seo.co

MARCH 8, 2021

We call this position zero, and in this post we will explain what it is and how you can rank for it. . What is Position Zero? Position zero is a featured snippet that appears above the traditional search results. Why Aim for Position Zero? Position Zero helps you appear on voice searches. But that didn’t happen.

Positioning 64

Positioning Lead Scoring Lead Ranking Long Tail Marketing 64

Martech

MAY 15, 2024

When someone talks about “long tail” strategy, you probably think it begins and ends with search engine marketing. If you don’t track your results long after your campaign ends, you’re more likely to under-report your successes! It’s easy to see why search dominates the long-tail concept, though.

Long Tail Marketing 103

Long Tail Marketing Case Studies Case Study Studies 103

Adobe Experience Cloud Blog

JANUARY 9, 2020

Not only do featured snippets hold position 0 , but they tend to answer the question or search query in the best way (in Google’s eyes). The average voice search query is about 29 words long. When you dive into the same search from a desktop, the same recipe holds the featured snippet at position 0. Why is that?

Long Tail Marketing 174

Long Tail Marketing Optimization SEO Tips 174

Navigate the Channel

SEPTEMBER 7, 2023

Long-Tail Keywords In the realm of modern SEO, the concept of long-tail keywords has risen to prominence as a strategic approach to enhancing online visibility and user engagement. Long-tail keywords are characterized by their extended length and specificity, setting them apart from shorter, more generic keyword phrases.

Keywords 65

Keywords SEO Long Tail Marketing Lead Scoring 65

Marketing Insider Group

JUNE 26, 2023

You need long-tail keywords with natural and strategic placement. One thing is clear: You have to use it wisely in your marketing efforts to get positive results. For example, content can’t just have keywords. Unfortunately, AI can’t yet deliver on that. Don’t try to manage the benefits and disadvantages of AI alone.

Marketing AI 270

Marketing AI Ethics Long Tail Marketing Opt-out 270

Brightedge

MARCH 31, 2022

Knowing what not to do is just as important as having an effective positive approach for driving traffic from organic search. Long-tail Keywords Are Phrases of More Than Three Words. Long-tail keywords are often defined as phrases of three or more words. Google Hates Pop-Ups.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

Scoop.it

MARCH 14, 2024

They drive organic traffic directly to LeatherCult’s website and positively influence the brand’s search engine rankings. For example, if you’re a company that offers document management services — that’s a strong long-tail keyword you might want to target. Image Source 3.

SEO 85

SEO Advertising Agencies Lead Scoring Lead Ranking 85

Go Beyond SEO

MAY 8, 2024

Optimizing your Google My Business account and managing positive reviews can significantly impact your law firm’s appearance in search results. What are long-tail keywords and short-tail keywords? Long-tail keywords are longer and very specific to what people are looking for.

Search Engine Marketing 60

Search Engine Marketing Search Marketing Paid Search Agency Marketing Analytics Tools 60

Webbiquity

MARCH 30, 2021

Unsurprisingly, the metric that clinched the first position was “quality of leads.” Personalization not only enhances the prospect’s experience but also helps you attract more leads and positively impact the conversion rate. This is because long-tail keywords more closely reflect normal speech patterns.

Lead Generation 262

Lead Generation Marketing Automation Services Trends Marketing AI 262

seo.co

APRIL 5, 2022

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

Contently

FEBRUARY 8, 2023

Related topics and queries can be especially helpful for identifying alternatives to keywords with a lot of competition for top positions in Search Engine Results Pages (SERP). Such long-tail keywords found through Google Trends are easier to rank for.

Marketing AI 209

Marketing AI Trends Google SEO 209

SmartBug Media

FEBRUARY 19, 2020

If you find yourself paying more than what’s profitable for your paid advertising , here are three tests that can help lower your Google Ads CPCs: Go Long Tail. In contrast, using a long tail keyword like “organic hemp cat toys” will help you reach a qualified audience and will have a lower CPC because there will be less competition.

CPC 105

CPC Cost Per Click Long Tail Marketing Ads 105

KoMarketing Associates

FEBRUARY 10, 2021

By analyzing the factors of web pages that appear in Google SERPs for targeted keywords, SEOs are able to determine potential tactics for improving their pages’ positions in those results. A very simple SERP could look like this: You’ll also notice I used a long tail keyword – “goldfish farming online course.” Site Links.

SERP 295

SERP Features Google Top of Funnel 295

Navigate the Channel

DECEMBER 20, 2023

Expand with Long-Tail Keywords: Long-tail keywords are longer and more specific search queries. Incorporate relevant long-tail keywords into your strategy. While long-tail keywords can be highly specific, they must remain relevant to your offerings.

Lead Scoring 65

Lead Scoring Lead Ranking Long Tail Marketing Cost Per Click 65

Contently

MARCH 14, 2023

The Importance of Long Tail Keywords As you create your keyword strategy, keep long tail keywords in mind — which are typically more specific, more targeted, and longer than other keywords. Similarly, if someone posts a positive review of your brand on their website, ask them for a link.

SEO 190

SEO Content Marketing Tips Long Tail Marketing 190

Martech

MAY 10, 2024

The inspiration for the show was to tell positive stories as a counterweight to negativity in the culture. When we move beyond the top 100 podcasts, it becomes infinitely more challenging for these long tails of podcasts to be discovered and monetized,” said Pat LaCroix, EVP, strategic partnerships at Seekr.

Advertising Agencies 85

Advertising Agencies Paid Search Agency Funnel Advertising Lead Ranking 85

chiefmartech

JANUARY 25, 2022

And a positive feedback loop of continuous innovation ensues. The long tail is where the magic is. But it’s the long tail of thousands of martech startups and specialist apps where the magic is. But it’s the long tail of thousands of martech startups and specialist apps where the magic is.

Work Management 119

Work Management Long Tail Marketing Marketing Management API 119

Zoominfo

MARCH 17, 2021

However, for more competitive keywords, you should opt for less competitive long-tail phrases. Guest posting can be effective for many reasons: It allows you to build your credibility, authority, and reputation, and position yourself as an industry leader. It’s common to rank for multiple keywords. Focus on Your Website.

Traffic 246

Traffic SEO Marketing Websites Zoominfo 246

Bluetext

APRIL 2, 2024

Unlike traditional text-based searches, voice searches tend to be more conversational and long-tail in nature, meaning they often contain natural language queries or questions. Target Long-Tail Keywords: Long-tail keywords are longer, more specific phrases that typically have lower search volumes but higher conversion rates.

Search Marketing 32

Search Marketing Long Tail Marketing Optimization FAQ 32

seo.co

MARCH 14, 2022

Prioritize Long-Tail Keywords. It’s easier to search for long tail keywords when you can just speak and don’t have to type. This is also a great place to store long-tail keywords. Plus, a featured snippet holds the first position in the search engine results pages (SERPs).

Optimization 119

Optimization Marketing Websites Long Tail Marketing FAQ 119

Hubspot

NOVEMBER 17, 2011

But the search landscape is shifting, and more searchers are typing in long tail search terms to find what they're looking for in search engines. Not surprisingly, marketers and SEOs are responding by shifting their attention to long tail search optimization. What Are Long Tail Keywords?

Long Tail Marketing 28

Long Tail Marketing Lead Scoring Lead Ranking SERP 28

seo.co

JANUARY 25, 2021

Anyone who has worked long enough in online marketing has been on both the positive and negative end of a Google update. There are only 10 positions on page 1 and not every company vying for top positions can attain them. Their fall-off was in the long tail, which caused the crater in their traffic in a short period.

Lead Scoring 64

Lead Scoring Lead Ranking Keywords Traffic 64

Contently

MAY 18, 2018

One way to get there is to focus on long-tail keywords, which refers to niche and less competitive search terms. Because those articles got long-tail love, my team wasn’t asked to write things like “Rick and Morty Co-Creator Tweets…Whatever.” These do much more for a writer than generate clicks.

SEO 168

SEO Long Tail Marketing CMS Development SERP 168

Brightedge

OCTOBER 27, 2021

Regardless of their position in the website hierarchy, category pages feature multiple ways of sorting products, and their primary purpose is to help the user learn and discern between products, brands, price points, etc.

Ad Building 116

Ad Building Long Tail Marketing Dwell FAQ 116

Scoop.it

MARCH 21, 2023

For a positive interaction with your content, craft it to match user search intent. Long-tail: About 40% of all search traffic comes from them. User-generated: Long-tail queries users type when looking for answers to questions. You can find these keywords in Related Searches or tools like KeywordTool.io.

SERP 81

SERP Long Tail Marketing Dwell Content 81

Sharpspring

AUGUST 10, 2021

This then positions your name in navigational search results as an alternative for users intending to find those specific brands. If you plan to use conquesting as a tactic, make sure your landing page meta description specifically and concisely positions you as a better alternative to the branded search query.

Intent 115

Intent Planning Tips Long Tail Marketing 115

KoMarketing Associates

OCTOBER 25, 2016

By providing content that aims to educate and positions the brand as a thought leader, companies can catch a whole new audience that may go on to convert. This tool finds long tail variations from a root keyword while analyzing popular queries across Google, Youtube, Amazon Bing and other search engines. keyword.io. Übersuggest.

Top of Funnel 120

Top of Funnel SEO Long Tail Marketing Marketing Funnels 120

Navigate the Channel

NOVEMBER 21, 2023

Moreover, videos tend to keep visitors on a website for longer periods, which sends positive signals to search engines about the site’s relevance and quality. Those who harness the potential of video marketing will be well-positioned to thrive in the competitive digital landscape. #2

Marketing AI 65

Marketing AI Trends Ethics Long Tail Marketing 65

NuSpark Consulting

MARCH 5, 2017

We’ve seen click costs for many IT clients to be over $50 per click to be within the top 4 positions. The click costs, coupled with perhaps an average conversion rate landing page, and a long lead-to-sale process, can lead to a paid search ROI less than ideal. Supercharge long-tail keywords. Don’t bid on it by itself.

Cost Per Click 100

Cost Per Click Adwords Cost Marketing Management 100

Valasys

OCTOBER 2, 2023

Utilizing Long-Tail Keywords Long-tail keywords are specific phrases that potential customers might use in their searches. Encouraging Customer Reviews Positive reviews on your GMB profile can significantly boost your credibility and visibility in local searches. Google values content that provides value to users.

Small Business Marketing 52

Small Business Marketing SEO Tips Long Tail Marketing 52

Tiecas

APRIL 23, 2024

Here’s why inbound industrial content marketing aligns so well with modern buyer behavior: Meets buyers where they are: Inbound content marketing positions you as a valuable resource in the very places where buyers are already searching for solutions. To adapt, manufacturers must embrace inbound marketing as a core strategy.

Lead Ranking 64

Lead Ranking Lead Generation Lead Scoring Sales Qualified Leads 64

Contently

MARCH 22, 2024

This means you have content that observes a set of best practices to improve the appearance, positioning, and usefulness of your various forms of content. Incorporate short-tail keywords (furniture) and long-tail keywords (early American furniture) into your SEO editorial strategy. What Is SEO Content?

SEO 78

SEO De-duplication Lead Scoring Lead Ranking 78

accelerate agency

MAY 17, 2022

Those two types are called ‘head’ and ‘long tail’ keywords. They get their names from their position on the search demand curve, as shown above. Long tail’ keywords fit within the long tail of the curve. It’s often easier and cheaper to rank for long tail keywords.

Long Tail Marketing 52

Long Tail Marketing Marketing Strategy Marketing & Strategy Planning 52

accelerate agency

MAY 17, 2022

Those two types are called ‘head’ and ‘long tail’ keywords. They get their names from their position on the search demand curve, as shown above. Long tail’ keywords fit within the long tail of the curve. It’s often easier and cheaper to rank for long tail keywords.

Long Tail Marketing 52

Long Tail Marketing Marketing Strategy Marketing & Strategy Planning 52

seo.co

AUGUST 2, 2022

Writing informative content with the right long-tail keywords, so the site ranks higher on Google. Therefore, the search giant gives a higher position to websites that provide a better user experience. Gaining positive reviews will increase your Google ranking and offer credibility that most users trust the most.

SEO 98

SEO Personalization Marketing & Strategy Ideal Customer Profiles 98

Huptech Web

AUGUST 11, 2023

The provided SEO keyword recommendations can be effectively integrated into website headings, blog posts, and e-commerce store listings to enhance the likelihood of achieving a higher position in Organic Search Engine Results Pages (SERPs) , referred to as “ Ranking.”

Keywords 52

Keywords SEO Conversion Long Tail Marketing 52

Brightedge

JUNE 10, 2022

Improving your research process will positively affect organic performance, helping drive and retain traffic and bolstering growth for your website. Long-tail keyword discovery - The long-tail keyword tab in Data Cube provides high-value, low-competition keywords that represent immediate ranking opportunities.

SEO 111

SEO Research Enterprise Management Tools 111