Optinmonster

MARCH 11, 2024

Gamification Marketing Examples Gamification Marketing With OptinMonster What Is Gamification in Marketing? Does gamification work, though? For starters, most examples of gamification in business are interactive. After all, how irresistible is the minigame in Google Chrome that pops up every time a website times out?

Examples 102

Examples Planning Paid Search Agency Interactive Marketing 102

Webbiquity

MARCH 5, 2020

DeepCrawl, Screaming Frog, Botify, OnCrawl, Sitebulb… the list goes on. Carrying out tasks like log file analysis can be done manually using a Google Sheet, but it’s far easier to draw on tools like Logz.io, Loggly, or Splunk. That’s where Google Data Studio (GDS) comes in. The Google Analytics connector. Duplicate URLs.

SEO 316

SEO Google Ad Building Marketing Analytics Tools 316

KoMarketing Associates

JUNE 25, 2020

Enter Google Search Console’s Search Performance Report. ” Google Search Console’s search performance report unlocks key insights into a website’s performance in Google search, identifying the visibility of keyword themes and opportunities for further improvements.

Google 257

Google CTR Landing Pages Keywords 257

SocialPilot

JANUARY 21, 2024

Outlined in this blog are the steps to create a CTA with a higher click rate and brand examples who are implementing it the right way. As you can see in this example from SocialPilot’s Facebook page, click through to read a blog post. But, creating a killer call-to-action that converts is an uphill task. Let’s explore! Wendy’s secret?

Social Media 119

Social Media Examples Media Urgency Marketing 119

KoMarketing Associates

MAY 13, 2020

“Google it.” While it’s sometimes used in jest, the reality is, we can count on Google to help us answer all types of questions. Much of this thanks can be given to Google’s “Hummingbird” algorithm update , which focused on improving “conversational search” at its core. Why is this so important?

Features 165

Features Google B2B Marketing Top of Funnel 165

Optinmonster

DECEMBER 30, 2023

To help you get your visitors scrolling down, we’ve collected some great examples of above the fold content you can use for inspiration. Tools like Google’s Mobile-Friendly Test can be invaluable for this. This was one factor in growing the site’s list 650%. This is a great way to get business leads.

Examples 92

Examples Content Trigger Marketing Eye-Tracking 92

Martech

OCTOBER 4, 2022

The arrival of Google Analytics 4 understandably has people nervous. Working with Colleen Harris, head of business intelligence and reporting strategy at Sincro, we’ve put together a multi-part guide to getting started with GA4. Dig deeper: 3 ways to do segmentation in Google Analytics 4. I want Google to do some of my work.”.

Marketing Analytics Tools 129

Marketing Analytics Tools Analytics Google Segmentation 129

Rev

APRIL 12, 2023

We’ve put together some of the best ABM examples that drove incredible results. For example, if a company wants to target high-end accounts, it can create campaigns with special offers and incentives designed specifically for those accounts. The list included the clients’ names, contact information and preferences.

Account Based Marketing 78

Account Based Marketing Examples Planning Paid Search Agency 78

SocialPilot

JANUARY 26, 2024

As a content strategist and having to work with AI on a regular basis, I’ve seen firsthand how the right prompts can significantly impact the desired outcomes. I have curated a list of 50 AI prompt examples for marketers that you can use to create well-optimized content. Let’s get started!

Examples 78

Examples ROI Planning Work Management 78

Outgrow

JANUARY 7, 2021

10 Best Website Chatbot Examples of 2021 [Real-Life Examples]. And if you aim to try it out yourself, look no further for the best chatbot examples for your website. And if you aim to try it out yourself, look no further for the best chatbot examples for your website. Undoubtedly, chatbots are automation at its best.

Examples 111

Examples Marketing AI Marketing Websites Best Practices 111

Oktopost

NOVEMBER 9, 2023

Jump ahead: Examples of Paid Media for B2B Marketers Why Do You Need A Paid Media Plan in Digital Marketing? 7 Essentials for Paid Media Plans Take Your Paid Media Results to the Next Level with Oktopost Examples of Paid Media for B2B Marketers There are three main categories of media: paid, earned, and owned.

Paid Content 62

Paid Content Media Plans Planning Allocation 62

Optinmonster

FEBRUARY 6, 2023

It’s a long list, so feel free to jump to the section that most interests you. Some examples of digital products are video games, music, movies, apps, and e-books. 42 Best Digital Product Ideas and Examples Digital Product Ideas for Bloggers 1. But how do you decide what sort of digital product to sell?

Examples 92

Examples Product Work Management Marketing Management 92

DAGMAR Marketing

DECEMBER 1, 2023

Despite the massive layoff at Google earlier this year, it seems that the number of Google Ads representatives is on the rise. More and more, our clients are being contacted by this new supply of Google reps, who have suggestions for how our clients’ Google Ads accounts can be improved. Let’s look at some examples.

Cost per Acquisition 52

Cost per Acquisition Paid Search Agency Google Ads 52

Directive Agency

OCTOBER 26, 2023

What Is Google Ads’ “Enhanced Conversions”? Enhanced conversions is Google’s answer to third-party data depreciation and the need for better first-party customer data. Google leverages the behavior of observed groups to predict the behavior of unobserved groups, all without identifying specific individuals.

Marketing Analytics Tools 52

Marketing Analytics Tools Paid Search Agency Google Ads 52

Conductor

FEBRUARY 22, 2022

The type of SEO work you’ll embark on depends on the type of industry you work in. Plus, you are privy to the company’s marketing objectives and previous efforts, which puts you in a strong position to kick off your work. You can’t get much more SEO than working for a company dedicated to the industry.

SEO 114

SEO Examples Paid Search Agency Ideal Customer Profiles 114

Vision6

FEBRUARY 28, 2022

So we’re going to show you examples of growth hacks that will help build a strong list of genuine leads and revenue streams. Remember to set up double opt-ins so contacts are forced to verify their email address before being added to your list. Capture all your leads with forms. Personalise your communications.

Examples 98

Examples Budget Programs Ad Exchange Opt-out 98

seo.co

AUGUST 8, 2022

Rank your local Google Business Profile listing. Focusing on your Google Business Profile (Formerly known as “Google My Business”) will generate traffic faster and without the need to spend a lot of money. What is Google Business Profile? On the surface, it functions just like any other business listing.

Ideal Customer Profiles 105

Ideal Customer Profiles Profiling Traffic Google 105

ClearVoice

AUGUST 6, 2021

In-depth articles are one of Google’s search engine results page (SERP) features that can show up in addition to the blue organic links. They began as a way for Google to highlight insightful long-form content, especially those written by authoritative publishers on broad topics like happiness, engineering, or political issues.

Google 98

Google SERP SEO Domain 98

Sprout Social

NOVEMBER 2, 2023

For example, if blogs are your highest traffic sources, investing more in those channels makes sense. If customers need help with a specific product issue, for example, but find limited guidance, create in-depth video tutorials to address this pain point. Some examples of goals include: Identify the top three customer pain points.

CMS Development 104

CMS Development Examples Work Management Touchpoints 104

Valasys

MARCH 5, 2024

Every business needs a website, which is a portal to the digital world and one important aspect is online visibility; take Google as an example, the number one search engine that millions of consumers use to source products and services. How do you find out?

Google 40

Google Marketing Websites Business Marketing Agencies 1 40

Anyword

FEBRUARY 18, 2022

For example, Facebook disapproves ads containing clickbait language, sexual content, extreme violence, and more. And Google ads are no different. The search engine has a number of important advertising policies that they enforce, which is why Anyword decided to add a policy checker to our Google Search Ads tool.

Google 98

Google Ads Advertisements Advertising 98

Unbounce

JUNE 1, 2021

For example, data shows that retargeting ads can yield a 10x increase in click-through rates (CTR) since users are already familiar with the brand or product. They retargeted 20 audience segments who demonstrated intent to purchase using Google Display Ads based on location, language, and on-site behavior. What stands out to you?

Cost per Acquisition 138

Cost per Acquisition Paid Search Agency Ads Examples 138

Walker Sands

DECEMBER 1, 2023

Google Analytics 4 (GA4) introduced several big changes for B2B marketers who recently had to switch over to the analytics tool from Universal Analytics (UA) , including how GA4 tracks conversions, the shift to events instead of goals, and the implementation of predictive metrics and audiences. How is your team adapting to these changes?

Marketing Analytics Tools 52

Marketing Analytics Tools Marketing Report Paid Search Agency Google 52

Unbounce

NOVEMBER 13, 2021

If your landing page can’t convince them to fill out your download form, your hard work will go to waste. It’ll make it easier to track what elements of your page encourage folks to download it and what doesn’t work. Or, you could use a file hosting option like Google Drive or Dropbox. So much for all that PDF formatting.

Landing Pages 126

Landing Pages Paper Examples Digital Experience Platform 126

ConvertKit

AUGUST 4, 2021

Every time a new subscriber joins your email list, they’ve let you into what’s arguably the most personal space on the internet: their email inbox. Welcome emails can be intimidating to write, so in this guide, we’re diving into examples from creators like you, welcome email templates you can swipe, and tips to make them your own.

Examples 145

Examples Newsletter Template Landing Pages 145

Martech

AUGUST 22, 2022

If you’re not using segments with your Google Analytics (GA) data yet, there’s a missed opportunity for new insights and data activation that you can start using immediately. A good start is to evaluate what’s already tracking and what you have to work with in the Lifecycle Reports collection. Content interest.

Marketing Analytics Tools 109

Marketing Analytics Tools Segmentation Analytics Google 109

Martech

JUNE 29, 2022

No matter which stage of Google Analytics 4 implementation you’re currently involved in, the opportunities to integrate with other products shouldn’t be overlooked. Other features and reporting experiences aside, an edge that Google Analytics has over other analytics platforms is that it fits well with the Google Marketing Platform (GMP).

Marketing Analytics Tools 114

Marketing Analytics Tools Paid Content Analytics Activities 114

seo.co

APRIL 11, 2021

Enter Google shopping, another third-party online marketplace platform. Google shopping hosts endless amounts of products on its site. But unlike Amazon, all its listings are pulled directly from online retailers. What is Google Shopping? Google Shopping search results for “Dress Shoes”. History of Google Shopping.

Work Management 107

Work Management Google Marketing Budget ROAS 107

Martech

JUNE 1, 2022

With Universal Analytics sunsetting and the rise of what’s being called Google Analytics 4 in its place, digital marketing analytics can be a confusing place, so let’s make things clear… and know that I even got some input from Google digital marketing evangelist Avinash Kaushik too! The changes with Google Analytics 4.

Marketing Analytics Tools 126

Marketing Analytics Tools Marketing Attribution Analytics Google 126

seo.co

APRIL 29, 2022

If you boil down Google’s Ranking Factors, it’s just math. And, while link building has always been the bell of the ball when it comes to ranking, it is NOT the most correlated factor for ranking in Google. The list below contains the top 200 Spearman correlated Google ranking factors. How to Read This Guide.

Lead Scoring 111

Lead Scoring Lead Ranking Google Correlation 111

DAGMAR Marketing

FEBRUARY 8, 2021

Updated 2021— Whether you’re a business owner with a new website or a veteran webmaster, it always helps to understand the best practices for setting up your Google Analytics account. It’s best to understand Google analytics setup best practices from the start. For example, a /thank_you page. Then click “Save.”.

Marketing Analytics Tools 98

Marketing Analytics Tools Analytics Practices Google 98

PureB2B

FEBRUARY 17, 2021

Google Web Stories. Google is pretty obviously the largest search engine used by millions of people whether or not they’re on Facebook or Instagram. billion queries per day , to be searchable through Google algorithms means that you will be noticed among the billions of searches in a given day, especially if you’re savvy about SEO.

Google 125

Google Content Marketing Content Verticals 125

Optinmonster

MAY 16, 2023

And when it comes to gathering marketing data, Google Analytics is probably the most important tool you will rely on. That being said, if you’re not already using Google Analytics to boost your conversions… you should start right away. You see if what you’re doing works. We’ll show you how.

Marketing Analytics Tools 64

Marketing Analytics Tools Analytics Google Template 64

Hubspot

JUNE 17, 2020

As a marketer, these figures prove that businesses should invest in Google shopping ads. Google shopping ads, the ads that appear on the search engine results page when someone is searching for a product, can be confusing to set up. Below, let's discuss the two different methodologies behind a Google shopping campaign structure.

Paid Search Agency 101

Paid Search Agency Google Ads Marketing & Strategy 101

seo.co

JANUARY 18, 2022

The Google Knowledge Graph is a feature that started rolling out back in 2012 in order to improve the amount of information available online and the speed at which users could find it. Knowledge Graph looks like this: In this post, we will discuss what the Google Knowledge Graph is, why it exists and how to optimize for SEO.

SEO 105

SEO Google Optimization Lead Scoring 105

Valasys

APRIL 8, 2024

Crafting a Google Ads proposal tailored for a small local business requires a strategic approach that aligns the power of digital marketing with the unique objectives of the client. Illustrate the potential impact of Google Ads on the client’s business success.

Paid Search Agency 40

Paid Search Agency Marketing Proposals Google Ads 40

seo.co

NOVEMBER 18, 2021

And to track all these things, Google offers the Search Console , which is a powerhouse of data that lets you track, analyze, maintain, and fix your website in many ways. What Is Google Search Console? Google Search Console is one of the most useful services on the web for any webmaster, and it’s completely free to use and access.

Marketing Analytics Tools 111

Marketing Analytics Tools Google SEO CTR 111