Parse.ly

SEPTEMBER 26, 2022

Online publisher Slate realized this when it wanted to get everyone on its team aligned around the goal of engaging readers to build a loyal audience. Content marketing teams are catching onto what media publishers have known for years: if you’re publishing a lot of content, you’d better have a good measurement system in place.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

Webbiquity

JUNE 14, 2016

Sample review: “Create beautiful word clouds in just a few clicks.” — BuzzBlogger. Sample review: “After the Deadline checks spelling, style, and grammar wherever you go on the web.” — BuzzBlogger. Sample review: “The Hemingway tool is a great way to ensure your writing is easy to read. Pricing: free. Enter Grammarly.

Tools 100

Tools Lead Scoring Lead Ranking Best Practices 100

Hinge Marketing

NOVEMBER 11, 2020

The original study was published in 2013 and provided the first comprehensive look at the differing perspectives of buyers and sellers throughout the entire professional services buyers’ journey. A second version of the study was published in 2018. Sampled Both Buyers and Sellers. About the Study.

Consulting 157

Consulting Research Work Management Marketing Management 157

Martech Advisor

APRIL 6, 2020

Let’s look at the role of an e-commerce marketer, key skill sets, and a sample job description. In this article, we will look at the role of an e-commerce marketer, the skills required, and a sample job description. In affiliate marketing, the publisher earns a specific cut/commission by selling the advertiser’s products.

Marketing Automation Services 103

Marketing Automation Services Work Management Advertising Agencies Marketing Management 103

Moz

JUNE 28, 2020

Across the entire sample of 1,474 campaigns, a project on average received 24 dofollow links and 89 press mentions in total. A press mention is defined as any time the content campaign was mentioned on a publisher’s website. Publishers around the world seemed to think the content was surprising, too. Publicly available data.

Viral Marketing 80

Viral Marketing Press Sample Ethics 80

Hinge Marketing

OCTOBER 26, 2020

The original study was published in 2013 and provided the first comprehensive look at the differing perspectives of buyers and sellers throughout the entire professional services buyers’ journey. A second version of the study was published in 2018. Sampled Both Buyers and Sellers. About the Study .

Buyer's Journey 118

Buyer's Journey Studies Consulting Webinar Metrics 118

Moz

JUNE 28, 2020

Across the entire sample of 1,474 campaigns, a project on average received 24 dofollow links and 89 press mentions in total. A press mention is defined as any time the content campaign was mentioned on a publisher’s website. Publishers around the world seemed to think the content was surprising, too. Publicly available data.

Viral Marketing 72

Viral Marketing Press Sample Ethics 72

Convince & Convert

SEPTEMBER 7, 2011

The data behind this analysis comes from a sample of customers’ activity on Argyle Social, a social media marketing software provider. The selected sample included more than 150,000 tweets and status updates from more than 1,000 Twitter, Facebook, and LinkedIn accounts between November 2010 and July 2011. of the time.

Curation 166

Curation Research Sample Click Rate 166

NuSpark Consulting

NOVEMBER 16, 2016

If she wants to serve up a mouth-watering dish, she’ll also sample her cooking during preparation to make sure she blends the ingredients to perfection. For example, companies that published more than 16 or more blog posts a month received about four and half times more leads than businesses that published four or fewer monthly posts.

Paid Content 100

Paid Content Lead Ranking Sales Qualified Leads Lead Scoring 100

Content Marketing Institute

FEBRUARY 2, 2018

Each month we try to have a good editorial balance and have new content published for each buyer persona. Each month @AdEspresso publishes new content for each buyer persona, says @MassimoCw. Before the content is published, we usually run a final SEO check to fine-tune the title, URL, and section titles. Click To Tweet.

Process 111

Process Lead Ranking Content Marketing Planning 111

Scoop.it

MARCH 18, 2021

There’s no one-size-fits-all when it comes to content hub structures, but here’s a sample framework to get you started: Broad categories as high-level overview. Click on Add more+ to connect any social channels you want: Twitter, LinkedIn, Facebook Page, LinkedIn Company Page, Buffer, Pinterest, Yammer, or Tumblr.

Process 53

Process Optimization Curation RSS 53

Ontraport

APRIL 14, 2021

A few sample benefits are that your partnership will: Open the door to a cross-sell: A strategic partnership between a bridal shop and a photography company, for example, opens the opportunity to cross-sell to each other’s customers. In order to do this, you’ll run cold ads to your ungated content on social media platforms such as Facebook.

Paid Content 105

Paid Content Brand Identity Branding Lead Scoring 105

Content Marketing Institute

JANUARY 16, 2019

So many good ideas get published on this blog in a year that it’s nearly impossible for one person to absorb them all. When NASCAR’s content studio sold an eight-part docuseries to Facebook for Facebook Watch, the social media giant’s new video-on-demand platform was in its infancy. But I made myself do it. Create room to react.

Paid Search Agency 86

Paid Search Agency Content Enterprise Management Banner Ads 86

Hubspot

SEPTEMBER 4, 2019

Here is just a sample of the categories our partner ecosystem powers: Event management. App listing pages are now more robust, significantly expanding the information that app developers can publish in our marketplace. Facebook Ads -- targeted social ads. LinkedIn -- social network for professionals. Webinar production.

Marketing Automation Services 72

Marketing Automation Services Work Management Marketing Management Advertising Agencies 72

Versium

OCTOBER 2, 2018

Further complicating the issue, over 70% of people who engage in social media daily login to Facebook vs. 13% who use LinkedIn. Digital display ads on Facebook, LinkedIn, Google and broader publisher sites are becoming more popular in targeting business decision makers. Cookies Mobile ID’s etc.).

Account Based Marketing 40

Account Based Marketing Business ABM Sales Qualified Leads 40

Versium

OCTOBER 2, 2018

Further complicating the issue, over 70% of people who engage in social media daily login to Facebook vs. 13% who use LinkedIn. Digital display ads on Facebook, LinkedIn, Google and broader publisher sites are becoming more popular in targeting business decision makers. Cookies Mobile ID’s etc.).

Account Based Marketing 40

Account Based Marketing Business ABM Sales Qualified Leads 40

Hubspot

FEBRUARY 2, 2017

LinkedIn is a highly valuable tool to network with like-minded professionals. You have more power at your disposal with LinkedIn than you might realize. That's because LinkedIn has a powerful ads platform. How to Run LinkedIn Ad Campaigns. The body of a LinkedIn ad can be up to 75 characters long. Actually, yes.

Linkedin 28

Linkedin Paid Search Agency Ads Cost Per Click 28

Buzz Marketing for Technology

SEPTEMBER 30, 2008

Make Your LinkedIn Profile Work for You. LinkedIn is a professional network built around one’s employment capabilities. People who use LinkedIn expertly, like Christopher S. Here are some thoughts on amping up your LinkedIn presence. LinkedIn has an official opinion on connecting up with others. Newsletters.

Ideal Customer Profiles 100

Ideal Customer Profiles Profiling Linkedin Network Marketing 100

nDash

NOVEMBER 3, 2021

If you can point them to a previous published blog that you loved (with the reasons why) the writer is far more likely to deliver content that delights both you and your readers. Formatting: Be sure to have the writer deliver social copy in a way that makes it easy to copy-paste into the social publishing platforms.

Top of Funnel 98

Top of Funnel Case Study Case Studies Work Management 98

Optinmonster

NOVEMBER 3, 2021

Extra giveaway templates for Instagram, Twitter, Facebook, and YouTube. Allow entrants to login to your contest via Facebook or Twitter. Bonus giveaway actions like Facebook like and share, leave a comment, and more. For instance, Facebook has been losing favor with younger audiences for quite some time.

Social Media 81

Social Media Media Tips Ideal Customer Profiles 81

ClearVoice

JUNE 5, 2020

And to reap success, it’s vital to effectively strategize up your LinkedIn, your digital CV, and your website for consistent lead generation. Ideas to turn your LinkedIn page into a sales pitch. 4 Ways to optimize your LinkedIn as a full-time freelancer. Mainly, LinkedIn. We will cover: Freelancing full-time benefits.

Work Management 120

Work Management Content Marketing Planning Marketing Management 120

Parse.ly

APRIL 6, 2020

Online publisher Slate realized this when it wanted to get everyone on its team aligned around the goal of engaging readers to build a loyal audience. Content marketing teams are catching onto what media publishers have known for years: if you’re publishing a lot of content, you’d better have a good measurement system in place.

Marketing Analytics Tools 72

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 72

Buffer

DECEMBER 15, 2021

We chose to ask people to respond to a few sample tweets. We have a newsletter that goes out to anyone interested in jobs at Buffer when we open a new role, and in addition to that, I personally shared the listing on Twitter and LinkedIn. Promote the Role on Social (Of Course!) Own community management.

Social Media 85

Social Media Work Management Marketing Management Process 85

ClearVoice

JULY 30, 2019

Read their previously published work. Any freelance writer who’s worth hiring will have published work online. Reading their previously published work will help you figure out if they’re worth contacting. You’ll find a CV Portfolio for the freelancer, see samples of their published work and browse through their specialties.

Work Management 70

Work Management Marketing Budget Creation Ideal Customer Profiles Sample 70

ClearVoice

MAY 30, 2019

Influencers say that the current algorithm changes at Facebook, Pinterest and IG have turned their careers into a game of “The Floor is Lava.” Or better yet, use LinkedIn to see if you have any stronger connections to that company, who haven’t just been deluged with a dozen requests and might be more enthusiastic in helping you.

Cold Calling 77

Cold Calling Peer-to-peer Skype Content 77

Ontraport

APRIL 14, 2021

A few sample benefits are that your partnership will: Open the door to a cross-sell: A strategic partnership between a bridal shop and a photography company, for example, opens the opportunity to cross-sell to each other’s customers. In order to do this, you’ll run cold ads to your ungated content on social media platforms such as Facebook.

Paid Content 72

Paid Content Brand Identity Branding Lead Scoring 72

Writing on the Web

SEPTEMBER 6, 2010

Scribe SEO Copywriting is a practical tool you install and use for each blog or web pages you want to publish. Once installed, you can get a report BEFORE you publish, which tells you how optimized your content is for search engines. Share this on Facebook. Share this on LinkedIn. Blog this on Blogger.

Blogger 100

Blogger SEO Copywriting Digg 100

Writing on the Web

APRIL 18, 2011

And then publish a lot of content in many different forms. Here’s a sample of what you’ll learn: For example, your content should accomplish these 4 goals: Connect with readers right away (ask them about their problems or challenges). Share this on Facebook. Share this on LinkedIn. But that’s not true.

Content Marketing 100

Content Marketing Work Management Digg Content 100

Writing on the Web

FEBRUARY 14, 2011

In his best-selling book Story: Substance, Structure, Style, and the Principles of Screenwriting , published in 1997 by Harper-Collins, master screenwriter Robert McKee argues that stories “fulfill a profound human need to grasp the patterns of living—not merely as an intellectual exercise, but within a very personal, emotional experience.”.

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Writing on the Web

MARCH 13, 2013

Most small businesses don’t realize how much writing goes into publishing (and updating) a website or blog. Social Media Updates : Facebook , Twitter , LinkedIn and other social media updates call for writing that’s called “microblogging.” When should you hire a freelance writer for your blog or website?

Small Business Marketing 100

Small Business Marketing Content Marketing Business Content 100

Writing on the Web

OCTOBER 11, 2010

They appear as statistically “large&# effects that are often shown by majorities of samples of Americans. The published scientific evidence is rapidly accumulating. Over 200 published scientific investigations have made use of one or another version of the IAT. Share this on Facebook. Share this on LinkedIn.

Content Marketing 100

Content Marketing Digg Content Ethics 100

B2B Marketing Directions

OCTOBER 13, 2019

The New York chapter of the American Marketing Association has just published a research report that should be required reading for marketers. The consumer sample was matched to population data through weighting. While the findings about China are interesting, this post will focus on the U.S. The second survey polled 508 U.S.

Planning 49

Planning Advertising Agencies Paid Search Agency CMO 49

Versium

OCTOBER 23, 2018

Further complicating the issue, over 70% of people who engage in social media daily login to Facebook vs. 13% who use LinkedIn. Digital display ads on Facebook, LinkedIn, Google and broader publisher sites are becoming more popular in targeting business decision makers. Cookies Mobile ID’s etc.).

Marketing AI 40

Marketing AI Account Based Marketing Lead Ranking Paid Search Agency 40

Versium

OCTOBER 23, 2018

Further complicating the issue, over 70% of people who engage in social media daily login to Facebook vs. 13% who use LinkedIn. Digital display ads on Facebook, LinkedIn, Google and broader publisher sites are becoming more popular in targeting business decision makers. Cookies Mobile ID’s etc.).

Marketing AI 40

Marketing AI Account Based Marketing Lead Ranking Paid Search Agency 40

Convince & Convert

JULY 29, 2012

Last week, Susan Etlinger from Altimeter Group published the Social Media ROI Cookbook. But that inability isn’t the fault of social media as a channel, or the fault of social media software, or the fault of Facebook, or the fault of any other outside force. ” The people that are fans of your company on Facebook?

Social Media 140

Social Media ROI Media Correlation 140

Marketing Insider Group

MARCH 24, 2015

There’s very few benchmarks, a little research and some examples that have been published on content marketing ROI. You need to conduct a content audit, or at least a sample of the content you produce. If you’re like most brands, you promote too much on your website and you need to build a brand publishing capability.

ROI 100

ROI Top of Funnel Content Marketing Digital Asset Management 100

Hubspot

AUGUST 21, 2023

It should now be much easier to find specific companies or people who could use your product or service, especially when using a tool like LinkedIn. Since you're already on LinkedIn, check out each prospect's profile to personalize your approach. Some people add how they pronounce their name on Facebook and LinkedIn.

Cold Calling 69

Cold Calling Template Work Management Enterprise Management 69