Marketing Insider Group

OCTOBER 17, 2023

Quick Takeaways Major search engines dominate web traffic, with Google, YouTube, and Bing accounting for 70.6% Understanding the Basics of SEO Competitor Analysis Major search engines, like Google, YouTube, and Bing, account for 70.6% The first 5 organic results in SERPs account for 67.6% of all website traffic. of all clicks.

Analysis 255

Analysis SEO Lead Scoring Lead Ranking 255

Sprout Social

JANUARY 10, 2017

It’s easier than ever to create high-quality videos and quickly upload them to YouTube using just your iPhone. You need to figure out how to promote your YouTube channel if you want to be successful. Here are 16 ways to promote your YouTube channel like a pro: 1. YouTube SEO. Not sure where to start?

Youtube 110

Youtube Paid Content Promotion Advertising Channels 110

Moz

NOVEMBER 15, 2018

Posted by randfish If you have an audience on YouTube, are you doing everything you can to reach them? Inspired by a large-scale study from Justin Briggs, Rand covers the top factors to invest in when it comes to YouTube SEO in this week's episode of Whiteboard Friday. This week we're chatting about YouTube SEO.

Youtube 66

Youtube SEO Correlation Lead Scoring 66

Conductor

APRIL 15, 2021

Step 5: Check SERP rankings. Is a YouTube video ranking over a blog post? Once you have a comprehensive list of topic ideas you can begin to tag and segment these ideas by audience (persona) and high level topics. This is where consulting the SERP to determine if blogs, video, e-books etc. Step 3: Establish your Calendar.

SEO 111

SEO Marketing & Strategy Content SERP 111

Content Standard

MARCH 9, 2022

As Google’s algorithm changes, so do the strategies of SEOs, content creators, and marketers vying for the precious digital real estate that comprises its SERPs. Here are some recommendations that will help you benefit from the shift resulting from MUM’s release and stay at the top of the SERPs.

Lead Ranking 131

Lead Ranking SERP Content CAN-SPAM 131

Brightedge

MAY 26, 2020

Optimizing and winning the organic SERPs is a more cost-effective strategy especially as budgets get tighter. YouTube usage saw increases by 15.3% Tags: seo for ecommerce, SEO trends, buyer behavior, COVID-19 Blog Category: Content Marketing Also, consider that more consumers are watching video content than before.

SEO 130

SEO Cost Per Click Webinar Metrics SERP 130

Go Beyond SEO

APRIL 13, 2023

Search engine optimization is the process of refining a website to improve its ranking in search engine results pages (SERPs). This includes optimizing page titles and meta descriptions, using header tags to structure content, incorporating keywords into content, and ensuring that the website is mobile-friendly and loads quickly.

SEO 78

SEO Dwell Ideal Customer Profiles SERP 78

Contently

APRIL 4, 2023

Experiment with new content mediums , like posting videos on YouTube or creating podcasts. Keywords Everywhere : Use this free browser extension to get instant data on keywords and competitors on search engine results pages (SERPs). Here are a few tips to get started: Expand your reach by creating a presence on new social media sites.

Top of Funnel 155

Top of Funnel Budget Programs Content Marketing Marketing Management 155

Brightedge

MARCH 31, 2022

Google has been vocal about many aspects of how its algorithm works, with regularly updated documentation, Youtube videos, blog posts, tweets, and more. Meta Tags Are Irrelevant for SEO. Look for information about how to use meta description and title tags effectively and you’ll find a wide spectrum of opinions.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

Conductor

SEPTEMBER 9, 2021

Our AI engine generates on-demand lists of the top ranking subtopics and terms to incorporate into your copy for any topic, geared towards boosting your content to the top of the SERP. in some cases, H6 tags) and zero-in on the updates that you know make a difference for your business. But that’s not all!

Features 59

Features SERP Correlation Content 59

seo.co

JANUARY 18, 2021

Publishing videos to YouTube just to create backlinks. + Black hat SEO tactics might get you to the top of the SERPs for a short period of time, but those results won’t last. Not surprisingly, you’ll almost never see pages from article directories in the SERPs despite having thousands of articles and a steady stream of new content.

De-duplication 75

De-duplication SEO Tactics Copyright 75

Marketing Insider Group

APRIL 6, 2021

Making a sale but losing a customer’s future business is like making it to first base but getting tagged before you reach second. You could offer free content to everyone through your blog, podcast, weekly newsletters, or YouTube channel. 9 Customer Retention Strategies That Use Content Marketing. Choose quality over quantity.

Top of Funnel 336

Top of Funnel Work Management Marketing Management Content Marketing 336

Optinmonster

MAY 16, 2023

While on-page SEO focuses on optimizing elements within your website, such as content and meta tags, off-page SEO involves activities on other websites, such as link building , social media marketing , and content marketing. We often share content on Facebook and Twitter that we neglect on YouTube and Instagram.

SEO 78

SEO Lead Scoring Lead Ranking Link Building 78

Bluetext

MARCH 24, 2023

Like other forms of SEO, Video SEO refers to the process of optimizing video content to improve its visibility and ranking in search engine results pages (SERPs) — whether it be Google or YouTube, or Vimeo. Incorporate these keywords into the video title, description, tags, and transcript.

SEO 26

SEO Video Marketing Clickthrough SERP 26

Directive Agency

APRIL 15, 2022

Finally, competition with other websites, such as competitor websites, can often be one-sided due to domain authorities and as age of websites is factored into Google’s rankings, new websites and startups can often find themselves struggling to establish their websites in the SERP (search engine results page). What is PPC? Benefits of PPC.

Paid Content 52

Paid Content Work Management SEO Paid Search Agency 52

Outbrain

JUNE 22, 2020

How prominent are videos in SERPs? Featured Video (Enhanced appearance) – A featured video is a video that takes the top of the SERP (position zero, if you will). Much like a featured snippet, this type of video result usually returns an answer to a question with a link back to the source, mostly YouTube.

Paid Content 38

Paid Content Traffic Organization Video Marketing 38

flux.la

FEBRUARY 1, 2020

I’m also including Youtube videos from many SEO experts that explain each concept in depth. The higher the visibility, the more prominent your domain is in Search Engine Result Pages (SERPs). Rankings : It refers to the process of determining where to place a web page in SERPs. How does RankBrain work?

Paid Content 52

Paid Content SEO Lead Ranking SERP 52

seo.co

MAY 10, 2021

A way to track and analyze 1,000 keyword and track your placement in the SERPs in real time. Schema markup tells a search engine to display additional, supplementary information underneath the main listing in the SERPs. SEO is all about optimizing your webpages to rise to the top of the search engine results pages (SERPs).

SEO 111

SEO Budget Programs Work Management Lead Ranking 111

Vidyard

OCTOBER 27, 2019

When it comes to sharing video content, the most popular channels are website, social media, and YouTube, according to the 2019 Video in Business Benchmark Report. You’ve probably heard this one before: The world’s largest search engine, Google, owns the second largest, YouTube. But, that doesn’t mean you should ignore YouTube.

Sales Management 76

Sales Management Video Marketing Top of Funnel Account Based Marketing 76

BenchmarkONE

NOVEMBER 9, 2022

Chances are good that the webinar will rank better on Google SERPs, resulting in increased traffic and leads. . The transcription will come in handy when sharing your webinar video on sites like YouTube and Wistia. Make sure to tie the webinar in your social post and tag the webinar speaker so they can easily reshare. .

Webinar Metrics 52

Webinar Metrics Jigsaw Broadcasting Lead Scoring 52

Conductor

JUNE 4, 2020

There are a handful of different tools you can use to surface the questions they’re asking, not only on Google but on different search engines like Bing, Twitter, and Youtube. Target keywords that already have answer boxes in their SERPs. Be sure to place those keywords in your titles or header tags — wherever it fits best.

SEO 64

SEO Tips SERP Forrester 64

Vidyard

OCTOBER 27, 2019

Get the Report Video SEO You’ve probably heard this one before: The world’s largest search engine, Google, owns the second largest, YouTube. As always, Google was looking ahead when they bought YouTube all the way back in 2006. But, that doesn’t mean you should ignore YouTube. video SEO)? Quite a lot, in fact.

Sales Management 65

Sales Management Video Marketing Account Based Marketing Top of Funnel 65

Method and Metric

OCTOBER 2, 2019

So be sure to include exact, targeted keywords in meta tags, header tags, and your copy. Bing can read Flash content (Google can now index text content in Flash files) and prefers content with videos and images – be sure to add alt description tags. yt for Youtube, !a Let them help you – Webmaster tools. DuckDuckGo.

Optimization 88

Optimization Wikipedia Amazon Domain 88

Brightedge

APRIL 1, 2020

The SERP focuses on the latest news and information from the WHO and the CDC and purposely ensures the low-quality results, such as conspiracy sites, remain off the first page of results. Google has taken similar steps for YouTube search results, focusing on promoting top news results to ensure that users receive accurate information.

Advertising Agencies 52

Advertising Agencies Paid Search Agency SERP Guidelines 52

Navigate the Channel

JANUARY 29, 2021

Retargeting boils down to tagging online visitors in order to zero in on them with targeted advertisements. Retargeting has the potential to expose the target audience to your ads when they are perusing the web for products, watching videos on platforms, such as YouTube, or simply scrolling through social media.

Campaigns 65

Campaigns Marketing Budget Urgency Marketing Paid Search Agency 65

Conductor

MAY 12, 2020

This could be anything from including certain page attributes or meta tags, or writing a certain type of content, or even including elements like schema. It can be YouTube videos, social posts, press coverage, and so much more. Sage knows what’s best for your content. Sage is Coming to Slack. We’re here to demystify it.

Features 59

Features Blogspot Work Management SERP 59

Hubspot

JULY 10, 2017

When people think of “video marketing,” often, the first thing that comes to mind is YouTube. After all, about a third of all Internet users -- all of them -- use YouTube. But YouTube isn’t the only place where videos are consumed -- and it’s not the only place where you’ll find your target audience. online adults using it.

Video Marketing 78

Video Marketing Youtube Content Tagging 78

Valasys

MARCH 5, 2020

Tack & Optimize your Brand SERPs Queries: Branding is one of the most important motivations behind content marketing. Brand SERPs are equivalent to your online business cards that need to be tracked evaluated & optimized consistently for people, investors, clients, journalists, partners, readers as well as subscribers.

Paid Content 59

Paid Content De-duplication WOMM Top of Funnel 59

Televerde

DECEMBER 14, 2020

Search engine marketing is an essential part of driving users back to your website through the use of targeted keywords, backlinks, and more to rank in search engine result pages (SERPs). YouTube ads. The higher you rank in search engines, the more likely a prospect will explore your website and submit their contact information.

Paid Content 59

Paid Content Lead Ranking Lead Scoring Sales Qualified Leads 59

Outbrain

JUNE 18, 2018

Having a quick overview at the top of the search engine results page (SERPs) is great for the customer. 1 spot as the most desirable and profitable area on the SERPs. Otherwise, you risk losing significant traffic to your competitors and seeing your own results degrade to areas of the SERPs that users never look at.

CTR 50

CTR Features Organization SERP 50

Moz

JANUARY 30, 2020

You'll encounter both old favorites (optimizing title tags, anyone?) To cover your bases with foundational SEO will continue to be incredibly important in 2020, basic things like title tags, meta descriptions, alt, all of the basic SEO 101 things. and cutting-edge ideas to power your search strategy from this year on into the future.

SEO 74

SEO Keywords FAQ SERP 74

EMagine B2B Blog

DECEMBER 10, 2018

PPC refers to ads that live at the top of each Search Engine Results Page (SERP), while organic SEO listings appear below the ads. The goal of SEO is to ensure that the content of a landing page is of high quality, which means that search engines like Google and Bing are more likely to show it high up on the SERP (search engine results page).

Paid Content 67

Paid Content PPC Organization SEO 67

EMagine B2B Blog

DECEMBER 10, 2018

PPC refers to ads that live at the top of each Search Engine Results Page (SERP), while organic SEO listings appear below the ads. The goal of SEO is to ensure that the content of a landing page is of high quality, which means that search engines like Google and Bing are more likely to show it high up on the SERP (search engine results page).

Paid Content 66

Paid Content PPC Organization SEO 66

Marketing Insider Group

JUNE 5, 2023

Instead of creating content that educates just our audiences and SERPs, now we need to educate AI language models, too. Tag your location. By tagging your location, your content can be featured on Instagram Maps, which serves as a local business search. Image Source: Twitter YouTube Get savvy with your video file name.

Social Media 326

Social Media SEO Media Keywords 326

The Lead Agency

APRIL 14, 2024

You can post them on your website, upload them to YouTube, include them in your eDMs or use them in ads. Using Premier Pro and Envato Elements, we could turn raw footage into captivating videos, which we then shared across their website, YouTube channel, and social media channels.” You could submit them into awards videos.

Work Management 62

Work Management Paid Content B2B Marketing Trends 62

Salesforce Marketing Cloud

OCTOBER 20, 2021

Before jumping into the details, here’s a glossary of common SEO terms: Organic search results : This is also called the Search Engine Results Page (SERP). You can even get more technical and dive into canonical tags, hreflang, or schema markup. Learn more. This list is made up of the most relevant pages to that keyword.

Small Business Marketing 98

Small Business Marketing SEO Tips Business 98

Biznology

OCTOBER 28, 2014

I mean, compared to the Bloomberg Terminal’s $24,000/year price tag, Cyfe is $23,832 less. There are loads others. And, it’s apparently very easy to build your own to meet your own needs. With the free version, you’re limited to just five widgets, but the premium is pretty cheap for what it does. Private URL. QuickBooks.

Adsense 80

Adsense RSS Adwords Doubleclick 80