Top B2B Marketing Zone Test Deliverability Content for Week of Jan 07

SAVVY B2B MARKETING JANUARY 9, 2012 10 Ways Customer Stories Help Companies Sell We're pleased to present this guest post by Casey Hibbard , customer success story specialist, to kick off the new year. Read on to see all the ways that companies benefit from customer stories. Not only are positive customer experiences powerful in attracting new customers, but in fact, organizations that sell without them could be losing out. Make sure your teaser is appropriately attractive. MORE >>	SAVVY B2B MARKETING JANUARY 12, 2012 What is the Difference between B2C and B2B Marketing? As a freelance marketing copywriter, you may be called on to write all different kinds of copy for all different kinds of companies. Most of the time, transferring your skills from product to product is fairly easy; there are basic principles of marketing that can be easily applied across multiple scenarios. Who’s making the decision? How long is the sales cycle? Ever gotten it wrong? MORE >>	RECENT POSTS JANUARY 13, 2012 \| SAVVY B2B MARKETING Savvy Week in Review - January 13th JANUARY 12, 2012 \| SAVVY B2B MARKETING What is the Difference between B2C and B2B Marketing? JANUARY 11, 2012 \| SAVVY B2B MARKETING Savvy Speaks: New Year's Resolutions for Marketers! JANUARY 10, 2012 \| SAVVY B2B MARKETING Savvy Toolkit - Demand Generation Summit JANUARY 9, 2012 \| SAVVY B2B MARKETING 10 Ways Customer Stories Help Companies Sell
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SAVVY B2B MARKETING JANUARY 13, 2012 Savvy Week in Review - January 13th Winter may be settling in where we Savvy Sisters live, but the blogosphere has been hot-hot-hot with all kinds of great content and conversations. Seems many people were more than happy to leave 2011 behind and are revving their engines loudly as 2012 gets underway. Whatever your state of mind - enjoy the buffet of bloggy goodness, happy Friday the 13th, and we'll see you on the other side! How to Build a Subscriber Base of 10,000 and Growing by @amandamaks via @junta42. tips that helped one newsletter grow from 200 to 10,000 readers in about 18 months. But these are really good. MORE >>	SAVVY B2B MARKETING JANUARY 11, 2012 Savvy Speaks: New Year's Resolutions for Marketers! A New Year is a new opportunity to rev up your business. After a well-deserved holiday break, the Savvy Sisters are ready to go with these resolutions that will keep us focused and productive in 2012 -- see if any of them are right for you! Jamie. Stepping Out and Stepping Up. In 2012 I'll be bringing more of myself to my business. Carpe Annum! Heather. Sharpening the Saw. Michele. Wendy. MORE >>	SAVVY B2B MARKETING JANUARY 10, 2012 Savvy Toolkit - Demand Generation Summit Getting the time off and travel budget approved to attend an industry conference is often difficult. It is a double edged sword because you feel pressure to be up on the latest industry trends but taking 2 or 3 days straight away from your desk can be more of a nightmare than a help! The folks at Bright Talk have put together an outstanding list of eleven presentations for their Demand Generation Summit that kicks off today. The live on-line event runs all day today and the final presentation Demand Generation 2015 by Andrew Gaffney of DemandGen Report finishes up tomorrow morning. MORE >>
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