Convince & Convert

FEBRUARY 24, 2010

Southwest Airlines has to coordinate its marketing and customer service response, in real-time, create its own content on its blog and Twitter account, while also dealing with the media jackals. Anonymous This is really interesting, because not only is Twitter its own culture, yet it is changing the marketing culture.

Conference 116

Conference Organization Paid Search Agency PR 116

Convince & Convert

JUNE 17, 2010

I love the Twitter culture and community, and I spend quite a bit of time using Twitter. Maybe you found this blog from Twitter? But, for about 99.999999% of the world, Twitter usage is not an end, it’s a means to an end. Your Twitter goals may vary. 53% of Twitter users never tweet ).

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Lenny's Newsletter

SEPTEMBER 5, 2023

Dylan Field at Figma built a custom tool to find the most influential designers on Twitter and focused all his energy there: “We recognized for design software, there’s no choice but to go bottom-up. The very first community we got word of mouth in was the ex-Zynga product managers who had gone on to build their own companies.

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Oktopost

AUGUST 27, 2020

As speaking opportunities at events and conferences dried up, online channels took front and center for influencers across industries. . Her Twitter feed is also a great place to glean her favorite insights and tips from the MarketingProfs blog , with her own online events and musings mixed in as well. . Seth Godin. Rand Fishkin.

B2B 125

B2B Guerilla Marketing Social Media Linkedin 125

Webbiquity

JUNE 11, 2019

Corporate event planners are great at many things, but look to use for help with everything from AV and lighting recommendations, suggestions of entertainment to fit their conference, and venue décor to strategic guidance to help them achieve their goals. No one was safe from my little elevator speech, and it worked.

Work Management 179

Work Management Marketing Management Word of Mouth Paid Search Agency 179

Directive Agency

JUNE 2, 2017

Whether you’re looking to connect with customers, potential partners, or like minded thought leaders, B2B marketing conferences can be filled with gold mines of value – if you know how to make the most of your time there. B2B marketing conferences provide the perfect intersection point for brands and customers.

Paid Content 45

Paid Content Conference Tactics B2B Marketing 45

Marketing Insider Group

MAY 21, 2014

I’ve been to conferences and tradeshows and expositions. From all that experience I have found there is one mistake so many conferences make that limits their potential more than any other: planning your event as happening in a limited space and time. But these are also some of the best marketing conferences I have attended.

Event Marketing 100

Event Marketing Planning Multi-Channel Conference 100

Only B2B

FEBRUARY 23, 2022

Engagements on social media, email, conferences, and so on should come before a phone call. According to a TNS worldwide research, 1 in 5 Singapore consumers reject brand messaging, while influencer marketing and word of mouth remain important ways to reach potential purchasers.

Lead Generation 117

Lead Generation Sales Qualified Leads Marketing & Strategy Marketing Strategy 117

SmartBug Media

JULY 15, 2019

It could be word of mouth, signs they’ve seen around town, or the research they do online. Social media: Facebook, Twitter, YouTube, LinkedIn, Pinterest, Instagram. Public relations: Community outreach, news releases, public events, grand openings, press conferences.

Classified Ads 75

Classified Ads Planning Word of Mouth Telemarketing 75

Bound360

APRIL 28, 2017

We put together a list of booths that we saw people engaging with the most and evaluated them based on conference best practices. – Would people organically tweet about it or share by word of mouth? The chance to win Snapchat Spectacles in Dun&Bradstreet’s raffle was shared on Twitter by many attendees.

Full Circle Insights 53

Full Circle Insights Planning Word of Mouth Conference 53

Aberdeen

SEPTEMBER 26, 2019

LinkedIn and Twitter continue to grow in importance for B2B businesses for both advertising and recruitment. It’s a new way to access word-of-mouth by using key brand advocates to organically attract customers. Influencer Marketing. Once you have a social media presence, using influencer marketing is a logical next step.

Marketing AI 56

Marketing AI Marketing & Strategy Marketing Strategy API 56

Bound360

APRIL 28, 2017

We put together a list of booths that we saw people engaging with the most and evaluated them based on conference best practices. – Would people organically tweet about it or share by word of mouth? The chance to win Snapchat Spectacles in Dun&Bradstreet’s raffle was shared on Twitter by many attendees.

Full Circle Insights 40

Full Circle Insights Planning Word of Mouth Conference 40

Marketing Insider Group

AUGUST 27, 2019

Before the digital age of content marketing, event planners had to rely on flyers, TV and radio commercials, and word of mouth to market their events. Make sure to follow your event hashtags on platforms like Twitter and join in the conversation wherever you can. Screenshot: [link].

Planning 100

Planning Content Marketing Generation Content 100

ConvertKit

FEBRUARY 16, 2021

The resource she already had was an audience of 9,000 developers who followed her on Twitter. She built this following over the years, mainly from conference speaking and blogging on tech topics. Image via Monica Lent on Twitter. Frequent shares of the free email course on Twitter. Image via Monica Lent on Twitter.

Communities 76

Communities Newsletter Blogger Landing Pages 76

chiefmartech

APRIL 3, 2017

It was entered into The Hackies essay contest for the upcoming MarTech conference. You can register your vote in the contest by sharing it on social media, especially LinkedIn, Facebook, and Twitter. Creating a Ubiquitous Customer Experience Centered Around a User Conference. Who’s the biggest bacon lover?

Ideal Customer Profiles 60

Ideal Customer Profiles Marketing & Strategy Marketing Management Conference 60

Convince & Convert

SEPTEMBER 22, 2010

If someone signs up to follow your company on Twitter, when you tweet will that person see it? That depends upon how many other people/brands they are following, and how often they check Twitter. In general, however, the chances any one Twitter follower sees any specific update from you is minimal. Very, very few.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Biznology

JANUARY 29, 2013

People are spending the money and devoting the resources required to create compelling and engaging social media posts, not only just on Facebook but also on LinkedIn , Twitter , Pinterest , and even Google+. Think of it as Twitter-development. I am so impressed by how well brands are messaging these days.

Allocation 80

Allocation Social Media Outreach Long Tail Marketing 80

Hubspot

MARCH 12, 2014

The conference’s Interactive ( SXSWi) track wrapped up yesterday, leaving marketers, entrepreneurs, and techies wide-eyed after four days of innovative talks, ideas, and introducing new technologies. SXSW is the messiah of innovation, so much so that even faux technologies have a place at the conference. LIVR Fooled Everyone.

Word of Mouth 28

Word of Mouth Viral Marketing Conference Buzz 28

Sprout Social

MAY 2, 2018

For decades, dentists relied almost exclusively on reputation and word of mouth marketing to help them build their practice. Social media marketing for dentists is still in the early roots of adoption, but more dental practices are seeing the power of being active on Twitter, Facebook and Instagram. Instagram.

Social Media 111

Social Media Paid Content Social Marketing Media 111

Convince & Convert

AUGUST 16, 2010

link] Marketing 150 Via @jaybaer [link] Blastoff for My New Social Media Newsletter [link] TimWeaver How will this be different or an adjunct to those of us who read your blog, FB and follow you on Twitter? Ive founded 5 companies, and spent 15 years running digital marketing agencies. How can I help you?

Newsletter 114

Newsletter Social Media Media Paid Search Agency 114

Valasys

SEPTEMBER 6, 2019

Let’s now delve deeper into the quantification of social advertising strategies for the microblogging social network – Twitter. According to Hootsuite, 75% of the B2B businesses market on Twitter. Twitter is one of the most vibrant channels for marketers to run their ad campaigns & for promoting their brands.

Click Rate 40

Click Rate Marketing Automation Services Ideal Customer Profiles Social Media 40

Convince & Convert

SEPTEMBER 21, 2010

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. Fink) Twitter Comment As always, great stuff. Then this is the blog post for you.

Social Media 168

Social Media Media Webinar Metrics Marketing & Strategy 168

Convince & Convert

MAY 12, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Would You Try It With a Fox? You'll like it.&#

Paid Search Agency 122

Paid Search Agency Advertising Agencies CAN-SPAM PR 122

Convince & Convert

AUGUST 2, 2010

Convince and Convert Recommends Facebook Vs. Twitter (The Arkayne Blog) 7 Ways to Market Your Business on Facebook – Free Ebook (Danny Brown) Facebook Pisses Off Users. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Facebook 122

Facebook Paid Search Agency Webinar Metrics Advertising Agencies 122

Convince & Convert

JULY 5, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. I’m on vacation in the great white north for a couple weeks, trying to spend a little time with the family and get The Now Revolution (my new book with Amber Naslund ) finished up.

Paid Search Agency 117

Paid Search Agency PR Advertising Agencies Word of Mouth 117

Convince & Convert

SEPTEMBER 7, 2010

There are a few sections devoted to the mechanics of Twitter, Facebook, Linkedin, and other social media operational specifics. I was just introduced to you and Scott via twitter. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

ViewPoint

SEPTEMBER 27, 2012

Marketing and sales messages are competing with web searches, word-of-mouth, social media, and consultant and analyst recommendations. ITSMA Conference: Marketing's New Value Proposition, October 30 – 31, 2012. ITSMA on Twitter: @ITSMA_B2B. ITSMA Website: www.itsma.com. Stay Tuned.

Organization 120

Organization Work Management Marketing Management Marketing Budget 120

Chris Koch

JANUARY 22, 2010

Still, we know in our bones that positive word of mouth has a positive effect on sales. The growth in traffic then confers its own authority—you get lots of visits so you must be smart. Use Twitter for blog PR. If Twitter isn’t one of your highest-ranking referral sites, you’re not using it properly.

Social Media 100

Social Media ROI Lead Ranking RSS 100

Convince & Convert

JULY 28, 2010

Instead of the customer leaving your store (or unfollowing on Twitter), this help can encourage customers to stick around and tell their friends, thus increasing sales. Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews.

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151

Convince & Convert

MAY 25, 2010

I was there speaking at the Counselor’s Academy PRSA annual conference. Thanks for bringing it to CA conference! Counselor’s Academy is the section of PRSA for owner’s of small and medium independent agencies). link] Jose Huitron Jay, thanks for sharing these outstanding keys. If you missed it, read the recap.

Paid Search Agency 124

Paid Search Agency Online Marketing Advertising Agencies Ads 124

Convince & Convert

MARCH 10, 2010

The Best of Twitter 20 From the forward: I’m sitting in a ballroom in Indianapolis in September, 2008 watching Joseph Jaffe give a masterful presentation on social media transforming corporations, when I come upon the idea to interview him on Twitter. You can download it free below. Maybe you will also.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Paul Gillin

OCTOBER 5, 2011

In the weeks leading up to the Direct Marketing Association annual conference in Boston this week, exhibitors were out strutting their best stuff. Both turned out to be promotions for companies exhibiting at the conference. My presentation to this week’s DMA conference is below. And I do, nearly every day.

Direct Marketing 50

Direct Marketing BtoB Word of Mouth Conference 50

B2B Marketing Savvy

SEPTEMBER 15, 2009

Other Twitter Topics: Tools for Business Teams Multiple Account Layering Strategy More Analytics Email The Scoopdog Team. Ah… Twitter and Facebook, we knew you when…. Douglas’ book is an edited and authorized collection of the funniest tweets of all time w/forward by Biz Stone, co-founder of Twitter.

Social Media 40

Social Media Facebook Research Peer-to-peer 40

Convince & Convert

JULY 27, 2010

Im a frequent social media conference speaker , and interview social media luminaries for my Twitter 20 series of live Twitter interviews. While I was away, Convince & Convert featured 11 guest blog posts from friends, clients, and colleagues. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. Twitter is Ubiquitous Like Terrell Owens, Carrie Underwood, and Coke Zero, Twitter is almost universally on the radar of Americans.

Social Media 161

Social Media Media Stats Statistics 161

Convince & Convert

FEBRUARY 11, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is It Curtains for the App Store? Pissing off Google.&#

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

FEBRUARY 19, 2010

You run over to check your Twitter account. Twitter Without the Hassle Want to know who has signed up to follow you on Twitter today? You can even include Twitter searches in your feed, enabling you to use NutshellMail the same way you’d use TweetBeep, or an RSS feed of Twitter search results.

Social Media 116

Social Media Media Paid Search Agency PR 116