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What you need to know about social media copyright

Sprout Social

Navigating social media copyright can be like sailing in uncharted waters. Risks like trending sounds, user-generated content (UGC) and creator partnerships can rock even the most responsible, well-meaning brands. Please note: The information provided in this article does not, and is not intended to, constitute formal legal advice.

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9 Incredibly Easy Ways To Convert Customers With Paid Content

Marketing Insider Group

Have you ever wondered if your paid content is actually doing its job? What you consider valuable content might be seen as worthless by your customers when they’re trying to make a purchase. Gated content filled with handy how-to guides and relevant research can be the fastest route for your clients to make up their minds.

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AI and Content Marketing: A Love Story or Disaster Waiting to Happen? [Webinar Recap]

Marketing Insider Group

It’s no secret that artificial intelligence is quickly transforming the field of content marketing and search engine optimization. While AI tools can make the content creation process more efficient and less time-consuming, businesses still need to be aware of the potential risks and pitfalls of using AI-generated content.

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How Writers Have a Big Opportunity to Build Digital Educational Content

ClearVoice

It’s always smart to diversify your content offerings, explore lucrative niches , and of course, never give up. The pandemic has paved the road for a new revenue stream for writers: educational resources. 4 reasons writers should create digital educational content. Here, writers share the benefits of this approach: 1.

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How Often Should You Curate Content as a Content Marketer

Scoop.it

Content curation is one of the most effective ways to keep your audience engaged without overwhelming yourself. It’s a process of exploring relevant content from reliable sources and sharing it with your audience to generate more traction. Content curation saves you the time and hassle of creating content from scratch.

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Top 5 XR and AI marketing trends in 2023

Martech

Think social media management, marketing briefs, email campaigns and, of course, content. She skillfully outlined the true potential of AI to dramatically impact how we learn, teach and educate. The project features an AI-enabled talking owl that delivers an entertaining and educational presentation that’s always unique.

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How to craft an effective AI use policy for marketing

Sprout Social

Please note: The information provided in this article does not, and is not intended to, constitute formal legal advice. Many employees are already using free AI tools as collaborators to create more impactful content or to work more efficiently. Please review our full disclaimer before reading any further.