KoMarketing Associates

FEBRUARY 20, 2018

This document serves as the bedrock of the program, as it allows us to gather critical information pertaining to the client’s business and industry. We frequently refer back to this document as we get the online marketing program launched. These documents typically include factors such as: Logo Variations / Usage. Color Schemes.

Online Marketing 175

Online Marketing B2B Marketing Buyer Personas Ad Building 175

Adobe Experience Cloud Blog

MAY 24, 2018

Have you been Googling for examples, templates, and/or case studies of great digital marketing campaigns? If your digital campaign is reaching specific targets, use case studies, stats, etc. In this example, the specific metric to track is Twitter follower count. There are two ways to do this. Scott Minor.

Campaigns 134

Campaigns Planning Paid Search Agency Sample 134

Hubspot

JANUARY 15, 2015

Case studies are an invaluable asset when it comes to establishing proof that what you''re offering is valuable and of good quality. marketers use, 12 different marketing tactics on average, with case studies being the fifth most popular after social media content, enewsletters, blogs, and website articles.

Case Studies 28

Case Studies Case Study Sales Management Studies 28

KoMarketing Associates

JUNE 25, 2019

At Search Engine Journal, I did a case study where we did a weekly live streaming show (#SEJLive) plus live streams on speaker panels at a few of the SEJ Summit conferences. Twitter also allows live streams with multiple hosts, and Instagram does live streaming as well. In more cases, downloadables are easy to implement.

B2B Marketing 218

B2B Marketing Marketing & Strategy Marketing Strategy Planning 218

Webbiquity

MARCH 25, 2021

The value of customer testimonials is well-researched and documented , which is why every business should solicit and promote them. To see what she is up to next, check out her Twitter feed. Guest post by Natasha Lane. However, the days of just slapping three one-sentence testimonials on your homepage are long gone.

Promotion 246

Promotion Marketing Websites Tips Paid Search Agency 246

ClearVoice

MARCH 31, 2023

Briefs merge information from multiple stakeholders into one document. Let’s say you want to generate widget content for Facebook or Twitter. Rewriting existing content Ask a generative AI to rewrite your case study into a 500-word blog post and be amazed by the results.

Marketing AI 105

Marketing AI Top of Funnel Copyright Content 105

KoMarketing Associates

APRIL 4, 2014

In KoMarketing’s 2014 B2B Web Usability Report , 38% of buyers consider case studies, white papers, articles, and blog posts as “must have” content. Including a call-to-action at the end of the document can only increase the chances that white papers can be a guaranteed sales revenue source. Case Studies.

Marketing & Strategy 120

Marketing & Strategy Marketing Strategy Content Marketing Paper 120

Hubspot

DECEMBER 21, 2020

If you're writing copy for Twitter, you have a strict character count, so the copy has to be brief but still appealing enough to get the attention of someone scrolling. Similar to Twitter, Instagram is known for catchy captions. Check with your company's legal team to ensure all documents are following proper protocol.].

Copywriting 101

Copywriting Template Work Management Marketing Management 101

Pam Didner

FEBRUARY 22, 2022

I’ve never recommended a one-size-fits-all solution to a company, even if the challenge they’re facing resembles similar case studies because you need to take into account each sales organization’s culture, sales seniority, structure, processes, and even the tools that sales use. Get buy-in from sales and management.

Work Management 65

Work Management Marketing Management Paid Search Agency B2B Sales 65

KoMarketing Associates

AUGUST 29, 2017

Google Analytics on Twitter. The Google Analytics Twitter feed is not a typical corporate software feed of product updates and unanswered pleas for help. Within the Marketing Resources you can find a sub-section dedicated to Data & Measurement with case studies, industry perspectives, and analytics thought-leadership.

Marketing Analytics Tools 150

Marketing Analytics Tools Resources Google Analytics 150

Tomorrow People

OCTOBER 3, 2017

Cast your mind back to those hazy days, when Greece was bailed out, the Arab Spring erupted, and Wikileaks released over 300,000 classified documents onto the internet. Sales presentations, FAQs, customer case studies and past marketing material can all provide inspiration. Remember 2010?

Advertising Agencies 239

Advertising Agencies Paid Search Agency Ad Agencies Content Marketing 239

EveryoneSocial

MAY 11, 2021

You can also highlight why social media in the workplace is important and how employees can help the brand communicate company values online as Coca-Cola does in its social media principles document. Be clear and straightforward throughout the document, and keep it conversational. Check out the case study. Set the tone.

Social Media 116

Social Media Rules Media Guidelines 116

Sprout Social

FEBRUARY 15, 2022

Document every step in detail. Participating in industry Twitter chats or Spaces. Appreciate how supportive Twitter can be so please share if you know anyone needing…. Set up a website featuring case studies and past work, and keep up with your social channels. Prospecting : How do clients find you?

Social Media 106

Social Media Consulting Media Work Management 106

Convince & Convert

APRIL 24, 2012

Here are five places to look: Testimonials and Case Studies. These testimonials and case studies add credibility to your value proposition. One testimonial can turn into a formal case study, a video for YouTube, and add practical depth to a whitepaper. Day-to-Day Business. Day-to-Day Business.

Content Marketing 130

Content Marketing Planning Paid Search Agency Case Study 130

Bannerflow

DECEMBER 16, 2021

Misinformation – especially well-documented regarding Facebook – has also been a huge issue for social media since the start of the pandemic. Twitter says that video is the fastest growing advertising tool on its platform. In fact, Twitter Business reported that there are over 2 billion video views on the platform every day.

Social Media 98

Social Media Advertising Agencies Advertisements Advertising 98

Sprout Social

FEBRUARY 1, 2024

Apart from using social listening to increase customer advocacy with product training and helpful documentation, brands can also use social listening for product suggestions and improvements. The webinar highlighted a case study where a financial brand lagged behind competitors in overdraft protection.

Social Media 109

Social Media Ideal Customer Profiles Media Customer Satisfaction 109

Hubspot

JANUARY 26, 2023

Intuitive algorithms of platforms like Facebook, Instagram, and Twitter allow you to easily find your target audience. This detailed document lays out both the mission of your business and all the steps you need to get started. Case Study: The Financial Diet This personal finance business started as a personal finance blog in 2014.

Work Management 69

Work Management eCommerce Paid Search Agency Marketing Management 69

Ambal's Amusings

MARCH 11, 2010

Blog WritingWhitePapers Twitter Mike_Stelzner. Blog WhitePaperPundit Twitter Jonathan_Kantor. While video represents an innovative approach to information delivery, document-oriented PDF white papers will remain the premiere way to distribute critical business information. Twitter StephanieTilton. Michael Stelzner.

Paper 100

Paper Enterprise Management Case Study Case Studies 100

Ambal's Amusings

JANUARY 31, 2011

Blog WhitePaperPundit Twitter Jonathan_Kantor. "Discovering the Power of Twitter and Adobe TweetDeck.” During this past year, my “aha” moment was discovering the power of Twitter for Social Media with the Adobe TweetDeck application. I use Twitter to populate my weekly Friday FREE White Paper list.

Paper 100

Paper Enterprise Management B2B Thought Leadership Case Study 100

Hubspot

JUNE 26, 2019

Integrations: Google Ads, Bing Ads, Facebook, LinkedIn and Twitter. You can then export this information into a document which could be shared with their team. While this template can help you plan out your campaigns, it can also be a great document to share with clients or other decision makers on your team before launching ads.

Budget Programs 100

Budget Programs Enterprise Management PPC Paid Search Agency 100

WriteSpark

NOVEMBER 11, 2008

Case Studies. November 11, 2008 in Case Studies | Permalink. Twitter Updates. follow me on Twitter. Case Study Writer. Templates for Marketing Documents. Content Marketing. Sales Materials. Social Media. White Papers. Working with Writers. Learn more:  Customer Reference Forum.

Conference 120

Conference Copywriting Copyright Case Study 120

WriteSpark

AUGUST 19, 2008

Case Studies. Note: Technical copywriters may use different labels, such as technology writer, white paper writer, technical articles writer, case study writer, success story writer, content writer, or technical marketing writer.)   Technical Copywriter. Documentation or product development groups.

Copywriting 120

Copywriting Public Relations Paid Search Agency Case Study 120

WriteSpark

FEBRUARY 18, 2009

Case Studies. Twitter Updates. follow me on Twitter. Case Study Writer. Templates for Marketing Documents. Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. Content Marketing.

Social Media 120

Social Media Media Forrester Copywriting 120

WriteSpark

DECEMBER 16, 2008

Case Studies. Twitter Updates. follow me on Twitter. Case Study Writer. Templates for Marketing Documents. Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. Content Marketing.

Paid Search Agency 120

Paid Search Agency Companies Copywriting Copyright 120

6sense

OCTOBER 21, 2015

Here are the practices that the successful content marketers have in place: A documented content marketing strategy (53%). A documented editorial mission statement (48%). Top outlets, in order of use, include: social media, case studies, blogs, e-newsletters and events. Who loves to plan? Who loves meetings?

Marketing Report 48

Marketing Report B2B Marketing Allocation Planning 48

WriteSpark

AUGUST 12, 2008

Case Studies. Twitter Updates. follow me on Twitter. Case Study Writer. Templates for Marketing Documents. Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. Content Marketing.

Conference 120

Conference PR Public Relations Copywriting 120

Convince & Convert

SEPTEMBER 29, 2010

Compared to each of the major social media tactics (Facebook, Twitter, YouTube, et al), email marketing is still seen as the most effective in driving business results – which actually isn’t a surprise given what I’ve been writing lately about the integration of email and social.

Social Media 114

Social Media Trends Media Case Studies 114

Only B2B

AUGUST 25, 2023

Benefits of Implementing an Account-Based Approach The benefits of ABM are well-documented. According to a study by the Alterra Group , 97% of marketers reported higher ROI with ABM than with any other marketing approach. This might include case studies, industry insights, and solution-oriented content.

Account Based Marketing 62

Account Based Marketing Marketing AI Marketing & Strategy Marketing Strategy 62

nDash

DECEMBER 23, 2021

With over 80 sessions targeting B2B and over 20 case studies highlighting how B2B companies deploy the latest applications, there’s something for everyone. They’re discussing Adobe’s DITA CCMS (XML Documentation for Adobe Experience Manager), Adobe FrameMaker, Adobe RoboHelp, and DITA. When: April 6 – 7, 2022.

Marketing AI 52

Marketing AI Enterprise Management Content Marketing Gartner 52

Optinmonster

JULY 10, 2020

Written documentation. You can also reach out to us via Facebook , Twitter , or in the comments section below. The post How Does OptinMonster Work (8 Benefits + 12 Case Studies) appeared first on OptinMonster. One of our primary goals is to make sure our users never feel “stuck” in their marketing strategy.

Case Studies 88

Case Studies Case Study Work Management Studies 88

The Point

JUNE 18, 2013

Our rules-based discovery tools surface presentations, documents, and other marketing content that speaks to the exact information need of buyers. (HS) Sales teams can be overwhelmed by the sheer volume of case studies, white papers, and other collateral. HS) Content has become the fuel for so much of marketing these days.

Salesforce.com 100

Salesforce.com Work Management Marketing Management Content 100

Hubspot

JANUARY 27, 2020

Tons of value can come from documenting and sharing lessons from failed campaigns. You can see it in the constant flurry of 315% conversion uplift case studies shared on Twitter, and at the top of GrowthHackers (and also, of course, in the glorious rise and tremendous fall of WeWork ). Be Careful With Case Studies.

Multi-Touch Attribution 100

Multi-Touch Attribution Lead Ranking Case Studies Case Study 100

Whale Pages

FEBRUARY 20, 2020

3 SaaS Marketing Strategies + Case Studies & Videos. When possible, we use case studies and examples to help us showcase the power and potential of each of the tactics we’ll discuss below. The purpose of this document is to act as a content map that will bring you from where you are to where you want to be.

Case Studies 59

Case Studies Case Study Studies Marketing Strategy 59

Biznology

AUGUST 4, 2015

Even if your crack overnight and weekend team is Indian, it benefits us to adopt the lazy programmer’s credo: spend all your time automating and documenting your processes once now so that you’ll never actually have to do the stultifying yourself. And you should do the same. Client Really Hate Human Error. Set it up and forget!

Work Management 80

Work Management Social Media Marketing Management Marketing Automation Services 80

Ambal's Amusings

DECEMBER 3, 2009

Blog WhitePaperPundit Twitter Jonathan_Kantor. "Discovering the Power of Twitter and Adobe TweetDeck.” During this past year, my “aha” moment was discovering the power of Twitter for Social Media with the Adobe TweetDeck application. I use Twitter to populate my weekly Friday FREE White Paper list.

Paper 100

Paper Enterprise Management B2B Thought Leadership Distribution 100

Ambal's Amusings

SEPTEMBER 9, 2010

Blog WhitePaperPundit Twitter Jonathan_Kantor. Free document distribution sites: Scribd.com, DocStoc.com, Slideshare.net, Gazhoo.com, Yudu.com, and WhitePapers.org. WhitePaperPundit : The Friday FREE White Paper List, a listing of free white papers from weekly Twitter Tweets that don’t require registration, posted each Friday.

Paper 100

Paper Lead Generation Enterprise Management Generation 100

GreenRope

OCTOBER 24, 2017

Create Case Studies to Build Trust. Case studies make an excellent addition to your content marketing strategy as it helps build trust with prospective customers. Case studies give detailed information on what kind of issues your customers were experiencing and how you or your product helped them solve the issues.

B2B Sales 40

B2B Sales B2B Marketing Marketing Strategy Marketing & Strategy 40