Cold Calling Guidelines for Practical and Actionable Prospecting
Zoominfo
FEBRUARY 17, 2021
Be upfront and transparent with your prospects. Back in 2007, it took 3-4 cold call attempts to reach a prospect. Cold calling is different for home (and personal mobile) phones — sales reps must call from 8 am to 9 pm. Reason for Calling. And be prepared to answer the tough question: “How did you get my contact information?”.
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