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10 Reasons to Develop a B2B Blogging Strategy

KoMarketing Associates

One of the most effective content marketing tactics we recommend, for SEO and broader online marketing performance, is a B2B blogging initiative. In addition to the online newsletter, B2B blogging provides a subtle way to routinely stay connected to the subscribed prospect, via RSS, email, and social media distribution.

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Knowledge management in the age of social media

Biznology

This is also one of the reasons why social media marketing became huge and the demand for an internet marketing director, digital strategist, content marketing manager, online community manager, social media strategist, online marketing specialist, and social media manager grew. Conclusion.

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Best Content Marketing Tools Apps to Download Immediately

Valasys

It is easy to create engaging content with apps, schedule blog posts, automate content distribution, speed up your website, and make content profitable. Over the years, it has evolved from a simple email marketing tool to a fully-fledged online marketing platform for social media, web, and SMS marketing campaigns.

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How to Create an Effective B2B Case Study

KoMarketing Associates

As mentioned earlier, case studies can be invaluable assets for inbound marketing purposes, as they help to validate the credentials and expertise of the organization. Internal and External Distribution : Be sure to send the case study to industry peers for an initial review and also distribute within your own organization.

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How to Market Content to Baby Boomers in 2022

ClearVoice

Apart from their buying power and share of the world population, below are three additional reasons businesses should market to Baby Boomers. They spend a lot of time online. Marketing to boomers on social media is more profitable than ever. Audience engagements act as social validation. Build a solid Facebook presence.

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How B2B Marketers Are Finding Value in Social Media [Interview]

KoMarketing Associates

Should there be a more even distribution in the use of social channels? For example, if you’re seeking to market to teens or college students, Snapchat is a highly potent marketing channel, if you can afford it. There are some things that surprised us and other things that validated what we previously believed.

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Is There A Connection Between SEO Link Building and PR-Based Brand Mentions?

KoMarketing Associates

Nearly a year later Google’s latest algorithm update might have taken aim at press release distribution sites like PRNewsWire.com, PRWeb.com, and BusinessWire.com. Inbound link acquisition, designed to improve SEO performance, is a great value-add when defining concrete metrics that led to successful B2B marketing campaigns.