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13 Things NOT to Do on Facebook

Hubspot

These days, most businesses know they need to have a presence on Facebook. Searching for a business on Facebook and seeing they don't have a page garners the same reaction from users as searching for a business on Google and seeing they don't have a website: They just don't look legitimate. 13 Facebook Mistakes to Avoid.

Facebook 101
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How We're Using Influencers to Drive Engagement on Social Media: A HubSpot Experiment

Hubspot

Social media algorithms are designed to serve audiences up the most relevant, interesting content possible -- after all, social networks are about being social, and Instagram and Facebook want you spending more and more time within the apps interacting with friends -- and content -- you love.

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Careful, YouTube: Facebook and Instagram Might Be Coming for You

Hubspot

Facebook and Instagram are looking to become destination video sites -- or, at least, it's looking that way. This month, both social networks announced new video initiatives and features that cater towards content creators and offer new ways for users to interact with the sites. Facebook and Instagram Are the New TV.

Youtube 76
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Unriddled: Net Neutrality's Second Chance, Facebook's Dubious Breakup, and More Tech News You Need

Hubspot

Welcome one, welcome all, to your unofficial midweek marker: HubSpot's Wednesday weekly tech news roundup. Freedom From Facebook". The campaign's mission appears to be convincing the FTC to force Facebook's portfolio companies -- Instagram, WhatsApp, and Messenger -- into separate, independently-operating companies.

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How Does Facebook Stories Stack Up to Snapchat?

Hubspot

This is a lesson Facebook has perfected over the last year as it continues to launch products to compete with Snapchat, the app it tried and failed to purchase back in 2013. But is this Facebook Stories update competing with or even being used in the same way as its competitors? Snapchat vs. Facebook.

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29 Types of Trigger Events and How to Track Them

Hubspot

Track this event with : Google alert for the company name, the company's press releases page, LinkedIn 2. Track this event with : Google alerts, press releases page, industry news 4. Track this event with : Google alerts, press releases page 5. Track this event with : Google alerts, press releases page 6.

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Influencer Marketing 101: The Beginner’s Guide

Zoominfo

Continue reading for answers to your most pressing questions about B2B influencer marketing. These industry experts and thought leaders often have large, active social networks and are recognizable to a specific audience. What is B2B influencer marketing? Specifically, by asking for contributions to their blog. PointBlank SEO.