KoMarketing Associates

MARCH 13, 2018

Use Google Search Console to find the URLs that link to 404 pages on your site. Publish / repurpose blog posts through places like LinkedIn or Medium. Network through LinkedIn. Participate in a targeted LinkedIn or Facebook group. Write a newsworthy press release and distribute it to key publishers and media outlets.

Marketing Management 182

Marketing Management Link Building Software B2B Marketing 182

Buzz Marketing for Technology

JULY 2, 2008

What is LinkedIn? A practical example of how LinkedIn works. A practical example of how LinkedIn works. URL: Customize. What is LinkedIn? What Is LinkedIn? LinkedIn Outlook Toolbar. Barack Obama on LinkedIn. LinkedIn Mobile Demo for the iPhone. Facebook Vs. MySpace (and LinkedIn).

Youtube 100

Youtube Linkedin Privacy Policies Digg 100

NuSpark Consulting

MARCH 3, 2016

Store your white paper on a separate page of your site, as shown on the right, with an SEO-friendly URL, title, and Meta description. Consider using a subdomain, and make sure the words in your URL are separated by dashes so Google can read it better. Promote your white paper using online press release distribution services.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

KoMarketing Associates

SEPTEMBER 9, 2014

For example, if a company has a ton of links from press release sites, you know they are distributing press releases and potentially working with a PR company. By seeing how your competitors are driving links or obtaining press, you can start to form your own plan. LinkedIn is also a good place for competitive intelligence.

Research 120

Research SEO Press Tagging 120

Optinmonster

MAY 16, 2023

Here’s a comparison between the two: On-Page SEO Focuses on optimizing elements within your website, such as content , meta tags , URLs, headings , SEO-optimized hosting , and internal linking. Ensure your press releases are optimized for search engines to improve their visibility and discoverability.

SEO 76

SEO Lead Scoring Lead Ranking Link Building 76

SmartBug Media

JULY 15, 2019

Social media: Facebook, Twitter, YouTube, LinkedIn, Pinterest, Instagram. Public relations: Community outreach, news releases, public events, grand openings, press conferences. Building and monitoring tracking URLs will be key to your success. Content marketing: Blogs, newsletters, content offers, premium content. Google ads.

Classified Ads 75

Classified Ads Planning Word of Mouth Telemarketing 75

KoMarketing Associates

JUNE 26, 2018

Recommended web pages to review include company informational pages, leadership bios, and organizational event, news, and press release sections, among others. Brand-related ad copy (headline, descriptions, URL, etc.). This includes the optimization of HTML titles, meta descriptions, Open Graph tags, and page headings.

Paid Content 195

Paid Content Keywords Search Marketing Paid Search Agency 195

KoMarketing Associates

FEBRUARY 23, 2016

Relevant fields may include the company name, domain, blog URL, Twitter handle, engagement level with your company (low, medium, high), and any other notes. LinkedIn: Similar to other social networks, LinkedIn Ads offer simple targeting options like company, job title, job function, school, skills, gender, age, and location.

Paid Content 120

Paid Content Online Marketing B2B Marketing Advertising Agencies 120

Contently

NOVEMBER 12, 2019

I searched through Glassdoor, LinkedIn, and Indeed for traditional internships at media companies. This episode in particular, on social platform algorithms, is exceptionally useful for figuring the algorithms of the four social media giants: Facebook, Twitter, Instagram, LinkedIn. The skill overlap was similar, but not identical.

Content Marketing 135

Content Marketing Marketing Management Content Paid Search Agency 135

Convince & Convert

APRIL 10, 2018

Linkedin (if it’s a business event). Use Pitchengine to create multi-media enabled press releases, and send the URL for the release to any and all “maybes” on your list. But very few (except for the geek events) take full advantage of all the free event listing and event management opportunities.

Buzz 156

Buzz Social Media Media Conference 156

markempa

MAY 26, 2005

« B2B Lead Generation Blog Nominated for MarketingSherpas 2005 Readers Choice Blog Awards | Main | Closing the loop to improve lead generation performance » RSS Your Press Room for better search engine visibility Lee Odden over at the Online Marketing Blog shares some interesting ideas for optimizing press releases for RSS distribution.

RSS 120

RSS Press Lead Generation B2B Thought Leadership 120

Hubspot

AUGUST 7, 2018

Write online press releases. Essentially, this means you’ll choose keyword(s) that relate to your business, and incorporate those keywords into the URL, body text, image text, headers, and navigation bar. Publish online press releases. Internet Marketing Strategies. Design a user-friendly website. Create a blog.

Internet Marketing 101

Internet Marketing Paid Content Advertising Agencies Paid Social Agency 101

Buffer

JULY 29, 2019

or you can plug a URL into a new tool and have it tell you what it thinks. Enter your blog’s URL and your email address, and press go. Woorank will tell you all these things about your social profiles: Engagement rates Profile descriptions Profile cover photos URLs and contact info. The more feedback, the better.

Social Media 72

Social Media Social Marketing Media Dwell 72

NuSpark Consulting

DECEMBER 9, 2012

Store your white paper on a separate page of your site, with an SEO-friendly URL, title, and meta description. Consider using a sub domain for the white paper, and make sure the words in your URL are separated by dashes so Google can read it better. All white papers should be promoted via online press release distribution services.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

EveryoneSocial

SEPTEMBER 21, 2020

This could be company blog posts, latest press releases, or third-party content where your industry or company is discussed. For example, say your marketing team posted something awesome to the company LinkedIn page. Often, your employees are not aware of all the latest content outside of the marketing or sales department.

Campaigns 92

Campaigns Stats Paid Search Agency Lock-In 92

SnapApp

JANUARY 3, 2018

Look at LinkedIn groups or find individual writers you like and reach out. . . Republish your older blog posts on Medium and/or LinkedIn to breathe new life into the content. . . Press control+shift+T when reopening your browser and all the previous tabs will re-open. Reach out to guest contributors. Mac: alt+=_). .

Work Management 74

Work Management Tips Product Marketing Management 74

Sharpspring

OCTOBER 27, 2021

Here are a few core tenets to keep in mind: Any ad or social post should lead to a specific page rather than your main website URL or social profile. You may gain a higher ROI and more revenue from high-value blogs, videos, press interviews, and so on, but those all take significantly more time than tossing together an ad.

Small Business Marketing 70

Small Business Marketing Paid Content Webinar Metrics Marketing Strategy 70

Convince & Convert

APRIL 10, 2018

Linkedin (if it’s a business event). Use Pitchengine to create multi-media enabled press releases, and send the URL for the release to any and all “maybes” on your list. But very few (except for the geek events) take full advantage of all the free event listing and event management opportunities.

Buzz 109

Buzz Social Media Media Conference 109

Webbiquity

JUNE 8, 2010

Excerpted from my new booklet, Effective Online Marketing In A Nutshell , here are some tips that will help: LinkedIn. Subscribe to LinkedIn Answers for your segments and/or categories. Use a URL shortener like bit.ly Social media is in the press every day. Social media is in the press every day. Tweet This!

Social Media 100

Social Media Marketing Automation Services Media Digg 100

Biznology

NOVEMBER 8, 2012

Media relations and PR professionals need the right keywords to know how to build more relevant press releases and build better anchor text in them. Earned: Press releases, blogs, organic search, social outreach, Facebook, Twitter. Hundreds of people had some part to play in building the assets, sites, press releases, and blog posts.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

SnapApp

MARCH 6, 2017

Press control+shift+T when reopening your browser and all the previous tabs will re-open. . Republish your older blog posts on Medium and/or LinkedIn to breathe new life into the content. . . Show search results for a specific website in Google Search by typing “site:” before the URL, followed by your search term.

Tips 67

Tips Work Management Marketing Analytics Tools Marketing Management 67

NuSpark Consulting

JULY 24, 2011

Are you writing keyword-laden blog posts and press releases that attract back links? There’s multiple tactics to promote landing pages in social media, including: Twitter: Give your landing page a URL shortener and promote your unique white paper. “New Are those keywords the basis of your website page titles and meta descriptions?

Landing Pages 100

Landing Pages Planning Lead Generation Marketing Strategy 100

NuSpark Consulting

JULY 24, 2011

Are you writing keyword-laden blog posts and press releases that attract back links? There’s multiple tactics to promote landing pages in social media, including: Twitter: Give your landing page a URL shortener and promote your unique white paper. “New Are those keywords the basis of your website page titles and meta descriptions?

Landing Pages 100

Landing Pages Lead Generation Planning Lead Scoring 100

Adobe Experience Cloud Blog

DECEMBER 3, 2015

A great way to build out that contact information can be a postcard campaign that includes a Personal URL (PURL), which directs the person to go and get information that is specifically personalized for them. Through the URL, Dairy Queen might ask for her email address in a short form fill-out to close the information gap. .

Tips 48

Tips Thought Leadership Marketo Ad Exchange 48

Convince & Convert

MARCH 19, 2018

Ensure you’re contributing to your strategic marketing goals by including tracked URLs in the description and end of your video. Here, the non-profit brand has brilliantly humanized a pressing political issue using the power of storytelling: 3. Pinterest or LinkedIn) will expand its reach with little effort. Make it fun!

Paid Content 150

Paid Content Paid Search Agency Top of Funnel Ads 150

EveryoneSocial

OCTOBER 31, 2018

The good thing about platforms like LinkedIn and Facebook, is they continue to roll out new features and improve the effectiveness of their targeting. Google Analytics is a great place to start – you’ll want to create customized URLs for each ad you release to track exactly who’s clicking on it and what the outcome of that click is (i.e.

Paid Social Agency 67

Paid Social Agency Paid Search Agency Advertisements Advertising 67

Vidyard

NOVEMBER 12, 2015

Automatic on-demand video – As soon as a live event is over, the recording is automatically converted to an on-demand video asset available in the same player at the same URL. Companies including Lenovo, Honeywell, LinkedIn, Cision and Citibank rely on Vidyard for their video marketing and analytics needs.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

NOVEMBER 12, 2015

Automatic on-demand video – As soon as a live event is over, the recording is automatically converted to an on-demand video asset available in the same player at the same URL. Companies including Lenovo, Honeywell, LinkedIn, Cision and Citibank rely on Vidyard for their video marketing and analytics needs.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Vidyard

NOVEMBER 12, 2015

Automatic on-demand video – As soon as a live event is over, the recording is automatically converted to an on-demand video asset available in the same player at the same URL. Companies including Lenovo, Honeywell, LinkedIn, Cision, TD Ameritrade and Citibank rely on Vidyard for their video marketing and analytics needs.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Automation Video Marketing 50

Hubspot

OCTOBER 3, 2014

2) Shorten your post''s URL and use it to link to your post on social networks. Short URLs are way easier to share and remember than their longer counterpart. to shorten your URLs, or if you''re a HubSpot customer, every blog post''s URL is automatically shortened and tracks clicks. 8) Pitch your post to the press.

Custom Publishing 28

Custom Publishing Hubspot Press Paid Search Agency 28

Brandwatch Marketing

OCTOBER 5, 2020

A short sarcastic quip can do well on Twitter, but for Linkedin something more actionable and advice based is better. bw_banner_cta type=1 title=”Campaign measurement made easy” button=”Get the guide” url=”[link] image=”[link] the ROI of your campaigns doesn’t need to be a headache.[/bw_banner_cta].

Social Media 105

Social Media Social Marketing Media Planning 105

Zoominfo

DECEMBER 19, 2018

Featured Video: Will Removing.html From My URLs Help My Site ? Go browse the Backlinko YouTube channel if you’re interested in taking a deep dive into some of marketers’ most pressing SEO questions and topics! Melonie is regarded worldwide as a leading expert on LinkedIn marketing and social selling. Jesse Hanley.

Youtube 220

Youtube Advertising Channels Work Management Marketing Attribution 220

Hubspot

JUNE 6, 2014

sometimes I just don''t feel like opening up a new tab, logging in to a social networking site, creating a new post, and manually pasting the URL I want to share into it. We''ll get to the long version in a second, but here''s the short version: Copy the URL of whatever you want to share. For Facebook, all you need is a URL.

Social Networks 28

Social Networks Tips Social Media Twitter 28

ClearVoice

JANUARY 17, 2019

At this point, who among us has not had a colorful square card from MOO pressed into our hand at some business meeting? It might be enough to just have your website URL [or CV Portfolio URL ] on the card, rather than all of your social channels. We highly dislike clutter. Does thick, luxe paper really make a difference?

Creativity 51

Creativity Business Peer-to-peer Paper 51

Hubspot

AUGUST 21, 2023

It should now be much easier to find specific companies or people who could use your product or service, especially when using a tool like LinkedIn. Since you're already on LinkedIn, check out each prospect's profile to personalize your approach. Some people add how they pronounce their name on Facebook and LinkedIn.

Cold Calling 69

Cold Calling Template Work Management Enterprise Management 69

Zoominfo

OCTOBER 5, 2021

Featured Video: Will Removing.html From My URLs Help My Site ? Go browse the Backlinko YouTube channel if you’re interested in taking a deep dive into some of marketers’ most pressing SEO questions and topics! Melonie is regarded worldwide as a leading expert on LinkedIn marketing and social selling.

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

markempa

JUNE 16, 2006

A normal book launch involves sending press releases to the media and then hoping and praying that overworked and overwhelmed journalists (who doesnt know you exist already) will suddenly see you on the radar.I Simply put, the web has changed the rules for press releases. Simply put, the web has changed the rules for press releases.

PR 120

PR Lead Generation Rules Generation 120