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  • VERTICAL RESPONSE  |  THURSDAY, JANUARY 14, 2016
    [Twitter] Nominate Your Favorite Small Town to Receive a Main Street Revival Worth $500,000
    Join the movement on Facebook , Instagram , and Twitter , and support the people who are powering our communities, our economy, and our Small Business Revolution. What’s your favorite small town? Simultaneously, our country is enjoying a resurgence in the number of small businesses operating today. According to the U.S.
  • SYNECORE  |  WEDNESDAY, JUNE 26, 2013
    [Twitter] From the Intern Desk: 4 Quick and Dirty Tips to Social Media
    Likewise, whenever you’re posting a photo, tag the people in it (unfortunately, brand/company pages can’t tag people on Facebook or LinkedIn, but it does work on Google Plus, Instagram and Twitter). Hey there, marketing professionals/geniuses/world changers. It''s another way to connect. Integration rules. People. The cool thing? Brands.
  • ANNUITAS  |  TUESDAY, MARCH 22, 2011
    [Twitter] What’s Your ROI?
    This week we are fortunate to have the winner of the 2010 B2B Twitterer of the Year, Michael Brenner , guest post and share his thoughts on Marketing ROI. You can follow Michael on Twitter: @BrennerMichael. Michael Brenner is a Sr. Director of Marketing for SAP. What is your return on marketing? Many marketers cringe. Metrics
  • B2BBLOGGERS  |  WEDNESDAY, JUNE 23, 2010
    [Twitter] Mayday and Caffeine – Two Google Projects That Changed Your.
    Author: Jeremy Victor | Website | Twitter Jeremys the founder of Make Good Media and Editor In Chief of B2Bbloggers.com.B2Bbloggers.com is a B2B Marketing online magazine discussing the evolution of B2B marketing. Your B2B Marketing Plan Doesn’t Need Twitter. Think again. The question is no longer, “if we should get started?” Sign up.
  • B2BBLOGGERS  |  FRIDAY, JULY 23, 2010
    [Twitter] Recipes For Great B2B Videos [#B2Bchat Recap]
    About | Advertise | Submissions | Write for Us CrowdsourcedFRD Home Advertising Branding Content Marketing Lead Gen SEO-SEM Social Media More Strategy Design PR eBooks Educational Facebook Guest Posts Twitter Recipes For Great B2B Videos [#B2Bchat Recap] July 23rd, 2010 | By Anol Bhattacharya It was great to be a part of this week’s #B2BChat.
  • HALEY MARKETING  |  MONDAY, FEBRUARY 15, 2016
    [Twitter] Social Pro Case Study: Creating a Presence on Facebook
    The Social Pro program provides visual images to add to the appeal of each post on Facebook, Twitter or LinkedIn. Recently, we put together a case study showcasing one of our clients, 365 Healthcare Staffing, and the impact the award-winning Social Pro product from the Haley Marketing Group had on its social media growth and website traffic.
  • SOCIAL MEDIA B2B  |  WEDNESDAY, SEPTEMBER 4, 2013
    [Twitter] What Social Media Looks Like at the New B2B Version of Kodak
    Let’s start with the main Kodak Twitter profile. The Twitter profile of @Kodak has been minimally used in the past and does not have many followers. And I know that this is day one, but the Twitter link from Kodak.com leads to the Twitter account of Kodak Chief Blogger Jennifer Cisney. Now that company is gone.
  • FEARLESS COMPETITOR  |  MONDAY, AUGUST 25, 2014
    [Twitter] The Importance of Personalization in BtoB Marketing today
    Petersburg companies: Follow us on Twitter and Connect with Us on LinkedIn is NOT marketing! You can follow me on Twitter at @fearlesscomp. Hey Tampa/St. Set your FREE meeting with this award-winning marketing expert today at www.findnewcustomers.com. If you want marketing results, you need to personalize the content you send out.
  • SYNECORE  |  SATURDAY, FEBRUARY 8, 2014
    [Twitter] My 60-Minute Blog Challenge
    But the Internet is right here, calling out with invitations to check my Twitter feed and email updates. A couple weeks ago Hubspot presented the Blogosphere with a challenge to conceptualize, write, and post a blog in 60 minutes flat. read a great many of them, some that were very impressive, and others that…well, weren’t. How meta.
  • CONTENT STANDARD  |  TUESDAY, MAY 31, 2016
    [Twitter] 5 Ways Snapchat Marketing Can Help Brands Go Local
    But while its arrival comes years after Facebook and Twitter matured into social media giants , Snapchat’s efforts to monetize through marketing and advertising opportunities are keeping pace with its rapid growth. If you’re working for a music festival like Coachella, taking advantage of Snapchat marketing is a no-brainer.
  • DELICIOUS B2BMARKETING  |  MONDAY, DECEMBER 13, 2010
    [Twitter] The State of the Blogosphere 2010
    With the rise of Twitter, Posterous, Tumblr and other forms of micromedia, many believed that the glass was half empty. Today, 100 million Tweets flew across Twitter. Their longevity far outlasts the short-term memory of Twitter or any other micro network. In fact, with Twitter, we are simply competing for the moment.
  • MODERN B2B MARKETING  |  TUESDAY, JULY 1, 2014
    [Twitter] The 4 Things Digital Marketers are Missing
    Offline” marketing like TV and radio ads are likely to spark activity online (say Twitter, Facebook and Google+) which means that a well-executed radio ad could have a significant, if indirect, impact on your SEO. Author: Bill Balderaz Today, the distinction between offline and digital marketing has become practically irrelevant.
  • MODERN B2B MARKETING  |  TUESDAY, AUGUST 26, 2014
    [Twitter] Why You Need an Editorial Calendar for Social
    If you tweet 10 times a day in your first month on Twitter, and then don’t make a peep for days, you lose credibility. Regardless of which category your company falls into, an editorial calendar is what you need. But why should you even bother with an editorial calendar for social? It helps you maintain a consistent cadence.
  • HUBSPOT  |  THURSDAY, JANUARY 22, 2015
    [Twitter] 17 Stats You Should Know About Visual Content Marketing in 2015
    Over the last 12 months almost every major social network, including Facebook, Twitter, LinkedIn and Instagram have increased the prominence and importance of visual content. At the risk of sounding like a broken record, honestly, it’s amazing how fast things can change in twelve short months and 2014 was certainly no exception. Source ).
  • HUBSPOT  |  MONDAY, OCTOBER 24, 2011
    [Twitter] 5 Ways To Double Your Social Media Results
    Here’s a quick run-down before we get into the details: BufferApp : Single-click, editable auto-sharing (Twitter, and soon available for Facebook updates) at whatever upcoming time slot is likely to get you the most clicks, retweets and likes. These tools show when your Twitter followers are active online. Timer Apps.
  • JUNTA 42  |  WEDNESDAY, AUGUST 26, 2015
    [Twitter] Native Advertising Is Not Content Marketing
    For most situations, longer-form native advertising (I’m not talking about Google or Twitter ads) is: A directly paid opportunity – Native advertising is “pay to play.” When you see the phrase “native advertising,” what do you think? Do you think of content marketing? The words we use are important. custom publishing, custom content.
  • FEARLESS COMPETITOR  |  MONDAY, APRIL 30, 2012
    [Twitter] Lisa Nirell is Find New Customers Fan of the Month for April 2012
    Follow Lisa on Twitter at [link]. We’re delighted to name Lisa Nirell Fan of the Month for April 2012. Congratulations, Lisa. Lisa is a strategic growth expert, as well as the Chief Energy Officer of Energize-Growth LLC. She’s also the author of Energize Growth Now , which she invited me to read and review. Thanks, Lisa.
  • FEARLESS COMPETITOR  |  FRIDAY, APRIL 20, 2012
    [Twitter] Lisa Nirell is Find New Customers Fan of the Month for April 2012
    Follow Lisa on Twitter at [link]. We’re delighted to name Lisa Nirell Fan of the Month for April 2012. Congratulations, Lisa. Lisa is a strategic growth expert, as well as the Chief Energy Officer of Energize-Growth LLC. She’s also the author of Energize Growth Now , which she invited me to read and review. Thanks, Lisa.
  • MARKETING ACTION  |  WEDNESDAY, FEBRUARY 5, 2014
    [Twitter] 6 Social Media Marketing Myths to Avoid
    As reliance on Facebook, Twitter, and other social media platforms continues to grow, business owners and marketing managers must educate themselves on the myths and realities of social media marketing. Twitter Is Useful Only for Big Companies and Known Brands. Social Media Will Let Me Reach Only Younger Customers. myth you can keep.
  • HUBSPOT  |  THURSDAY, MARCH 12, 2015
    [Twitter] 10 User Generated Content Campaigns That Actually Worked
    To help boost top-of-mind awareness, Coca-Cola created the “Share a Coke” campaign, throughout which the company produced Coke bottles with customers’ names on the labels and handed them out throughout different cities, in order to increase its exposure on Twitter. You’re in luck! Nearly 4,000 customers submitted entries in a three week span.
  • BIZNOLOGY  |  THURSDAY, JUNE 5, 2014
    [Twitter] Repurposing: Content marketing made easy!
    You probably have several media properties—a blog, a YouTube channel , a Twitter account , for example–and repurposing content for each of these channels is a great way to cross-promote your channels. But it doesn’t have to be that way. Now, what do I mean by repurposing? Seriously, that’s often illegal and definitely not cool.
  • B2B MARKETING INSIDER  |  FRIDAY, SEPTEMBER 11, 2015
    [Twitter] 5 Best Paid Distribution Methods And When to Use Them
    64% of corporate website traffic comes from LinkedIn, more than Facebook or Twitter. The fundamental core of successful content marketing programs is, well, creating great content. Even great content, however, needs a push. Paid distribution a great way for brands to quickly grow their audiences and jumpstart engagement with their content.
  • FEARLESS COMPETITOR  |  THURSDAY, OCTOBER 23, 2014
    [Twitter] Sorry Toto. We’re not in NYC any more.
    Follow the President of Find New Customers on Twitter here. Find New Customers is in Tampa/St Petersburg and  not Long Island, NY. This blog is more popular than it has ever been. Thank you so much! still get lots of emails from my former life in Long Island, NY. But Find New Customers is now in Tampa/St. Thank you dear readers.
  • FEARLESS COMPETITOR  |  TUESDAY, JANUARY 3, 2012
    [Twitter] My Review of the book Running the Gauntlet by Jeffrey Hayzlett
    In addition, Jeffrey invites readers to Run the Gauntlet with him on Facebook, Linkedin and Twitter. 4 1/2 out of 5 stars  (Based on a review of a reviewer copy of the book.). Jeffrey is also a guest on Mad Marketing TV , where he’s interviewed by yours truly.). The book not only covers change. “No one is going to die.”
  • KOMARKETING ASSOCIATES  |  THURSDAY, JULY 10, 2014
    [Twitter] Why it’s Important For B2B Marketers to Get on The Google+ Bandwagon
    Yes, Google+ doesn’t have as many users as LinkedIn, Twitter, or Facebook, but it does have more than Pinterest and Slideshare, two fast-growing visually-based social networks. Because of this, there are several reasons why B2B marketers should be using Google+ , both on a personal branding level and as an organization.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, AUGUST 3, 2016
    [Twitter] Why Instagram will not kill Snapchat
    Early this year, Facebook copied Twitter’s Periscope and other video streaming apps like Meerkat, with “Live,” which has been a big hit. By Mark W. Schaefer. In fact, they pretty much copied them stroke for stroke. The social stream blew up declaring this is the end of Snapchat. Facebook has virtually unlimited resources.
  • SOCIAL MEDIA B2B  |  FRIDAY, JANUARY 20, 2012
    [Twitter] 4 Reasons For B2B Marketers To Explore Pinterest
    While Twitter and Facebook require constant upkeep to stay on top of fan and follower comments, questions and shares, brands are able to push out content on their own time without a brand page to constantly update. But despite its reputation as a service for brides and decorators, only 58% of the visitors to the site are women. Niche Value.
  • HUBSPOT  |  THURSDAY, JULY 3, 2014
    [Twitter] 9 Hilarious Out-of-Office Email Auto-Replies
    Without fail, I almost always forget to put up an out-of-office autoreply message when I''m headed out for vacation. It''s one of those things I remember just as I''m shutting down, or sometimes even after I''ve already left. Heh, sorry guys.). Since I usually throw them up in a hurry, I don''t take a lot of time to get creative. content creation
  • B2B MARKETING INSIDER  |  MONDAY, FEBRUARY 17, 2014
    [Twitter] The Secret To A Better Customer Experience
    And please follow along on  Twitter ,  LinkedIn ,  Facebook   and  Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. OK, so check this out: If you go to the Yahoo Fantasy Sports page you should see the page is sponsored by my company, SAP. The Age of Personalization. Personalization Comes Of Age. Strategy
  • CONTENTLY  |  TUESDAY, AUGUST 2, 2016
    [Twitter] The Top 10 Free Content Analytics Tools
    The report will also include which platforms people used to share the link so you know if most of your traffic is coming from Twitter, LinkedIn, and so on. Clicky also offers an integration with Twitter that makes it easy to monitor Twitter mentions of your account, website, or any URL or keyword. Let’s take a look. 1.
  • WRITTENT  |  THURSDAY, APRIL 25, 2013
    [Twitter] Top Blogging Statistics: 45 Reasons to Blog
    32) Twitter users are 506% more likely to write a blog, and 314% more likely to post a comment or review than other internet users. 44) Less than 20% of small and medium-sized business websites have a link to a Facebook page, and fewer have links to Twitter and LinkedIn. Wondering if you need to set up a blog ? times/month.
  • BIZNOLOGY  |  THURSDAY, DECEMBER 20, 2012
    [Twitter] The Biggest 2013 Digital Marketing Trend No One’s Talking About
    Encourage your customers to share their experiences with your products and services via photos either on Pinterest, Facebook or Twitter (though learn from others’ mistakes first ). Photo credit: Wikipedia. As the year winds down, many of us have been highlighting the top trends for 2013. What is it? Do it wrong quickly.
  • HUBSPOT  |  TUESDAY, SEPTEMBER 29, 2015
    [Twitter] 17 of the Best WordPress Plugins for Marketers
    Formerly known as Tweet Old Post, this plugin helps marketers extend the life of their old posts by automatically sharing them to social networks like Twitter, Facebook, and LinkedIn. 40,296. That's the number of plugins on WordPress. Here's the good news: We've done the work for you. 17 Essential WordPress Plugins for Marketers. 1) Jetpack.
  • WEBBIQUITY  |  FRIDAY, AUGUST 17, 2012
    [Twitter] Top 5 Reasons Web Marketing Now Relies on Content Strategy
    They like and recommend on Facebook, re-tweet and quote on Twitter, plus one in Google+, and share links through other sites. Follow her adventures on her Twitter. Guest post by Celina Conner. It’s very rare that anyone prefers the packaging of an item to its contents. So while appearance is important, content is still king.
  • E-QUIP  |  SUNDAY, NOVEMBER 6, 2011
    [Twitter] E-Quip Blog: The Minimalist Marketer
    For example, check out Sonjas Twitter profile. Share to Twitter Share to Facebook. Twitter Page. Sunday, November 6, 2011. The Minimalist Marketer. British marketing consultant Sonja Jefferson somehow concluded that I was an effective marketer. Now she wants to interview me for an upcoming book on content marketing. Posted by.
  • SAVVY B2B MARKETING  |  MONDAY, JANUARY 16, 2012
    [Twitter] Top 5 Reasons to Create a Co-Marketing Partnership
    However, while we tried to figure out Google+, Twitter etiquette, and Facebook’s latest format changes, some traditional tactics continued to pull their weight even though they weren’t in the spotlight. Social media has dominated the headlines in 2011 and will most likely continue to create buzz into the New Year.
  • SAZBEAN  |  TUESDAY, APRIL 19, 2011
    [Twitter] The Necessity of Sharing with Your Competitors
    If you want people to continue to visit your blog or interact with you on social media like Twitter or Facebook, they want something in return (valuable information). The same is definitely true online and with social media. That means that in order to stay top of mind, you have to be producing new content pretty much daily.
  • SAZBEAN  |  WEDNESDAY, MARCH 2, 2011
    [Twitter] Missing the Boat by Not Connecting Sales to Marketing
    good CRM can help the situation by tying customer information with their social profiles (Twitter, website, etc.) so salespeople know where to look for more information. The disconnect between sales and marketing is probably as old as the two industrys/jobs. Your cold call is to selling what playing the slot machines is to earning a living. 
  • DOCALYTICS  |  TUESDAY, JULY 29, 2014
    [Twitter] Your Prospects Hate You: 3 Content Marketing Turn-offs You've Got to Stop
    Twitter alone has over 600 million users, which is a type of reach that even the most expensive traditional campaigns can't promise. Twitter or LinkedIn can be significantly better for sharing educational business content because that's where users are looking for it. Read Time: 3 Minutes. Do your prospects hate you? Tweet. p/d41HES.
  • HUBSPOT  |  WEDNESDAY, JANUARY 4, 2012
    [Twitter] How Google+ Is Changing the Web, Even Though No One Wants It To
    It couldn't reach a deal with Twitter to include the popular social network's data in Google search results, and Facebook was already in a deep relationship with Google's core search competitor, Microsoft. Google gave the world something it didn't want with the launch of its social network, Google+. But that didn't matter. 62 million users?
  • B2B MARKETING UNPLUGGED  |  TUESDAY, MAY 21, 2013
    [Twitter] Got Lead Gen? A Book Review
    The minutiae behind Google ads and Twitter promotions changes hourly, which is pretty bad news for a book in analog format that seeks to explain them. I don’t doubt for a minute that Mr. Scott will update the book regularly, but I’m not sure it’s wise to try to keep up with social media bidding models in your spare time. It keeps going. 
  • EMAGINE B2B BLOG  |  WEDNESDAY, APRIL 1, 2015
    [Twitter] Tim’s Top 10 Tips For The Bestest Website Ever
    And a Twitter feed. Today Tim is back on the blog to share his 2nd post in his monthly blog series. Before we begin, he’d like to share this month’s theme - “Make This Better: Your Website” So without further ado… Tim’s Top 10 Tips For The Bestest Website Ever. 1. Simple math. ” More what?
  • HUBSPOT  |  WEDNESDAY, MAY 14, 2014
    [Twitter] 8 Companies Totally Rocking Their LinkedIn Company Pages
    The percentage of clickthroughs is markedly higher than it is on Facebook, and to a degree, Twitter.". Over the past two years, LinkedIn has quickly evolved from a cocktail party for recruiters and job seekers to something much more substantial: an epicenter for content -- particularly branded content. That''s obviously a different audience.
  • MARKETING ACTION  |  FRIDAY, JUNE 13, 2014
    [Twitter] Choose the Right Social Networks to Boost Your Business
    You can easily search for your brand name on Twitter (“My Brand”), search mentions (@MyBrand), and hashtags (#MyBrand). They cross-post the videos to Twitter for maximum reach. Rolling commentary and news: Twitter. Twitter is a continuous feed of news and rolling commentary. Let’s start with the bad news. hear you.
  • B2B MARKETING TRACTION  |  FRIDAY, DECEMBER 9, 2011
    [Twitter] How We Know Users Are in Charge of Technology
    Now we have Twitter and Facebook , Google and YouTube , Skype and Yahoo , PhotoShop and iTunes. It’s clear to me that users are in charge when it comes to technology. It wasn’t always that way. When programmers ruled, we had acronyms. Confusing, unintelligble acronyms. Now it’s all fun. The users are in charge.
  • FEARLESS COMPETITOR  |  THURSDAY, MAY 26, 2011
    [Twitter] Do We Need Generally Accepted Marketing Principles? – by Steve Gershik
    You can reach him at steve@28marketing.com or follow him on Twitter at @sgersh. Thank you @ckburgess and @tompick for referring @fearlesscomp as a “Special Honorable Mention&# for the #nifty50 men of Twitter. We’re honored to bring you insights from him. Steve Gershik. Thanks Steve. _. By Steve Gershik. Thanks Steve.
  • B2B MARKETING INSIDER  |  THURSDAY, OCTOBER 13, 2011
    [Twitter] Survey: 71% of CMOs Feel Unprepared For Today’s Market
    Let me know your thoughts in the comments below or on  Twitter ,  LinkedIn ,  Facebook. As CMOs go full-force into planning mode for their 2012 marketing strategy , a recent report suggests that they are ill-prepared for the changes taking place in the larger business world. The report highlights the major challenges CMOs are facing. 2011).
  • WINDMILL NETWORKING  |  TUESDAY, DECEMBER 27, 2011
    [Twitter] Should Social Media Be Outsourced?
    The path to effective social usage for corporations has been littered with faux pas and missteps that have made many companies regret starting a Twitter, Facebook or LinkedIn account. In Chrysler’s case, an employee of the social media firm posted a profanity laden update on the official Chrysler Twitter account.
  • CONTENT MARKETING TODAY  |  WEDNESDAY, OCTOBER 10, 2012
    [Twitter] Timeless Social Media Wisdom from Winnie the Pooh
    On Twitter. “It is more fun to talk with someone who doesn’t use long, difficult words but rather short, easy words like “What about lunch?”. Written by Brian Adams. Via SocialMediaToday.com. Here are a few of their thoughts penned by A. Here are a few of their thoughts penned by A. A. Milne: On Content Creation. On Personal Facebook Posts.
  • HINGE MARKETING  |  WEDNESDAY, AUGUST 12, 2015
    [Twitter] The Calls-to-Action Your Website Needs to Capture and Convert Leads
    Make it simple for a prospect to spread your word on platforms such as Twitter, LinkedIn, and Google+ by placing social media sharing buttons on your blog posts and other pages that include shareable content. 2. Join us on LinkedIn and Twitter for more marketing tips and strategies. It houses your educational content.
  • CONVERSIONATION  |  MONDAY, DECEMBER 10, 2012
    [Twitter] Context Marketing in Context: Beyond Inbound and Content
    Some people build businesses they call inbound marketing agencies or worse, Twitter and Facebook marketing shops. Everything evolves and so does marketing. Today, things evolve faster. The pace of change in the ways we think about marketing goes hand in hand with the pace of technological innovations. The term context marketing is not new.
  • VERTICAL RESPONSE  |  THURSDAY, JANUARY 29, 2015
    [Twitter] 8 Dos and Don’ts of Networking Follow up
    DO : “Like” a business you’re interested in on Facebook and follow on LinkedIn and Twitter. For example, “It was great meeting you at the ABC Event. I’d like to keep in touch about the possible partnership we were chatting about.” DON’T : Buy a list of event attendees and email them all.
  • HUBSPOT  |  TUESDAY, APRIL 28, 2015
    [Twitter] 12 Pinnable Pinterest Pins That Teach You How to Use Pinterest
    After some early failures, Pinterest caught on and quickly attracted a niche audience, and it didn’t take long for it to join other social networks like Facebook and Twitter at the top. You create marketing plans for your Facebook, Twitter, and other social media accounts, right? So, where do you begin? Well, Pinterest is no different.
  • JUNTA 42  |  TUESDAY, JANUARY 17, 2012
    [Twitter] Content Marketing and the War of Attrition
    By now, we all know about the Old Spice/Twitter/YouTube campaign from last year.  It was brilliant. There are a lot of reasons why content marketing doesn’t work for some companies. If we were making a list, they would include: A lack of understanding reader/customer needs. Focusing on the wrong metrics and objectives. Poor execution.
  • B2B MARKETING INSIDER  |  TUESDAY, AUGUST 27, 2013
    [Twitter] How To Create Epic Content Marketing
    And please follow along on  Twitter ,  LinkedIn ,  Facebook   and  Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. Stories are nothing new. They’ve been around for as long as we have. They knew that truly connecting with their audience in an emotional way was a matter of life and death. Content Marketing
  • B2B MARKETING INSIDER  |  TUESDAY, JULY 24, 2012
    [Twitter] The Content Marketing A-Team
    Please follow the conversation on  Twitter ,   LinkedIn ,  Facebook  or  Subscribe  to the  B2B Marketing Insider   Blog. If you grew up watching television back in the 1980′s, you couldn’t miss the popular show “ The A-Team.” Editor. This is a new role within many organizations. Content Curator. Channel Manager.
  • HUBSPOT  |  TUESDAY, APRIL 12, 2016
    [Twitter] Should You Pay for Content Distribution?
    For example, this Lululemon Athletica post introduces us to a helpful blog article. 3) Twitter Engagement Tweets. Like Facebook promoted posts, Twitter engagement Tweets allow brands to directly target audiences that are likely to engage with their content. This doesn’t mean we’re throwing in the towel, though. Far from it, in fact.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, OCTOBER 13, 2015
    [Twitter] Why ad agencies need to become software companies
    Related Stories 5 Ways Twitter is changing the world (despite what the critics say) Can traditional TV succeed as mainstream video? If you’re an advertising or marketing agency, how do you differentiate yourself today? Do you have the best creative talent? (A claim that is fleeting at best.). Can you sustain those entry barriers?).
  • WINDMILL NETWORKING  |  MONDAY, JANUARY 16, 2012
    [Twitter] The Time is NOW for Social Media in the Hospitality Industry
    The hospitality industry in particular has an enormous opportunity to market in innovative ways via tools like Twitter, Facebook, YouTube, blogging, mobile-based initiatives and more. The definition of hospitality is “the friendly reception and treatment of guests or strangers.” Location-Based Loyalty. Everyone is a Reviewer.
  • HUBSPOT  |  SUNDAY, SEPTEMBER 9, 2012
    [Twitter] Pinterest Now Sending More Traffic Than Yahoo Search, and Other Marketing Stories of the Week
    In fact, Pinterest is also sending more traffic than Bing and Twitter, too, coming in at Shareaholic users' fourth largest traffic driver in August. HootSuite (you know, the social media monitoring tool that integrates with HubSpot so you can monitor your leads on Twitter) is acquiring Seesmic. That’s right. It’s confirmed. It’s true!
  • BIZNOLOGY  |  TUESDAY, DECEMBER 17, 2013
    [Twitter] Your website sucks
    Include Google+, Pinterest, reddit, StumbleUpon, Facebook, Twitter, and even Tumblr. Some people use their Twitter accounts as a de facto bookmarking tool. If you can, you need to start spending some of all that time you lavish on other people’s sites (Facebook, Twitter, Pinterest, Google+, Tumblr, et al) on your own. See above.
  • HUBSPOT  |  THURSDAY, MARCH 1, 2012
    [Twitter] Tried and True Techniques for Fusing Offline and Online Marketing
    InboundWisdom is a weekly amalgamation of tips from Twitter users based on a question posed by HubSpot. Why not include a Twitter # at the end of your ads, to give people an incentitive and place to talk about it? Old Spice also promoted a discussion on Twitter via "Fabio Beats Old Spice Guy?". Create Calls-to-Action. Great!
  • HUBSPOT  |  TUESDAY, JULY 8, 2014
    [Twitter] No Photoshop? No Problem: 10 Visual Content Tools for Beginners
    Crop your images to dimensions for Twitter, Facebook, or really any size you want. Design isn''t something that every marketer feels comfortable doing, but the reality is every one of us will need to design something at some point in our careers. But here''s a little secret, marketers: You don''t need Photoshop to create great designs.
  • MODERN B2B MARKETING  |  FRIDAY, MAY 22, 2015
    [Twitter] Referral Marketing: Catapulting SaaS Businesses to the Next Level
    Though most SaaS companies depend on referral links or email as the primary source of ‘referring’, many others have been successful in gaining mileage through referrals made by existing users on social media platforms like Facebook and Twitter. Author: Laxman Papineni When was the first time you hopped on an Uber? Tying It All Together.
  • CONTENT STANDARD  |  SATURDAY, AUGUST 27, 2016
    [Twitter] Lessons for Your Brand from Facebook Live Video—As Told by Hashtags
    From Twitter’s deals with PAC-12 and Thursday Night Football to the recent announcement that Tumblr is launching its own live video service , no social channel is immune to the live video craze. It seems like every week something new happens on Facebook Live video. nofilter. Unpredictable Content, Predictable Results.
  • BIZNOLOGY  |  THURSDAY, JUNE 2, 2011
    [Twitter] My Interview with Webdagene in Oslo
    For the uninitiated, a Twitterview is an interview conducted over Twitter, where anyone can ask the questions and my answers come in two or three 140-character bursts.) Image via Wikipedia. The introduction is in Norwegian, but my part is in English, so check out my interview with Webdagene in Oslo.
  • VIEWPOINT  |  THURSDAY, JULY 11, 2013
    [Twitter] Good Reads for B2B Marketing - 8 Changes that Will Improve Your Marketing
    Study: Email Lands More Customers Than Facebook or Twitter, but Still Fewer than Organic Search. Online content in the sales and marketing industries is dynamic and constantly changing. The Marketing Sphere represents recent good reads from our digital circles about B2B marketing selected by PointClear colleagues. Via MarketingProfs.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JULY 1, 2015
    [Twitter] How I am Embracing Change and Living Purposefully
    You can find him on Twitter ( @wittlake ) when he isn’t working with B2B marketers. You can find him on Twitter (@wittlake) when he isn't working with B2B marketers. By Eric Wittlake, {grow} Contributing Columnist. We’ve all said at some point that change is the only constant. But do we really love it? Overwhelming changes.
  • MODERN B2B MARKETING  |  TUESDAY, MARCH 11, 2014
    [Twitter] Is Your Content Like Spinach? 8 Ways to Make it Taste Like Chocolate Cake
    Sharing photos on Facebook and Twitter will increase engagement and sharing. YouTube and SlideShare are the obvious channels, but you can also share videos on Facebook, Twitter, and Instagram. 3. Author: Heidi Cohen Is your content marketing like spinach? In other words, is your information healthy, but unappealing? Humans are visual.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, APRIL 24, 2013
    [Twitter] 10 Actionable Content Marketing Tips: Content2Conversion Conference Recap
    While there were many ‘tweetable moments’, here are 10 actionable content marketing tips , and the speaker Twitter handles that if you weren’t following, you will be now! 1. by Amanda Batista | Tweet this Who’s down with OPC? We’re not talking about the celebration song of early 90s hip-hop. Trip Kucera, Aberdeen Group @TripKucera. 2.
  • SAVVY B2B MARKETING  |  THURSDAY, MAY 10, 2012
    [Twitter] B2B Marketers: Are You Delivering a B2C-Worthy Buying Experience?
    You can follow her on Twitter or read more of her posts on Savvy B2B We all know that self-educated buyers are holding sales reps at arm’s length until they’re quite far along the path to purchase. The fact that buyers are now in control causes no end of frustration in B2B organizations. B2B Buyers are Consumers Too.
  • HUBSPOT  |  TUESDAY, DECEMBER 6, 2011
    [Twitter] HubSpot Launches Free Marketing Grader Tool to Replace Website Grader
    Social Media: How effectively are we using Facebook, LinkedIn, and Twitter in our marketing? Since 2006, HubSpot's award-winning free tool, Website Grader , has graded more than 4 million websites. Today, we are excited to announce the launch of a totally new free tool from HubSpot. It's called Marketing Grader. What's your marketing grade ?
  • CRIMSON MARKETING  |  MONDAY, OCTOBER 27, 2014
    [Twitter] The Visible Expert: Why Every Firm Needs an Industry Star
    After you know your audience, you can increase your visibility through online content such as blogs, webinars, and Twitter feeds; you can also do so by expanding your network of contacts and pursuing partnerships with other Visible Experts and their firms. Image: Courtesy of Access Consciousness Blog. But what is a Visible Expert? Lee W.
  • IT'S ALL ABOUT REVENUE  |  MONDAY, APRIL 28, 2014
    [Twitter] How to Focus Your Marketing Messaging on What People Really Want
    Follow Josh on Twitter  @jhaynam. by contributor | Tweet this Editor’s Note : Today’s post comes courtesy of  Josh Haynam , the co-founder of Interact, a platform for creating lead capture quizzes. He frequently writes about using content effectively and getting the most from it. Tom is work centered: Tom is climbing the corporate ladder.
  • ACT-ON  |  WEDNESDAY, APRIL 6, 2016
    [Twitter] 8 Killer Tips for Harnessing the Power of SlideShare
    Business owners are receiving 500 percent more traffic from SlideShare than from Facebook, Twitter, YouTube, or LinkedIn. Twitter chats, webinars, infographics and eBooks are also great sources for SlideShare content. Savvy marketers have called SlideShare the “sleeping giant.” But many marketers aren’t tapping into its full potential.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, FEBRUARY 5, 2013
    [Twitter] Social Media’s Mass Attention Myth
    You can follow him on twitter @skooloflife. B y  Srinivas  Rao, Contributing {grow} Columnist. On two separate occasions and in two different ways  I’ve been discouraged from the pursuit of mass attention.  The irony is that it came from people who many of us consider wildly popular. – Seth Godin. – Chris Brogan. They care.
  • BIZNOLOGY  |  WEDNESDAY, NOVEMBER 4, 2015
    [Twitter] Children of the Cloud
    Their role models are Branson, along with Twitter’s Evan Williams, Michael Dell, Bill Gates, Oracle’s Larry Ellison, and Steve Jobs, all of whom have one thing in common: they never graduated college. The four speakers ranged in age from 17 to 23, and each was already running a company. REX recently raised $1.25 Thomas is 20. Like this post?
  • HUBSPOT  |  TUESDAY, SEPTEMBER 3, 2013
    [Twitter] Is It Finally Time to Bid Adieu to the Press Release?
    Some, like Twitter, have never issued a single one. You’ve spent all that time building a presence on Facebook, Twitter, Tumblr, and other social realms. I have a confession to make. Basically, I used my Newsweek email account as a filter. My “real” email was my personal Gmail account. Not Dead Yet, But Getting There. Fair enough.
  • DIGITAL B2B MARKETING  |  THURSDAY, SEPTEMBER 19, 2013
    [Twitter] B2B Native Advertising: Forbes BrandVoice By The Numbers [Research]
    Share your view in the comments below or with me on Twitter ( @wittlake ). Native advertising, and more specifically native content publishing, is hot. Nearly every major publisher already has a program or is working on one. For B2B marketers, the Forbes BrandVoice program is one of the original and most established programs. Conclusion.
  • DIGITAL B2B MARKETING  |  TUESDAY, SEPTEMBER 10, 2013
    [Twitter] B2B Email List Guide: Buy, Rent or Build Your List
    Share your view in the comments below or with me on Twitter ( @wittlake ). Whether you want to promote your upcoming webcast, send a multi-channel campaign, or give your telemarketing team a list of contacts to call down on, it starts with a list. So should you rent, buy or build an email list? This guide will get you started. Your Turn.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, APRIL 20, 2011
    [Twitter] A process to connect social media, content marketing and sales
    You can read more of her original material at her blog, Coherent Social Media or on Twitter where she is @neicolec. By Neicole Crepeau, Contributing {grow} Columnist. You’ve probably heard the term “content marketing.&# You’ve certainly heard of social media. Let’s start with your good ol’ sales funnel. 
  • HUBSPOT  |  MONDAY, OCTOBER 21, 2013
    [Twitter] How to Socialize an Event
    During breaks, she will post these pictures and videos to Google+, Twitter, Instagram, and Pinterest as well as retweeting and resharing other people’s posts about the event. You can find many tools to do this by searching for “stream twitter hashtags” on Google. Here’s how. 1) Pick an evergreen hashtag. Get real. Get real.
  • HUBSPOT  |  MONDAY, NOVEMBER 17, 2014
    [Twitter] 4 Creative Ways to Make Your Website More Personalized
    If a visitor comes from a Twitter link, for example, they may prefer to read shorter-form content and have shorter forms that allow you to quickly capture their attention and then move on. We''re now encountering more personalized experiences than ever before. Before, it was just your favorite coffee shop barista who greeted you by name.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, MARCH 31, 2013
    [Twitter] A Rant: In Praise of The Unremarkable
    ” A mantra like this, and thousands like it, may be posted on a Facebook page or Twitter stream and then people chime in: “Amen!” When I rant, it is not a knee-jerk reaction. It is more like a slow burn. Stuff accumulates in my brain until I can’t take it any more. And then it breaks loose. ” “YESSSSS!”
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, JANUARY 23, 2014
    [Twitter] 3 Advocate Marketing Takeaways From The Bammie Awards
    Follow The Award chatter on Twitter with the hashtag #BAMMIES. by Heather Foeh | Tweet this One of my very favorite things I enjoy about my role as head of customer culture for Oracle Eloqua’s customers is working on our Markie Awards each year. really think I’m just as excited as they are when they win! Keep it Personal. Make it Easy.
  • CMO ESSENTIALS  |  TUESDAY, NOVEMBER 18, 2014
    [Twitter] 3 Ways To Use Your Data Today For Successful Marketing In 2015
    Follow Amanda on Twitter:  @AmandaKahlow. Feeling the pressure to become “data-driven” in all that you do? Marketing in 2015 will be no exception. Using data to drive your marketing strategies and tactics doesn’t have to be daunting. Here are three ways you can action your data right now to hit the ground running on January 1 st , 2015.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, MAY 28, 2012
    [Twitter] Getting your first book published: Lessons learned!
    think there were three things that boosted me into that position: 1) I had demonstrated my writing ability through my blog. 2) I had successfully self-published my first book, The Tao of Twitter  (a great stepping stone!). 3) I had an engaged community who would be advocates for the book. think this last part is particularly important.
  • HINGE MARKETING  |  TUESDAY, JUNE 9, 2015
    [Twitter] Stop Selling: How To Turn Your Expert Reputation Into New Relationships (And Revenue)
    And yes, I highly recommend getting a Twitter , Google+ and Facebook account in your name as well. Use Twitter if you can. On Twitter or Facebook? Back in 2009, I ran an experiment. For six months, I dedicated myself to making a number of cold calls – every single day. It was dreary, mind-numbing work. But it worked.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, JULY 20, 2016
    [Twitter] What is Blockchain and what is its impact on marketing?
    Kiki is also the author of Tech Doodles , and can be reached easily through  Twitter. By Kiki Schirr, {grow} Contributing Columnist. Bitcoin, the largest and most famous cryptocurrency, is always in the news these days. Then I’ll go over other applications of Bitcoin and why it is important for marketers to be in the know.
  • HUBSPOT  |  MONDAY, DECEMBER 9, 2013
    [Twitter] 17 Pieces of Terrible, Awful, No Good, Very Bad Marketing Advice
    Remember, you don''t have to be on every social network, but you should be on ones that can help grow your business. 3) Want more exposure on Twitter? If the only updates that appear on your Twitter account are just broadcast posts about your content, you''re doing it wrong. All of us are trying to get better at our jobs. Awesome!
  • B2B MARKETING UNPLUGGED  |  WEDNESDAY, APRIL 27, 2011
    [Twitter] Guest Post: Beware the ROICAGR
    The keyboard keys went twitter-twitter send! Beware the ROICAGR. As told by Mr. Jabber Wocky, Product Manager in Wonderland. With apologies to Lewis Carroll.  . Twas the 90’s, and the shifting paradigms. Did gyre and gimble the Macs & PCs. All flashy were the PPTs. Beware the ROICAGR, my son! so rested he by the Moneytree.com.
  • WINDMILL NETWORKING  |  THURSDAY, NOVEMBER 5, 2015
    [Twitter] Social Media Legal Risks for Financial Institutions
    Twitter | Facebook | Google+ | LinkedIn | YouTube |. A financial institution’s social media engagement can attract new customers and increases community engagement, but it can create exposure to serious legal risks. This can significantly impact the […]. Author information. Ethan Wall. Social Media and the Law
  • MODERN B2B MARKETING  |  THURSDAY, AUGUST 21, 2014
    [Twitter] 10 Blogs to Bookmark: Social Marketing Edition
    You can also view posts divided by social sites (Facebook, Twitter, Google+, and YouTube). Author: Maggie Jones There are a lot of blogs about marketing out there, and many of them are worth reading — well-written, original, full of valuable information and fresh perspectives. Social Media Examiner. Truly the go-to source. Kim Garst.
  • EMAGINE B2B BLOG  |  TUESDAY, MARCH 24, 2015
    [Twitter] Is Facebook Still Relevant for B2B?
    If you find that LinkedIn and Twitter are more in line with your marketing goals, then by all means put your resources towards making those networks great. As a digital marketing firm we get questions daily about how different strategies can work for our clients. Why Have a Facebook Page? Take control of your online reputation. Do it Right!
  • HUBSPOT  |  TUESDAY, MARCH 26, 2013
    [Twitter] How Will the Social Web Monetize the Uptick in Visual Content?
    At any given moment on Facebook, Twitter, or Tumblr, you can find photos of your family or friends exercising. You can follow him on Twitter @Jamie_Thompson Remember the kindergarten exercise, show and tell? Well, based on its more mobile-friendly News Feed redesign , it appears Facebook will now be more show than tell.
  • CMO ESSENTIALS  |  MONDAY, JULY 6, 2015
    [Twitter] Widen Top of Funnel Marketing and Generate More MQLs
    You can follow him on Twitter via: @brianhession. As marketers, we are in constant pursuit of an increase in the number of marketing qualified leads (MQLs). We understand that it starts with a strong top of funnel. The programs we initiate need to produce leads from an audience that can be nurtured into a pool of viable MQLs. Summary.
  • HUBSPOT  |  THURSDAY, OCTOBER 24, 2013
    [Twitter] Marketing With Excel: 6 Ways it Can Make Your Life Easier
    And Excel really comes in handy for Twitter -- it''ll count your characters so you don''t go over the 140 character limit. 5) Use It as a Traffic and Leads Goal Calculator. I love spreadsheets. A lot more than the average person. (I know, I don’t get out much.) But I’ve grown since then, emotionally and mentally. Okay, take a deep breathe.
  • NUSPARK  |  MONDAY, JANUARY 16, 2012
    [Twitter] A Lesson from Microsoft: Control Your Own Destiny
    It doesn’t matter whether you have a Twitter, Facebook or YouTube presence. It’s nice to know that what happens in Vegas stays there. But with Microsoft’s announced departure from the Consumer Electronics Show, there will be fewer secrets in Glitter Gulch. Or not. In a blog article posted in December, Frank X. Times keep changing.
  • SALES PROSPECTING PERSPECTIVES  |  WEDNESDAY, FEBRUARY 6, 2013
    [Twitter] 10 Ways To Optimize Your Sales Engine In 30 Days
    You can find him on Google + , LinkedIn , & Twitter ! Sales Prospecting Perspectives is pleased to bring you a guest post from Craig Wortmann , CEO and Founder of Sales Engine , a company that helps firms build and tune their sales engine(s). Optimizing your sales engine doesn't have to be time-consuming. Sell What Makes You Different.
  • HUBSPOT  |  FRIDAY, JANUARY 24, 2014
    [Twitter] 4 Cringeworthy Marketing Campaigns That Totally Missed the Mark
    It all started from McDonald’s official Twitter handle, @McDonalds, with the following tweet: Seems harmless enough. The company promoted its new app alongside the creation of "National Bunny Ears Day," asking its followers to share their bunny-fied photos on the day through Twitter and Instagram using the hashtag #nationalbunnyearsday.
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