QuanticMind

SEPTEMBER 11, 2015

PPC analysis should be an ongoing, iterative practice, as should your keyword research. Beyond using modern techniques like geo targeting , device targeting, time segmentation and a real-time bidding algorithm , maximizing your ROI through long-tail keywords is a smart strategy to keep your search marketing campaign relevant and profitable.

Long Tail Marketing 40

Long Tail Marketing PPC Keywords Analysis 40

Marketing Insider Group

JANUARY 2, 2024

It’s up to the SEO strategist or marketing professionals heading up the SEO efforts for each company to make sure they’ve done adequate research before proceeding. Detailed Keyword Research Prioritize long-tail keywords that align with the needs and queries of B2B buyers. Content tailored for B2B audiences.

SEO 243

SEO B2B Work Management Long Tail Marketing 243

Marketing Insider Group

MAY 24, 2023

No matter what tools you have, you probably do a lot of your marketing research on good old Google. Advanced tips don’t just help you research. You can also discover linking opportunities and exclude unnecessary information. So if you want to research “bags” but don’t want to see “purses,” you can input bags -purses.

Search Marketing 293

Search Marketing Google Optimization Tips 293

Webbiquity

OCTOBER 21, 2022

The information should be presented clearly, and keywords must be used naturally and strategically throughout an article or blog post. Keyword research and selecting the right keywords to embed in your content are crucial. A good copywriter knows how to select main keywords and separate long-tail keywords.

Copywriting 334

Copywriting Rules SEO Lead Scoring 334

illumin

MARCH 21, 2024

While keyword research is a good first step, it isn’t enough. If a brand’s lipgloss is called “Gloss Bomb,” the word “Bomb” could trigger safety filters on its own, but in context, it becomes crucial product information. This situation is where using well-planned long-tail keywords is of the utmost importance.

Keywords 105

Keywords Cost Per Click Long Tail Marketing CPC 105

Lead Liaison

DECEMBER 29, 2015

The more touch-points you have with website visitors, the more opportunities you have to convert those visitors by collecting their contact information. Long-tail lead nurturing , combined with marketing automation, provide the additional touch points you need to build trusting relationships with prospects and customers.

Long Tail Marketing 48

Long Tail Marketing Lead Nurturing Marketing Automation Automation 48

The Lead Agency

JUNE 20, 2019

In order to identify the keywords that resonate with your target audience this, you could talk to your customers directly or by creating forums and community groups, as well conducting some of your own keyword research with a tool like Keyword Explorer. How do I Find Long Tail Keywords? Tip 3: Consider using long tail keywords.

Keywords 67

Keywords Research Paid Search Agency Long Tail Marketing 67

Biznology

OCTOBER 4, 2011

He didn’t see the value of investing limited budget, time, and resources on the long tail when those treasures would better be used to woo the high-fliers, professionals, top-cows, and A-listers. People have only a finite amount of time, so their consumption of content, information, news, reviews and alerts are limited.

Long Tail Marketing 80

Long Tail Marketing Blogger Outreach Verticals 80

Kapost

SEPTEMBER 8, 2017

For digital marketing in 2017, user intent, voice search, and long-tail keywords have become essential elements of a successful keyword research strategy. Done right, they can also inform your editorial. The post Use Keyword Research to Drive Your Content Operation appeared first on Kapost Content Marketing Blog.

Keywords 118

Keywords Research Long Tail Marketing Content 118

Navigate the Channel

SEPTEMBER 7, 2023

Websites that once thrived by stuffing their pages with keywords now faced the challenge of producing genuinely valuable and informative content to maintain or improve their search rankings. Long-tail keywords are characterized by their extended length and specificity, setting them apart from shorter, more generic keyword phrases.

Keywords 65

Keywords SEO Long Tail Marketing Lead Scoring 65

Webbiquity

JULY 19, 2016

A query like “best time of year to plant a maple tree” is informational, while “best place to buy a maple tree” is transactional. That’s where keyword research comes in. Here are 17 of the best keyword research tools according to expert reviewers. 1) SEMrush. ” — Smart Bug Media.

Paid Content 100

Paid Content Keywords SEM Marketing Automation Services 100

Spiralytics

AUGUST 31, 2023

Conducting thorough keyword research and finding low-competition keywords can greatly impact your search engine rankings and ultimately drive more organic traffic to your website. Utilizing keyword research tools can provide valuable insights into competition levels and help identify low-competition keywords.

Keywords 62

Keywords Long Tail Marketing Lead Scoring Lead Ranking 62

Convince & Convert

APRIL 20, 2010

The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization. But the reality is, your blog is probably a lot more broad than you think. If you get a chance, please check out the white paper.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Tiecas

MARCH 2, 2024

According to a Semrush research study of more than 600,000 searches, as many as 57% of users on mobile and 53% on desktop don’t click an organic or paid result. This technology can potentially change how industrial audiences search for information by understanding niche terminology and complex search intent.

SEO 52

SEO Long Tail Marketing Generation Marketing & Strategy 52

Adobe Experience Cloud Blog

JANUARY 9, 2020

Voice search is a technology that allows you to say a voice command to access information on Google and other search engines. Companies like Amazon, Apple, and Microsoft created voice technologies and aliases like Siri and Alexa to be your sidekick that helps you find information on the web. Tip #5: Long-Tail Keyword Research.

Long Tail Marketing 174

Long Tail Marketing Optimization SEO Tips 174

Marketing Insider Group

JULY 3, 2023

Not only that, but you’ll get new views by having information that deals with the current concerns of your target audience. Drill down more into long-tail keywords that fit the topic to present a niche perspective to your target audience. Google favors sites with regularly updated content, meaning you always need fresh material.

Trends 274

Trends Marketing AI Lead Scoring Lead Ranking 274

ClearVoice

JANUARY 8, 2024

That’s why practices like keyword stuffing have fallen by the wayside (in fact, keyword stuffing will likely tank your ranking if you use it) in favor of creating quality content that incorporates short-tail and long-tail keywords in a meaningful, organic way. Do they need more information? Who can keep up?

Keywords 52

Keywords Long Tail Marketing High Quality Lead Work Management 52

Webbiquity

APRIL 13, 2022

B2B buyers have relied heavily on search for years, but recent research shows that Gen Z and Millennial buyers are 2X more likely than older generations to discover a product by searching online. Summaries of industry research reports are most valuable when the results are fresh. Image credit: Andrea Piacquadio on Pexels.

SEO 292

SEO Marketing Websites B2B Marketing & Strategy 292

Exo B2B

MARCH 19, 2024

In fact, the advent of Google SGE will revolutionize online search, ushering in a new era of contextualization and intuition in information discovery. 3: Related information: here you’ll find related research items that might be of interest to you. This means : Privilégier les «long tail keywords» (mot-clé longue traîne).

Marketing AI 52

Marketing AI Google B2B Marketing Long Tail Marketing 52

BOP Design

JULY 20, 2021

Buying intent is an indication of a web searcher at a buying stage – meaning they are not in a research stage but are actively looking to buy a product or service. Long-Tail Keywords. Oftentimes, long-tail keywords correlate with stronger buying intent. It requires constant listening, research, and nimbleness.

Keywords 118

Keywords Intent Buy SEO 118

seo.co

NOVEMBER 22, 2021

One example of getting good results using zero search volume keywords is Amazon; the platform generates about 57% of sales from long-tail keywords. The competition is less than keyword research methods , and it can be done free of cost with no hassle of paying for any premium keyword research tools.

Keywords 111

Keywords Traffic Long Tail Marketing Lead Scoring 111

seo.co

MAY 26, 2021

If you’ve performed any bit of SEO, you already know the importance of ranking for long tail keywords. Long tail keywords help you target a user’s specific needs and have far less competition than short tail keywords. However, highly competitive, general, short tail keywords are equally important.

Keywords 102

Keywords Long Tail Marketing SEO SERP 102

Brandpoint

MARCH 13, 2023

A fast-loading website, keyword research, high-quality content that directly addresses the top questions of your ideal customers — these are the key elements of a manufacturing SEO strategy. Research to find a new B2B vendor, service or product starts with an online search. Blog titles: Use long-tail keywords to develop blog topics.

SEO 62

SEO Paid Search Agency Long Tail Marketing Companies 62

KoMarketing Associates

FEBRUARY 10, 2021

SERP features are all the little widgets of information Google (or Bing) can put into the search results. A very simple SERP could look like this: You’ll also notice I used a long tail keyword – “goldfish farming online course.” Search Result URL Information. That’s how important it is to optimize for SERP features.

SERP 295

SERP Features Google Top of Funnel 295

Webbiquity

MARCH 30, 2021

While safety was the primary reason for this shift initially, the ease of self-service and remote interactions have enduring appeal for buyers in accessing information and services. The form can ask prospects for their information and whether they want to opt into receiving information about the product or service you are selling.

Lead Generation 257

Lead Generation Marketing Automation Services Trends Marketing AI 257

QuanticMind

JANUARY 24, 2019

Thus, smart PPC keyword research is non-negotiable. That said, PPC advertisers need to think beyond the most basic PPC keyword research strategies. Here are seven tips and tricks to expand your PPC keyword research strategy. Google’s autocomplete feature is both a valuable and underutilized tool for PPC keyword research.

PPC 53

PPC Keywords Top of Funnel Research 53

Optinmonster

DECEMBER 20, 2023

Let’s chat about long-tail keywords. Informational Intent: These users are on a fact-finding mission. But, if “how to start email marketing” shows how-to guides and tutorials, that’s informational. Once, while researching for a OptinMonster’s blog, I focused on informational and commercial intent.

Keywords 95

Keywords Paid Content SEO Lead Scoring 95

Zoominfo

MARCH 17, 2021

To solve the particular problem, you should conduct keyword research. However, for more competitive keywords, you should opt for less competitive long-tail phrases. To do so, first make sure your content is highly educational and informative (it should educate consumers about your software and the services you provide).

Traffic 246

Traffic SEO Marketing Websites Zoominfo 246

seo.co

APRIL 5, 2022

Long tail keywords play a critical role in both paid and organic online search. For website content, like interior pages and blog posts, long tail keywords offer the opportunity to give users more specific content based on what they are searching for. What Are Long-Tail Keywords?

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

Top Rank Marketing

FEBRUARY 5, 2024

Instead, getting your content noticed in a crowded market is mostly about learning how to make what you’re doing right now a little more targeted, contextually relevant, and informed by data. Advanced: Topical clusters and intent-driven long-tails An advanced strategic approach for targeting keywords involves more nuance.

SEO 98

SEO Marketing & Strategy Content Lead Scoring 98

Sprout Social

SEPTEMBER 17, 2019

This makes it crucial to learn how to do keyword research so you can narrow down on the most relevant and profitable ones. You’ll learn how to identify how keywords on a website are used and conduct keyword research. You’ll also discover some excellent keyword research tips and tools. The uses and benefits of keyword research.

Keywords 103

Keywords Research SEO Lead Scoring 103

Navigate the Channel

DECEMBER 20, 2023

Understand Keyword Research Keyword research is the foundation of effective keyword selection. It involves identifying and analyzing the words and phrases that users type into search engines when looking for information, products, or services. Incorporate relevant long-tail keywords into your strategy.

Lead Scoring 65

Lead Scoring Lead Ranking Long Tail Marketing Cost Per Click 65

Brightedge

MARCH 1, 2024

This functionality enhances the ability for users to conduct comprehensive top-of-funnel research without leaving the search page. At BrightEdge, Copilot for Content Advisor can assist you in doing this by incorporating long tail keywords into content briefs or even your first drafts.

Long Tail Marketing 52

Long Tail Marketing Opt-out Opt-in User-Generated Content 52

illumin

MARCH 26, 2024

Informational searches: A user is looking for more information on a subject or about a product. Commercial searches: A user is looking to conduct deeper research into a product before making a purchase decision. Where informational searches are more broad, commercial searches dive deeper and fall later in the purchase journey.

Keywords 59

Keywords Paid Search Agency Ads Google 59

Marketing Insider Group

NOVEMBER 22, 2021

Once you have that information, it’s time to optimize it even more. Information on this report includes how people arrive on your site, where they go from your landing page, and where the most frequent drop-off points are. Research by HubSpot recently found that newly optimizing underperforming content doubled (!)

Analytics 271

Analytics Marketing Analytics Tools Content Marketing Advertising Agencies 271

Only B2B

MARCH 10, 2022

Finding the contact information of potential buyers is the initial step in most B2B lead generating strategy. Contact information is frequently developed in-house, purchased from a lead database, or generated by a third-party “lead gen” organisation. Publish Original Research To Generate Sales From Smart Buyers.

Lead Generation 118

Lead Generation Sales Management Paid Content Sales Qualified Leads 118

Huptech Web

AUGUST 11, 2023

Foundations of Effective Keyword Research What is Keyword Relevance? Understand Search Volume and Competition Top-Rated SEO Tools For Effective Keyword Research Find the Right Balance by Evaluating Keyword Competition What is the User Intent of Keywords? The answer lies in the art of Keyword Research! Why Is It Important?

Keywords 52

Keywords SEO Conversion Long Tail Marketing 52