Hubspot

JUNE 25, 2015

Or maybe Facebook? There are a few ways you can narrow your choices down and decide which network (or networks) will work best for you and your business goals, while lining up with your available resources. As we said, there are a ton of social networks to choose from. Should you use Twitter or LinkedIn?

Social Networks 28

Social Networks Marketing Budget Best Practices Top of Funnel 28

Hubspot

FEBRUARY 29, 2012

And as evidenced by the success of HubSpot's new ebook on how to use Pinterest for business , which has been downloaded by over 37,000 people, it looks like a lot of you are interested in figuring out how to leverage this new social channel for your marketing efforts, too, regardless of whether you're a B2C or a B2B company.

Social Networks 28

Social Networks Network Marketing Social Marketing Hubspot 28

Hubspot

JUNE 10, 2015

Social media advertising is a great tactic to use to supplement your other inbound marketing efforts. Social media has become a cornerstone of marketing strategy ; it doesn’t matter what industry you’re in, social media is a tool you should be using everyday to interact with consumers.

Paid Content 28

Paid Content Social Networks Advertising Agencies Advertisements 28

SmartBug Media

MARCH 19, 2020

Make It Social. When you post a video, make it easy for viewers to share via Facebook, LinkedIn, Twitter, Pinterest, email, and embed codes on their own blogs. Create still images from the videos to post on Pinterest, Facebook, Instagram, and other profiles, and link back to your video or website.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Webbiquity

JANUARY 25, 2010

Late last year, I sat in on a couple of social media marketing webinars from two of the best: Rick Burnes , Marketing Manager at HubSpot , and Chris Abraham of Abraham Harrison , along with Sally Falkow of Expansion Plus. Here are some of the key takeaways on using social media effectively.

Social Media 100

Social Media Social Marketing Enterprise Management Marketing Analytics Tools 100

Hubspot

JANUARY 21, 2011

Advertisers, especially small and medium sized businesses, need to start thinking about alternative advertising channels in order to stay competitive without burning through their marketing budget. Inbound Marketing offers a great alternative to traditional advertising methods. Optimize for Mobile. In a IAB UK study of the 7.7%

Social Networks 28

Social Networks Mobile Advertising Burn Rate Emarketing 28

Hubspot

AUGUST 30, 2019

Inbound marketing is in the middle of an interesting evolution. Historically, search has been a major source of traffic and leads for businesses leveraging online marketing. But, with the growth of social networks, social media marketing is even more heavily embraced today. Social Media SEO Strategy.

Social Media 100

Social Media SEO Lead Scoring Lead Ranking 100

Hubspot

JUNE 11, 2018

Visual content is practically made for social media sharing, and because memes are usually visually oriented, they make great fodder for your social media accounts such as Facebook, Instagram, and Pinterest. Because memes are so share-worthy, they're fantastic for generating traffic and visibility to your social media accounts.

Social Networks 74

Social Networks Viral Marketing Buzz Classified Ads 74

Hubspot

SEPTEMBER 8, 2013

So this week, I put the HubSpot content roundup together with content that I know could help me -- or any other marketer -- do our jobs better. Even though Pinterest has been a hot social network for a while now, lots of marketers still haven''t jumped on the bandwagon. introductory inbound marketing'

Hubspot 28

Hubspot Inbound Marketing Social Networks Blast Campaigns 28

Hubspot

JUNE 26, 2012

This post will offer suggested must-do task lists every inbound marketer can use to stay sane and keep campaigns going strong on a daily, weekly, and monthly basis. Check social monitoring tools (e.g. HubSpot, Google Alerts, HootSuite, etc.) Engage priority social connections via retweets, replies, +1s, etc.

Inbound Marketing 28

Inbound Marketing Planning Advertising Agencies Marketing Analytics Tools 28

Hubspot

MARCH 29, 2013

A couple days ago, our friends over at Marketing Pilgrim published a great blog post from Square 2 Marketing 's President and Co-Founder Michael Lieberman called " 10 Ways Inbound Marketing Drives Results This Month.". Michael Lieberman's 10 Ways for Inbound Marketing to Drive Results This Month.

Paid Content 28

Paid Content Inbound Marketing Long Tail Marketing Landing Pages 28

Marketing Insider Group

JULY 28, 2015

He’s written over a dozen best selling books and was a decade ahead of Inbound Marketing. John said that once they started Marketing Over Coffee, “I will consider this a success if I get to interview Seth Godin.”. As a founder at Eloqua, Steve is one of the pioneers of the first great wave of Marketing Automation.

Paid Search Agency 100

Paid Search Agency Lead Ranking Salesforce.com Eloqua 100

Hubspot

SEPTEMBER 5, 2019

Aside from the fact that the companies that benefit from word-of-mouth marketing appear to catapult from nothingness into fame and fortune, this marketing strategy is appealing because it is relatively inexpensive. What social networks are they using? Building a close social media community relies on nuance, though.

Word of Mouth 78

Word of Mouth Marketing & Strategy Marketing Strategy Paid Search Agency 78

Hubspot

MAY 29, 2012

It helps grow your social reach, increases email click-through rate, promotes lead generation and reconversions, and builds a better relationship between brands and companies. And it's critical that social networks are doing this, because like you (you awesome inbound marketer!), But you know what else it does?

Social Networks 28

Social Networks Lead Scoring Lead Ranking Network Marketing 28

Hubspot

MARCH 24, 2013

Nowadays, it feels like every social network and online platform has some sort of tool designed for marketers. Whether we know it or not, many of these networks and services are adding business pages, analytics, and even automation into their functionality. For us marketers, this is wonderful news.

Facebook 28

Facebook Lead Scoring Lead Ranking Paid Search Agency 28

Hubspot

JUNE 25, 2012

If so, inbound marketing was made for you! Think about it: if you're in a niche industry, any large-scale outbound marketing initiatives (TV ads, billboards, newspaper ads) will reach an audience that is 99% irrelevant to your business. How does content get exposed to other people on the network?

Inbound Marketing 28

Inbound Marketing Enterprise Management Work Management Marketing Management 28

Hubspot

MAY 7, 2013

At HubSpot, we’ve been using social media as part of our inbound marketing strategy since before Twitter was born and back when Facebook was only accessible to students. Today, social media is one of the key inbound marketing channels we use to grow our business.

Social Media 28

Social Media Hubspot Personalization Work Management 28

Hubspot

DECEMBER 9, 2010

Netting it out, I realized that Inbound Marketing truly is globally relevant, because the way people research, interact and buy has changed the world over. Though Twitter and Facebook started in the US, they were just as popular at this conference as any North American event I have attended. Connect with HubSpot :

Inbound Marketing 28

Inbound Marketing Paid Search Agency CPC Cost Per Click 28

EveryoneSocial

OCTOBER 17, 2018

LinkedIn’s 4 Pillars of Social Selling. The Challenges of Social Selling. Social Selling Statistics. What is Social Selling? Let’s debunk the myths and clear up any confusion about what social selling is — and why more companies need to have a strategy and program in place. define your reputation.

Paid Search Agency 95

Paid Search Agency Companies Cross-Selling Peer-to-peer 95

Hubspot

AUGUST 31, 2011

This is a guest blog post written David Kirkpatrick, B2B and consumer marketing beat reporter for MarketingSherpa. He is covering HubSpot's participation at Dreamforce '11 and offering insights on the various speakers and events. The traditional marketing playbook is broken.". Top-of-the-Funnel Marketing. His opener?

Inbound Marketing 28

Inbound Marketing Top of Funnel Paid Search Agency Digital Marketing Funnels 28

Hubspot

FEBRUARY 14, 2011

Shopping sites used search marketing and social media to promote their unique Cyber Monday deals (typically free shipping) and drive record traffic numbers to countless eCommerce sites. Social Media's Role. audience of Facebook grew to 153.9 Live Webinar: Use Inbound Marketing for Your eCommerce Site.

eCommerce 28

eCommerce Inbound Marketing Long Tail Marketing Amazon 28

Hubspot

SEPTEMBER 20, 2011

Is Facebook applicable for B2B companies? With more than 750 million users, Facebook is useful for far more than just teenagers playing online games. The social network has become a representative sample of the world's population. Fluke Corporation has gained more than 21,000 Facebook fans using some successful contests.

Facebook 28

Facebook Paid Search Agency Companies B2B Thought Leadership 28

Hubspot

OCTOBER 13, 2013

Keeping up with the latest big trends in technology, social media, and marketing can seem like an arduous task -- even for the most experienced marketers. Updates keep popping up left and right for Twitter, Google, Facebook, and the like. Meet Objective-Based Ad Buys: Facebook''s New Consultative Ad Dashboard.

Lead Gen 28

Lead Gen Hubspot SEO Leads 28

Hubspot

OCTOBER 13, 2013

Keeping up with the latest big trends in technology, social media, and marketing can seem like an arduous task -- even for the most experienced marketers. Updates keep popping up left and right for Twitter, Google, Facebook, and the like. Meet Objective-Based Ad Buys: Facebook''s New Consultative Ad Dashboard.

Lead Gen 28

Lead Gen Hubspot SEO Leads 28

Hubspot

JULY 23, 2018

You’ve probably heard of these famous pairs (or, in some cases, noshed on them), but for inbound marketers, there’s one pair in particular that goes hand-in-hand: content and marketing. Ninety percent of marketing companies use content marketing as part of their strategy. Peanut butter and jelly. Batman and Robin.

Peer-to-peer 101

Peer-to-peer Content Curation Network Marketing 101

Attendify

DECEMBER 8, 2019

HubSpot: This inbound marketing platform leader focused on attendee wellness at their Annual INBOUND Conference by providing no-sweat yoga, massages and HIIT workouts. Use your app’s private social network, gamification features and attendee data platform to easily set up and track them.

Conference 36

Conference Social Networks Marketing Proposals Mobile Marketing 36

Hubspot

AUGUST 23, 2011

When Google's social network Google+ launched, its core differentiation was Circles, a way to share content with only a certain group -- or groups -- of your Google+ connections. In the next 24 hours, you are likely to come across way too many headlines discussing the battle between Google+ and Facebook around social media sharing.

Facebook 28

Facebook Google Social Networks Inbound Marketing 28

Hubspot

MAY 6, 2011

Now while my mother always told me "Don't be fresh," when it comes to Facebook, "being fresh" is key. In a recent study , online promotion company Visibli analyzed more than 200 million Facebook Fans to determine engagement habits and found that just 80 minutes after a Facebook post has been published, it has already reached its half-life.

Facebook 28

Facebook Planning Social Networks Fulfillment 28

Hubspot

JUNE 15, 2016

Facebook Messenger? I was just getting started on Twitter and Facebook! That's how most of us feel when we're rethinking our social media strategy. Social networks are changing, but not as fast as user behavior and content are, and that's leading to completely new networks that are disrupting the status quo.

Social Media 28

Social Media Class Media Marketing & Strategy 28

Attendify

DECEMBER 8, 2019

HubSpot: This inbound marketing platform leader focused on attendee wellness at their Annual INBOUND Conference by providing no-sweat yoga, massages and HIIT workouts. Use your app’s private social network, gamification features and attendee data platform to easily set up and track these behaviors.

Conference 49

Conference Marketing Proposals Mobile Marketing Social Networks 49

Hubspot

MAY 23, 2012

If you found an opportunity to write a blog post , launch a social media campaign, get press coverage, or generate some sort of sales or lead gen offer in all of those scenarios, then you're a newsjacker -- and that's a great thing to be as an inbound marketer! What is Newsjacking? This next section will tell you how!

Inbound Marketing 28

Inbound Marketing Advertising Agencies Hubspot Marketing & Strategy 28

Hubspot

NOVEMBER 21, 2011

Early in 2011, Facebook launched the addition of Sponsored Stories to its advertising platform, and two months ago, the social network introduced the real-time Ticker to the Facebook sidebar. In fact, Sponsored Stories have been shown to generate a 46% higher click-through rate than standard Facebook ads.

Facebook 28

Facebook Paid Search Agency User-Generated Content Display 28

Hubspot

JULY 3, 2011

This year, however, Google decided to help keep things exciting with a couple of new announcements that were covered on this week's episode of the Marketing Update on HubSpot TV. Marketing Lesson: Brands need to be practicing inbound marketing to ensure that consumers are have a great zero moment of truth.

Hubspot 28

Hubspot Google Domain Social Networks 28

Valasys

DECEMBER 18, 2019

The pieces of content published on the platform are related to social media, Video marketing & marketing on diverse social networking channels. The platform provides marketers with access to the opinion of the industry’s top experts.

B2B Marketing 59

B2B Marketing Paid Search Agency B2B Best Practices 59

Hubspot

APRIL 22, 2011

His personal views and beliefs aside, he has proven to be an amazing inbound marketer. I was able to catch up with David Meerman Scott about why Sheen matters in the world of marketing: 1. He is actively using the power of search and social media to his benefit. Free Webinar: Inbound Marketing Lessons from Charlie Sheen.

Inbound Marketing 28

Inbound Marketing Webinar Metrics Blogger PR 28

Hubspot

APRIL 22, 2010

Yesterday Facebook released a like button for the internet. At their annual f8 Developer Conference, Facebook announced platform updates that work to integrate their platform with sites across the web. A major part of the announcement and one that is of great interest to marketers was new social plugin.

Facebook 28

Facebook Social Marketing Planning Inbound Marketing 28

SmartBug Media

DECEMBER 13, 2021

Standard UTM parameters , or “tags,” include: Source: The social network, search engine, or specific source that drove the traffic to your site. organic, paid social, email, referral, and so on). These include: HubSpot's tracking URL builder. Medium: Always use something specific like “paid-social.”.

Tagging 52

Tagging Practices Marketing Analytics Tools Best Practices 52