| | | Conversionation | | | | 3 articles |
| Page 1 of 1 | Previous | Next | CONVERSIONATION SEPTEMBER 23, 2011 Influence And Power: The Delusion of The Social Klout Elite Earlier this month, I wrote a post about Klout and influence. When comparing the number of tweets it got, with those of other posts, I guess the post – and maybe, most of all the topic – affected quite a few people. Klout sparks debate, as do ‘social influence’ or ‘online influence’. wasn’t the [.]. Connected marketing Social media marketing influence influencer marketing Klout word-of-mouth | CONVERSIONATION SEPTEMBER 19, 2011 Research Sheds More Light On Why People Follow Brands Via Social Media Over the last year, several studies have shown that people mainly start to follow brands on social media because of discounts and promotions. Once a social connection between a brand and a follower/fan is established, the continuity of it depends on your unique social proposition. In other words: what you have to offer matters most. [.]. Connected marketing Research Social media marketing brand followers customer experience Facebook InSites Consulting promotions research social media marketing | | | | | |
| CONVERSIONATION SEPTEMBER 18, 2011 Content Marketing: Blogs Deserve the Same Attention As Websites The benefits and possibilities of blogs and blog marketing are – hopefully – well-known by now. Blogs play an important role in an integrated and people-oriented inbound and content marketing approach. In social media marketing, blogs are often – not always justly – described as the “hubs&# around which all social activities take place. However, [.]. Blog Blogging Content marketing Social media marketing content marketing conversion corporate blog CRM dialogue marketing automation reputation | |
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