Buzz Marketing for Technology

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Make Your LinkedIn Profile Work for You | chrisbrogan.com

Buzz Marketing for Technology

Make Your LinkedIn Profile Work for You. The first horror show I see when reading other people’s LinkedIn profiles is that they’re written completely dry, as if robots are the only thing that will read them. Make sure your profile reflects that. chrisbrogan.com. Newsletters. May 19, 2008. Your role has changed.

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Don’t Blame Facebook: 10 Reasons Low Conversion Rates Are YOUR Fault

Buzz Marketing for Technology

With the right tools, marketers can compile profiles using Facebook data authorized by the user (age, gender, location, name, relationship status, etc.) 8. Let visitors like or share website pages back to their Facebook profile with one click. All fans are not alike – so why treat them all the same?

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10 Reasons Brands Fail to Convert Facebook Fans into Paying Customers

Buzz Marketing for Technology

Anything in a fan’s Facebook profile—age, gender, location, name, relationship status, “Likes,” and more—can be captured, depending on the level of authorization granted by that fan. Some examples of plugins are: “Like” button: lets visitors share main site pages back to their Facebook profile with one click. Preconceived Notions.

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Interview with Dave Chaffey of Smart Insights

Buzz Marketing for Technology

It is getting more sophisticated with automated content recommendations based on profile and content consumption – for example Idio can be used by larger businesses for this. Again this approach isn’t new technically innovative, but it is underexploited.

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It’s Time For CMOs To Tap Into The Power Of Personalization

Buzz Marketing for Technology

By providing personalized, relevant and unique content in line with consumers’ likes and dislikes, purchase behaviors and demographic profiles, they’ll increase eyeballs to their online or mobile sites, boost traffic and, most important, drive short-term and long-term sales. What is the demographic profile of your primary customers?

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Cost per Advocate - the new CPA Model!

Buzz Marketing for Technology

Now with the new era of Social Commerce about to dawn then perhaps advertisers will want to BUY targeted ads based on social profile of an individual. The stronger the profile of an individual the higher the price it will be to reach them.

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1:1 Social Advertising in B2B Marketing

Buzz Marketing for Technology

Think about it – its totally possible to take some public attributes from someone’s Facebook profile and create a Facebook ad campaign (shameless plug – I am in the middle of writing my 3rd book – Facebook Advertising for Dummies – due out this fall by Wiley – which is why this is so exciting to me!). Last week the clever folks at G.1440