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How to Create an SEO Strategy for 2018 [Template Included]

Hubspot

By optimizing a web page around topics first, you can rank well for long-tail keywords related to that topic. Then, grab your free planning template to master on-page SEO. Step 2: Make a List of Long-Tail Keywords Based on These Topics. Step 1: Make a List of Topics. Together, these subtopics create a cluster.

SEO 101
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The power of combinatorial innovation and 4 other lessons on the journey to 1,000 apps

chiefmartech

Use progress in learning modules to trigger sequences to participants or to segment them for future personalized campaigns. These new use cases then become codified and templated to make it easier for more customers to capture value through the integration. The long tail is where the magic is.

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Retargeting Ads That Will Bring Your Audience Back (With Examples)

Unbounce

The text mentions three long-tail keywords: Portfolio management Property listings Property pipeline. By personalizing dynamic Facebook ads specific to real estate this way, Monday.com increased conversion rates by 50% and received 80% ROI. Take a look at this Monday.com ad. What stands out to you?

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Getting Started With an Ecommerce Business

Adobe Experience Cloud Blog

You can deliver and shape the customer journey each person who visits your website experiences, but you need to know them first. Ready-made templates exist to let you build a compelling experience with ease. 50% of search queries are now four words or longer, so long tail keywords should be your focus when building your SEO strategy.

eCommerce 134
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Why CRM and automation platforms go hand in hand

ClickZ

Having a library of email templates available in your CRM streamlines the communication process and shaves so much time off drafting an original email every time a lead or a customer needs to be contacted. Tailored templates. SEO assistance is a game changer in the CRM industry.

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The Ecommerce Marketer's Guide to PPC Advertising

Hubspot

Identify and expand on long-tail keywords. They likely be typing in long-tail keywords like, "red capri pants in petite," or "Red Sox bleacher seats.". Sort by the keywords that have resulted in conversions and try to identify long-tail keywords which may contain a few specific product details.

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Creating an Inbound Strategy to Support Virtual Events and Conferences

SmartBug Media

As in-person events and conferences take a back seat thanks to the current state of our world, thought leaders are quickly adapting to provide that same energizing transfer of industry knowledge and invaluable networking through our home computers. Video can go a long way in gaining speaker interest and buy-in. Create Phase Two Assets.