Valasys

JULY 18, 2023

18th July’23, New Jersey: Since Elon Musk’s acquisition of Twitter for $44 billion last October, the social media platform has experienced a significant decline in advertising revenue, with a staggering drop of nearly 50%. In contrast, Twitter’s heavy debt load and negative cash flow have raised concerns.

Twitter 52

Twitter Acquisitions Rules Advertisements 52

Martech

APRIL 6, 2022

Twitter Professional Accounts are now available to any user who comes to Twitter to do business. Converting is free and businesses, brands, creators and publishers who make the switch will gain access to advanced profile features, promotional tools and new features. Click on … (More) > Twitter for Professionals.

Twitter 111

Twitter Brand Identity Branding Ideal Customer Profiles 111

Sprout Social

MARCH 21, 2019

Twitter is an excellent platform to engage with friends and follow your favorite industry experts. A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. But there’s a good reason for it.

Twitter 105

Twitter Analytics Work Management Marketing Management 105

Sprout Social

MARCH 15, 2021

Twitter is known for its always-changing trending topics. Over the last few years, Twitter has continued to refine how trending topics work by adding different layers of context to the way they display on desktop and mobile. How Twitter trending topics work. How Twitter trending topics work. Personalize your trend page.

Paid Content 130

Paid Content Twitter Trends Mobile Advertising 130

Oktopost

MAY 30, 2023

Knowing consistent social publishing is transformative for B2B enterprises doesn’t take away from the fact that, without the right strategy, it’s a real drain on time, resources, and energy. Know your audience Publishing on social media yields a huge variety of insights into post performance. The solution? Streamline that workflow.

Social Media 84

Social Media Enterprise Management Media Work Management 84

Marketing Insider Group

NOVEMBER 24, 2017

For the 150th episode of The Marketing Book Podcast, I interviewed Mark Schaefer, author of the revised and expanded fourth edition of The Tao of Twitter: Changing Your Life and Business One Connection At A Time. This book was originally published in 2011 and has been updated several times. It is has been the best-selling […].

Twitter 175

Twitter Best Practices Business Social Media 175

Convince & Convert

NOVEMBER 20, 2015

Legions of bloggers and website publishers will log on November 21 and discover that the familiar digits displaying the number of Twitter shares on their content have disappeared. Why would Twitter do this? Twitter is struggling to find a workable business model. Now, POOF, it’s gone. I’m sure this is true.

Twitter 167

Twitter API Blogger Social Media 167

Brandpoint

AUGUST 17, 2022

In the PR world, knowing exactly when to launch a campaign or to publish a new media asset can make the difference between success and a less-than-stellar performance. So, how do you know when to publish your sponsored content campaigns? The general public can only take so much political news on TV, radio, Facebook and Twitter.

PR 90

PR Paid Search Agency Distribution Thought Leadership 90

Oktopost

AUGUST 24, 2023

It’s official – time to say goodbye, Twitter, and hello X! X, formerly known as Twitter, recently released its new brand toolkit , solidifying their rebrand led by new owner, Elon Musk, and ensuring their 540 million users know how to use their visual assets. Today, no trace of Twitter exists within X’s brand toolkit.

Twitter 62

Twitter Brand Identity Branding Social Media 62

Oktopost

AUGUST 24, 2023

It’s official – time to say goodbye, Twitter, and hello X! X, formerly known as Twitter, recently released its new brand toolkit , solidifying their rebrand led by new owner, Elon Musk, and ensuring their 540 million users know how to use their visual assets. Today, no trace of Twitter exists within X’s brand toolkit.

Twitter 62

Twitter Brand Identity Branding Social Media 62

Contently

OCTOBER 19, 2016

The same way my daily routine relied on a cereal of choice (Honey Bunches of Oats) and a toothpaste of choice (Crest Pro-Health), I had developed a relationship with a publisher of choice. On occasion, I still browse the homepages of Slate, The Atlantic, and New York magazine , but my loyalties have shifted from publishers to writers.

Twitter 60

Twitter Social Media Loyalty Case Study 60

KoMarketing Associates

MAY 30, 2018

Twitter lists are curated lists of Twitter profiles, kept in one location in a user’s profile. When viewing a Twitter lists’ unique timeline, users only see the updates associated with profiles in that list. In past blog posts we have referenced using Twitter lists for both social media and SEO program initiatives.

Twitter 156

Twitter B2B Marketing Advertising Agencies Ideal Customer Profiles 156

Martech

MARCH 14, 2022

A new Twitter feature would put the company in competition with social e-commerce giants like TikTok and Instagram. Called Twitter Shops, the experimental feature lets brands who create a shop can curate up to 50 items to include, which Twitter users can then buy via an in-app browser from the merchant’s website. .

Purchase 98

Purchase Twitter Features Curation 98

Biznology

MARCH 14, 2017

The reports of Twitter’s death have been greatly exaggerated — but what if they’re not? Personally, I feel like PR people might be happy when Twitter finally gives up its ghost or falls into disuse. The truth is, everyone does advertising better than Twitter.

PR 163

PR Twitter Public Relations Youtube 163

Optinmonster

MAY 18, 2021

Do you want to set up a dedicated page for visitors who come from Twitter? By sending your Twitter crowd to a generic homepage, they’re less likely to be engaged. Instead, you can boost conversions, traffic, and followers by creating a Twitter landing page that shows who you are and what you do. And much more.

Landing Pages 78

Landing Pages Twitter Optimization Template 78

Brandpoint

OCTOBER 12, 2020

In the PR world, knowing exactly when to launch a campaign or to publish a new media asset can make the difference between success and a less-than-stellar performance. So, how do you know when to publish your sponsored content campaigns? The general public can only take so much political news on TV, radio, Facebook and Twitter.

PR 139

PR Distribution Paid Search Agency Content 139

Sprout Social

OCTOBER 10, 2019

With over 313 million monthly active users and a young demographic to boot, Twitter is a great platform for most marketers. Starting up a Twitter page for your company is easy. Anyone can come up with a Twitter handle, upload their profile photo, fill out their bio and send out their first Tweet. What Makes Twitter Different.

Twitter 109

Twitter Marketing & Strategy Marketing Strategy Tips 109

KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

Hubspot

MAY 8, 2020

Following the success and buzz around Instagram Stories, Facebook Stories, Snapchat, and now LinkedIn Stories , Twitter is experimenting with its own ephemeral content feature. In March, Twitter announced it had begun testing a new feature called "fleets," short for "fleeting tweets" in Brazil. are similar to that of Instagram Stories.

Twitter 101

Twitter Features Urgency Marketing Custom Publishing 101

Liveintent

APRIL 20, 2021

Publishers themselves are witnessing trends that might surprise them. As the walled gardens gained steam over a decade ago, the refrain of the collective hivemind become overpowering: “You must build up audiences on Facebook, on Twitter, within Google! Publishers know that with LiveIntent, they can have their cake and eat it, too.

Marketing Management 118

Marketing Management Newsletter Intent Data Advertisements 118

Contently

NOVEMBER 8, 2016

I reached out to five tech companies for this story: Facebook, Twitter, Snapchat, Medium, and WordPress. All five have vested interests in the publishing world. At this point, Facebook, Twitter, and Snapchat are practically publishing platforms, even if they may not define themselves that way.

Facebook 162

Facebook Social Networks Advertising Mediums Mobile Advertising 162

BuzzSumo

MARCH 21, 2017

Most recently, we wanted to find out more about long-form LinkedIn Publishing. So we researched more than 228,000 posts published at LinkedIn.com, and an additional 136,000 articles published on other sites. 80,000 articles were published in 2015; 130,000 in 2016; and if early indicators hold, 2017 will see 377,000 articles.

Linkedin 111

Linkedin Trends Twitter SEO 111

Search Engine Journal

MARCH 22, 2021

Twitter confirms it’s testing long requested updates to publishing tweets with photos, and working on YouTube integration for a better video experience. The post Twitter Tests Improvements to Tweets With Photos & Video via @MattGSouthern appeared first on Search Engine Journal.

Twitter 70

Twitter Video Marketing Youtube 70

Contently

AUGUST 24, 2018

Reddit differs from the other big distribution channels like Facebook, Twitter, and LinkedIn. Recently, however, Reddit has implemented a new strategy to improve its relationship with publishers. What prompted the new features that bring publishers closer to your users? It’s a win-win.

Brand Identity 114

Brand Identity Branding Distribution Rules 114

Biznology

DECEMBER 5, 2013

As a publisher, you’re probably already involved in Facebook and Twitter. For example, it can be used for branding and outreach, particularly when it comes to publishing. Consumers spend over double when finding items through Pinterest avenues compared to Facebook and Twitter. (Photo credit: Wikipedia).

Wikipedia 80

Wikipedia Outreach Social Media Internet Marketing 80

Hubspot

MAY 10, 2019

Whether pop-culture, local or global news, work, or the brands I use and wear, Twitter is a powerful social networking tool and search engine in which I can typically find the latest information about virtually any topic. Twitter makes it easy to distribute content. What is a Twitter marketing strategy? Let’s get started.

Twitter 101

Twitter Paid Search Agency Planning Work Management 101

Optinmonster

APRIL 20, 2021

A Twitter feed is the best way to accomplish that because it automatically fetches your tweets and displays them across your site. This keeps visitors engaged for longer and gets more visibility for your Twitter channel. Why Add a Twitter Feed To Your Website? Plus, adding a Twitter feed to your site has so many benefits.

Twitter 59

Twitter Display Social Media Custom Publishing 59

Convince & Convert

MAY 4, 2015

The Future of Twitter. He and Dave Taylor just co-wrote “ twitter power 3.0 ,” the latest edition of his book first written in 2009. Today, Joel discusses various aspects of Twitter, including changes that seem to be moving Twitter away from a unique user experience to more of a Facebook user experience.

Twitter 146

Twitter Facebook SMS Skype 146

RebelMouse

MAY 21, 2020

On RebelMouse, we make it simple to access our media asset uploader, which allows you to seamlessly embed media from your device or a popular third-party source, such as GIPHY, Instagram, Twitter, YouTube, and Vimeo. Not publishing on RebelMouse yet? If you're already publishing on RebelMouse, email. Take advantage of.

Screencast 52

Screencast Youtube Work Management Communities 52

Content Marketing Institute

DECEMBER 10, 2018

You have 1,300 characters available when posting to your personal profile, far more than the 280 characters available on Twitter. In fact, she tests posts using the same video, publishing a version with the native video post and the other with the YouTube link. “I Strategies for composing posts. YouTube or Vimeo) does not count.

Linkedin 105

Linkedin Peer-to-peer Brand Identity Branding 105

Webbiquity

NOVEMBER 25, 2014

The problem with relying on “paid” media is that the costs of print publishing and events necessarily limit the number of “voices” that can be heard to the most popular. Random Twitter Cheryl Burgess Eric Fletcher Gary Schirr Jayme Soulati Judy Bellem Margaret Molloy Marissa Pick Meghan Biro twitter lists'

Twitter 100

Twitter PR Social Networks Conference 100

Webbiquity

APRIL 4, 2023

Showing off / bragging: is the primary purpose of Twitter (used by 28% of US adults), Snapchat (21%), and Instagram (39%). Some platforms over-index on more than one driver; Twitter is associated with bragging, but also serves the desire for learning. Affiliate sales support independent publishing.

Social Media 260

Social Media Media Youtube Advertising Mediums 260

Hubspot

OCTOBER 18, 2018

People are open to new ideas, readers are consuming content through a variety of media, and traditional publishers no longer stand in the way of releasing a new title. Raise your hand if you’ve ever considered publishing a book. Now, keep your hand up if you know how to publish a book. * … slowly lowers hand*.

Paid Search Agency 73

Paid Search Agency Custom Publishing Work Management Budget Programs 73

Sprout Social

NOVEMBER 16, 2016

Twitter is an integral part of social media marketing these days. Almost every business, big and small, is on Twitter. Unfortunately Twitter traffic has become more difficult to come by over the past few years. Twitter can drive solid well-converting referral traffic. But hard doesn’t mean impossible.

Twitter 101

Twitter Traffic Ad Building Tips 101

RebelMouse

DECEMBER 12, 2019

Google Publisher Center. The new interface merges Google News Producer and Google News Publisher into one to streamline the partnership process for publishers. Publishers no longer need to submit their site to be eligible for the Google News app and website. Publish on Google News in 3 Steps. Related Articles.

Google 52

Google Enterprise Management Work Management Distribution 52

RebelMouse

DECEMBER 12, 2019

Just before the start of the next decade, Google announced an important change to its Google News offering with the launch of Google Publisher Center. The new interface merges Google News Producer and Google News Publisher into one to streamline the partnership process for publishers. Publish on Google News in 3 Steps.

Google 52

Google Enterprise Management Work Management Distribution 52

Contently

AUGUST 24, 2018

Reddit differs from the other big distribution channels like Facebook, Twitter, and LinkedIn. Recently, however, Reddit has implemented a new strategy to improve its relationship with publishers. What prompted the new features that bring publishers closer to your users? It’s a win-win.

Brand Identity 73

Brand Identity Branding Distribution Rules 73