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11 ChatGPT Prompts for Super-Optimized Copywriting

Marketing Insider Group

At Marketing Insider Group, we’ve been exploring the world of AI for quite a while. Now, we all know AI isn’t a cure-all for every marketing challenge. We’re about to unveil how to make AI work for you, turning it into a powerful ally in your content marketing strategy.

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Voice Search Optimization: How to Rank Higher in Voice Assistant Queries

Webbiquity

This shift in user behavior requires a strategic approach to ensure your online presence doesn’t get lost in the auditory shuffle. Users are more likely to ask questions in a natural, spoken language. ” This subtle adjustment aligns your content with how users express themselves through voice searches.

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Google’s SERP Features: Get Your Company Listed

Marketing Insider Group

Sites would compete to rank for keywords without Google’s new elements distinguishing them in the results. Ads can push organic results way down on a user’s page—especially on mobile devices—which can significantly impact the click-through rate. These are locations that Google deems relevant to the user’s keyword.

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10 Simple SEO Basics for Better Rankings

Act-On

But for those who need a quick primer, here’s a basic SEO definition in marketing. A B2B SEO strategy might include keyword optimizing your content, building more links to your website pages, and handling more technical areas (like making sure your website doesn’t load at a snail’s pace). Simple SEO: Don’t overstuff keywords.

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How to Find Competitor’s Keywords with SpyFu

Directive Agency

Why You Should Spy on Your Competitor’s Keywords In PPC, you compete in keyword auctions to determine ad placement. By analyzing your competitors’ keyword strategies, you can replicate their success, target missed opportunities, and drive more conversions. What is PPC Competitor Keyword Analysis?

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Unleashing the Power of AI-Driven Content Creation

Webbiquity

Artificial Intelligence (AI) is quickly becoming an integral part of the digital marketing landscape. While AI still won’t take your marketing job , it can help you be more productive. Content Curation The first way AI can help generate content is by curating existing content. Guest post by Lisa Sicard.

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How to Craft an Effective Local SEO Content Strategy

Contently

” This group is also 50% more likely than other generational cohorts to conduct local searches while they’re on the go. Google is currently taking steps to adapt to the era of generative AI. Tools that can help with this process include Google’s Keyword Planner , Moz Local , and SEMrush’s Keyword Magic Tool.

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