KoMarketing Associates

MAY 23, 2017

The wonderful world of Twitter has unlocked business opportunities for almost every type of user – from emerging artists, celebrities, big brands, news sources, and (most importantly for you) B2B marketers. Here you’ll learn 15 essential ways that you can be using Twitter to drive marketing results for your B2B business.

Twitter 156

Twitter B2B Marketing B2B Paid Search Agency 156

Sprout Social

MARCH 21, 2019

Twitter is an excellent platform to engage with friends and follow your favorite industry experts. But if you want to use it to promote your business or your personal brand, you have to do more than just broadcast tweets every once in a while. Are your Twitter posts generating any clicks? But there’s a good reason for it.

Twitter 104

Twitter Analytics Work Management Marketing Management 104

Webbiquity

SEPTEMBER 28, 2021

It doesn’t only happen on Twitter or Facebook. Yes, it’s happened to me on Twitter, Facebook, and Minds over the past few years. Prior to that, I was caught up in the bots on Facebook, back in January on my personal account, along with a few other million people. Twitter has its own rules for some and not for others.

Social Networks 350

Social Networks Lock-In Guidelines Network Marketing 350

Biznology

MARCH 14, 2017

The reports of Twitter’s death have been greatly exaggerated — but what if they’re not? Personally, I feel like PR people might be happy when Twitter finally gives up its ghost or falls into disuse. The truth is, everyone does advertising better than Twitter.

PR 163

PR Twitter Public Relations Youtube 163

Valasys

JANUARY 5, 2024

Social media platforms like Twitter have become prevalent and essential for communication and marketing in the digital age. With its 280-character tweets, Twitter provides a unique platform for individuals and businesses to establish a robust online presence.

Twitter 40

Twitter Practices Best Practices Eye-Tracking 40

Webbiquity

FEBRUARY 28, 2023

Personalization: By leveraging data and analytics, B2B companies can use AI and ML to deliver a more personalized shopping experience to clients, including personalized product recommendations and promotions. Personalization offers many benefits for B2B companies.

eCommerce 274

eCommerce Marketing AI B2B Marketing Trends 274

Hubspot

MAY 7, 2021

Throughout the last few months, Twitter's been experimenting with a new feature called Twitter Spaces. Now, as Clubhouse's user base continues to grow , and marketers begin to experiment there, many brands with solid Twitter followings are also beginning to pay more attention to the brand possibilities of Spaces.

Twitter 101

Twitter Planning Marketing & Strategy Social Media 101

Sprout Social

JUNE 18, 2019

Does the person who post as your brand on Facebook also work to develop the community that the company is part of? You’re simultaneously asked to be a customer support person, marketing person and occasionally, a graphic designer. Social media in a mid-sized company is no longer one person. Should they?

Social Media 112

Social Media Communities Work Management Marketing Management 112

SmartBrief - Marketing

OCTOBER 9, 2023

By comparison, X (the social platform formerly known as Twitter) will have 56.1 The platform was rolled out quickly to take advantage of frustration created by Elon Musk’s (mis)management of the X/Twitter platform. The platform was resurrected after Musk purchased Twitter (now X). million monthly active users.

Twitter 52

Twitter Phishing Domain Privacy 52

Hubspot

JULY 1, 2019

Twitter, with its 126 million daily active users , is a platform with a ton of potential for companies to increase awareness and build their brand personality. In recent years, big names like Netflix , Wendy's , and Taco Bell have become Twitter famous for their witty commentary and personable interactions with their followers.

Communities 101

Communities Work Management Marketing Management PR 101

Buffer

DECEMBER 3, 2020

Their strength is in their community. They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. Read on for a behind-the-scenes look at how IFundWomen integrates their marketing and community building to foster inclusive digital spaces. It’s a great tactic!

Communities 83

Communities Social Media Paid Search Agency Work Management 83

Biznology

MAY 8, 2014

Here’s a couple of creative ways to promote yourself and your content to users on Twitter and LinkedIn. B2B marketing and networking using Twitter and LinkedIn are different than traditional networking for a number of reasons. What’s great about this concept is the community feel and social sharing capabilities are baked in.

Linkedin 80

Linkedin Twitter Promotion Creativity 80

Hubspot

MARCH 11, 2020

You might feel like you're constantly throwing darts at the wall and seeing what sticks in the realm of business promotion. Let's talk about how to promote your business. In the next section, we're going to provide some tips you can use to promote your business. Craft a brand image to stick out among the crowd.

Promotion 95

Promotion CMS Development Work Management Business 95

EveryoneSocial

MARCH 8, 2021

If you want to thrive in your career, one of the best things you can do is build a strong personal brand strategy. And having a personal brand statement makes it easy for anyone – employers, customers, clients, or contacts – to identify if they want to work with you or listen to what you have to say. Darrell Franklin.

Examples 119

Examples Personalization Brand Identity Branding 119

Hubspot

MAY 10, 2019

Whether pop-culture, local or global news, work, or the brands I use and wear, Twitter is a powerful social networking tool and search engine in which I can typically find the latest information about virtually any topic. Twitter makes it easy to distribute content. What is a Twitter marketing strategy? Let’s get started.

Twitter 101

Twitter Paid Search Agency Planning Work Management 101

Marketing Insider Group

JUNE 14, 2021

Personalized messages. Promote New Videos on Social. After you publish and optimize your video content, promote it to increase visibility. For example, you could promote one video multiple times using different clips. One hundred eighty-seven million people use Twitter daily. Videos that tell your brand story.

Video Marketing 363

Video Marketing Top of Funnel Content Marketing Planning 363

Content Marketing Institute

JANUARY 2, 2018

We wanted to know: How does the expert’s expert build and manage communities? I asked Christin for tips on how to think like a community builder. Now we have a person in house who I meet with once a week to ensure we streamline our efforts across the board. Essential social mindset. Here are her recommendations in her own words.

Social Media 109

Social Media Communities Work Management Media 109

Martech Advisor

SEPTEMBER 26, 2019

With TikTok’s meteoric rise and Twitter introducing 6-second video ads bidding, marketers see tremendous opportunity in these platforms. Twitter attributed half of its 2018 Q1, ad revenue to the video format – The Drum. Twitter launched 6-second video bidding for advertisers this August.

Twitter 91

Twitter Trends Video Marketing Advertising Agencies 91

Tomorrow People

FEBRUARY 5, 2013

Social media professional Sookie Shuen makes the case for community managers everywhere. So why do so few companies employ a social media community manager? You know, the person that manages the whole thing? This post will tell you everything you need to know about integrating a community manager into your marketing department.

Communities 120

Communities Work Management Ideal Customer Profiles Buzz 120

Tomorrow People

FEBRUARY 5, 2013

Social media professional Sookie Shuen makes the case for community managers everywhere. So why do so few companies employ a social media community manager? You know, the person that manages the whole thing? This post will tell you everything you need to know about integrating a community manager into your marketing department.

Communities 120

Communities Work Management Ideal Customer Profiles Buzz 120

Sprout Social

MAY 9, 2024

While older generations, like Millennials, seek out influencers who align with their personal values, younger consumers are more discerning. Instead, they value personal recommendations and trending products from influencers that entertain or interest them. They aren’t loyal to brands. Influencer marketing has transformed how we shop.

Trends 84

Trends Advertising Agencies Paid Search Agency Top of Funnel 84

Webbiquity

JANUARY 24, 2023

Elon Musk acquired Twitter, prompting concern among some advertisers and a freak-out among some users even as daily user growth hit all-time highs. Microinfluencers have a better success rate when promoting items from companies since they have fewer followers, making nearly all of them highly relevant target audiences.

Social Media 307

Social Media Advertisements Advertising Spyware 307

Sprout Social

JULY 12, 2016

Twitter chats are a great way to gain exposure, grow your following and engage with your audience. Jumping into a Twitter chat can be a little intimidating and challenging at first. Why Twitter Chats? One of the biggest challenges for businesses on Twitter is building an active following. Hosting a Twitter Chat.

Twitter 96

Twitter Communities Network Marketing Tips 96

Litmus

AUGUST 7, 2019

Google is a powerful tool—and honestly, a skill—but a lot of the time, having a mentor or a community to talk with is much better than blindly searching online for answers. The email community is alive and well, and there are many ways you can connect with people just like you all over the world. Join the #emailgeeks Slack Community.

Communities 73

Communities Peer-to-peer Email Marketing Planning 73

Scoop.it

OCTOBER 13, 2022

Personalized content is superior, with 72% of customers only engaging with personalized messaging. So how do you access the proper information to personalize your content curation strategy for each customer? While all social media metrics provide valuable insight, a few stand out when personalizing content curation.

Curation 86

Curation Social Media Analytics Personalization 86

Oktopost

NOVEMBER 22, 2023

X (formally Twitter): B2B marketers leverage X to join conversations with prospects and customers and stay on top of industry news and trends. Instagram: When sharing engaging images and videos, Instagram is a great platform to promote your company culture and share bite-sized content such as tips, tricks, and market insights.

Social Media 117

Social Media Trends Media B2B 117

Sprout Social

APRIL 29, 2024

Helps build and maintain your brand community Social media and review sites are important online channels for engaging with your brand community. Brand Keywords: This custom search helps you keep track of relevant Twitter/X discussions, even if users don’t tag your brand directly or use specific hashtags.

Work Management 90

Work Management Marketing Management Service Brand Identity 90

Navigate the Channel

JANUARY 19, 2024

Understanding the Social Media Landscape Platforms like Facebook, Twitter, Instagram, LinkedIn, and Pinterest each offer unique advantages for bloggers. Way 1: Leveraging Social Media for Content Promotion Choosing the Right Platforms Understanding the nuances of each social media platform is critical.

Social Media 65

Social Media Media Blogger Demographics 65

Sprout Social

JULY 21, 2022

You could post on community review sites or live-stream it to the masses. Community blogging sites. For brands, social media networking sites offer an opportunity to build awareness, create a community of customers and followers and drive traffic to websites. Examples: Facebook, LinkedIn, Instagram, Twitter, TikTok and Snapchat.

Social Media 145

Social Media Social Marketing Media Curation 145

Content Marketing Institute

FEBRUARY 19, 2018

As the rise of social media and influencer marketing has led to exponential opportunities for content marketing for corporate brands, it also has presented countless opportunities for content marketing for personal brands. It's advantageous to leverage power of personal brands in conjunction w/ central corporate brand.

Personalization 107

Personalization Brand Identity Branding Paid Search Agency 107

Sprout Social

MAY 4, 2020

In a COVID-19 world where all in-person events and plans have been cancelled, companies are looking for new ways to connect with their audiences, and maintain and grow their business relationships. Here’s what you need to do as you plan your digital event and promote it on social. Head to our Facebook Groups for community.

Promotion 81

Promotion Paid Social Agency B2B Thought Leadership Paid Search Agency 81

SocialPilot

JANUARY 21, 2024

If you are looking for engagement and conversation, try inviting people like ‘We Want To Hear From You’, or ‘Join Our Community’. Issue a challenge: Wendy’s Wendy’s Twitter is legendary as a social media strategy, and it works wonders for their bottom line. But they are quite innovative in aspects of conversational promotion.

Social Media 117

Social Media Examples Media Urgency Marketing 117

Convince & Convert

MARCH 15, 2013

The Importance of Education Before Promotion. Jake explains that the outdoor recreation department is huge for Gamin, and Jeff speculates that the people who are a part of the outdoor recreation community are extremely serious about their hobby, which makes them very special customers for Garmin. ” #socialpros ( tweet this ).

Communities 140

Communities Mobile Advertising Emarketing Stats 140

Optinmonster

JUNE 22, 2021

Are you looking for the best 4th of July promotion ideas to celebrate this independence day and increase your online sales? Plus, we’ll share the tools you need to run each type of promotion. 7 Profitable 4th of July Promotion Ideas. Otherwise, let’s dive straight into our list of 4th of July promotion ideas.

Promotion 68

Promotion Landing Pages Template Budget Programs 68

Convince & Convert

FEBRUARY 10, 2016

“The first couple years, I could track 75 percent of all my new business back to relationships that began online, and most of those relationships went back to Twitter.” —@prtini. “If Heather Whaling on Twitter: @prtini. Geben Communication. Business 2 Community. Would You Rather. That would make me very nervous.

Promotion 74

Promotion Business PR Twitter 74

Hubspot

AUGUST 30, 2018

Online communities can create meaningful connections that lead to long-term relationships -- but if you only have conversations online, you risk losing that personal touch. Align your offline community with your company’s mission. What do you want to achieve with your offline community? What do they like about you?

Communities 73

Communities Online Marketing Ad Building Advertising Agencies 73

Buffer

DECEMBER 15, 2021

I've broken it down into five sections: writing a job description, crafting a custom application, promoting the role, and the interview process. While this is necessary for promoting the job, it’s also an exercise in defining exactly what you want out of this role. What TikTok trends do you think are aligned with our brand?

Social Media 85

Social Media Work Management Marketing Management Process 85