Writing on the Web

MAY 4, 2011

Now you can learn all about social media and the sociology of the Internet through video lectures. Now, however, we’re doing it online, on the Internet, using social media tools. Twitter is like a town square for the globe. Related posts: 4 Time-Saving Tips for Social Media Marketing. Add to a lense on Squidoo.

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Biznology

DECEMBER 5, 2013

(Photo credit: Wikipedia). As a publisher, you’re probably already involved in Facebook and Twitter. Consumers spend over double when finding items through Pinterest avenues compared to Facebook and Twitter. percent of social media traffic to publisher sites , putting it in front of Twitter, Reddit and LinkedIn (combined).

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Biznology

AUGUST 9, 2013

Photo credit: Wikipedia. And there will always be a place for short-form writing, as well as longer articles and stories, whether it is published on the Internet, on paper or both. But on the Internet, time is money. Some of the sites I find useful are Contently , Copyblogger and the Content Marketing Institute.

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Tips Internet Marketing Wikipedia Copywriting 80

Biznology

MARCH 15, 2016

Before I start, please attend my free webinar on March 22, Do-It-Yourself Influencer Marketing. The worst thing about the internet has been the commodification of friendship. Even before the internet, I am sure you’ve been to a mixer and have seen people really work the room. ” Influencers are people too.

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Content Marketing Institute

MARCH 2, 2018

A Wikipedia entry offers two slightly different definitions in its first two sentences. This question of how to define content came up in the Content Marketing Institute LinkedIn group a few weeks ago. It pops up in Twitter chats and conversations fairly regularly. In 2013, the TopRank Marketing community offered definitions.

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Biznology

JANUARY 17, 2012

Image via Wikipedia. I always tell clients that it is no longer enough to be beautiful when it comes to marketing online. The Internet has become more like an Oscar after-party than it is like the airport Ramada. If there are holes in the market–a vacuum–then filling that need will result in amazing success.

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Biznology

FEBRUARY 8, 2013

Photo credit: Wikipedia. Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. In the meantime, this is what happened to Wikipedia: Wikipedia Growth – Source. Williams was published.

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Biznology

MARCH 5, 2012

Image via Wikipedia. Likewise, physical goods benefit from a well optimized market place: several mechanisms ensure supply and demand are aligned. That’s exactly what happened when Wikipedia, Google and Facebook won the battle for online attention over Encyclopedia Brittannica, the original Yahoo!

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Biznology

NOVEMBER 10, 2015

Pearson Education reached out to me to read and make make notes on Mike Moran’s and James Mathewson’s upcoming book, Outside-In Marketing. When I started, what I did was called viral marketing , buzz marketing , and new media. It looks like social media strategy is evolving into social marketing strategy.

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Biznology

JULY 20, 2010

Image via Wikipedia. Have you ever wondered whether big events have any effect on how marketers reach their audiences? A new study set out to answer that question during a recent World Cup soccer match, and what it found has an interesting lesson for marketers. You can test. Now you know.

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Biznology

APRIL 23, 2012

Photo credit: Wikipedia. Several clients of mine have recently filled search marketing, social media marketing and community management positions. But, even in the current labor market, finding the right candidate is hard. The first product you must market is you. No one expects you to be expert in everything.

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Biznology

MAY 27, 2013

Photo credit: Wikipedia. Many of you have wondered whether Google+ makes sense for your marketing, but some of you have taken the plunge, whether it is because you believe that Google+ users are a valuable part of your audience, or because you think that its effect on search rankings is a game-changer. image credit: global web index.

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Biznology

JUNE 13, 2012

Photo credit: Wikipedia. Is Twitter going to be a ghost town of 150 million users? ” Trying to predict how a market as dynamic as social technologies is going to play out is like trying to predict if Tiger Woods will ever surpass Jack Nicklaus in majors wins, or if Kobe Bryant will get his 6th or 7th NBA championship.

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Chris Koch

JUNE 25, 2010

Image via Wikipedia. Then David Weinberger, big thinker, co-author of the Cluetrain Manifesto (and nice guy) proposed an interesting framework for determining our internet personalities. Reading these got me thinking that we probably need to rethink the concepts of introversion and extroversion in social media marketing.

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Biznology

OCTOBER 23, 2012

I posit that our brains can expand this prosthesis of other minds deeply into the Internet , virtually, and can readily physiologically benefit. So, next time you think Twitter, Facebook, Pinterest, Google+, reddit, StumbleUpon, Instagram, and Wikipedia are stupid wastes of your time, consider again: they may well be the most profound.

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Biznology

JULY 24, 2013

Photo credit: Wikipedia. There is a great deal of talk about the Internet of things and how it will create an unimaginable number of connections between everyday devices. Today’s Internet culture is clearly in conflict. Internet Marketing'

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Contently

JUNE 13, 2016

Three years ago, I sat in a sleek startup office as the co-founders of Rap Genius told me about their master plan for taking over the internet. It’s more like a blend of Wikipedia and Reddit. Platforms like Facebook, Twitter, and Snapchat control everything within their own walls. Facebook has more than a billion users.

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Biznology

DECEMBER 21, 2011

Image via Wikipedia. The Internet has driven dramatic changes in business buying behavior. The so-called Buying Circle in large enterprise B-to-B—the influencers, specifiers, users, decision-makers—comprises as many as 21 people, according to Marketing Sherpa. So marketers have to think differently today.

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Biznology

JULY 15, 2011

Image via Wikipedia. So how does this relate to Internet marketing, you ask? by Frank Reed. Do you remember Charlie Brown's teacher from the classic Peanuts TV show of a better age gone by? And for those who have not seen these great cartoon classics, you really should. It's funny in some ways and sad in others.

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Wikipedia Internet Marketing Course Twitter 80

Hubspot

OCTOBER 29, 2019

Deciding I wanted to look into it further, I searched for Betabrand on Google and found their social media pages, a Wikipedia page, their website, their Amazon store, and reviews. In fact, according to Adaptive Marketing, 97% of consumers use the internet to find a business. Research influencer marketing. Be competitive.

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Sprout Social

MAY 10, 2019

As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. 1. There are 1.9

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Biznology

JULY 28, 2010

Image via Wikipedia. I like to say that Internet marketing is more about marketing than about the Internet, but every once in a while, the Internet gets in our way. We started wondering if the sites on the Internet were hacked. I am wondering if they are losing their monopoly in the PC market, too.

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Wondering Out Loud

APRIL 5, 2010

Now, considering one cannot swing a dead marketer without hitting an association, or society, or foundation, or professional organization that brings social media practitioners together I didn’t consider it unusual that I would not have heard of the one in question. Wikipedia. In the world of Web 2.0,

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Social Media Web 2.0 Wikipedia Media 40

Marketing Insider Group

DECEMBER 21, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy December 21, 2010 4 Subscribe Augmented Reality For B2B Marketing in 2011?

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B2B Marketing Paid Search Agency Demand Generation Agencies Web 2.0 100

Biznology

FEBRUARY 9, 2012

Image via Wikipedia. And, across brand after brand, time after time, Id try to ask them about what their marketing strategy was, so I could tell them how social can fit in. I finally gave up asking that, because I found that what they really wanted was (pick one) a Facebook fan page/Twitter handle/blog/something even dumber.

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Biznology

JANUARY 11, 2012

Image via Wikipedia. My monthly Biznology® Webinar yesterday was called “Global Social Media Marketing.” I talked for 30 minutes about how to apply your social media strategy on a global scale. Social media is becoming part of every marketer’s toolkit, but is your international marketing being left behind?

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Social Media Social Marketing Media Wikipedia 80

Buzz Marketing for Technology

JUNE 27, 2008

Markets, Technology & Musings. follow me on Twitter. Kevin Donovan on Supernova: The Publius Project, The Internets Constitutional Moments. Dmitri on Twitter Tips the Tuna. Supernova: The Publius Project, The Internets Constitutional Moments. Ross Mayfields Weblog. « Techmeme Persistent Search Feeds | Main.

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Biznology

JUNE 2, 2011

Image via Wikipedia. I'm looking forward to my trip to Oslo in September to appear at the Wegdagene conference , where I will be doing a keynote speech and a workshop on experimental marketing (aka Do It Wrong Quickly). The introduction is in Norwegian, but my part is in English, so check out my interview with Webdagene in Oslo.

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Biznology

SEPTEMBER 23, 2010

Image via Wikipedia. Except when I can't, because I do this Internet marketing thing for a living and microchips aren't always optional. I don't do Twitter when I am not working. I guess that digital marketing would be easy if it wasn't for the digital part. I don't blog when I am on vacation.

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Wikipedia Internet Marketing Work Management Tagging 80

Chris Koch

MAY 6, 2011

Image via Wikipedia. Measuring influence is the new obsession in the social media world—adding another layer of anxiety to the dark cloud of existential dread that is marketing ROI. The only difference between us and the monkeys is that we usually remember to eat while we watch the Oscars or check our Twitter follower counts.

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Social Media Social Marketing Work Management Media 100

Biznology

MARCH 29, 2012

(Photo credit: Wikipedia). Social media marketing should be integrated within cross-country markets. Such organizations can market different products in different countries, some of which could potentially complete with each other. In offline marketing it was a lesser issue. How do marketers respond?

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Hubspot

APRIL 6, 2018

While that could carry some implications for any marketers or advertisers with a large following -- if for no other reason, than elongating the process of being able to publish content -- Facebook also says that this change will make it much more difficult for fake accounts to thrive. Feel free to reach out on Twitter.

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Advertising Agencies Facebook Advertisements Advertising 74

Biznology

FEBRUARY 21, 2012

Image via Wikipedia. In order to mine social media marketing gold, you really need to roll up your sleeves, put on a pair of sturdy work boots, get into that little elevator, and descend that deep shaft into the gold mine yourself, pick in hand, and get to work. Actually I know it was.

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Biznology

AUGUST 22, 2010

Image via Wikipedia. These are two desired results that are rare in the world of business to business marketing, let alone marketing as a whole. Is your company so "old school" and boring that they wouldn't consider this kind of approach to marketing even remotely plausible? That's success in any marketer's book.

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Intent Wikipedia Content Viral Marketing 80

Tony Zambito

JULY 24, 2011

Image via Wikipedia. From a B2B market view, the new social buyer ecosystem continues to undergo a rapid evolution.    We know from such sources as Basesone’s Buyersphere Report what B2B buyers are doing respective to the use of social media and the Internet as they ultimately make purchase decisions. 

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Convince & Convert

MARCH 4, 2016

In the words of entrepreneur and acclaimed author Gary Vaynerchuk, “Marketers ruin everything.” . This couldn’t be more true for infographics, which became a highly popular and effective content marketing tool three or four years ago. In 2015, 60% of marketers predicted that the use of infographics will increase in 2016.

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Linkbait Planning Peer-to-peer Landing Pages 141

Biznology

OCTOBER 26, 2011

Image via Wikipedia. You’re probably familiar with the practice of grabbing a nice Internet domain name in the hopes that someone will pay for it later. If someone uses your trademark as their Twitter handle, you need to work with Twitter to get that corrected. In the quaint old offline world, things move slowly.

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