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Long- and Short-Term Plays CMOs to Showcase Marketing Attribution

SmartBug Media

Truly meaningful data will help validate (or disprove) the thesis that your audience is viewing and getting value from your content. EXAMPLE—LONG-TERM PLAY : A SaaS company runs its regular marketing report and finds that YouTube content featuring direct contact links consistently converts the most viewers.

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How to Calculate Your SEO Share of Voice

SmartBug Media

Interviewing actual prospects, customers, partners, and sales reps to validate your research. Some example of other channels that frequently come up in organic search listings that you could take advantage of include LinkedIn, YouTube, Pinterest, and Reddit. This should be done through: Analyzing your personas.

SEO 96
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SEO Hacking: The Top 31 White Hat SEO Hacks for 2021

seo.co

Are you wondering what SEO methods are still valid? A way to track and analyze 1,000 keyword and track your placement in the SERPs in real time. Schema markup tells a search engine to display additional, supplementary information underneath the main listing in the SERPs. Impeccable quality content creation.

SEO 111
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15 Ways to Get Free Backlinks in 2023

seo.co

Google doesn’t want publishers engaging in link schemes , one of which involves using low quality backlinks to manipulate rankings in search engine results pages (SERPs). Make sure those you partner with understand that you only want them to link to your site in their content when they have genuinely valid reasons for doing so.

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SEO Tips and Tricks From C3 2020

Conductor

There are a handful of different tools you can use to surface the questions they’re asking, not only on Google but on different search engines like Bing, Twitter, and Youtube. Target keywords that already have answer boxes in their SERPs. See where you’re ranking behind Youtube in the SERP. Show Them The ROI. #18

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Top Content Marketing Trends for 2020

Scoop.it

95 percent of users only look at the first page of search results and half of the clicks on SERPs go to the top three results. The easiest way to get started is by creating video versions of your existing blog posts and uploading them to both your website and YouTube. Content creation driven by user and search intent.

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Content Goblins

Kevin Indig

I talk to operators at the company I dissect to validate my analysis. Just like the internet unbundled the publisher business models in the late 2000s, journalists and writers unbundle from newspapers by going directly to customers via newsletters or YouTube channels.