloitte. A key reason for this lack of optimism among these younger generations is the disruptive impact from the 2008 great recession. Their trust in traditional institutions (e.g. But they are the reality.

Brand Identity 116

Brand Identity Branding Privacy Trust Marketing 116

Martech

MAY 18, 2022

My SLENTRE.COM staff in early 2008 at our virtual office in Second Life. Despres has been heavily involved with virtual spaces for almost twenty years and has become my go-to for all things related to building and engaging virtual communities. What are the community norms, rules and regulations? Location, location, location!

Rules 144

Rules Planning Work Management Advertising Agencies 144

Onalytica B2B

JULY 17, 2018

Having worked with Microsoft Business Intelligence products since 2005, he mainly focuses on Power BI and Analysis Services now. HOW DID YOU GET TO BECOME AN EXPERT IN BUSINESS INTELLIGENCE. I started with Business Intelligence when I joined Microsoft back in 2005 in the support organization. I love data!

Enterprise Management 100

Enterprise Management Work Management Analysis Youtube 100

Sprout Social

FEBRUARY 16, 2023

The data and insights available through social media can—and should—change an entire business by giving them the cultural context they need to truly understand what their customers, employees and shareholders want. Assess opportunities from all corners of your business to fortify your case. It’s hard to do more with less.

Social Media 113

Social Media Work Management Marketing Management Social Marketing 113

Salesforce Marketing Cloud

OCTOBER 14, 2021

Trailhead Trail: Transform Your Business with Sales Operations. Now, I get to work at the intersection of business and technology, two parts of a company that don’t always speak the same language. It can be difficult for some companies to translate business goals into technology solutions, but I get to bridge the two worlds.

Peer-to-peer 95

Peer-to-peer Thought Leadership Work Management Communities 95

Paul Gillin

MAY 27, 2010

Here are the first 1,100 words of the chapter on B2B social communities from my forthcoming book, co-authored with Eric Schwartzman, entitled Social Marketing to the Business Customer. Does it set the stage for a deeper discussion of social communities? Spiceworks does a very good job of managing B2B communities.

Communities 50

Communities B2B Work Management Marketing Management 50

Biznology

JANUARY 10, 2014

Just take a look at what IBM predicted back in 2008 about innovations that would change the way people work, live and play over the next five years. Thus, it’s not reasonable to expect others to just believe that a social business platform is as crucial to large organization as offices, desks, phones and computers are.

Business 80

Business Wikipedia Communities Internet Marketing 80

Oktopost

APRIL 8, 2020

Businesses are being forced to rethink B2B messaging. Explore personalized messaging over mass communication. Communicate with key customers about continuity planning. Show the community the brand cares and be authentic. There is a whole new work-from-home culture that is now present. Put out inspirational messages.

B2B 122

B2B Lock-In Broadcasting Advertising Agencies 122

Martech

MAY 18, 2022

My SLENTRE.COM staff in early 2008 at our virtual office in Second Life. Despres has been heavily involved with virtual spaces for almost twenty years and has become my go-to for all things related to building and engaging virtual communities. What are the community norms, rules and regulations? Location, location, location!

Rules 98

Rules Work Management Advertising Agencies Paid Search Agency 98

InsightSquared

MARCH 8, 2021

I transitioned from education to software in 2008, and I have held roles in everything from project management to sales. I recently joined InsightSquared in Q4 2020 after 4 years of consulting independently for small and medium sized businesses; I focused mainly on operational efficiency and maximizing profit. .

Enterprise Management 156

Enterprise Management Work Management Marketing Management Startups 156

Top Rank Marketing

NOVEMBER 27, 2023

iPhone App Store was launched in July 2008. You’ll find much more about the future of AI and B2B influencer marketing and their combined power in building relationships, creating influencer communities and more in our all-new 2023 B2B Influencer Marketing Report. Eventually, there will be an AI for everything.

Marketing AI 89

Marketing AI B2B Marketing Enterprise Management Marketing Management 89

SocialPilot

JANUARY 31, 2024

Imagine the profit you can generate by combining these two different segments of businesses. Salesforce (#CNX23) Salesforce is a prominent name in the technology and B2B SaaS business world. Shopify is a top choice when it comes to any new business owner to build a website for their business online. billion by 2028.

Case Study 90

Case Study Case Studies Work Management Studies 90

DemandBase

JUNE 12, 2020

But we’ve decided to share our own, baseline assemblage in the hope that it might meaningfully contribute to the discussions we’re having in our broader communities. A collection of essays by Ta-Nehisi Coates originally from The Atlantic magazine between 2008 and 2016, over the course of the American Barack Obama administration.

Resources 83

Resources DemandBase Lock-In Class 83

ATAK Interactive

OCTOBER 1, 2019

Choosing an eCommerce platform ideally suited to the needs of your unique business can be a bit like trying to find the right foot for a particular fabled glass slipper. Magento offers new solutions for virtually all types of businesses with the flexibility to customize your own solutions for increased success. . for businesses.

eCommerce 78

eCommerce Enterprise Management Marketing Management Paid Search Agency 78

Buzz Marketing for Technology

JUNE 27, 2008

HP Communities. Search: HP Communities. Personal KM; KM Business Case; KM, culture and compromise; KM Books Wiki. The KM Business Case: Assessing the situation. Some questions to ask to assess the situation before diving into the business case: Why me? Business Case vs. Business Plan. Deep Smarts.

Wiki 100

Wiki Personalization Enterprise Management Barriers 100

Onalytica B2B

NOVEMBER 14, 2017

HOW DID YOU GET TO BECOME AN EXPERT IN CLIMATE ACTION COMMUNICATIONS? My post-college work was all about public relations and communications for various associations and businesses. By 2007 or so, I’d gotten bored of that topic and was digging more into women and business leadership.

Thought Leadership 102

Thought Leadership Lead Ranking Communities Twitter 102

Convince & Convert

JUNE 29, 2014

Since 2008, this blog and the community that surrounds it has grown from me and my Mom, to hundreds of thousands of marketers and businesspeople from all corners of the world. You’ll understand your strengths and weaknesses in ways you never did before, and you’ll know how to improve your business and your life.

Aggregators 165

Aggregators Communities Analysis Personalization 165

B2B Digital Marketer

DECEMBER 21, 2023

Our guest, Eric Holtzclaw, brings a unique perspective with his background in technology and user research, merging these domains to leverage technology effectively within marketing to connect with user communities. Helps businesses to understand customer behavior and develop more effective strategies.

Marketing & Strategy 52

Marketing & Strategy Marketing Strategy B2B Marketing Marketing Attribution 52

Sage Marketing

APRIL 12, 2023

Looking to stay sharp and up to date on the business world without having to constantly slog through news articles and websites? Whether you’re running a startup or intend to someday, educating yourself on the business world is vital. Take a look behind the scenes of what builds these businesses up, or ends up taking them down.

Demand Generation Agencies 52

Demand Generation Agencies Startups Best Practices Marketing Management 52

Sage Marketing

APRIL 12, 2023

Looking to stay sharp and up to date on the business world without having to constantly slog through news articles and websites? Whether you’re running a startup or intend to someday, educating yourself on the business world is vital. Take a look behind the scenes of what builds these businesses up, or ends up taking them down.

Demand Generation Agencies 52

Demand Generation Agencies Startups Best Practices Marketing Management 52

Bluetext

FEBRUARY 14, 2024

Perhaps that is why DoD and the VC and Private Equity communities are increasingly focused on making it easier for both sides to communicate effectively with one another. It simply means that the brand is trailing the business. Army (2023). Anduril (defense software/autonomous vehicles), Palantir (A.I.

Enterprise Management 36

Enterprise Management Work Management Marketing Management Startups 36

ATAK Interactive

OCTOBER 1, 2019

Choosing an eCommerce platform ideally suited to the needs of your unique business can be a bit like trying to find the right foot for a particular fabled glass slipper. Magento offers new solutions for virtually all types of businesses with the flexibility to customize your own solutions for increased success. . for businesses.

eCommerce 68

eCommerce Enterprise Management Marketing Management Paid Search Agency 68

illumin

SEPTEMBER 25, 2023

In 2002, Friendster launched as “an online community that connects people through networks of friends for dating or making new friends.” Social media companies need to make money in order to operate and since usership on these sites is free, social ads are a critical part of their business model.

Social Media 52

Social Media Social Marketing Media Paid Social Agency 52

Heinz Marketing

APRIL 27, 2020

This is apparently referred to as “swoop and poop” in the agile community (with the perpetrators referred to as “seagulls”). In a downturn, provoke your customers: This Harvard Business School article (published after the 2008 downturn) has some great real-time lessons that “favor the bold”. Sound familiar?

Planning 93

Planning Marketing Analytics Tools Allocation Practices 93

Buzz Marketing for Technology

JULY 16, 2008

Wednesday, July 16, 2008. What do businesses really want? Well, the Financial Times just confirmed what I have been saying all along: Businesses SAY they want a certain type of worker, but they really arent hiring those that meet the criteria. ▼ 2008. (50). What do businesses really want? Older Post.

Web 2.0 100

Web 2.0 Wiki Long Tail Marketing Business 100

WebMarketCentral

JUNE 24, 2009

Everyone who writes a business blog ultimately wants the same thing—more traffic. A more broadly helpful post from this blog is 7 Steps to Better Business Blogging guest contributor Ann Handley of MarketingProfs. All good ideas, though you'll need fairly substantial traffic to begin with for these techniques to be practical.

RSS 20

RSS Best Practices Business Blogger 20

thePoint

MARCH 25, 2020

For many businesses today, the first reaction to the current social and economic crisis due to the COVID-19 pandemic is to cut costs by downsizing staff or reducing paid hours, by shutting down production, or other measures. Every business will have to make hard choices.

B2B Thought Leadership 72

B2B Thought Leadership Paid Search Agency Thought Leadership Marketing Management 72

Convince & Convert

JULY 28, 2013

Using his e-commerce, marketing, and distribution experiences honed in the music business, he founded BigPoppaSmokers.com , a website selling barbecue smokers and accessories. Communities don’t thrive on their own. But it’s Sterling’s hobby that got him to practice Youtility – marketing so useful, people would pay for it.

Content Marketing 150

Content Marketing Correlation Work Management Content 150