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SEO Terms: A Glossary of Common Search Marketing Phrases

Top Rank Marketing

With any B2B marketing strategy, it’s easy to get lost in the jargon. Here’s a glossary of the top SEO terms tailored specifically for B2B marketers: Bounce Rate: The percentage of visitors who navigate away from your website after viewing only one page. This includes optimizing content, headings, meta tags, and URLs.

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Smart 5 Ways To Generate Quality Leads Through Content Marketing

Only B2B

One of the best ways to generate quality leads for your organization is nothing better than content marketing. It can generate 3X as many leads as traditional marketing and at 62% lesser cost. You might not be doing your content marketing correctly! Long Tail Keyword. A Buyer’s Persona.

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2023 Digital Marketing Recap: Past, Present, and Future Trends

DAGMAR Marketing

From the artificial intelligence boom to an array of Google Core Updates and even a not-so-swift transition from Universal Analytics to Google Analytics 4, 2023 has been a rollercoaster for digital marketing. This resulted in many organizations asking themselves this honest question, “ Will AI-generated content impact my business ?”

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Why you should track your email’s long tail to measure success (plus a case study)

Martech

When someone talks about “long tail” strategy, you probably think it begins and ends with search engine marketing. If you don’t track your results long after your campaign ends, you’re more likely to under-report your successes! Anderson applied the long-tail concept to search marketing in 2006.

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11 SEO Myths That Will Damage Your Rankings in 2022

Brightedge

It’s a tried-and-true hook for generating interest, and could not be farther from the truth with 74% of companies investing in SEO in 2021. Long-tail Keywords Are Phrases of More Than Three Words. Long-tail keywords are often defined as phrases of three or more words. Meta Tags Are Irrelevant for SEO.

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Does Your Blog Have a Long Tail | Blogging and Content Creation.

Convince & Convert

The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization. But the reality is, your blog is probably a lot more broad than you think. If you get a chance, please check out the white paper.

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How to Use SEO to Increase Your SaaS Website Traffic

Zoominfo

However, for more competitive keywords, you should opt for less competitive long-tail phrases. This should include optimizing title tags, meta descriptions, and URLs. It also allows you to extend your reach to a broader audience and generate more qualified leads for your website. Focus on Your Website.

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