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New White Paper: Breaking into Publishing – What It Takes to Write, Produce, and Market Your Book

Trade Press Services Newsletter

A published book enables authors to be seen as thought leaders in their fields, which can help grow their client base, expand their social media following, and create greater awareness of their products and/or brands through multiple media outlets. The outcome, however, can transform your business and thought leadership.

Paper 311
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Enhancing Patient Care: 4 Strategies for Life Sciences Companies

Salesforce Marketing Cloud

Raising awareness about rare conditions and the unique challenges that individuals face is crucial for developing effective therapies and treatments. Life sciences leaders are taking note, recognizing the need to incorporate health consumers’ perspectives when it comes to product and therapy development.

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What’s the Best Alternative to Google Universal Analytics for SMBs?

Webbiquity

Because of the way it was developed, UGA could never be made European General Data Protection Regulation (GDPR)-compliant. That’s a huge part of why Google developed GA4. ” It integrates with a wide range of tools including Google Cloud, Marketo, HubSpot , and Mailchimp. all blog posts) Yes(?)

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Four Proven B2B Growth Strategies for a Challenging Economy

Vision Edge Marketing

Do you know your customer referral rate? These are examples of measures that can help you decide which customers to keep and invest in. Once you have this information, you can use it to focus on those customers who are essential to your business. Developing new products and services is often a big investment.

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What Is Domain Authority and Why Is It Important?

Marketing Insider Group

Domain authority is a numeric score, developed by Moz, that represents how likely a website is to rank on search engine results pages (SERPs) compared to its competitors. Including quality backlinks can help avoid significant changes in your score, but doesn’t rule out fluctuations since competitor backlinks can’t be controlled.

Domain 334
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10 Keys to Building Success-Filled Long-Term Consulting Relationships

Webbiquity

But more importantly, they mean you can spend more time doing what you love—delivering great results for awesome clients—and less time on business development and proposal writing. They cut corners, overbill, and try to manipulate results rather than focusing on quality work that will help clients over the long term.

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TicketCo hires Tomorrow People for brand & marketing strategy overhaul

Tomorrow People

Tomorrow People has been chosen to work on a wide-ranging strategy to position TicketCo as the go-to digital ticketing assistant, and support the company’s ambitious growth goals. The company’s growing network of UK customers includes major sports clubs like Birmingham City FC, and entertainment venues including the Junkyard Golf Club chain.