QuanticMind

FEBRUARY 19, 2020

For example, a travel company with destinations in Spain could target long-tail keywords like “best time to visit madrid” or “things to do in barcelona.” Consider these statistics: More than 50% of tourism website traffic comes from mobile devices. Some have higher conversion value than others.

PPC 52

PPC Tactics Paid Search Agency Mobile Advertising 52

Hubspot

NOVEMBER 24, 2017

We're going to go over some of the ways to avoid that big, scary traffic trend above -- or to prevent it from happening again, if you've seen it before. Change the date range under “Live data” in the top right to your highest-traffic month. (It They may be getting more referral traffic than you as well. Delete Columns D-K.

Lead Scoring 78

Lead Scoring Lead Ranking CTR SEO 78

Hubspot

JANUARY 26, 2017

1) Diversify your traffic sources to keep earning visits from Google. Fishkin encourages a distributed content strategy designed to help you earn traffic from a variety of different sources. This approach ensures that your traffic numbers aren’t entirely contingent on people directly searching for your brand name. The solution?

Google 28

Google Contingency Planning Clickthrough SERP 28

Hubspot

AUGUST 27, 2015

Despite the ever-present advice that long-tail keywords are king, many businesses still struggle to strategically use them to get content to the top of organic and paid search results. The truth is, tackling these long-tail keywords feels hard when you know you're up against the giants. How to Find New Keywords.

Sales Qualified Leads 28

Sales Qualified Leads Lead Scoring Lead Ranking Keywords 28

Hubspot

DECEMBER 13, 2012

Second, the more relevant your content is to a user's search query, the more likely it will appeal to that user, thus increasing your ad's clickthrough rate (CTR) -- which every search advertiser wants! So instead, look for long-tail keywords that are less popular, more relevant to your ad, and easier to nab.

PPC 28

PPC Lead Ranking Lead Scoring Long Tail Marketing 28

Content Standard

FEBRUARY 24, 2016

As organic results get squeezed and bumped down, the importance of consistently using long-tail, relevant keywords increases. A consistent SEO strategy will contribute to a steady increase in SERP ranking among keywords and help elevate PageRank, driving traffic for years to come. ” I buy this theory.

SERP 40

SERP Paid Search Agency Cost Per Click Ads 40

Content Standard

FEBRUARY 24, 2016

As organic results get squeezed and bumped down, the importance of consistently using long-tail, relevant keywords increases. A consistent SEO strategy will contribute to a steady increase in SERP ranking among keywords and help elevate PageRank, driving traffic for years to come. ” I buy this theory.

SERP 40

SERP Paid Search Agency Cost Per Click Ads 40

Hubspot

APRIL 10, 2013

Understanding and measuring user intent is not just a way to increase conversions, trust, or clickthroughs; it’s also a consideration you need to make to get better at SEO and provide more value to your visitors. When conducting keyword research, many SEO professionals fail to capture high-value long-tail keywords with strong user intent.

Keywords 28

Keywords Intent Marketing & Strategy Long Tail Marketing 28

Optinmonster

AUGUST 18, 2022

Do you want to get more organic traffic to your WordPress website? One quick tip is that we suggest using long-tail keywords whenever possible. There may be less search volume for these long-tail search terms, but the user intent to purchase is often very high.

SEO 122

SEO Optimization Lead Scoring Lead Ranking 122

Optinmonster

NOVEMBER 13, 2019

Is a lack of organic traffic costing you sales? In this guide, we’re sharing our picks for the best keyword research tools to help you boost your traffic. If people can’t find your site in search results, you’re missing out on traffic, leads, and sales. Recommended Resource: Need more website traffic?

Keywords 78

Keywords Paid Content Traffic Research 78

Hubspot

DECEMBER 17, 2013

Because examining important topics from multiple angles allows you to naturally target a variety long tail search terms. The more unique ways you can address a subject matter, the more likely it is you''ll bring in some highly targeted search traffic -- and increase the overall value of your site in the process. and keywords.

Organization 28

Organization Long Tail Marketing Clickthrough SEO 28

Single Grain

JUNE 14, 2023

Search engine marketing allows businesses to reach a specific audience, drive targeted traffic to their website, and potentially generate valuable conversions or sales. This broader reach increases your chances of generating more traffic , leads and conversions.

ROAS 52

ROAS Paid Content PPC Cost Per Click 52

Moz

MAY 6, 2019

Form a long-tail keyword. A good rule of thumb is to focus on one long-tail keyword per blog post. A long-tail keyword is a very targeted search phrase that contains three or more words. And why should you focus on long-tail keywords for blog post titles? Think about how you read things online.

Long Tail Marketing 71

Long Tail Marketing Clickthrough Content Lead Scoring 71

Hubspot

MARCH 21, 2018

Organic search is a search marketing channel that can be used as part of inbound marketing to increase website traffic. Whenever you create content, your focus should be on the intent of your audience, not how many times you can include a keyword (whether it's long tail or short tail) in your content.

Paid Content 78

Paid Content Paid Search Agency SEO FAQ 78

QuanticMind

NOVEMBER 30, 2017

It’s data, from your stats on clickthrough rates, conversion rates and bid levels (among other things). In the case of SEM, natural language processing can be used to fill in the gaps for data-scarce keywords – such as the ever-present long-tail keywords you know contain higher buying intent, but tend to have too little data to be actionable.

Enterprise Management 40

Enterprise Management Work Management Marketing Management SEM 40

Hubspot

MAY 1, 2015

I actually mapped out every single blog post I've published on a chart below to show how consistent, helpful content can build traffic over time. As you can see, most posts get fewer than 10 page views per day, but they are very consistent because that traffic is primarily coming from search for very long-tail terms.

Clickthrough 28

Clickthrough Content Viral Marketing Long Tail Marketing 28

Single Grain

JANUARY 16, 2023

of total website traffic comes from organic search. ( The first website in the organic results in Google has an average clickthrough rate of 28.5%, which drops to 2.5% 95% of search traffic goes to the first page of the search results. Organic search drives 53% of all website traffic, while paid search stands at 15%.

Lead Scoring 59

Lead Scoring Lead Ranking Statistics SEO 59

Hubspot

NOVEMBER 29, 2016

An increased number of long-tail keyword variations that are regularly searched within a topic. Then, you'd come up with subtopics that are related to yoga but based on long-tail keywords that are easier to rank for in search. The result? 3) Use tools to gut check your topics.

Validation 28

Validation Process Long Tail Marketing Lead Scoring 28

Convince & Convert

NOVEMBER 18, 2015

I’ve been thinking about promoting our content way better at CoSchedule to help us increase our traffic. With social media, you could share on the different networks and review your clickthrough rates to understand how you’re improving traffic. And, more of that traffic converted into actual customers.

Social Media 367

Social Media Planning Marketing Plans Clickthrough 367

Hubspot

DECEMBER 11, 2015

Aside from long tail and short tail keywords , there are four types of keywords you should know about: Brand phrases. These phrases already have proven clickthrough rates, so you may want to consider incorporating them into your strategy. Repeat the process for a handful of keywords that get the most search traffic.

Relevance 28

Relevance Lead Scoring Lead Ranking Buyer Intent 28

Hubspot

JANUARY 13, 2014

Ideally, you''ll make use of a closed-loop analytics solution so you''re able to see what happens to all that site traffic. Blogging is a core component of content marketing, driving site traffic, quality leads, and establishing your position as a thought leader in your industry. Clickthrough Rate. Conversion Rate.

Top of Funnel 28

Top of Funnel Content Marketing Planning Content 28

Vidyard

MAY 13, 2020

of the internet’s video traffic and boasts 2 billion users. Drive traffic back to videos on your site? YouTube excels at earning eyeballs thanks to what’s known as the long-tail effect. Traffic to your full-length videos? But given YouTube’s size and potential reach, it can be worth it. It’s the gateway for 11.4%

Youtube 158

Youtube Cost Per Thousand Marketing Automation Services Business 158

Vidyard

MAY 13, 2020

of the internet’s video traffic and boasts 2 billion users. Drive traffic back to videos on your site? YouTube excels at earning eyeballs thanks to what’s known as the long-tail effect. Traffic to your full-length videos? But given YouTube’s size and potential reach, it can be worth it. It’s the gateway for 11.4%

Youtube 65

Youtube Cost Per Thousand Marketing Automation Services Business 65

Hubspot

MARCH 10, 2016

Blogging is a core component of inbound marketing, as it can accomplish several initiatives simultaneously -- like website traffic growth, thought leadership, and lead generation. It helps marketers drive traffic to their website, convert that traffic into leads, establish authority on certain topics, and drive long-term results.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Hubspot

JULY 21, 2015

You create a few sample infographics and share them on social media so people see what the tool is capable of doing, and between that and the traffic coming from organic search, you start to get a few hundred people using it every month. Driving consistent, relevant traffic and leads from our social network presence.

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28