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Marketers can now use topic tags on Threads to boost engagement

Martech

Meta calls this new feature “topic tags”, emphasizing its difference from hashtags by prioritizing community focus. Topic tags are now accessible to all users worldwide to enhance search functionality within the app. The use of topic tags simplifies the process for users to discover your posts and engage with your brand.

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Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. What Are SERP features? SERP features are all the little widgets of information Google (or Bing) can put into the search results. What is a “Zero-Click Search?”.

SERP 295
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YouTube adds new shopping features to increase seller revenue

Martech

Enhanced tagging. For YouTube Shopping creators and brands selling products on the platform, these new capabilities and features make it easier to promote your products and increase revenue from older content. Collections can feature multiple products from many creators. They are: Shopping Collections. The Affiliate Hub.

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How 3 brands use a Tagging strategy for marketing to get better insights, faster

Sprout Social

Luckily, there is a light at the end of the ask-hard-questions tunnel: Tags in Sprout reports. Sprout’s Tagging feature has changed the reporting game for many brands. In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights.

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How to Use Subheading Tags to Improve SEO

seo.co

One of the most overlooked aspects of blogging is actually one of the most important for ranking in search engines: sub heading tags. Many bloggers spend a lot of time on their content, but neglect to use any type of heading tags and sub header tags. Header (H1 tag) and sub header tags are a significant ranking factor.

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Google Replaces Title Tags With Site Names For Homepage Results via @sejournal, @martinibuster

Search Engine Journal

Google introduces a new mobile-only search feature that only shows the name of a site instead of the entire title tag for the home page. The post Google Replaces Title Tags With Site Names For Homepage Results appeared first on Search Engine Journal.

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YouTube tags: The complete guide for marketers

Sprout Social

YouTube tags are an important part of YouTube SEO. If you’re looking to promote your content to new audiences or show up in more relevant search results, then you need to be using YouTube tags. What are YouTube tags. How to add tags to YouTube videos. How to find popular YouTube tags. What are YouTube tags?

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