Webbiquity

MARCH 13, 2019

But, they’re clueless when it comes to generating leads via their website. But, at the end of the day, they need to generate “leads” that get fed into some kind of offline sales process—just like most b2b [and many b2c] companies do. Social Media Marketing Supports Blogging by Driving Traffic to the Blog.

Social Media 202

Social Media Search Marketing Social Marketing Optimization 202

NuSpark Consulting

OCTOBER 28, 2011

The strategy of blogging, especially from a b2b perspective, can be somewhat misunderstood. Thought leadership, SEO, lead generation? So I thought I’d raise the question on the benefits of blogging to the NuSpark Marketing content alliance team, and get their reaction to the following question. What are your goals?

Business Blogging 100

Business Blogging Business Work Management B2B Thought Leadership 100

Industrial Marketing Today

JANUARY 3, 2011

Industrial marketers who don’t use a business blog are missing a key component of feeding the top of their sales funnels. By not using every opportunity to generate high-quality leads, they may be leaving money on the table. A business blog will help you do all that but what about finding new leads and more sales opportunities?

Top of Funnel 60

Top of Funnel Business Blogging High Quality Lead Business 60

PureB2B

AUGUST 3, 2016

It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. Blogs are also widely recognized as an excellent way to generate leads , and a huge help when it comes to achieving a robust bottom line. Generate Quality Leads. Worst case scenario?

Lead Generation 62

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 62

Industrial Marketing Today

MAY 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How to Make Your Business Blog Be All It Can Be by Achinta Mitra on May 3, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog Remember the U.S. How about your business blog, is it all it can be for your industrial company?

Business Blogging 60

Business Blogging Web 2.0 Long Tail Marketing Business 60

Webbiquity

JUNE 25, 2012

Sales leads generated through inbound marketing–the combination of content marketing, blogging, social media, website chat and SEM–cost 61% less than those produced through traditional demand generation techniques (e.g., Blogging: for any new business blog, traffic typically starts out modest but grows over time.

Social Media 100

Social Media Social Marketing Allocation SEM 100

Anything Goes Marketing

SEPTEMBER 4, 2006

What I mean by conversions is making it easy to subscribe to your RSS feed , bookmarking your posts, and/or leaving comments. The question is, how do you keep this traffic and convert these people into regular readers? This means placing the subscribe RSS feed icon at the top of your blog.

Traffic 100

Traffic RSS Blogger Eloqua 100

PureB2B

AUGUST 3, 2016

It’s as close to automating blog posts as you can get, but be forewarned, as these typically create posts based on RSS feeds. Blogs are also widely recognized as an excellent way to generate leads, and a huge help when it comes to achieving a robust bottom line. Generate Quality Leads. Worst case scenario?

Lead Generation 48

Lead Generation Lead Ranking Lead Scoring Sales Qualified Leads 48

Webbiquity

MAY 4, 2010

the graph below compares the last three months of traffic on the WebMarketCentral blog, which after four and a half years had built up a sizable and consistent following, to the first three months after launch of the Webbiquity blog. Blog Traffic After Launch - Webbiquity vs. Blog Traffic After Launch - Webbiquity vs. WMC.

RSS 100

RSS Digg Tagging Blogger 100

Hubspot

JANUARY 3, 2011

So you've made the decision to start a business blog. A blog is a powerful tool to help your business get found online, increase organic traffic, and generate leads and customers. But before you dive head-first into the blogosphere, it's important to take precaution when evaluating blogging software options.

Business Blogging 28

Business Blogging Marketing Management Software Features 28

Convince & Convert

AUGUST 20, 2013

While this may be perfectly fine for a family event or a toddler that doesn’t know the difference, who wants to put time and effort into a business blog if readers aren’t showing up? Simply having one doesn’t make it generate results. What are the most effective ways to get blog posts read? Install a good SEO plug-in.

SEO 161

SEO Keywords RSS Adwords 161

Hubspot

DECEMBER 1, 2011

This is an excerpt from HubSpot's ebook, " An Introduction to Business Blogging." Download the complete ebook for more marketing tips about business blogging. Business blogging without measuring results is a complete waste of time. Visits are the count of people who actually read your blog content.

Business Blogging 28

Business Blogging Business RSS Eye-Tracking 28

Industrial Marketing Today

APRIL 21, 2010

How does one generate high quality, educated leads, not just site visitors on a marketing budget that is less than 1% of the projected revenue? How does one generate high quality, educated leads, not just site visitors on a marketing budget that is less than 1% of the projected revenue? All I can say is WOW!

Budget Programs 60

Budget Programs Education Marketing Budget Lead Scoring 60

Hubspot

JULY 23, 2010

Call-to-Actions – Your blog should be a lead generating machine. Great blog call-to-actions are action oriented, positive, clear, and direct. So give them the option to subscribe to your blog via email. You’ll be surprised that many people will still prefer this over RSS. Blog Checklist.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Hubspot

DECEMBER 2, 2011

As a business becoming a blogging machine, it is easy to focus 100% on content and ignore valuable design elements of your blog that can act as powerful boosters of traffic and leads of your business. A clear, lead-focused blog design will help turbo-charge the results of your inbound marketing content.

Business Blogging 28

Business Blogging Design Business RSS 28

Hubspot

OCTOBER 19, 2012

But one of blogging's biggest benefits is in its huge potential for lead generation and reconversion. So if you're not taking advantage of all the lead generation opportunities your blog offers -- and then optimizing those opportunities -- you're likely missing out on a huge piece of your company's lead gen pie.

Lead Generation 28

Lead Generation Blogger Sales Qualified Leads Lead Gen 28

Hubspot

APRIL 5, 2018

Google Webmaster Tools will alert you to any red flags that could prevent your site from getting found in search results, and help you analyze your existing search traffic so you can understand how visitors are currently finding you. So if you haven't already, create a YouTube channel for your business here. Google Alerts.

Google 78

Google Adsense Tools Doubleclick 78

Anything Goes Marketing

DECEMBER 3, 2006

I'll admit that I don't regularly download podcasts via an RSS feed but I do listen to them the odd time. Podcast Strategy: It's Time to get one One of my favourite podcasting sites is by Brian Caroll on the topic of B2B Lead Generation. Drive website traffic. Remember, it's nota true podcast unless it's accessible via RSS.

Web 2.0 100

Web 2.0 RSS Webcast Business 100

Webbiquity

DECEMBER 5, 2011

This both increases the relevance of your blog and takes advantage of new-to-the-world search phrases that won’t show up in keyword tools. Syndication and blog directories. Content syndication and blog directory sites provide valuable backlinks as well as driving traffic directly to your blog. Social media.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Hubspot

JANUARY 13, 2014

Anyone who manages a business blog knows all too well that the darn things require quite a bit of commitment. 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits. 15 Blogging KPIs You Should Be Tracking. 1) Overall Blog Visits. For example, is January typically a strong month for your blog?

RSS 28

RSS Lead Gen Marketing Analytics Tools Correlation 28

Industrial Marketing Today

SEPTEMBER 29, 2009

. – an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. This guide will walk you through each step involved in creating a roadmap for a successful business Website. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Small Business Marketing 60

Small Business Marketing Blogger Web 2.0 Tips 60

Industrial Marketing Today

MAY 21, 2010

A B2B blog is the perfect online tool to accomplish that. If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat? I say you need both.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Industrial Marketing Today

AUGUST 3, 2010

Involvement : Measured by tracking traffic to your site or your blog, Pageviews, bounce rates, New vs. Returning visitors and time on site. In Google Analytics look at Traffic Sources > Keywords. This guide will walk you through each step involved in creating a roadmap for a successful business Website.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Industrial Marketing Today

NOVEMBER 16, 2009

by Achinta Mitra on November 16, 2009 in B2B E-Mail Marketing Do you know the key component of email marketing that generates more high-quality leads and drives sales? an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Get the free “Step-by-Step Guide to Website (re)Design” now.

Email Marketing 60

Email Marketing Web 2.0 Planning Opt-in 60

Hubspot

SEPTEMBER 30, 2015

I had a co-worker email me the other day asking for a blog post about the benefits of business blogging. I told her I'd shoot over one of our up-to-date blog posts about why businesses should blog and. The Benefits of Business Blogs for Marketing. 1) It helps drive traffic to your website.

Business 28

Business Work Management Lead Scoring Lead Ranking 28

Hubspot

OCTOBER 11, 2012

And for the inbound marketers who embrace that, a business blog is one of the most reliable and effective platforms for publishing much of the content they create. But if you’ve been consistently blogging for a while, you probably have all the business blogging basics down pat.

RSS 28

RSS Ad Frequency Landing Pages Lead Gen 28

Industrial Marketing Today

JULY 23, 2010

It will help to drive more traffic to your site where you could build a deeper relationship with them. The shelf life of your content is pretty short because new information is generated very quickly on the Internet. Extend its life by making your site content shareable via social media, RSS feeds and forward to a colleague.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Industrial Marketing Today

OCTOBER 2, 2010

Define your business objectives and what you expect to accomplish. Are you interested in lead generation, lead nurturing and/or building authority and brand awareness? While it is good to have multiple links in your email, don’t confuse your target audience by making multiple offers in the same email.

Email Marketing 60

Email Marketing Planning Web 2.0 BtoB 60

Industrial Marketing Today

MAY 31, 2010

I have listed some easy, do-it-yourself (DiY) SEO tactics to optimize your WordPress blogs for search engines. Just building a business blog is not going to help you drive traffic or generate leads. On-site SEO refers to changes that you can make within the code of your blog. What is On Site SEO?

Optimization 60

Optimization SEO Buying Cycle Web 2.0 60

Industrial Marketing Today

JUNE 29, 2010

Post these content assets to various distribution sites and increase awareness, drive traffic to your site and build your brand. This guide will walk you through each step involved in creating a roadmap for a successful business Website. Use video testimonials and/or interview your customers and convert them into podcasts.

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Marketing Insider Group

OCTOBER 11, 2021

These details may not be thrilling, but they play an essential role in optimizing your blog for search, driving traffic, and growing your audience. Add the Blog to Main Navigation. When that happens, your organic search traffic will suffer the consequences. Create an RSS Newsletter.

Paid Search Agency 289

Paid Search Agency Companies RSS Ad Frequency 289

Industrial Marketing Today

AUGUST 24, 2009

Otherwise, your traffic will dry up and the hard-earned readership will lose interest. This guide will walk you through each step involved in creating a roadmap for a successful business Website. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Online Marketing Institute

NOVEMBER 18, 2010

Granted, a blogs potential ROI (return on investment) will vary from business to business, but here are 5 good reasons to blog. 5 Key Benefits to Business Blogging # 1 : Companies who blog get more traffic than those who dont. Traffic is the lifeblood of internet marketing.

B2B Thought Leadership 40

B2B Thought Leadership Thought Leadership Cost per Lead RSS 40

Online Marketing Institute

NOVEMBER 7, 2010

In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. You will find here lots of examples of business and corporate blogs, as well as resources to help you learn more about the topic. Consider Netconcepts. Other stuff?

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Industrial Marketing Today

JUNE 8, 2010

Develop content for each section using these keywords and phrases to help you get found on search engines and drive traffic to your site. This guide will walk you through each step involved in creating a roadmap for a successful business Website. Get the free “Step-by-Step Guide to Website (re)Design” now.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

JUNE 3, 2010

Six months later, very little traffic, even fewer leads and no sales > The new web site sucks, hasn’t done anything for our business. To rescue your website and deliver you to the Promised Land, the SEO consultant wants you to generate loads of content optimized for keywords and phrases.

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Hubspot

NOVEMBER 18, 2011

Spend some time generating new followers for your LinkedIn Company Page by promoting your presence there: add follow buttons to your website and blog, write a blog post about your presence, and tell followers on your other social networks to follow you on LinkedIn, too. function (sales, research, etc.),

Linkedin 28

Linkedin Paid Search Agency Companies RSS 28