Webbiquity

JANUARY 2, 2013

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. What do buyers really want from social media marketers? Marketing Charts ). eMarketer ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

KoMarketing Associates

MARCH 7, 2013

While the report reveals that, in 2012, social media as a whole brought in a smaller fraction (5%) of traffic and leads to B2B websites, it shows great potential. Twitter in particular proved to be the strongest performing platform for generating leads through social media. Twitter is one solution. Lee Odden (@leeodden).

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

KoMarketing Associates

OCTOBER 4, 2016

However, it is easy to focus so intensely on the creation of a quality content asset that the marketing team fails in recognizing how to distribute content in a manner most effective. Distribution channels must be prioritized and developed to realize business value. Content Marketing Distribution. LinkedIn Group Participation.

B2B Marketing 234

B2B Marketing Effectiveness Top of Funnel Content Marketing 234

Valasys

OCTOBER 15, 2020

Marketing is an important aspect of a successful local business. Companies spend a lot of money on marketing , which highlights how crucial it can be to success. You likely have a lot of competition (no matter your industry), and your marketing is what can separate you from the pack. Build Trust and Appear Legitimate.

Google 52

Google Business Ideal Customer Profiles Profiling 52

Writing on the Web

NOVEMBER 23, 2010

When it comes to Twitter apps for today’s busy professionals, there are some top notch applications available that will let you maximize your productivity on the service without falling prey to the infamous social media “time suck.&# Louise Baker ranks online degrees for Zen College Life. Blog this on Blogger.

Twitter 100

Twitter Enterprise Management Content Marketing Marketing Management 100

Atomic Reach

MARCH 18, 2019

What is more, the research by Disruptive Advertising suggests that 76% of people who search something nearby with the help of their phone will visit the business within the next few days. Also, PPC has shown at least 50% more conversions than organic web traffic. Find her on Twitter and LinkedIn.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

Parse.ly

SEPTEMBER 26, 2022

You want to know if your website is contributing to your business the best that it can. Our experts are happy to share our understanding of the market with you, free of charge. Google Analytics — the most popular web analytics tool. Many businesses start with Google Analytics. Enter web analytics tools.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

B2B Marketing Traction

OCTOBER 16, 2015

In June of last year, I worked with one of my clients to improve their marketing. At the top of our list was a project to improve their online presence and create more awareness about their business ( the client’s identity is confidential ). Traffic on the website started creeeping up slowly.

Case Study 100

Case Study Case Studies Social Media Social Marketing 100

Paul Gillin

JANUARY 25, 2012

Most small businesses are terrible at marketing in general and online marketing in particular. But with Facebook becoming the place you just have to be for businesses of all sizes, a little marketing know-how comes in handy. Getting that repeat traffic is the special sauce of Facebook success.

Small Business Marketing 50

Small Business Marketing Facebook Tips A/B testing 50

KoMarketing Associates

DECEMBER 30, 2013

All of our clients and prospects know the importance content plays in our B2B online marketing initiatives. This goes for our company’s marketing tactics as well. Here is a look at some of our top performing columns, blog posts, and content marketing assets of the past year. Top B2B Online Marketing News.

Paid Content 120

Paid Content Mobile Advertising Paid Search Agency Content Marketing 120

KoMarketing Associates

APRIL 19, 2018

The Content Marketing Institute’s annual benchmark report on B2B content marketing this year found that 56 percent of respondents say their organization was very committed to content marketing, but only 37 percent had a documented strategy. Small teams and lack of time. And the best news for busy B2B marketers?

SEO 149

SEO Top of Funnel SERP B2B 149

KoMarketing Associates

SEPTEMBER 4, 2019

If the news topic aligns with a company’s keywords, it could lead to a huge jump in impressions, a decrease in CTR, and lots of irrelevant traffic coming to the site. Not all technology companies can have the widespread reach of Apple or Google. Companies start small and can expand when it’s the right move.

PPC 121

PPC Paid Search Agency Keywords Marketing Management 121

KoMarketing Associates

OCTOBER 18, 2016

When used effectively, content marketing can help build your brand, attract new business, support SEO initiatives, and improve your reputation across the industry. Thankfully, there are many online marketing tools available that can help to save time and bring strategies to the next level. Here are 20 of my favorites.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

KoMarketing Associates

OCTOBER 31, 2017

The above email excerpt shows that hackers have taken a new approach to their efforts to extort money from businesses. Luckily, John Mueller confirmed via Twitter that it’s just a scare tactic and Google is equipped to handle. Early adopters in 2016 definitely reaped traffic rewards in 2017. TREAT: Google Answer Box.

SEO 120

SEO CMS Development PageRank Tagging 120

Hubspot

JULY 29, 2010

The following is a guest post by Peter Rastello, the founder of Inbound Market Link , an Inbound Marketing agency specializing in helping small and medium, B2B and B2C businesses to succeed on the internet. For this reason, it is critical that SMB marketers focus carefully.

Small Business Marketing 28

Small Business Marketing Online Marketing Effectiveness SMB 28

KoMarketing Associates

AUGUST 27, 2019

After all, Content Marketing Institute reported that 61 percent of B2B marketers increased their use social media for content marketing purposes compared with one year ago. Decision-makers are using social media for business and for personal use, and it’s important to reach them whenever they’re online.

Social Media 145

Social Media Paid Search Agency Examples Companies 145

KoMarketing Associates

MAY 27, 2014

When a major algorithm update happens like it did May 20th , it’s always interesting to see reactions from both the search community, affected businesses , and the media. According to Moz , “Each year, Google changes its search algorithm around 500–600 times.” Google PageRank & Algorithm Updates – Search Engine Roundtable.

PageRank 120

PageRank Guidelines Search Marketing Keywords 120

Spiralytics

APRIL 23, 2023

billion internet users worldwide as of January 2023, you need to connect with your audience online, where they’re already spending time. This is where digital marketing comes into play. Like traditional marketing, digital marketing constantly evolves and creates new opportunities for businesses to grow and improve.

Marketing AI 62

Marketing AI Trends Planning Paid Search Agency 62

The Marketing Blender

APRIL 5, 2022

The Basics of B2B Digital Marketing. B2B digital marketing is essential for any business-to-business company (B2B) looking to promote its products and services. But where should you begin with digital marketing? B2B Vs. B2C Digital Marketing: How Do They Differ? What Can Be Included in B2B Digital Marketing?

Paid Content 52

Paid Content CMO Marketing Automation Services Advertising Agencies 52

KoMarketing Associates

JANUARY 20, 2015

Although some online marketers question its value because of the lack of “link-friendly” features, I think that Instagram truly makes up for what it lacks. Twitter, Facebook and Pinterest) allow users to include detailed bio descriptions with multiple links in their profile and each update, Instagram does not.

Paid Search Agency 120

Paid Search Agency Companies Examples B2B Thought Leadership 120

KoMarketing Associates

AUGUST 29, 2013

B2B industrial companies are increasing their online marketing budgets in 2013 and into next year, with an emphasis on search engine optimization and content creation. Nearly 83% of those surveyed are spending as much (51%) or more (32%) on marketing in 2013. Local Business information including address and contact information.

Internet Marketing 120

Internet Marketing B2B Marketing B2B Thought Leadership Marketing Budget Creation 120

Webbiquity

AUGUST 5, 2010

Struggling to increase blog traffic? Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. 100+ SMB Blogging Ideas to Kick Start 2010 by Small Business Trends. Want more comments?

Business Blogging 100

Business Blogging Tips PageRank Business 100

KoMarketing Associates

DECEMBER 14, 2015

. “The most effective marketing tactic I have seen work for many brands is taking a strategic approach to content marketing. I’ve applied this as I’ve launched my own business. In the process, I have doubled my traffic, tripled my blog subscribers and generated inbound leads I wold have ever seen.

Tactics 120

Tactics B2B Marketing Top of Funnel Effectiveness 120

Adobe Experience Cloud Blog

JANUARY 6, 2017

Don’t worry—we created a Storify of the 31 days that you can look at and a Twitter List so you can follow all of the influencers with just one click. Guy Kawasaki was the former Chief Evangelist of Apple but since then has been busy writing 13 books, keynoting, and serving as the Chief Evangelist of Canva. Missed the countdown?

B2B Thought Leadership 0

B2B Thought Leadership Social Media Thought Leadership Storytelling 0

Parse.ly

APRIL 6, 2020

You want to know if your website is contributing to your business the best that it can. Google Analytics — the most popular web analytics tool. Many businesses start with Google Analytics. It’s free and robust enough for many small businesses. When do you need more than Google Analytics?

Marketing Analytics Tools 72

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 72

seo.co

FEBRUARY 25, 2021

It’s easy not to think about the footer since it’s usually just links to other parts of the site or information about your business. Let’s be real here, aesthetics matter even in business, and the design of your footer is no exception. You do not need to include every page unless your website is small. Social Media Links.

Optimization 80

Optimization Marketing Websites Copyright Privacy Policies 80

Webbiquity

JUNE 8, 2010

Excerpted from my new booklet, Effective Online Marketing In A Nutshell , here are some tips that will help: LinkedIn. 1. Think carefully about your Twitter name. Push traffic to your available downloads. 3. The jury is still out on Facebook’s effectiveness for the B2B market.

Social Media 100

Social Media Marketing Automation Services Media Digg 100

KoMarketing Associates

NOVEMBER 2, 2017

Luckily, there are at least five other ways that brands can use user-generated content in B2B marketing. Trade shows and conferences are great ways for B2B businesses to not only combine live and digital marketing, but also to gather content from the target audience. Industry Events. Surveys & Exclusive Data.

User-Generated Content 123

User-Generated Content Organization Generation B2B Thought Leadership 123

Launch Marketing

NOVEMBER 21, 2018

Pay-per-click (PPC) marketing is a form of online marketing in which advertisers pays a fee each time a user clicks one of their ads and is one of the most effective methods for businesses to amplify their brand’s reach and find new customers. downloads content via a web form, watches a video, visits a key page, etc.)

Paid Content 54

Paid Content PPC Cost per Lead Paid Search Agency 54

Hinge Marketing

MARCH 26, 2020

Many traditional, “tried-and-true” marketing techniques (think sponsorships, face-to-face networking events, print advertising, trade shows) no longer generate sufficient results to sustain a growing practice. Even firms that embrace online marketing often do it wrong, wasting precious time and money.

Marketing Budget 121

Marketing Budget Work Management Marketing Management Webinar Metrics 121

Webbiquity

DECEMBER 15, 2020

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. So, not surprisingly, the vast majority of Minnesota tech companies have a Twitter presence. But looking at current data, it doesn’t appear that all of them are using Twitter to its full potential.

Enterprise Management 232

Enterprise Management Work Management Marketing Management Twitter 232

Optinmonster

MAY 18, 2020

Oh, and they’d also like to make a small profit. It’s not nearly as an exact science as some online marketers would like you to believe. That said, EPC is definitely the most valuable metric in your affiliate marketing arsenal and can lead to awesome amounts of revenue. That’d be nice, too.

Cost Per Click 120

Cost Per Click CPC Advertising Agencies Landing Pages 120

Albacross

MARCH 19, 2019

Although warm contacts are usually the best way to start, the number of leads generated through online marketing far surpasses personal contacts exponentially. Advantages of Marketing Your Product on the Internet. You can reach millions of people online – far surpassing any traditional marketing model.

Lead Generation 58

Lead Generation Lead Ranking Sales Qualified Leads Lead Scoring 58

Optinmonster

NOVEMBER 6, 2019

While brick and mortar stores are still making more sales than online stores, online stores are steadily on the rise. Understanding the data behind online shopping will help you build a strategic plan for your eCommerce business. Online Shopping Statistics for 2019. Let’s get started, shall we?

Statistics 73

Statistics eCommerce Mobile Marketing User-Generated Content 73

Webbiquity

FEBRUARY 10, 2011

10 Free WordPress Themes for Small Businesses by American Express OPEN Forum. Angela Bowman shares her “clean and simple list of the plugins I use most often on my WordPress sites&# for SEO, feeds, forms, security, Twitter and more. Post on Google Buzz. 20 Excellent Free WordPress 3.0 Themes by Blogfreakz.

Auto Responder 100

Auto Responder Digg Best Practices RSS 100

Scoop.it

MARCH 17, 2022

In this article, we talk about building a content strategy for your small business that brings consistent results over time. Moreover, a content strategy can push business growth by helping you uncover new ideas, explore new market segments , and build relationships. And that’s just one statistic.

Small Business Marketing 90

Small Business Marketing Webinar Metrics Top of Funnel Ad Building 90

Hinge Marketing

JULY 22, 2015

We’ve officially crossed this year’s halfway mark, and it’s time to check in on the marketing strategy you created at the beginning of 2015. Has web traffic increased? Is your firm closing more new business? Write for Google second. Social media is the online, modern day version of networking.

Webinar Metrics 48

Webinar Metrics Planning Ad Exchange Advertising Agencies 48