Hubspot

MAY 23, 2013

And because business blogging is one of the most effective ways for marketers to consistently deliver content to their audiences -- and because it''s right in my wheelhouse as HubSpot''s blog manager -- I thought I''d share with you what I think the future of business blogging holds. The Content Marketing Deluge.

Business Blogging 28

Business Blogging Top of Funnel Paid Content Business 28

Hubspot

OCTOBER 14, 2010

There is an elephant in the online marketing “room,” and the elephant’s name is Curation. Curation is the most important part of online marketing that no one is talking about. Applying Curation to Our Problems. Curation has become a fixture for many successful news blogs on the web today.

Curation 28

Curation Content Aggregators Inbound Marketing 28

Webbiquity

OCTOBER 18, 2016

And it takes time for a new blog to build an audience; blogging is not for those who crave instant gratification. But blogging success is impossible without regular posting. Marketers who blog consistently are far more likely to see positive ROI and generate significantly more leads. It gets you quoted and cited.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

Webbiquity

AUGUST 17, 2011

Each day, week, month and year, each site generates a “Best Of&# Edition. For example, included in the July 25 th edition on Social Media Informer are these posts (among others): • How Small Businesses Can Use LinkedIn to Grow. • Fifteen Incredible Mobile Statistics. • Web Presence Optimization, Reloaded.

Social Media 100

Social Media Paid Search Agency Features Social Marketing 100

Industrial Marketing Today

DECEMBER 22, 2010

However, you shouldn’t count on marketing automation to solve all your lead generation problems. B2B Lead Generation without Lead Nurturing is Doomed to Fail. B2B marketing and lead generation experts point to a lack of lead nurturing as the primary cause of this poor performance. Read full article…. Read full article….

Top of Funnel 60

Top of Funnel B2B Thought Leadership Marketing Analytics Tools Curation 60

Industrial Marketing Today

SEPTEMBER 6, 2011

Industrial companies have realized the importance of inbound marketing and its impact on lead generation. If you are still not convinced about the power of industrial blogs and inbound marketing, let me highlight some of the facts and findings that I have written about in the past. Content curation.

CMS Development 60

CMS Development Curation Inbound Marketing Marketing Management 60

Webbiquity

DECEMBER 10, 2013

B2B firms spend, on average, more than 25% of their marketing budgets on the development, delivery and promotion of content to drive business leads. Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads. ( Cox Business ). Cox Business ). Cox Business ). Robert Rose ).

Statistics 100

Statistics SMB Content Marketing Planning 100

Industrial Marketing Today

NOVEMBER 3, 2011

However, a blog site with a fully integrated blog has many advantages over the retrofit option. For a full list of benefits, refer to my earlier post, “Build Industrial Websites as Dynamic Blog Sites.”. Some companies need help setting up their business blogs but for most, the biggest obstacle is creating content.

Marketing Websites 60

Marketing Websites Curation Ad Exchange Case Study 60

ClearVoice

JUNE 14, 2022

How-to blogs, such as “How to create effective property listings”. Tips and tricks blogs that specify better or creative ways of getting things done. A curated collection, such as “5 internet service providers for small businesses”. How does blogging help with sales for my business?

Conversion 52

Conversion B2B Top of Funnel B2B Sales 52

Hubspot

JANUARY 4, 2011

The fundamental principle behind inbound marketing success is that you need to create valuable content in order to generate leads. Free Ebook: Better Business Blogging in 2011. Companies that blog get 55% more website visitors than non-blogging companies. By leveraging the power of the collective.

Generation 28

Generation Leads Lead Marketing Qualified Leads 28

LEADership

JANUARY 7, 2014

Your business blog must incorporate these essentials; and it is not difficult to do so today. The technology and blogging platforms available are inherently very powerful in themselves. The pressure to generate high volumes of content puts bloggers and organizations into the rut of recycle-repurpose-republish.

B2B Thought Leadership 40

B2B Thought Leadership Thought Leadership Peer-to-peer B2B 40

Webbiquity

JANUARY 9, 2024

Curated Resource Posts (Listicles) What It Is Most of us have heard of listicles – these are usually posts such as “10 ways to do X”. The curated resource post is a listicle that often has over 100 elements and focuses on articles, websites, or tools as opposed to reasons. There’s so much you can do here.

Traffic 206

Traffic Peer-to-peer Linkbait Customer Surveys 206

Industrial Marketing Today

JULY 9, 2010

Let’s get one thing straight from the get go, if you are in a declining market with low demand for your products and services, no amount of automation will help you generate new leads. You need to rethink your business model first and fast. The first is a diagnostic tool and the second one measures the health of the business.

Marketing Automation Services 60

Marketing Automation Services Lead Ranking Marketing Qualified Leads Marketing Automation 60

Industrial Marketing Today

MAY 18, 2010

Here’s a chart from the revised data, which shows the top three gobbledygook business adjectives as 1) next generation, 2) robust and 3) flexible. This guide will walk you through each step involved in creating a roadmap for a successful business Website. Get the free “Step-by-Step Guide to Website (re)Design” now.

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

Industrial Marketing Today

JULY 20, 2010

Next, idea-finding: generate as many ideas as possible. Please share with your friends and followers: Related posts that may interest you: 5 Things Industrial Marketers Must Do to Attract Engineers and Turn Them into Loyal Customers Is Content Curation an Easy Way for Content Marketers to Do More With Less?

Creativity 60

Creativity B2B Marketing Lead Ranking Lead Scoring 60

Online Marketing Institute

AUGUST 31, 2011

PWB Marketing Blog Demand Generation | Branding | New Media Skip to content PWB HOME ABOUT OUR TEAM BUILD A BRAND GENERATE DEMAND BLOG HOME ← How To Create B2B Content Your Prospects REALLY Want How to REALLY Increase B2B Blog Traffic Posted on 08/31/2011 by Chad Wiebesick Good content isn’t enough for a blog.

Traffic 40

Traffic Demand Generation Agencies Paid Search Agency B2B 40

BuzzSumo

DECEMBER 17, 2020

In most cases the general focus of our content will be set by business purpose. Business blogs must focus on topics that support the product offering. To support the business, with a profitable blog , content creators take a static subject area and write about it over and over again in (hopefully!)

Marketing & Strategy 145

Marketing & Strategy Marketing Strategy Content Marketing SMB 145

Marketing Insider Group

SEPTEMBER 21, 2020

When you look at the value a company blog generates, not having one is one of the biggest mistakes a business can make in the digital age. Companies that practice blogging get 97% more links to their websites. B2B marketers who blog get 67 percent more leads than those who don’t. Configure Your Blog.

Top of Funnel 297

Top of Funnel Paid Search Agency Companies Marketing Automation Services 297

Hubspot

SEPTEMBER 27, 2013

Use SEO to generate more leads! SEO optimization is an important way to generate leads from your website visitors. Assignment: Ensure that you never fall behind on your blog by filling out this Excel template that will help you stay organized and maintain a solid blog publishing schedule. Lesson 3: Business Blogging.

Landing Pages 28

Landing Pages Planning Inbound Marketing High Quality Lead 28

Industrial Marketing Today

SEPTEMBER 27, 2010

They don’t have the time to sift through volumes of general search results. Solution: Curate content and make it easily searchable. Provide online access to your in-house subject matter experts via a blog or live chat. This guide will walk you through each step involved in creating a roadmap for a successful business Website.

Social Media 60

Social Media Social Marketing Media Planning 60

SmartBug Media

NOVEMBER 16, 2022

This shift has put increased pressure on B2B marketers to execute a strategy focused on demand generation and growing the lead pool. If You Can’t Create—Curate! LinkedIn groups are another place to share and cultivate ideas and engagement through curation and commentary. Invest in Your Blog. Don’t forget to add a “P.S.”

Inbound Marketing 105

Inbound Marketing Paid Search Agency B2B Marketing Peer-to-peer 105

Scoop.it

SEPTEMBER 11, 2018

Still haven’t started your business blogging efforts? Especially when you’re completely new to content marketing, it’s good to aim for frequent publishing as you want to fill up your blog with more than just a few pieces. In fact, content marketing generates three times more leads and costs 62% less! Blog post promotion.

Curation 68

Curation Content Paid Search Agency Custom Publishing 68

Hubspot

JANUARY 18, 2012

Well luckily, every business blogging challenge we've heard has a solution that you can implement immediately if you truly want to keep that New Year's blogging resolution. Set and enforce reasonable deadlines for blog submissions so both you and your employees stay accountable. I don't know how to prove my blog's ROI.".

Long Tail Marketing 28

Long Tail Marketing Work Management Cost per Lead RSS 28

Online Marketing Institute

MARCH 30, 2011

Rohit positioned that, as more corporations and individuals create content, the role of the content curator is needed. As we fast forward to 2011, content curation techniques are now a key part of content marketing itself. Actually, its always been an important part, but we are just now defining it as content curation.

Curation 40

Curation B2B Thought Leadership Content Privacy Policies 40

Hubspot

NOVEMBER 10, 2014

In the era of selfie-snapping smartphone users, this is a great way to generate buzz and cater to your fans. One of the best curators of user photos is the GoPro brand. One of the reasons why Quicksprout has been so successful is because it’s a personal blog, not just a business blog. Write in the first person.

Merchandising 28

Merchandising Practices Best Practices Amazon 28

ClearVoice

JULY 12, 2022

Curated or user-generated post. Are you running out of ideas for content but need to fill your weekly blog quota? Consider a curated content post. Curated content consists of stories or information from other websites that you pick up, rework, and share with others.

Thought Leadership 96

Thought Leadership Curation Comparison Adsense 96

Optinmonster

SEPTEMBER 12, 2023

Generating consistent and engaging blog ideas can be challenging. If you’ve ever found yourself searching for fresh blog post ideas or pondering over the most trending blog topics, you’re not alone. The quest to discover what to blog about is a universal challenge, but fear not! Enter OptinMonster.

Marketing AI 98

Marketing AI Ethics Blogger Thought Leadership 98

Only B2B

FEBRUARY 9, 2018

So does your startup business. Especially, with your business blog! Blogging is one of the FASTEST ways of widening your online presence, increasing your industry authority and attracting leads. First is, Hubspot idea generator. I put in content marketing, blogging and small business and boom.

Startups 97

Startups Newsletter Custom Publishing Internet Marketing 97

PureB2B

SEPTEMBER 11, 2016

This can be a personal blog or a business blog that contains various types of content including commentaries, event coverage, photos, videos, and anecdotes. Business blog. Refers to non-personal blogs that help marketers drive more traffic to their website, which then, convert to leads. Crowdsourced Content.

Top of Funnel 62

Top of Funnel Cost per Lead CPL Marketing Management 62

Webbiquity

JULY 26, 2010

B2B Social Media: Why Do Business Professionals Use Social Media? Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). T-Mobile Curates Web Content , June 29, 2010. B2B Sales Lead Generation using SMM , Monday, July 19, 2010. Business Blogging. Statistics.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Hubspot

MAY 3, 2018

Without a blog, your SEO can tank, you'll have nothing to promote in social media, you'll have no clout with your leads and customers, and you'll have fewer pages to put those valuable calls-to-action that generate inbound leads. The Curated Collection Post. You have to find words, string them together into sentences.

Template 101

Template CMS Development Domain Buyer Personas 101

PureB2B

SEPTEMBER 11, 2016

This can be a personal blog or a business blog that contains various types of content including commentaries, event coverage, photos, videos, and anecdotes. Business blog. Refers to non-personal blogs that help marketers drive more traffic to their website, which then, convert to leads. Crowdsourced Content.

Top of Funnel 48

Top of Funnel Cost per Lead Marketing Management AIDA 48

Hubspot

APRIL 30, 2018

Without a blog, your SEO can tank, you'll have nothing to promote in social media, you'll have no clout with your leads and customers, and you'll have fewer pages to put those valuable calls-to-action that generate inbound leads. The Curated Collection Post. You have to find words, string them together into sentences.

Template 78

Template CMS Development Buyer Personas Lead Scoring 78

Webbiquity

JANUARY 27, 2014

Find the answers to those questions and many others here in more than two dozen of the best business blogging guides of the past year. Best Business Blogging Guides and Tips. 7 Steps To Make Your Blog A Marketing Machine by Heidi Cohen. 9 Ways To Get More Prospects To Discover Your B2B Blog by Business2Community.

Business Blogging 100

Business Blogging Tips Blogger Best Practices 100

Biznology

AUGUST 16, 2017

Since this single goal unites nearly all businesses, many companies have turned their business blogs into publishing powerhouses. However, in addition to selling this product, the company also has developed a well-trafficked blog that publishes new information daily. What differentiates a business blog From a publisher?

CMS Development 128

CMS Development Business Blogging Top of Funnel Work Management 128

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Is social media creating a generation of cowards? Your PR team was aware of most of these as it often had a hand in generating those placements. Un-clog your blog. Six killer ways to boost blog traffic and revenue via social media , October 6, 2010 have some blogs that generate considerable traffic.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Hubspot

JANUARY 19, 2015

It''s the timeless question for corporate bloggers: How many leads did your blog post generate? It''s much easier to see top-line metrics like how many visits each blog post gets, but measuring the impact further down the funnel is essential to growing your blog -- and your business. Running the Blog Leads Report.

Analysis 28

Analysis Lead Generation Generation Top of Funnel 28