SmartBug Media

MARCH 19, 2020

Wistia is a professional video hosting platform with analytics and video marketing tools (it also has HubSpot integration). You have to subscribe to the blog via RSS, but it’s worth it. You’ll learn more about using videos on all of the different social media platforms available. Shakr is a DIY video creation software.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

The Effective Marketer

JUNE 21, 2009

What I liked best was the tips on tools you can use and where to find additional resources. Class: Social Media and Building Community (GF201) Professor: Chris Brogan, New Marketing Labs Chris Brogan’s presentation was more of a theoretical overview of community building than tools for doing that.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Hubspot

MARCH 31, 2020

Leverage your social networks. Depending on the length of the contest, you should make social promotion a regular part of your social media schedule to encourage participation. Promote the contest on your website and other social networks to get as many participants as possible. Make an Announcement.

Social Media 101

Social Media Media Rules Guidelines 101

Hubspot

APRIL 25, 2013

If you''re anything like me, you love LinkedIn not just for all its awesome marketing tools , but also for its fantastic personal networking features. So when I saw a new feature announcement from everyone''s favorite professional social network grace my RSS reader this morning, needless to say, I got a little giddy.

Contacts 28

Contacts Linkedin Tools RSS 28

Industrial Marketing Today

SEPTEMBER 20, 2010

Business blogs for lead generation Even though business blogging is not widely used in B2B marketing and especially in industrial marketing, it can be very effective as a tool for lead generation. HubSpot in their recent study of over 1,400 small- and medium-sized businesses, found that marketers with blogs generate 67% more leads.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Oktopost

OCTOBER 26, 2020

To execute an effective B2B social media marketing strategy , you need the right set of tools to organize it all. But how should you go about selecting the right tools? Do you even need these specialized tools? Why you need a social media management tool. Integration with 3rd-party tools and solutions.

Enterprise Management 159

Enterprise Management Work Management Social Media Marketing Management 159

Industrial Marketing Today

APRIL 26, 2010

Using content for inbound marketing HubSpot , calls inbound marketing as flipping traditional outbound marketing on its head. Cold calling is replaced by useful content and tools that help people find them and contact them for more information. .&# (See Content Marketing – The Ultimate Cheat Sheet ).

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Hubspot

NOVEMBER 18, 2011

This a huge missed opportunity for businesses, especially given that because many businesses aren't leveraging features likes company updates, the clutter on LinkedIn is significantly less dense than on other social networks like Facebook or Twitter. To do so, add 3 banner images/links in step 3 while you're editing your Products tab.

Linkedin 28

Linkedin Paid Search Agency Companies RSS 28

Hubspot

OCTOBER 19, 2012

Your blog is, without a doubt, one of the most powerful inbound marketing tools at your disposal. For HubSpot's blog, we've found that banner CTAs that stand out from the rest of the page tend to perform the best. Choose bold background colors that pop out from the rest of your page. Easy as pie!

Lead Generation 28

Lead Generation Blogger Sales Qualified Leads Lead Gen 28

Hubspot

DECEMBER 30, 2011

Avatar - An avatar is an image or username that represents a person online within forums and social networks. BackType - BackType is a social media analytics company that helps companies measure their social engagement. Comments are a primary form of two-way communication on the social web. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

MARCH 20, 2012

Blog RSS Feed. There's a very simple way to populate your LinkedIn company page with your business' content, and it's called your blog's RSS feed. If you're going to add your blog's RSS feed to your page, just be sure you're regularly updating your blog with content. Social proof is a real thing. News Module.

Linkedin 28

Linkedin Paid Search Agency Features RSS 28

Sprout Social

JULY 20, 2022

If your marketing tech stack is a puzzle, then picture your enterprise social media tool as the final piece that pulls it all together. The tool that takes your team’s efforts to the next level is out there. Keep reading to find out what you need to know when choosing an enterprise social media management software.

Enterprise Management 78

Enterprise Management Digital Asset Management Work Management Social Media 78

MLT Creative

MAY 25, 2011

” As Internet marketers, we have access to a tool that can elicit a similarly obsessive diligence about earning a good website grade. HubSpot’s Website Grader assesses key components that support getting found on search engines, such as: Content: blogs, indexed pages, readability. Analysis: traffic rank, score summary.

Lead Scoring 40

Lead Scoring Lead Ranking Marketing Websites Paid Search Agency 40

Hubspot

AUGUST 21, 2013

Having the necessary tools and technology really do make or break your ability to implement this little tactic. For HubSpot users, it gets even easier. For HubSpot users, it gets even easier. But now, anyone who uses the new HubSpot COS will be able to easily start boosting their email subscribers with this little trick.

Opt-out 28

Opt-out Opt-in Landing Pages Ad Frequency 28

Hubspot

JUNE 26, 2012

Log into HubSpot , Google Analytics (or any other marketing or website analytics you’ve set up), and any paid media campaigns to review dashboards for spikes, inbound links, and results compared to goals (you've set some goals , right?). Check social monitoring tools (e.g. HubSpot, Google Alerts, HootSuite, etc.)

Inbound Marketing 28

Inbound Marketing Planning Advertising Agencies Marketing Analytics Tools 28

Hubspot

DECEMBER 16, 2011

LinkedIn company pages are becoming an increasingly popular tool for marketers to engage with their networks, generate leads, and showcase their products. In HubSpot's specific case, our visitor-lead conversion rate for LinkedIn is double that of any other social network. Connect with HubSpot :

Linkedin 28

Linkedin Paid Search Agency Optimization Companies 28

Hubspot

NOVEMBER 2, 2010

Many companies, David explained, are overwhelmed with all the talk about social media. They are constantly invited to focus on the tools—whether that is Facebook, Twitter or FourSquare. How would HubSpot react to news? Connect with HubSpot : Free Download: Twitter for Marketing and PR.

Ideal Customer Profiles 28

Ideal Customer Profiles PR RSS Hubspot 28

Industrial Marketing Today

MAY 21, 2010

A B2B blog is the perfect online tool to accomplish that. If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat?

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Hubspot

JUNE 8, 2010

As the web becomes more social and an increasingly important part of a marketer's day, the web browser is turning into one of marketers' most useful and powerful tools. Browsers are how most of us use social networks like Facebook. Blogging Tools -- Marketers are becoming publishers. For example, Zemanta's.

Marketing Management 28

Marketing Management Marketing Budget RSS Budget Programs 28

Hubspot

SEPTEMBER 1, 2011

There is without a doubt no shortage of data for each action you take in your marketing campaigns , nor is there a lack of tools to help you measure them. They stick out right in front of your face as soon as you log into your analytics tool, puking an “up-and-to-the-right” graph in your face. Connect with HubSpot :

RSS 28

RSS Click Rate Open Rate Lead Scoring 28

Webbiquity

MARCH 23, 2017

You need an active social media network, possibly some influencer outreach, and perhaps even paid promotion, in order to get noticed. These 15 tools can help you distribute your content more broadly, share it socially, repurpose it for different audiences, and amplify it using paid channels. Content Publishing Tools.

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

Online Marketing Institute

JUNE 30, 2009

Blog HubSpot TV Contributors Marketing Kit Internet Marketing Blog The HubSpot Inbound Internet Marketing blog covers all of inbound marketing - SEO, Blogging, Social Media, Landing Pages, Lead Generation and Analytics. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

JUNE 23, 2010

Avatar - An Avatar is an image or username that represents a person online within forums and social networks. B BackType - BackType is a social media analytics company that helps companies measure their social engagement. Comments are a primary form of two-way communication on the social web. Bit.ly - Bit.ly

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

MAY 24, 2010

Now that you've started to settle into your Monday, we hope you'll enjoy some of our favorite articles you may have missed in your RSS Reader last week. Marketing Takeaway: Those who have mastered social media understand the tools and its best practices. Connect with HubSpot : But are you making the most of it?

Inbound Marketing 28

Inbound Marketing Blogger RSS Social Media 28

Hubspot

JULY 7, 2011

Yesterday, the HubSpot marketing team got together for an offsite meeting, during which we ended up brainstorming and sharing some fantastic work hacks we use in our daily marketing lives. Use an RSS reader to organize the websites/blogs/news sites you visit often. Free eBook: 7 Google Tools to Improve Your Marketing Effectiveness.

Work Management 28

Work Management Product Planning RSS 28

Hubspot

JULY 17, 2014

Ever seen the movie The Social Network about Mark Zuckerberg and the founding of Facebook? Check out HubSpot''s 404 page here. It''s usually the file name of that image, but alt text can be customized using most content management systems ( like HubSpot''s ). Alternative text," or "alt text." Rich site summary feed."

Work Management 28

Work Management Marketing Management API Internet Marketing 28

Hubspot

JUNE 29, 2011

Most eCommerce marketers have inventories that are too large to simply set up an RSS feed that broadcasts our products on Twitter – nor is there any real value in that anyway. Product recommendations prospects get from their social network can be highly influential in their purchasing decisions. Connect with HubSpot :

eCommerce 28

eCommerce Twitter Effectiveness Paid Search Agency 28

Hubspot

OCTOBER 4, 2011

Getting your information and ideas out to your target audience(s) is what social media marketing is all about. In such a fast-paced, tweet-saturated social network like Twitter, it's often difficult to make your content stand out from the rest. Connect with HubSpot : But is anyone reading what you have to say?

Twitter 28

Twitter Tips Content RSS 28

Convince & Convert

JULY 6, 2012

Read on for insights from DJ and some social media news from Eric and Jim ( this week : LinkedIn and Twitter break up). The RSS feed is: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch.

Marketing Automation Services 114

Marketing Automation Services Linkedin Twitter Work Management 114

Hubspot

MAY 23, 2012

It's why we at HubSpot write blog posts when Google makes an algorithm update or, most recently, changes to the way they display search results. Consider this scenario that HubSpot finds itself in pretty frequently. We use our own social media monitoring tool to set up mentions of terms we'd like to monitor for, and perhaps newsjack!

Inbound Marketing 28

Inbound Marketing Advertising Agencies Hubspot Marketing & Strategy 28

Webbiquity

APRIL 25, 2017

They improve information retention by up to 65% , increase engagement, and generate more likes and shares on social networks. No worries—there are numerous free and low-cost photo editing tools available that enable you to add layers, apply effects, overlay text, and make other enhancements to customize images. Entrepreneur.

Video Marketing 213

Video Marketing Marketing Automation Services Best Practices Sample 213

Hubspot

OCTOBER 24, 2012

Granted, there are people who are spammers in social media, too, but those people are usually a different type of spammer -- their end goal is not to get their website ranking higher in search results. Spammers simply don’t dedicate the time to build relationships with people and, thus, are rarely found in social networks.

Marketing Websites 28

Marketing Websites Google Clickthrough CAN-SPAM 28

Webbiquity

JANUARY 9, 2012

In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Twitter for B2B Marketing.

Twitter 100

Twitter Tactics Tools Tips 100

Webbiquity

FEBRUARY 11, 2013

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. Twitter Rolls Out Cover Photos: How to Add Yours Today by HubSpot.

Twitter 100

Twitter Tips Tools Tactics 100

Webbiquity

OCTOBER 5, 2010

While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general.

Twitter 100

Twitter Stats Tools Tips 100

Hubspot

SEPTEMBER 30, 2015

Blogging also helps you get discovered via social media. Every time you write a blog post, you're creating content that people can share on social networks -- Twitter, LinkedIn, Facebook, Pinterest -- which helps expose your business to a new audience that may not know you yet. It's not done.

Business 28

Business Work Management Lead Scoring Lead Ranking 28

Hubspot

JULY 29, 2018

Social Media Terms - X. Social Media Terms - Y. Social Media Terms - Z. Avatar - An avatar is an image or username that represents a person online, most often within forums and social networks. Bitly is popularly used to condense long URLs to make them easier to share on social networks such as Twitter.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101