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2020 Influitive Product Year-in-Review

Influitive

To reinforce this with our own customers this year, the Influitive product team wanted to hone in on what would be most important to them and truly make […]. The post 2020 Influitive Product Year-in-Review appeared first on Influitive.

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Google Updates Search Snippets For Product Review Pages via @sejournal, @MattGSouthern

Search Engine Journal

Google updates search results for product review pages by listing an item's pros and cons in the search snippet. The post Google Updates Search Snippets For Product Review Pages appeared first on Search Engine Journal.

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Google December 2021 Product Review Update via @sejournal, @martinibuster

Search Engine Journal

Google announced the rollout of a Product Review Update that will last during three entire weeks. The post Google December 2021 Product Review Update appeared first on Search Engine Journal. Happy Holidays or bad timing?

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The Secret to Great Product Reviews. (Hint: It’s Not What You Think.)

Engagio

Well, as the Head of Customer Experience at Demandbase, glowing reviews from customers are about as good as it gets. And this recognition was based on verified reviews from end users of Demandbase One who took the time to give their opinions. But that alone will not garner the kind of reviews we all dream about. That’s a given.

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Negative Reviews & Online Feedback Happens - But Where Do You Go From Here?

Speaker: Adam Dorfman, Head of Product Growth at Reputation and Jeremy Shubitz, Director of Marketing at Bosley

However, negative feedback can offer actionable insights to build a stronger product and customer experience. 8 golden nuggets for responding to negative reviews. Best practices for monitoring and managing online reviews. Tune into the webinar to learn: What specific channels do customers go for feedback.

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Google: Product Reviews Linking To Multiple Sellers May Get Boost via @sejournal, @MattGSouthern

Search Engine Journal

Google Developer Advocate Alan Kent says product reviews linking to multiple sellers may get a ranking boost over reviews linking to one. The post Google: Product Reviews Linking To Multiple Sellers May Get Boost appeared first on Search Engine Journal.

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Google July 2022 Product Review Algorithm Update Rolling Out Now via @sejournal, @MattGSouthern

Search Engine Journal

Google confirms the July 2022 product review update, the fourth in a series of updates targeting low quality reviews, is now rolling out. The post Google July 2022 Product Review Algorithm Update Rolling Out Now appeared first on Search Engine Journal.

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The Art and Science of Explaining Your Product Strategy

Speaker: Jason Tanner, CEO of Applied Frameworks

Ideation, discovery, research, and analysis all inform the development of a product strategy that evolves iteratively as the product team learns more about customers, their problems, and potential solutions. However, effective communication of product strategy often presents challenges for product leaders.

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How Intent Data Helps Marketers Convert A-List Accounts

By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return.