Page 63 of 125 Previous | Next 
  • FATHOM  |  SUNDAY, JANUARY 19, 2014
    [Twitter] The Value of SEO and Quality Content
    For example, search to see if there are new hashtags pertinent to your content that could be used to reach an entirely new twitter audience. 'As you create your content, it should always be with an eye toward reaping the benefit of organic SEO. After all, if your content doesn’t show up in searches, it won’t matter how useful it is.
  • LEADERSHIP  |  THURSDAY, NOVEMBER 21, 2013
    [Twitter] Interesting Infographics: How B2B Sales Has Changed
    Twitter (42%). 'I thought it would be interesting to look at how B2B sales have changed. Also, as described in the Maximize Social Media infographic, the majority of this research starts on the web. In order to generate more leads and revenue, we need to apply an inbound marketing tactic to our campaigns. Then he contacts you. LinkedIn (57%).
  • B2B MARKETING INSIDER  |  TUESDAY, AUGUST 20, 2013
    [Twitter] 29 Quotes On The Future of Business
    And please follow along on  Twitter , LinkedIn , Facebook   and Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. 'The world has changed. And many businesses are struggling to keep up. And don’t forget to mention the source of your inspiration. Thanks for your help! Peer recommendations drive sales.
  • B2B MARKETING INSIDER  |  TUESDAY, JULY 24, 2012
    [Twitter] The Content Marketing A-Team
    Please follow the conversation on  Twitter ,   LinkedIn ,  Facebook  or  Subscribe  to the  B2B Marketing Insider   Blog. If you grew up watching television back in the 1980′s, you couldn’t miss the popular show “ The A-Team.” Editor. This is a new role within many organizations. Content Curator. Channel Manager.
  • HUBSPOT  |  THURSDAY, JUNE 20, 2013
    [Twitter] What You Need to Know This Morning: June 20, 2013
    Twitter Gunning for Television. Twitter and Viacom have struck a deal, reports GigaOm. 'New gluten-free pastries from Dunks, Paula Dean admitting that "Of course" she uses the N-word, and Brad Pitt yodeling from the rooftops -- a ton of crazy stuff went down in the past 24 hours! But, let''s not get caught up in the fluff. Yesterday P.
  • HUBSPOT  |  WEDNESDAY, NOVEMBER 9, 2011
    [Twitter] How to Optimize Your Google+ Business Page [Free Ebook!]
    Google+ is similar to other social networks like Facebook, Twitter, and LinkedIn when it comes to marketing, but it does have its own strengths and weaknesses. This is similar to asking people to “please retweet” on Twitter. Have you created a Google+ Page for your business yet? Share Lots of Photos. Add Recommended Links.
  • B2B MARKETING INSIDER  |  THURSDAY, JULY 29, 2010
    [Twitter] Why Do You Tweet? Social Media And Your Personal Brand
    recently came across a viral video from NYU Stern that reminds me of this exact topic of companies trying (needing) to react to social media, and Twitter in particular (the part in the video about misusing Twitter is actually pretty funny – [link]. Follow Me: Twitter LinkedIn Facebook Recent Tweets Have any B2B examples?
  • B2B MARKETING INSIDER  |  TUESDAY, JUNE 19, 2012
    [Twitter] Lead Generation: When To Use Registration Forms
    Follow me on Twitter @ BrennerMichael. When most people encounter an online registration form from a company they either don’t know or who they feel hasn’t earned the right to ask for their information, they either abandon the form or they provide incorrect information. Maybe you do the same? What is Content Gating? Photo Source.
  • IT'S ALL ABOUT REVENUE  |  WEDNESDAY, AUGUST 17, 2011
    [Twitter] Dreamforce: Ending the “Accidental Revenue” Myth
    Twitter. by Joe Payne | Tweet this There’s a mythology that surrounds the entrepreneur. Too often, we buy into the story that some genius rolls out of bed, has an epiphany and – Wham! Google, or Apple or even Salesforce.com is born. While I was at the beach this year, I read Peter Sims’ Little Bets. Lather, rinse, repeat. Share email.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, JUNE 16, 2011
    [Twitter] How to Structure a Marketing Operations Team
    Twitter. by Heather Foeh | Tweet this If your company is new to marketing automation or having a marketing operations team, you may be wondering what the best way is to organize. Should you centralize or de-centralize your marketing functions? Should you outsource some pieces or keep everything in-house? Budgeting process. Company culture.
  • DIGITAL B2B MARKETING  |  THURSDAY, JUNE 16, 2011
    [Twitter] Three Principles for the Future of Marketing
    Share your perspective in the comments below or with me on Twitter. You can connect with me on Twitter at @wittlake or in the comments here on my Digital B2B Marketing blog. In the future, marketing must be valuable. But that isn’t enough. It is a great perspective. The question is, how do you accomplish it? Please Market to Me!
  • MODERN B2B MARKETING  |  WEDNESDAY, MARCH 23, 2011
    [Twitter] 5 Amazing Infographics to Guide Your Online B2B Marketing
    Statistics such as: 60% of companies have Twitter accounts; 54% have Facebook fan pages; and 33% have corporate blogs, show the corporate giants are taking these digital channels seriously. The State Of B2B Social Media Marketing. The numbers show that although more B2B companies are using social media, B2C companies are more active.
  • SAVVY B2B MARKETING  |  FRIDAY, SEPTEMBER 7, 2012
    [Twitter] Savvy Week in Review: September 7
    Key Ways to Advertise on Twitter Without Spending a Fortune by @jeffbullas. Can you believe it's already September?! As we all savor the last official moments of summer (even as we've moved into autumn mode), make sure good reads are on your to-do list. We've pulled together our favorite ones of the week here. Had no idea.
  • SAVVY B2B MARKETING  |  WEDNESDAY, DECEMBER 1, 2010
    [Twitter] Savvy Speaks: How To Choose a Marketing Provider
    You can learn a lot about a person by cruising her Facebook, Twitter, and/or LinkedIn profiles. Before the Thanksgiving holiday, we talked about what we look for in the perfect client. Today's follow up question is: What tips would you give to a B2B brand trying to find the perfect marketing provider. Jamie Tip #1: Google is your friend.
  • CRIMSON MARKETING  |  MONDAY, AUGUST 19, 2013
    [Twitter] Digital Marketing Ain’t Enough – Why the Data Marketer Will Own the Future
    Follow Des on Twitter at descahill. 'Many of you are sophisticated in your use of Digital Marketing, and plan to continue investing in this area. But if you want a clear competitive advantage, try shifting your focus to Data Marketing. Being a “Digital” Marketer (i.e., isn’t enough in the modern competitive landscape.
  • WEBBIQUITY  |  WEDNESDAY, MARCH 21, 2012
    [Twitter] Best LinkedIn Guides, Tips and Tactics of 2011
    Charlie White shares an infographic loaded with facts and statistics about LinkedIn use, for example: 61% of curvey respondents said that LinkedIn was their primary social networking site used for professional networking (versus 22% who said Facebook and 4% Twitter). What’s the best way to start and grow a LinkedIn group? 5 STARS.
  • BIZNOLOGY  |  TUESDAY, OCTOBER 25, 2011
    [Twitter] You’ve probably over-farmed your donors’ land
    They supported the seasonal messaging with direct mail outreaches as well as daily updates shared via Social Media to their followers and friends on Facebook and Twitter. Image via Wikipedia. When it comes to your direct mail campaigns, you’ve probably over-farmed your land. It is time to leave the land fallow and let the lists rest.
  • HUBSPOT  |  TUESDAY, MARCH 1, 2011
    [Twitter] Facebook Launches Updated Comment Platform to Socialize Blogs
    For example, users can't use their Twitter account to sign in to comment. Comments from Twitter and Linkedin are not displayed. Facebook has started 2011 off with a ton of announcements, such as the new business page features. Facebook announced that they have released a major upgrade to their commenting system. The Trade Offs.
  • B2B LEAD BLOG  |  TUESDAY, SEPTEMBER 25, 2012
    [Twitter] My Leads Went Where??! – Lead Generation Horror Story #1
    • Facebook • Twitter • Delicious • LinkedIn • StumbleUpon • Add to favorites • Email • RSS • Google Plus. In the day to day challenge of lead generation, numbers matters. Metrics matter. And when lead flow slows to a trickle, this sets off an understandable panic in the marketing corner.
  • FEARLESS COMPETITOR  |  SATURDAY, FEBRUARY 6, 2010
    [Twitter] Inbound Marketing is the future, but are you ready?
    And I had a great conversation about it with the President of Avitage , Jim Burns (Jim is @salesvpi on Twitter, if you wish to connect.)  (If you like this article, I invite you to subscribe in a reader or via email.). There is no question in my mind.  Inbound marketing is the wave of the future.  But there’s a fundamental problem. 
  • B2B IDEAS @ WORK  |  FRIDAY, APRIL 8, 2011
    [Twitter] The Best There Is in B2B Marketing. No Brag, Just Fact.
    Kelly was on stage for our entry for The @B2BTOTY Awards (The B2B Twitterer of The Year), for which we were a finalist. The 2011 B2B Twitterer of The Year Awards - @B2BTOTY. When I was a kid, there was a TV Western starring the famous character actor Walter Brennan called the “Guns of Will Sonnett.” No brag, just fact.”
  • SOCIAL MEDIA B2B  |  WEDNESDAY, JUNE 22, 2011
    [Twitter] The Long Tail Story of B2B Social Media
    Whether it is answering a product question on Twitter or responding to a comment about an ebook, companies need to listen and engage on social platforms. Marketers need to build online networks for their companies using Twitter and Facebook. Storytelling. The best way to connect with customers and prospects is to tell them a story.
  • WINDMILL NETWORKING  |  THURSDAY, MARCH 29, 2012
    [Twitter] 3 Ways to Filter Through the Growing Content Noise on LinkedIn
    So, for the first time in public I revealed my concept of the 3 filters to view LinkedIn content by that I want to share with you as well today: Your Connections Filter  = Network Updates – Compared to Facebook, or Twitter, and with the exception of integrated tweets, you’ll find that the number of updates here is fewer than on other networks.
  • B2B MARKETING UNPLUGGED  |  MONDAY, MAY 26, 2014
    [Twitter] A Refreshing Look at Customer Loyalty
    or follow me on Twitter @bizmkter. 'The teaser on the cover of The Effortless Experience promises “a business detective story…” Who doesn’t like a business book with a few bodies piled up in the first chapter? I’m in. It turns out, it has to do with effort. The same is true in your Customer Abuse department. It doesn’t work.
  • MODERN B2B MARKETING  |  FRIDAY, DECEMBER 6, 2013
    [Twitter] Whoops! How to Write the Perfect “Oopsie” Email
    Oh, and as a bonus, Pet Supplies Plus continued the fun on Twitter ! Their brand is very Twitter-savvy, as I noticed when I tweeted about this very post: One thing I noticed that was lacking from this apology email was a coupon or some other discount offered for making a mistake. Do you write and send your own emails? Are you human?
  • THE POINT  |  WEDNESDAY, JUNE 27, 2012
    [Twitter] 5 Campaign Ideas for When You Have No Content
    Especially in the context of lead nurturing , the more ways a prospective customer is connected to your company – by email, Facebook, Twitter, LinkedIn, Pinterest, Google+, etc. For today’s B2B marketer, content is the fuel that feeds the demand generation engine. Answer: you get creative. Run a survey. Host a game or sweepstakes.
  • LEADER NETWORKS  |  THURSDAY, SEPTEMBER 8, 2011
    [Twitter] Make B2B Communities Essential Through Process Improvement
    Visit us on the web at [link] Connect with us on Twitter [link] Call us at 617 484 0778. Online community managers often get asked a critical question: what did you do for the company, today? Whenever budgets get tight or CFOs get in a bind, the online community suddenly becomes cost center, and the response is to cut, cut, cut. Thanks!
  • WRITING ON THE WEB  |  MONDAY, SEPTEMBER 20, 2010
    [Twitter] Writing Better Web Content: Ask what? Who? Why?
    Many people focus on the medium, the latest shiny tool: the blog, the Twitter tweets, and Facebook updates, without regard for the basic rules of writing copy for the Web. The rules haven’t changed, but it’s surprising how many people start creating content to market their business on the web without regard for the basics.
  • WINDMILL NETWORKING  |  FRIDAY, FEBRUARY 10, 2012
    [Twitter] Do Your Social Media Accounts Belong To Your Business? Why Worry, When There Are Safeguards You Can Take Now
    While many people have been hoping to get some resolution to the question of who owns the followers of a Twitter account from the ongoing litigation between PhoneDog and its former employee Noah Kravitz , this federal case in the Northern District of California is unlikely to provide clear answers.  PhoneDog Lawsuit. 2, 2010). Emmel, D.C.
  • THE TOP LINE  |  TUESDAY, SEPTEMBER 28, 2010
    [Twitter] Want more retweets? 5 secrets to success
    I have several hundred followers on both LinkedIn and Twitter.  Examples include the Get to the Point newsletters which they send out each week, the LinkedInGroup they started and moderate, and a strong Twitter presence built bit-by-bit with over 17,000 tweets. They have greater than 72,000 followers on Twitter alone. 
  • INBLURBS  |  TUESDAY, OCTOBER 12, 2010
    [Twitter] 5 Steps to Attract More Customers and Increase online Sales
    Tweet this on Twitter! 5 Steps to Attract More Customers and Increase online Sales. Attracting more and more customers for your business blogs is very essential to increase online sales. It is therefore needed for you to focus on better marketing strategies and techniques that will help you to attract more customers for your business blogs.
  • DIANNA HUFF - B2B MARCOM  |  THURSDAY, OCTOBER 14, 2010
    [Twitter] Eliminating Clutter Allows You to Focus on Important Stuff
    Multiple social media accounts — I manage my own Twitter, Facebook, Buzz, LinkedIn, and Google Reader accounts. Tweet. I’ve spent the last few months cleaning clutter out of my home. Cleaning out the clutter, while a dusty and dirty job, was oddly therapeutic. came away from the process having learned two valuable lessons: 1.
  • EVERYTHING TECHNOLOGY MARKETING  |  SATURDAY, FEBRUARY 19, 2011
    [Twitter] 5 Steps to Social Media Leads with Content Marketing
    How do you go beyond posting interesting and entertaining updates on Twitter, Facebook, LinkedIn, and beyond basic tactics like placing social sharing buttons on your B2B website and emails? One of my recent posts (“ The Top-10 B2B Marketing Trends for 2011 ”) received a lot of great comments. of respondents using this metric in 2010 to 65.7%
  • INBLURBS  |  TUESDAY, JANUARY 17, 2012
    [Twitter] Get social to get found from your future customers
    Tweet this on Twitter! Google, Yahoo and Bing increasingly include results from social media discussions in their search results. Especially Google+ results are likely more visible on Google results pages. Bing favors Facebook and also search results on Facebook are also from Bing too. But how to get into those results the smartest way?
  • IT'S ALL ABOUT REVENUE  |  TUESDAY, OCTOBER 29, 2013
    [Twitter] Memories From Eloqua Experience 2013 (Slideshow)
    Follow the Eloqua Experience event discussion on Twitter with the hashtag #EE13. 'by Eloqua | Tweet this More than 2,000 modern marketers gathered at Eloqua Experience last week at the Hilton Union Square in San Francisco. We shared three days of memorable content, information exchange, and networking. Who Took Home a 2013 Markie Award? .
  • B2B MARKETING TRACTION  |  THURSDAY, DECEMBER 13, 2012
    [Twitter] 6 New Ideas for Your 2013 Marketing Plan
    Start with LinkedIn, consider Twitter, perhaps set up a Facebook company page (if you don’t someone else may – see my previous post, Anyone Can Create a Facebook Page Using Your Brand )… 6. What tactics will get you the best results in 2013? Here are six new marketing ideas for increased success in the coming year.
  • REPUTATION TO REVENUE  |  TUESDAY, JUNE 23, 2009
    [Twitter] Blog as hub, site as spoke
    The launch was a success (10,000 downloads in the first few days), and David stresses the essential back story--the hard work of the last few years building the agency's social presence through blogging , Facebook , Twitter , SlideShare , Scribd , LinkedIn , Flickr , and so on.  With the blog as a hub." blog makes perfect sense. Well, maybe.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MAY 15, 2013
    [Twitter] Five tools to help with your social media makeover
    Follow Ian on twitter  @iancleary. 'By Ian Cleary, {grow} Contributing Columnist. Part of my daily routine is going to the gym. The gym is a chance for me to think about what I’ve delivered that morning, plan out my day and dream about potential ideas for my business. And maybe, just maybe, it’s time for a makeover. percent.
  • FIFTH GEAR ANALYTICS  |  THURSDAY, APRIL 19, 2012
    [Twitter] Hybrid Sharks and the Evolution of Marketing
    Connect with Barb on  LinkedIn  or follow her on  Twitter. Barb Coté. Scientists have reported the discovery of hybrid sharks — a cross between the Black Tip Shark and the Austrailan Black Tip Shark. The Australian Black Tip lives only in warm tropical waters, and is slightly smaller than the more common Black Tip that is found globally.
  • SALES INTELLIGENCE VIEW  |  MONDAY, NOVEMBER 25, 2013
    [Twitter] Dreamforce 2013: We Came, We Saw, We Conquered!
    Social Coverage: At Dreamforce 2013, there were over 148,474 social conversations happening about #DF13 and InsideView dominated on Twitter. Please continue to connect with us on Twitter , see photos of Dreamforce activities on Pinterest and join our growing community on Facebook. 'Wow, what an amazing Dreamforce 2013 last week! 
  • LEADER NETWORKS  |  SATURDAY, JANUARY 23, 2010
    [Twitter] Engagement Is The Business Goal
    Some companies choose to engage on existing social channels, such as Facebook, LinkedIn and Twitter where there are a large number of people, thus increasing their odds of reaching more people. Visit us on the web at [link] Connect with us on Twitter [link] Call us at 617 484 0778.
  • LEADER NETWORKS  |  TUESDAY, APRIL 20, 2010
    [Twitter] Business Credibility Is Different From Social Trust & Friendship
    Too often Twitter is misused by professionals who treat it informally. quick scan of a twitter stream can reveal inappropriate commentary, a likelihood of confidentiality breaches ("great sales call with XYZ! Visit us on the web at [link] Connect with us on Twitter [link] Call us at 617 484 0778. So is credibility.
  • HUBSPOT  |  THURSDAY, MARCH 29, 2012
    [Twitter] Pinterest vs. Google+: Which New Social Network Is Worth Marketers' Time?
    We've all gotten used to the idea of using Twitter, Facebook, and even YouTube for marketing -- even if the platforms aren't always as brand-friendly as they could be. Remember when I said it was easy to define the major social networks, like Pinterest, LinkedIn, YouTube, Facebook, and Twitter? And why should they be? And we have!
  • MODERN B2B MARKETING  |  TUESDAY, APRIL 1, 2014
    [Twitter] The Definition of Omni-Channel Marketing – Plus 7 Tips
    If we know their VIN [Vehicle Identification Number], if we know their name, if we know their Twitter handle, and we know whether they like to go to the dealership or they don’t like to go the dealership, this helps us treat them in a way that they want to treated.”. 'Author: Mike Stocker Marketing is undergoing rapid and major changes.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, FEBRUARY 8, 2012
    [Twitter] Is social media contributing to political paralysis?
    Wouldn’t it be easier to keep their focus on an issue instead of jockeying for position on Twitter every day? I’m a student of history … probably half the books I read are biographies or something to do with a past era. India, Greece, and other nations. How might we explain the change? There is a certain beauty in this.
  • MARKETING ACTION  |  THURSDAY, DECEMBER 19, 2013
    [Twitter] Act-On Software a Leader in Marketing Automation
    G2 Crowd grids feed peer reviews, web traffic, Twitter, LinkedIn, and other social media data into an algorithm to determine how companies are perceived, though the peer reviews are weighted more heavily than other data. 'Today G2 Crowd released its winter crowdsourced review grid for marketing automation. Get a demo of the act-on platform.
  • B2B MARKETING ZONE POSTS  |  WEDNESDAY, DECEMBER 1, 2010
    [Twitter] Top 60 B2B Marketing Posts and Hottest Topics November 2010
    Twitter for B2B Marketing - MI6 Marketing Agency , November 18, 2010 Author: Chris Herbert. Every Thursday night Jeremy Victor and a group of B2B marketers hold a B2B Twitter Chat session. ve noticed people on Twitter talking about QR codes, so of course they popped out at me while I perused the November 15, 2010 issue of Fortune.
  • MODERN B2B MARKETING  |  FRIDAY, SEPTEMBER 7, 2012
    [Twitter] Dreamforce ’12: The Tour de Force of Social Enterprise [Infographic]
    The infographic below contains key historical information on Dreamforce, the hottest B2B marketing people to watch (or, rather, follow) on Twitter, and a few helpful tips to help you prepare for the madness (for starters, think comfy shoes and an unreal mountain of business cards). Enjoy! B2B Marketing Infographic
  • B2B MARKETING INSIDER  |  MONDAY, DECEMBER 16, 2013
    [Twitter] The 25 Best Slideshare Presentations Of 2013
    And please follow along on  Twitter ,  LinkedIn ,  Facebook   and  Google+  or   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. 'You may have heard me talk about how   Slideshare is one of the greatest opportunities in content marketing. Did I miss any of your favorites? Let me know what you think in the comments below.
  • B2B MARKETING INSIDER  |  THURSDAY, NOVEMBER 8, 2012
    [Twitter] Marketing Strategy and Planning: How To Avoid Marketing Budget Disasters
    Let me know what you think in the comments below and follow the conversation on  Twitter ,   LinkedIn ,  Facebook  or  Google+. And what was the return on the investments you made? am always completely amazed at how few of us can answer this question. And I understand this is hard. Accountability is tough on B2B Marketing organizations.
  • ENGAGE  |  MONDAY, MARCH 5, 2012
    [Twitter] I Ain’t Speling Good No More: Why We Need New Rules for Language
    My first reaction was to chuckle and go back to dutifully looking up words I was about to egregiously misspell on Twitter. Okay, just a few on why you should write however  you want on Twitter and Facebook: = FUN! On Twitter, it’s a set number, but on everything else, the longer your post is, the less likely people are to read it.
  • WINDMILL NETWORKING  |  FRIDAY, FEBRUARY 10, 2012
    [Twitter] Do Your Social Media Accounts Belong To Your Business? Why Worry, When There Are Safeguards You Can Take Now
    While many people have been hoping to get some resolution to the question of who owns the followers of a Twitter account from the ongoing litigation between PhoneDog and its former employee Noah Kravitz, this federal case in the Northern District of California is unlikely to provide clear answers.  Social Media and the Law
  • KOMARKETING ASSOCIATES  |  THURSDAY, DECEMBER 19, 2013
    [Twitter] Our Favorite Online Marketing Posts of 2013
    You can see more of the posts, articles, and information Ryan likes on Twitter , LinkedIn , and read his blog posts here. You can see more of the posts, articles, and information Dennis likes on Twitter , LinkedIn , Google+ and read his blog posts here. See what other content I’m sharing on Twitter , Google+  and  LinkedIn.
  • HUBSPOT  |  FRIDAY, NOVEMBER 12, 2010
    [Twitter] How a Senator Uses Social Media
    We recently got a chance to sit down with Ben to discuss his Facebook and Twitter usage (among others), and why he feels it is so important. use Twitter , Facebook , YouTube & LinkedIn. Facebook since early 2008, Twitter early 2009, YouTube since mid 2007 & LinkedIn I have used the longest, but use it the least.
  • B2B MARKETING INSIDER  |  TUESDAY, APRIL 5, 2011
    [Twitter] Is This The End Of Social Media?
    Let me know what you think in the comments below or on  Twitter , LinkedIn , or Facebook. Is this the end of social media or a new beginning? For the past couple of weeks we have seen the social media ball  bouncing back and forth. Social media is the greatest revolution in marketing. Social media is just the latest fad. What do you think?
  • HUBSPOT  |  TUESDAY, JANUARY 22, 2013
    [Twitter] 6 Ways Social Media Marketing Is Changing (For the Better)
    And we were there for the emergence of “pinning” (no longer just a wrestling term), the broad use of Twitter in crisis reporting, and seemingly countless redesigns of the Facebook Wall, err. Learn more about how Sales can use Twitter to connect with more prospects in this article. Timeline. for the better. The Cultural Shift.
  • HUBSPOT  |  SUNDAY, FEBRUARY 3, 2013
    [Twitter] The Top 5 Super Bowl-Themed Marketing Stories of the Week
    Super Bowl-themed marketing has certainly made a huge shift with the arrival of Twitter, Facebook, YouTube, and other, more cost-effective marketing tactics. Once YouTube, Facebook, and Twitter came around, suddenly, the world of Super Bowl-themed marketing looked a whole lot more optimistic. "Sunday! Sunday! Sunday!". for 30 seconds.
  • B2B MARKETING INSIDER  |  MONDAY, JULY 7, 2014
    [Twitter] Content Marketing Objectives And KPIs
    If you want more information on this topic, reach out to me via  Twitter ,  LinkedIn ,  Facebook  or  Google+  and   Subscribe  to the  B2B Marketing Insider  Blog for regular updates. One of the biggest content marketing and content strategy questions I get is around objectives and KPIs (Key Performance Indicators). Share of Conversation.
  • BUSINESS GROWTH DEVELOPMENT  |  FRIDAY, JANUARY 13, 2012
    [Twitter] The Reasons Why Social Media Will Boost Your Sales In 2012
    On pages like Facebook, Twitter, and Google+, businesses can make posts and then view customer comments and questions. For businesses that use Twitter as a social media tool, links to infographics are a great way to share your products and ideas with customers in a small URL. Quantifiable Marketing Techniques. Marketing
  • THE NEW STRATEGIST  |  SUNDAY, MAY 29, 2011
    [Twitter] 3 Lessons About Social Media Marketing Learned From Transformers
    The perfect example of this is the typical ‘Twitter is useless’ or ‘Facebook is for kids’ stereotypes we hear all too often. Social Media is awesome. Transformers are awesome. Coincidence? ll let you decide. Lessons can be drawn from anywhere. also stumbled across one of my old G1 Transformers toys the other day. Here we go…. at first.
  • SYNECORE  |  TUESDAY, MARCH 12, 2013
    [Twitter] Pinterest Banks on Web Analytics
    For example, data from e-commerce consultant RichRelevance shows that Pinterest shoppers, on average, spend roughly $170 per browsing session, a huge increase over that of Facebook ($95) and Twitter ($70) users. Back to Pinterest. The very layout and structure of the Pinterest site lends to its sales action-ability. Of course.".
  • SALES PROSPECTING PERSPECTIVES  |  THURSDAY, AUGUST 23, 2012
    [Twitter] I’m 25 And I’m Offended!
    have a tumblr/facebook/pinterest/twitter/etc. As I scroll through the hundreds of responses that this article garnered I notice how offended my fellow mid-20s peers are. Hollis suggests we aren’t mature enough, our friends are volatile and not to be trusted, and our communication skills rival that of a rock.
  • SALES PROSPECTING PERSPECTIVES  |  TUESDAY, JULY 10, 2012
    [Twitter] It's A Beautiful Day In The Office
    Follow up your voicemails with an email, send an evite to set aside time on your prospects’ calendar, try connecting on Linkedin, Twitter etc. Sales Prospecting Perspectives is pleased to bring you a guest post from one of our BDR's, Colleen MacNeil. He always listened patiently, allowing his guests to feel like they could speak freely.
  • SAVVY B2B MARKETING  |  THURSDAY, SEPTEMBER 29, 2011
    [Twitter] Prospects DO Judge Your White Paper by its Cover
    You can follow her on Twitter or read more of her posts on Savvy B2B. I’ve written quite a bit about white papers in my blog posts because they are one of the key content assets I develop for my clients. So I’m always on the lookout for new research and insights into how to magnify their effectiveness.
  • SALES PROSPECTING PERSPECTIVES  |  FRIDAY, NOVEMBER 8, 2013
    [Twitter] Sales Prospecting Perspectives Weekly Recap - Week of November 8, 2013
    With a busy week behind us, we’re ready to celebrate Friday with some of our favorite articles shared on Twitter this week: What Moneyball Can Teach Marketers about Small Business Lead Generation. 'Happy Friday, blog readers! With two new hires on board, we’re poised to reach out to even more businesses. Does inbound marketing work for b2b?
  • B2B MARKETING INSIDER  |  THURSDAY, NOVEMBER 15, 2012
    [Twitter] The 2013 Social Business Marketing Manifesto
    Let me know what you think in the comments below and follow the conversation on  Twitter ,   LinkedIn ,  Facebook  or  Google+. Planning season is well underway and I think it is never to early to look at the B2B Marketing 2012 year in review and start to make some predictions for Marketing and Social Businesses in 2013. Change or die!
  • B2B VOICES  |  FRIDAY, AUGUST 24, 2012
    [Twitter] Klout Gets Closer But Can It Ever Arrive?
    When you’re helping a client get a new or revamped Twitter presence off the ground, it can be encouraging to use Klout to simply show that the world is noticing.  Those who know me are aware that I’ve long been a Klout skeptic. Anyone who mostly does B2B communications should be, quite frankly.  All good. What does that even mean?
  • B2B VOICES  |  FRIDAY, AUGUST 5, 2011
    [Twitter] How do you reach the guy with the wallet?
    I had a client who works in the production/post-production technology industry for the film, advertising and broadcast verticals – straight B2B transaction-  ask me what the benefits were of using tools like Twitter were for selling a product that’s tens of thousands of dollars directly to a production house or film team.
  • PAUL GILLIN  |  TUESDAY, MARCH 1, 2011
    [Twitter] Got a Cause? Pen a Poem. Win 10 Grand.
    You can also follow #ctkgrant on Twitter. It’s tough raising nickels and dimes. In even the most prosperous times. One new course of action. That might get some traction. Is pitching nonprofits in rhymes. OK, so I didn’t miss my calling as a poet. But if you’re a nonprofit organization in the U.S., They’re Googling to be sure.
  • IT'S ALL ABOUT REVENUE  |  FRIDAY, SEPTEMBER 16, 2011
    [Twitter] Interactive Timeline of FTC Guidelines & “Disruptive Technology” Launches
    Twitter. by Joe Chernov | Tweet this Next Wednesday, I will be presenting on a WOMMA webinar alongside the association’s attorney, a key member of the Public Relations Society of America and an assistant director from the FTC. We hope to see you next week at the WOMMA webinar. Enjoy the interactive timeline below. Share email. Facebook.
  • B2B VOICES  |  TUESDAY, NOVEMBER 6, 2012
    [Twitter] The Three I’s of Social Business Media
    As these tools have evolved from communication experiments to integrated marketing tools the next phase we need to watch will be the transition to how Twitter, LinkedIn and other tools become part of an organizations’ business processes. Influence, Information, Interpretation. Part of this transition will cause frustrations. ”).
  • B2B VOICES  |  WEDNESDAY, AUGUST 3, 2011
    [Twitter] Quotes That Inspire Me and Why
    Knowing how to use tools like Twitter, Google, YouTube and delegating tasks are all important skills to do your research. Looking for inspiration to improve your work can come from many areas — colleagues, customers, partners and even competitors. Sometimes inspiration can come simply from a quote. — Henry David Thoreau. Emerson.
  • B2B VOICES  |  TUESDAY, JUNE 22, 2010
    [Twitter] Social Media for Financial Communicators
    Felix blogged about the conference and his thoughts on why companies should be using Twitter. One of the key takeaways for me about the panel is that they are all connected to and use Twitter daily — not so much as a broadcast medium but for a way to monitor trends/issues and meet new people (potential sources). Enthusiasm.
  • BIZNOLOGY  |  WEDNESDAY, SEPTEMBER 18, 2013
    [Twitter] Content Marketing for Fun and Profit
    Successful content marketing depends on getting your story told as much by folks on Facebook and Twitter as it does coverage in the New York Times (not that  that’s  such a bad thing). 'Photo credit: Wikipedia. and What do your customers want to do? This What is that definition? And accomplishing that goal isn’t always easy.
  • BIZNOLOGY  |  THURSDAY, AUGUST 9, 2012
    [Twitter] Olympics, Diversity and Social Business Platforms
    Social business platforms often fall in the same trap:  instead of catering for a very diverse workforce, several of them seem to assume that the whole digital social world is like Facebook or Twitter. Photo credit: clevercupcakes. The two countries I cheer for–Brazil and Canada–are particularly diverse. Simply astonishing.
  • HUBSPOT  |  FRIDAY, APRIL 13, 2012
    [Twitter] 35 Statistics That Fuel the Battle Between Pinterest and Google+
    13) Pinterest is retaining and engaging users as much as 2-3 times as efficiently as Twitter was at a similar time in their history. 33) Shoppers referred by Pinterest are 10% more likely to make a purchase than visitors who arrive from other social networks, including Facebook and Twitter. It's no surprise. And how do you decide?
  • JILL KONRATH'S SELLING TO BIG COMPANIES  |  TUESDAY, JUNE 4, 2013
    [Twitter] Example of a LinkedIn Strategy That Gets Big Payoffs
    'While selling for a growing technology company, Jill Rowley embraced "social selling" via LinkedIn, Twitter and more with a vengeance! follow them on Twitter. Check out her LinkedIn strategies below to see why she is consistently a top salesperson. Here''s a little food for thought first. If you break these numbers down further, 20.3%
  • HUBSPOT  |  THURSDAY, AUGUST 4, 2011
    [Twitter] Colleges and Universities Lead the Way with Social Media Adoption
    84% are using Twitter. Some even have interactive tools on ‘how to find your major’ Prospective students can now surf to the webpage or follow a school on Twitter or Facebook all through their hand-held devices, connected 24/7. Social media is not just some fun tool that everyone is using these days. 86% are using YouTube.
  • HUBSPOT  |  FRIDAY, DECEMBER 3, 2010
    [Twitter] 12 Solutions to Ecommerce Sites' Biggest Marketing Challenges
    When starting out on Twitter without many followers, tapping into your immediate network is a great way to get the ball rolling. Ultimately, more Twitter followers and more retweets come from creating remarkable content that naturally compells others to tweet it. Am I the only one who hates Twitter? Absolutely. It is so boring.
  • WINDMILL NETWORKING  |  TUESDAY, SEPTEMBER 6, 2011
    [Twitter] How One Business Used Google Plus to Fight Their Competition
    In fact just do a Twitter advanced search query for questions and you’ll see that there are people looking for answers to their problems everywhere. Conversations happen all the time and everywhere in social media. Participating in conversations is one way to develop business on LinkedIn. No names are given to protect their privacy.
  • HUBSPOT  |  FRIDAY, JULY 22, 2011
    [Twitter] Google+ Attracts 20 Million Users in 3 Weeks [Infographic]
    To help put this user growth into perspective, Leon Håland created a graph to show the paces at which Google+, Facebook, and Twitter all hit 20 million users. Google+ is hot. We have been blogging about it a ton since its launch. This infant of a social network hit a major milestone today, passing the 20 million users mark.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  SUNDAY, MAY 29, 2011
    [Twitter] Can you adapt to radical social media marketing change?
    Now you can explain to your spouse that all that time you’re wasting on Twitter is actually a career-advancement opportunity! The other day I was enjoying a warm spring and decided to eat my lunch outside on one of the many public plazas in New York City.  Pigeons strutted around me waiting for a speck of food to drop.  Kelly.  So there. 
  • ENGAGE  |  WEDNESDAY, MARCH 21, 2012
    [Twitter] How to Predict the Future of Content
    Hashtags on Twitter are a good example. But when it started it was unique to Twitter. So, if you create content for a living—let’s use Twitter as an example—you need to speak the language, so to speak? Or, congratulations, you checked in to watch our television program, you get to say something on Twitter. You just know.
  • WINDMILL NETWORKING  |  MONDAY, JUNE 18, 2012
    [Twitter] Merging Social and Mobile to Maximize Your Reach
    Facebook is by no means alone in its adoption of a mobile-first mindset, as major players such as LinkedIn , Google , and Twitter have all launched new projects targeting the mobile web. If the past few weeks have taught us anything, it is that now more than ever, social media giants have officially realized mobile is here to stay. Mobile
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  MONDAY, DECEMBER 20, 2010
    [Twitter] The Majestic Hope of Social Media
    recently had one of my marketing students tell me that Twitter had changed her life. Carrie Bond and I had been separated by thousands of miles and decades of living our own lives, but we now have such a supportive and fun relationship again through Twitter, Facebook and of course {grow}. Something incredible is about to happen.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  TUESDAY, OCTOBER 16, 2012
    [Twitter] A Multidisciplinary Approach to Breathtaking Content
    You can follow him on twitter @skooloflife. By  Srinivas  Rao, Contributing {grow} Columnist. Over the last two years I’ve read more books than I’ve read in my entire life. But there’s a slight problem with my reading. Every single book falls into one of these categories: Marketing/Business. Self Help/Psychology. Photos .
  • B2B IDEAS @ WORK  |  THURSDAY, JUNE 23, 2011
    [Twitter] Copyright to prevent copy wrongs in B2B content marketing
    Then, while viewing your search engine results pages or your saved Twitter search, you notice another site in has "borrowed" your content and branded it as theirs without giving any attribution, credit or link back to your original site. You've worked hard researching, writing and editing your content for your B2B website. What did you do?
  • SOCIAL MEDIA B2B  |  WEDNESDAY, OCTOBER 17, 2012
    [Twitter] 10 Google+ Power Tips for B2B Social Media
    It lets you easily share any Google+ post, yours or others, on Twitter and Facebook. If automatically cross-posting to multiple social platforms is your thing, this extension will automatically post what you share on Google+ on your Twitter, Facebook and LinkedIn profiles. Social signals has proven to be another card in that deck.
  • HUBSPOT  |  MONDAY, SEPTEMBER 19, 2011
    [Twitter] 41 Fresh Blog Post Ideas For Your Company Blog
    For tips like these for Twitter and Facebook, download the eBook here. Ask a question on Twitter and share the results with a Storify embed. Do a poll of your Twitter community with a Twtpoll or your Facebook community with a Facebook Question and post the results on your blog. But cranking out daily content is challenging.
  • GROW - PRACTICAL MARKETING SOLUTIONS  |  WEDNESDAY, MARCH 3, 2010
    [Twitter] Do websites even matter any more?
    You can think of these outposts on Twitter, your blog, Facebook, YouTube or wherever as spokes or outposts leading your visitors home.  Studies show that web page  views have been dropping precipitously as folks park themselves on the social web. Your good old website (Ahhhh … remember that?) is still your hub.  Here’s why.
  • HUBSPOT  |  WEDNESDAY, JUNE 2, 2010
    [Twitter] Associated Press Includes Social Media Guidelines in 2010 Stylebook
    The guidelines also provide information and policies on how to use tools like Facebook and Twitter , how journalists can apply these policies and how to verify the sources found through them. Other terms with individual entries include "trending," "retweet, and "defriend," as relating to Twitter and Facebook. are still hyphenated.
  • VOLACCI  |  THURSDAY, JULY 4, 2013
    [Twitter] Automatr Social Integrations: Socialize
    Setup is a breeze - simply click on the "Manage Accounts" button and add your Twitter and Facebook accounts. Once you''re up and running, you''ll have the ability to schedule, post and monitor your social presence on Facebook and Twitter. 'Social integration is finally here for Automatr! Our customers asked and we have delivered.
  • HUBSPOT  |  FRIDAY, JUNE 22, 2012
    [Twitter] 33 Examples of Dynamic Tags to Personalize Your Email Sends
    For example, say you were running a social media campaign and you wanted to target Twitter users with large follower counts, considering they have the biggest reach. Because you have [followercount] Twitter followers, you're eligible to participate!" Twitter Follower Count. What does that mean, email marketers? Wrong. Last Name.
  • WINDMILL NETWORKING  |  TUESDAY, MAY 29, 2012
    [Twitter] Why BranchOut, the LinkedIn of Facebook, Deserves Your Professional Attention
    In my recent book Maximizing LinkedIn for Sales and Social Media Marketing , I argued that it’s time for us all to create our “Public Persona,” and in doing so we can utilize LinkedIn, Facebook, and Twitter the exact same. The solution? Meet BranchOut. Here are some of our favorite user stories. Hence LinkedIn vs. Facebook.
  • B2B MEMES  |  TUESDAY, APRIL 5, 2011
    [Twitter] Journalism, Aggregation, and Doing Things with Words
    When Hamilton @replied me (twice) to ask how she was missing the point,  the limitations of Twitter made it difficult to know whether she was offended or looking for constructive debate. There has been a burst of blog posts today discussing the arguments for and against aggregation in journalism. Three writers in particular stand out.
  • IT'S ALL ABOUT REVENUE  |  THURSDAY, SEPTEMBER 4, 2014
    [Twitter] 7 Copywriting Formulas to Support Online Sales
    Follow Helen on Twitter @HNesterenko. 'Editor's Note: Today's post comes courtesy of Helen Nesterenko , the founder of Writtent.com , the go-to place to find freelance writers and create great content. She loves everything about blogging, writing and content marketing. So how do pro copywriters achieve that balance? “A Forest.”
  • TRADESMEN INSIGHTS  |  TUESDAY, AUGUST 24, 2010
    [Twitter] Reps vs. Factory Direct: The Debate Continues…
    Click Here to Email Me Check Out the Marketing Insights Podcast The Official Podcast of Tradesmen Insights Follow Me on Twitter Thanks To All That Supported the Habitat Tool Drive [link] 54 minutes ago 5 Ways to Use Content Marketing to Attract New Business [link] 1 hour ago what kind of lead tracking system do you use? As an independent rep.
  • PUZZLE MARKETER  |  THURSDAY, OCTOBER 25, 2012
    [Twitter] 5 Tips for a Fantastic Marketing Conference
    Embrace the conversations by setting up Twitter hashtags, Facebook pages about the event, or other channels for people to share. I recently attended a marketing conference in Indianapolis, IN called Connections - “Inspire the Future” The event was put on by ExactTarget , an international email marketing service provider.
  • FUNNEL FOCUS  |  THURSDAY, NOVEMBER 18, 2010
    [Twitter] Q&A Excerpt: Driving Leads with Social Media
    Social media – blogs, discussion forums, twitter feeds, reviews – shows up in search results. In Tuesday's webinar Social Media Integration into Marketing Campaigns – Does it Drive Leads? View the entire Webinar. Christopher: Buyer behavior has changed. Social media is an important part of that shift.
  • HUBSPOT  |  THURSDAY, JUNE 6, 2013
    [Twitter] 14 of the Worst Typos We've Ever Seen
    5) Ironic Twitter Shaming: a dish best served cold. 'Here''s the thing. Typos happen. No matter how vigilant you are, no matter how many times you run spell check, no matter how many times you proofread, one of those suckers will slip through. Some call that schadenfreude , others call it being a jerk. The other thing about typos? 10) Pssst.
<< 1 2 ... 61 62 63 64 65 ... 124 125 >>
 

B2B Marketing Zone can personalize the content based on your interests, your LinkedIn profile, what you share on Twitter and LinkedIn, and what content people similar to you are sharing. More on Content Personalization

Sign-in using your social networks so we can begin to personalize your experience.

Sign in with Twitter

Sign in with LinkedIn

or

We need your email and password to allow you to log into your personalization features.

Forgot password?

I don't have an account

 
 

Enter your email address to reset your password. A temporary password will be e-mailed to you so that you may log in.

 
 

Based on...

  • Your interests
  • Your LinkedIn profile
  • What you share on Twitter
          and LinkedIn
  • What people like you are
          sharing

Learn more about Content
Personalization...