Online Marketing Institute

AUGUST 21, 2018

Some of strategies for promoting your blog include social media marketing, email marketing, search engine optimization (SEO), along with an arsenal of other weapons in your fight towards the top of SERPs. In addition to your “personal” authority, the search engines (Google, in particular) look at the authority of your website or blog.

Webinar Metrics 52

Webinar Metrics Marketing & Strategy Marketing Strategy Blogger 52

Webbiquity

DECEMBER 18, 2018

On June 28th, 2011 Google Plus was launched with great fanfare. The full weight of Google, a $700+ billion behemoth, pushed to make the new social media platform a success. The business world is littered with examples of companies that have struggled to enter a new market. YouTube – acquired by Alphabet (Google).

Training 212

Training Planning Work Management Marketing Management 212

Writing on the Web

JULY 2, 2010

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? They create connections to their readers through their personalities. “Personality plays a huge role in a blog. Maybe I need to lighten up and add some personal stories. What do you think?

Personalization 100

Personalization Ning Business Digg 100

Webbiquity

MARCH 13, 2019

He actually said to me, “No one searches at Google for a recruiting firm.” These are usually the same people who say something like, “We don’t sell anything online” when I ask them about their internet marketing strategy. After a demo, usually people are at least a bit less skeptical.

Social Media 202

Social Media Search Marketing Social Marketing Optimization 202

Biznology

NOVEMBER 10, 2015

Just a cursory search of Google’s Adwords Keyword Planner shows me that my own site, Gerr.is , shows how out of touch I am. When I started, what I did was called viral marketing , buzz marketing , and new media. Hell, I don’t even know if anyone refers to any of it as digital PR or social media marketing.

Marketing Websites 80

Marketing Websites Wikipedia Work Management Blogger 80

KoMarketing Associates

JUNE 19, 2014

Recent Google+ posts show up in a branded search] . Company location data has become increasingly important as search results have become more localized and personalized. Google+ is now responsible for local data and that data is being pulled into search results. Make sure you have as much information in there as possible.

Social Media 120

Social Media SEO Media Keywords 120

Optinmonster

FEBRUARY 13, 2023

Thinking about this up front will make building and marketing a digital product much easier later. For example, SEMRush solves the problem of getting all the data you need for online marketing all in one place. Partnerships with bloggers and influencers can be another effective way to get your product in front of more people.

Product 67

Product Tips Work Management Digital Marketing Funnels 67

KoMarketing Associates

MARCH 7, 2013

Director of #Marketing and #Content #Strategy @SAP. Speaker, Author and Blogger @Forbes and @B2BMKTGInsider.” BtoB Online (@btobmagazine) : “The resource for #marketing strategists” Follow BtoB Online at https://twitter.com/btobmagazine. Marketing Sherpa (@MarketingSherpa).

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Writing on the Web

FEBRUARY 10, 2011

But here are some problems… All the while, my ranking on the Top 42 Content Marketing blogs is slipping. In case you haven’t noticed, I used to be an almost daily blogger here, then it went down to 5 days a week, 4 days, and now 2 or 3 blog posts a week. Outsource, I say, get some guest bloggers to fill in.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Online Marketing Institute

JANUARY 4, 2011

This post is meant to outline the “ quality &# approach to guest blogging where: Linking (and keywords in the links) is not the most important thing What matters is networking with niche bloggers and influencers as well as building a positive brand image So read on if you are serious about guest blogging… 1.

Blogger 40

Blogger Adsense Twitter Buzz 40

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Pitching bloggers and print journalists are somewhat similar, but in the end, they can be very different things. This is true with regular media relations, so why do it with bloggers?

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Writing on the Web

FEBRUARY 7, 2011

You are not a professional blogger. Does hiring a “ghost blogger” always make sense? Are there good and bad ghost bloggers out there? Whether or not you hire a corporate or attorney ghost-blogger, remember these key business principles and apply them to your online marketing efforts: Stay in your area of strength.

Business Blogging 100

Business Blogging Business Blogger Digg 100

seo.co

APRIL 17, 2022

Online marketing has increased the competitive pressure on law firms over the past two decades. Lowers your marketing expenses. At one point, 23 of the 25 most expensive Google search terms fell under the category of law or litigation. Which strategies are worth pursuing? Which ones are trends?

Practices 107

Practices Best Practices Lead Ranking Lead Scoring 107

Predictive Response

MARCH 1, 2019

Research keywords and the latest trends in your market using tools such as Google Trends. Email marketing is extremely effective and provides you with the opportunity to connect with your audience on a more personal and intimate level. PPC (Pay-Per-Click) Marketing . Email Campaigns . PPC (Pay-Per-Click).

Effectiveness 49

Effectiveness Paid Search Agency PPC Business 49

Writing on the Web

AUGUST 23, 2010

If you’re a busy professional, you know how hard it is to run your business and provide quality services to clients, and have enough time to take care of your online marketing and publishing tasks. Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader.

Digg 100

Digg Marketing Management Buzz Blogger 100

Writing on the Web

JULY 14, 2010

Many bloggers concentrate so much on writing quality content that they ignore the final steps, such as checking for common grammar errors (there/their; hear/here; your/you’re). Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Share this on Bebo.

Ning 100

Ning Digg Buzz Blogger 100

Atomic Reach

MARCH 18, 2019

Mel Carson is an influencer in the spheres of social media, and personal branding. Bryan Eisenberg is a pioneer and an international authority in online marketing. Ceralytics is mainly focused on PPC and Google Shopping campaign management. Sarah Peduzzi - Director of Digital Strategy, Performance Marketing at BarkleyREI.

Paid Content 102

Paid Content PPC Paid Search Agency SEM 102

Writing on the Web

MARCH 24, 2011

Content marketing with videos is essential if you want to get online marketing results. Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Related posts: Video Promo Clips: Content Marketing Comes Alive. Blogging with Personality and Tim Ferriss.

Video Marketing 100

Video Marketing Digg Buzz Youtube 100

Writing on the Web

MARCH 14, 2011

I don’t really, but for content marketing to work you need as much content as you can, in all forms. I use them to submit to video directories, post to YouTube , and it all counts to get found in Google searches. Some content marketing things have to combine quality AND frequency. Blog this on Blogger.

Video Marketing 100

Video Marketing Content Marketing Digg Content 100

Online Marketing Institute

JUNE 30, 2009

For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix. My real challenge was getting my staff to warm to the concept of being a blogger. That was the voice of many of my bloggers at one time or another.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Hubspot

MARCH 6, 2017

Not only is digital marketing a must-have for promoting your products or services, but optimizing your online assets is also critical to your business' overall success. Trellis reports that over 90% of people searching online will not go past the first page of results on Google. Why isn't my website appearing in Google?

Small Business Marketing 101

Small Business Marketing CMS Development Advertising Agencies Paid Search Agency 101

Biznology

MAY 20, 2013

Matt Cutts and the rest of the Google webspam fighting team decided they’d give everyone in the industry a heart attack last week with Matt Cutts latest video. will be focusing on , which has caused SEOs, online marketers, webmasters, and many more to FREAK OUT. Image via CrunchBase. Far from it in fact.

Link Building 80

Link Building SERP SEO CAN-SPAM 80

Writing on the Web

JULY 29, 2010

Research studies show that some ratings and reviews will influence more than others: This report is taken from Dr. Susan Weinschenk’s book Neuro Web Design: What Makes Them Click : We are most influenced when we know the person and the person is telling a story. Photos and links to web pages that tell about the person are ideal.

Ning 100

Ning Trigger Marketing Digg Landing Pages 100

Writing on the Web

APRIL 18, 2011

ET , I’m giving an open webinar to share my tips and tools that make online marketing manageable, especially for service professionals, solo entrepreneurs, busy consultants, coaches, etc. Time-Saving Tips for Content Marketing Results – Register to get the recording, handouts and a marketing road map.

Content Marketing 100

Content Marketing Work Management Digg Content 100

KoMarketing Associates

JUNE 13, 2013

Topics such as social, email, search, and mobile are discussed on a daily basis with regular updates from several internet marketing industry thought leaders. Content updates range from personal blog posts to internationally known sources. SEO SEM Social Media (Digital Search & Internet Marketing) – 61,435 members.

Linkedin 120

Linkedin B2B Marketing Marketing Analytics Tools SEM 120

Marketing Insider Group

MARCH 25, 2013

How will marketing change and what role will brands and consumer play? Lee is the author of Optimize : How to Attract and Engage More Customers by Integrating SEO, Social Media and Content Marketing. TopRank’s Online Marketing Blog has been publishing for over 9 years and that’s a lot of time to experiment.

Advertising Agencies 100

Advertising Agencies Paid Search Agency Planning B2B Thought Leadership 100

Writing on the Web

AUGUST 3, 2010

As Malcom Gladwell l writes, people make up their minds in the blink of an eye… Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Content Marketing Ideas: Rethinking Blogging. Blog Content: Are you personal… or all business? Email this via Gmail.

Marketing Websites 100

Marketing Websites Branding Brand Identity Digg 100

Writing on the Web

NOVEMBER 18, 2010

Be personal. I’m off to Las Vegas to a big Internet marketing conference sponsored by Mike Filsaime and Chris Farrell. Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Online Persuasion: Creating Desire. Focus on the customer.

Digg 100

Digg Advertising Agencies Loyalty Work Management 100

Writing on the Web

OCTOBER 11, 2010

Biases vary from person to person – for example as a function of the person’s group memberships, the dominance of a person’s membership group in society, consciously held attitudes, and the level of bias existing in the immediate environment. Blog this on Blogger. Add this to Google Bookmarks.

Content Marketing 100

Content Marketing Digg Content Ethics 100

KoMarketing Associates

JUNE 2, 2015

Make Yourself a Blogger. If you don’t already have a personal blog or website, publishing posts on LinkedIn is an awesome way to strengthen your own personal branding, as well as the opportunity to represent your company on LinkedIn. In addition, presentations uploaded to SlideShare don’t have to be from in-person presentations.

Linkedin 120

Linkedin B2B Marketing Features Industry CMS 120

Writing on the Web

JANUARY 11, 2011

On a blog, it’s easier to do since it’s a personal communication tool. A deeply personal story (a tragedy, a rags-to-riches example). Personalize it with names even if they need to be altered. Some bloggers and writers are natural storytellers, some aren’t. Your online content should be no different.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

KoMarketing Associates

JULY 22, 2014

But, with my Twitter feed inundated with these types of advice columns, I’ve started asking myself: Why do I keep reading about what content marketing strategies have worked well for other people? Who’s to say what’s been successful for another person (even a content “expert”) will be successful for me?

B2B Marketing 120

B2B Marketing Content Marketing Planning B2B 120

KoMarketing Associates

JUNE 7, 2018

Does the same person (or team of people) write all of your blog content? Because each person has their own unique writing style and process, it can be easy to get into a rut of doing the same types of content over and over. Here are some of the areas to look at first: Bring in Different Viewpoints.

B2B Marketing 216

B2B Marketing Paid Search Agency Content Marketing Work Management 216

Writing on the Web

SEPTEMBER 2, 2010

The biggest challenge is writing in a voice that is informal and personalized for the individual coach for whom I’m writing. Let me know how I can serve you, if I can help you have a better, more interesting blog or content marketing on the Web. Blog this on Blogger. Add this to Google Bookmarks.

Work Management 100

Work Management Marketing Management Service Content Marketing 100

The Effective Marketer

SEPTEMBER 29, 2010

Success can be based on a number of different factors and it also varies based on who you talk to, after all, we all have different objectives (personal and professional). This entry was posted on Wednesday, September 29th, 2010 at 3:25 am and is filed under Communication , Decision Making , Marketing Strategy , Online Marketing.

Marketing Budget 100

Marketing Budget Work Management Marketing Automation Services Marketing Management 100

Single Grain

DECEMBER 29, 2020

There are a number of incredible SaaS bloggers who not only write for business owners, entrepreneurs and startups, but who are business owners, entrepreneurs and startups. Here are the top 16 SaaS bloggers that all businesses should follow for the most up-to-date, advanced and useful business techniques that will help you grow your business.

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119

Writing on the Web

MARCH 21, 2011

Bloggers agonize over headlines and still rarely get them right. Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Related posts: Click, Read, Learn: B2B Marketing Zone Is Fast Food for the Brain. How to Write a Content Marketing Blog Post.

Digg 100

Digg Blogger Opinions Buzz 100