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Elevate B2B Marketing News Weekly Roundup: Marketers Increase Social Spending & LinkedIn Updates Newsletters

Top Rank Marketing

billion, well ahead of other digital display advertising spending of $71.72 Marketing Dive Video Continues To Drive Programmatic Spending Growth By 2025 video advertising spending is expected to hit $96.06 billion, with video spending in 2024 expected to reach $85.52 billion, according to newly-published forecast data.

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SEO for Creatives: Optimizing Visual Content for Search

Stevens & Tate

This includes details like title, description, tags, and copyright information. Use responsive design principles to ensure your images and videos display correctly on various screen sizes. Additionally, provide detailed captions or descriptions wherever applicable. Want to learn more about mobile optimization? Read this article.

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Black Hat SEO: 19 Short-Sighted SEO Tactics that Will Kill Your Rankings

seo.co

In addition to getting black listed by the search engines, you might get sued for copyright infringement if you’ve plagiarized any of your content. If you publish three webpages with the same content, Google will only display one of those pages in the SERPs. Copyright infringement carries hefty penalties. Irrelevant keywords.

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Bionic Links with Ad-ID to Boost Advertising Accountability

Bionic

All creative assets being tracked in Bionic for Agencies can now be tagged with their Ad-ID. These Ad-ID tagged assets display the Ad-ID metadata, which is retrieved from the Ad-ID system through its API. Your account was upgraded with Ad-ID functionality as part of the latest software upgrade.

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35 Web Design and Development Terms Every Marketer Should Know

Circle Studio

ALT tag – Alternate descriptive text that is displayed inside the image placeholder while the page is loading. Favicon – A small icon image that displays on the title bar or tab of a browser and is associated with a specific website, usually containing the company logo or a variation.

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How to post a video on YouTube: The complete guide

Sprout Social

YouTube automatically checks uploaded content for copyright issues. Give the video a title and enter any tags you want to use, separating them with commas. Many search engines are now displaying video results, and YouTube videos make up a whopping 70% of the top 100 Google search results. Once uploaded, click Next. Click Next.

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Website SEO Tips – Webinar Recording and FAQs – Part II

LeadSquared

Provide Alt tags to all your images. Inform the blogger that the content he/she has ‘stolen’ is copyright safe and be sure to add the link of the post that is in question. Register your copyright: Make sure you have a copyright notice on your blog. What are meta tags ? Avoid using Flash. Question 3.

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